sagefrog
MARCH 13, 2024
Today, digital data is one of the world’s most valuable commodities, which means the collection and handling of that data are of the utmost importance on an individual, business, and legal level. For websites in the B2B space , privacy policies are essential for transparency, legal compliance, and building trust with users.
Zoominfo
MAY 22, 2020
Collectively, personal data and how it’s used is becoming known as the “privacy experience,” and data protection teams and sales reps are increasingly aware of it. In 2018, 1,000 consumers were asked about their data privacy by Akamai, a vendor that sells cloud security and content delivery platforms. Digital behavior?—such
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Zoominfo
JUNE 8, 2022
As privacy compliance regulations become more stringent, an increasing number of organizations are being penalized for activities that were once seen as standard practice for sales and marketing. In the UK, for example, a home improvement business was recently fined £200,000 for making over 500,000 unsolicited cold calls.
The Customer
OCTOBER 22, 2021
The concerns of CEOs over cyber-security and data privacy have accelerated due to the new ‘digital normal’ created by the pandemic. While not all cyber or privacy breaches lead to sanctions, they have the potential to impact a business model, revenue, and ultimately the viability of a company. The problem?
Zoominfo
MAY 22, 2020
Collectively, personal data and how it’s used is becoming known as the “privacy experience,” and data protection teams and sales reps are increasingly aware of it. In 2018, 1,000 consumers were asked about their data privacy by Akamai, a vendor that sells cloud security and content delivery platforms. Stone co-authored the law.
Webbiquity
APRIL 18, 2024
These tasks take time away from the value we could potentially be adding in our business. Image credit: Mikael Blomkvist on Pexels This also applies, of course, to B2B marketing. Ideally, marketers focus their time on performing high-impact tasks that need our knowledge, expertise, and experience.
Zoominfo
FEBRUARY 9, 2022
Tech policy expert Simon McDougall has joined ZoomInfo as our new chief compliance officer, overseeing our privacy and compliance functions. In this role, Simon will advance one of our core missions: providing transparency about how we collect and use professional contact data, while upholding individuals’ rights to privacy.
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