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The latest marketplace updates you should know

ClickZ

Target promotes Lisa Roath to Executive Vice President and Chief Marketing Officer Lisa Roath previously served as Senior Vice President of food and beverage merchandising. By emulating Roath’s approach, businesses can foster sustainable long-term growth and stay ahead in today’s competitive market. #2.

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5 Ways Generative AI Is a Game-Changer for Ecommerce

Salesforce Marketing Cloud

Make shopping a breeze for your customers Grow your business faster and transform every step of the commerce journey with AI-powered insights, predictive intelligence, and personalization. Make every user more productive Whether you’re a merchandiser, marketer, or ecommerce manager, generative AI in ecommerce can help you save time.

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What Is Inventory Management? Real-Time Visibility and Other Techniques

Salesforce Marketing Cloud

From the warehouse to the customer’s hands, successful inventory management helps your business deliver stellar customer experiences. But regardless of your business or industry, the objective is identical: Get the right amount of the right goods in the right place at the right time. The goal sounds simple enough.

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Managing the unpredictable: The inventory conundrum

Martech

Merchandise at rest is a cost, minimized if the stuff sells shortly after it arrives at the warehouse or fulfillment center. Merchandise spent more time in motion than at rest. While some clients will hold more inventory, “most will qualify additional suppliers…and balance the business between them as a primary risk strategy.

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Your Commerce Team Can Do More With Less – Our Research Shows How

Salesforce Marketing Cloud

Businesses are dealing with a shifting economic climate, shrinking budgets, and directives to do more with less. What is the state of commerce in 2022, and how can your business thrive amid all the financial turmoil? What is the state of commerce in 2022, and how can your business thrive amid all the financial turmoil?

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How to develop a social marketing strategy for your business’ reopening

Sprout Social

And it’s not just operations and logistics teams that need to prepare—your business’ social team also needs to have a plan in place for reopening. As you plan your business’ reopening, keep the following considerations top of mind: Prioritize social customer care. Phase one: Prepare to reopen your business.

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How ERP Improves Customer Service

ATAK Interactive

Asset-intensive companies in the distribution, high-tech, and manufacturing industries, now turn to ERP to improve their internal business processes. In the end, ERP is key to better business operations along with increased customer satisfaction. An ERP system assists companies with order fulfillment. Fulfillment.