Business Direct Marketing Service Validation 
Webbiquity
NOVEMBER 8, 2022
With social proof, prospective customers get an in-depth look at a product or service without wading through direct marketing or sales-focused copy. Social proof offers several benefits for both small to midsized businesses (SMBs) and large enterprises. Nine Benefits of Social Proof in Marketing. Uncertainty.
Trade Press Services
OCTOBER 2, 2023
No matter what industry you are in, third-party validation and customer reviews are essential for building credibility and driving sales. B2C companies rely on customer reviews to establish brand reputation and social proof about their products and services. B2B businesses can benefit from reviews as well.
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Zoominfo
OCTOBER 13, 2023
Launching a go-to-market strategy in Germany can be tricky due to the complexity of local regulations and guidance. Between the GDPR and ePrivacy guidelines, there is a lot to consider to ensure your business remains compliant. It is accepted that marketing activities must usually rely on either “consent” or “legitimate interest.”
Zoominfo
JANUARY 12, 2023
It can be difficult to sift through privacy regulations and know which aspects are most relevant to your business. For example, under the UK GDPR all marketing activities must rely on either “consent” or “legitimate interest.” UK GDPR The EU’s GDPR is the global standard for data privacy.
Martech
APRIL 5, 2023
Your sender reputation is a score that internet service providers assign to you as a sender, much like a credit score. If you’ve never scrubbed your database, consider using a free email validation service first. Even if you’re running a direct marketing campaign, you can still present your offers in an educational way.
Zoominfo
JUNE 10, 2022
The General Data Protection Regulation (GDPR) was created to provide individuals more control over their personal data and to help ensure that personal data is adequately protected when it is collected, stored, and processed by businesses. Almost all modern businesses collect and analyze personal data. Why Was GDPR Created in the EU?
Martech
SEPTEMBER 25, 2023
Even when marketing does manage to attribute their efforts to sales, the attribution will inevitably be challenged. Pricing customer service. Overall market demand. But marketers must try. Proving that individual activities have a return on investment is key and foundational to building credibility with the business.
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