article thumbnail

What Business-to-Business Marketing Trends and Tactics Will Define 2018?

Navigate the Channel

The world of business-to-business marketing continues to evolve in 2018. The trends and tactics that will move business forward may not be the strategies that experts thought would work months ago. Voice will be the leading edge of this revolution. What B2B marketing trends actually define 2018?

article thumbnail

How Events Will ALWAYS Generate B2B Leads (+ 10 Effective Lead Generation Strategies for Your Next Event)

SpotMe Blog

Lead generation is the engine that fuels and drives your company’s revenue. Without leads, your company wouldn’t be able to expand or reach its sales quotas. For your company to thrive and become more profitable, you have to feed your sales team with valuable, high-quality leads that will convert into paying customers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The 2022 Essential List of Content Marketing Statistics and Data

ClearVoice

However, there’s much more to content marketing than publishing loads of content pieces for your business. Knowing why your content works will help you continue to create the best quality content for your business by replicating success and giving you visibility into what’s not working. Blog Content Statistics.

Kentico 98
article thumbnail

7 Social Media Marketing Tips for Beginners in 2024

sagefrog

To help you get started, we’ve put together our top 7 social media marketing tips for beginners that promote audience engagement, introduce efficiencies into your workflow, and help generate more leads and sales.

article thumbnail

27 Awesome Newsletter Ideas That Will Keep Subscribers Engaged

Optinmonster

Email marketing is a great way to share your brand’s message, connect with your customers, and turn leads into subscribers. Share Your YouTube Videos. Do you have a YouTube channel for your business? If you do, start sharing your YouTube videos in your newsletter. Videos are super engaging.

article thumbnail

The Simple Content Marketing Strategy for Startups

Marketing Insider Group

Did you know that even if you inherited a windfall, you could spend those hundreds of thousands on slick TV ads only to have some other upstart (who does do content marketing) rake in three times your leads? That’s not only true for business-to-consumer (B2C) companies but even more so for business-to-business companies.

Startups 336
article thumbnail

How to Choose the Right Social Channels to Reach Your Customers

Convince & Convert

Twitter, Facebook, Instagram, YouTube, Google+… the list goes on. For businesses marketing to these users, the dilemma is how to optimize your marketing investment, content, and business impact by reaching the right prospective customers in the right channels. Google+ and YouTube are interesting. posts per day.