Biznology

JANUARY 12, 2015

Although they were not widely used by businesses at their conception, they have been around since the 1980’s and 1990’s. Business blogs just started to go mainstream about 10 years ago. Blogs have been around for so long because they can be a very useful communication tool for businesses. Conclusion.

Business Blogging 80

Business Blogging Activities Business Landing Pages 80

Webbiquity

AUGUST 5, 2010

Struggling to increase blog traffic? Better results from social media? Learn how to make your blog the center of your social media efforts, build traffic, write great posts and more here in some of the best tips, tactics and guidance for blogging of 2010 so far. Want more comments?

Business Blogging 100

Business Blogging Tips PageRank Business 100

Webbiquity

AUGUST 22, 2017

Still, the folks at Campaign Monitor built their own email marketing tool targeted specifically at designers. For example, use photos of real people when you communicate with your target audience online—whether it is on your website, newsletters, or even case studies. Build your own online platform.

Ad Building 273

Ad Building Brand Identity Branding Enterprise Management 273

NuSpark Consulting

OCTOBER 28, 2011

Because Google and other search engines place so much emphasis on frequency and quality content, committing to the creation and regular delivery of a blog is one of the best ways to raise your position in organic search. People prefer to buy from businesses that seem active online and produce helpful, quality content—not just sales messages.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Optinmonster

OCTOBER 29, 2023

72% of online marketers describe content creation as their most effective SEO tactic. Blogging Traffic Stats Businesses that blog experience twice as much email traffic as businesses who don’t. The average blog post is 1151 words, that’s a 42% increase in the last 5 years. SEO leads have a 14.6% close rate.

Statistics 93

Statistics Paid Content Stats Blogger 93

Webbiquity

APRIL 10, 2018

LinkedIn Pulse ). 75% of B2B buyers use social media to support their purchase decision. Digital Media Stream ). Understand the majority of the engineer’s buying journey has moved online, and nearly all engineers prefer to do online research and evaluate vendors before talking to sales (not exactly a shock).

Marketing AI 246

Marketing AI Enterprise Management Stats Marketing Management 246

Writing on the Web

JULY 8, 2010

Based on what I hear from clients and colleagues, I’m going to speculate some of the reasons this may be so: Web marketing is complicated: Although tools (blogs, sales pages, shopping carts, audio and video, email marketing) have become more user-friendly in the last few years, there’s a lot more to do (social sites).

Ning 100

Ning Content Marketing Digg Buzz 100

Online Marketing Institute

DECEMBER 1, 2010

Whether it’s a webinar or a multi-day conference, leveraging social media can help event organizers extend an event’s visibility, attendance and pre-event conversations. LinkedIn Events Setting up an event in LinkedIn is a fairly simple process. Once your event is created, invite your connections to attend.

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Go Beyond SEO

JULY 27, 2018

One third of all potential clients start their search online, so you need to make sure your website is easy to find, up-to-date, and mobile ready. Now that your website is ready for client views, they need to find you online. To learn more about SEO and why you need it, you can read our last blog. Lawyer Blogging.

Budget Programs 84

Budget Programs Work Management Planning Marketing Management 84

Industrial Marketing Today

SEPTEMBER 27, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Have Digital Marketing and Social Media Killed the Industrial Sales Job? And digital marketing and social media are as disruptive as they come. Provide online access to your in-house subject matter experts via a blog or live chat.

Social Media 60

Social Media Social Marketing Media Planning 60

Webbiquity

JULY 6, 2010

Social Media is Simpler Than You Think. A post that explains why “social media marketing is simpler than you’ve probably been led to believe. At its core, social media is not about doing new things, but about doing things you’ve always done as a business person differently.&#.

RFP 100

RFP Paid Search Agency Advertising Agencies Digg 100

Writing on the Web

NOVEMBER 1, 2010

I recently designed and recorded a presentation for the Content Marketing Institute on everything that goes into creating and publishing a quality blog post. It’s published on a neat tool called Brain Shark : you make a power point presentation, then record the notes over the phone. Share this on LinkedIn. Tweet This!

Tips 100

Tips Digg Social Media Buzz 100

Go Beyond SEO

JULY 27, 2018

One third of all potential clients start their search online, so you need to make sure your website is easy to find, up-to-date, and mobile ready. Now that your website is ready for client views, they need to find you online. To learn more about SEO and why you need it, you can read our last blog. Lawyer Blogging.

Budget Programs 68

Budget Programs Work Management Planning Marketing Management 68

Webbiquity

JUNE 16, 2015

And trying to use content too blatantly to drive sales often backfires. • Blog. Blogs are one of the most effective tools for increasing organic search traffic, and are highly influential with buyers. Yet just 31% of Fortune 500 enterprises now maintain an official blog. • Make email a key component. And use video.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Go Beyond SEO

JULY 27, 2018

One third of all potential clients start their search online, so you need to make sure your website is easy to find, up-to-date, and mobile ready. Now that your website is ready for client views, they need to find you online. To learn more about SEO and why you need it, you can read our last blog. Lawyer Blogging.

Budget Programs 60

Budget Programs Work Management Planning Marketing Management 60

Writing on the Web

JUNE 29, 2010

So, no, the Web hasn’t changed the way most people do business. I know there are many who feel it’s just too overwhelming to learn, especially now with all the social media chatter. How do business results compare from pre-WP to post-WP? Besides your website, what other systems do you use to do business?

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

FEBRUARY 18, 2011

How to Automatically Link Blog Posts to Facebook. Automatically linking your blog posts to Facebook, Twitter, and Linkedin can get you some great publicity and traffic but it can be challenging to figure out how to make it all work. She offers a free social media mastery kit at her website www.internetworkmarketingwealth.com.

Facebook 100

Facebook Digg Ideal Customer Profiles RSS 100

Hubspot

OCTOBER 12, 2010

Most business bloggers understand that it is important to create interesting content on a frequent and consistent basis. Bloggers understand that their reward for this content is increased traffic and leads from search engines, social media, and other sources.

Business Blogging 28

Business Blogging Business Blogger Paid Search Agency 28

Webbiquity

FEBRUARY 10, 2011

An outstanding list of useful WordPress plugins from Andy Beal, author of Radically Transparent: Monitoring and Managing Reputations Online and the brain behind the Trackur social media monitoring tool. Code to Create Custom Share Buttons for Facebook, Twitter, LinkedIn & Delicious by B2B Online Marketing.

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Writing on the Web

JULY 2, 2010

Blogging about those things that are part of the authors passions, likes, dislikes, opinions etc. allows followers to connect with the blog. It’s what makes blogging different than reading commercial news. He will be all over the board, start-ups, social media, politics, (usually on the left), internet, telephony, etc.

Personalization 100

Personalization Ning Business Content 100

Webbiquity

OCTOBER 25, 2010

But two great sources are blog directories and RSS syndication sites. Create a plain text file, using Notepad or a similar tool, with the following information compiled: Blog name/title (e.g., Webbiquity B2B Marketing Blog). Blog URL (e.g., Share this on LinkedIn. charging for inclusion). Feed URL (e.g.,

RSS 100

RSS Promotion PR PageRank 100

Hubspot

JULY 23, 2010

Within a click you will have subscribers to your blog. Social Media – This seems like it should be common sense by now, but many bloggers still seem to miss out on this one. Then be sure to use LinkedIn etc. Blog Checklist. She also blogs at www.rchurt.com. Give people the option to share your content.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Writing on the Web

SEPTEMBER 26, 2012

Then determine which ones are more likely not only to read your blog’s content, but also share it with others. Use social media. There are so many easy-to-use blogging analytics tools out there. But the real successful bloggers pore over their results and tailor their blogs accordingly.

Traffic 100

Traffic Blogger RSS Opinions 100

Hubspot

MAY 19, 2011

Dan Zarrella , social media scientist, author, and speaker, joins us for another exciting episode of Inbound Now, HubSpot's Social Media and Inbound Marketing Podcast ! Dan is our internal social media scientist here. In this episode, we chat about: Becoming a social media scientist.

Social Media 28

Social Media Webinar Metrics Media Co-Registration 28

Hubspot

FEBRUARY 17, 2011

In this episode of Inbound Now, Tamar Weinberg, of Techipedia & Mashable , joins us to talk about the ins and outs of social media marketing on the web. In the show we chat about: The importance of understanding your online community. Why understanding and finding your industries influencers is key to your blogging success.

Communities 28

Communities Blogger Long Tail Marketing Work Management 28

Hubspot

JULY 13, 2010

Online marketing, or inbound marketing as well call it at HubSpot , has many moving pieces. But as a CEO, you don’t need to get caught up in the details of your company’s online marketing efforts. As a busy CEO, you likely don’t have much time. Why Online Marketing Is Important. SEO has two main parts.

Online Marketing 28

Online Marketing Work Management Marketing Management Advertising Agencies 28

Webbiquity

OCTOBER 19, 2012

Choose a domain name that represents the content and focus of your blog. WorkHappy.net offers the following online tools for establishing a unique, top-notch domain name: DomainHole.com. Sharing your blog is the most fun and rewarding part of blogging. NameStation.com. Wordoid.com. Domize.com. Promote Your Content.

CMS Development 100

CMS Development Domain Blogger Bandwidth 100

Convince & Convert

JUNE 15, 2010

A major component of answering those questions effectively is understanding in which social outposts your customers are concentrated. Here are 4 ways to find out where your customers are in social media: 1. Hire a Spy Flowtown and Rapleaf are two of the leaders in the emerging field of social anthropology.

Social Media 155

Social Media Ideal Customer Profiles Paid Content Media 155

PureB2B

AUGUST 3, 2016

A visitor’s first encounter with your brand might be via a blog post, and they might not even land on your homepage. Give them a seamless customer experience with your brand regardless whether they’re on your blog or the main website. Try Marketing Tools Like a Slide-in CTA. Another Marketing Tool to Try: the Hello Bar.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. For example, we get pitches from PR firms about major brands running new viral or social media campaigns. Please don’t. That’s what AdRants is for.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Industrial Marketing Today

JANUARY 26, 2010

It may be time to invest in your online presence. It goes well beyond just cutting costs, today, it is more about accountability, analytics and engaging customers and prospects by using free or inexpensive social media tactics. Make sure there are well-established guidelines for employees to participate in social networks.

Rules 60

Rules Marketing Websites Web 2.0 Buying Cycle 60

Industrial Marketing Today

SEPTEMBER 13, 2010

In Needs Awareness and Research phases, the first two stages of the industrial buy cycle (see my earlier post Deconstructing the Four Stages of the Industrial Buy Cycle ) your prospects and customers use a variety of online content to find solutions to their current problems and needs.

Buying Cycle 60

Buying Cycle Marketing Automation Services Peer-to-peer Web 2.0 60

Marketing Insider Group

SEPTEMBER 21, 2020

I’ve seen it happen with our clients time and again, as well as with our company blog. My own business depends on creating blog content that outranks my competitors. While cultivating a winning business blog requires commitment and planning, it’s not as hard as most business owners think. Publish Frequently.

Top of Funnel 309

Top of Funnel Paid Search Agency Companies Marketing Automation Services 309

PureB2B

AUGUST 3, 2016

However, as the term evolved into what we now refer to as a “blog,” its purpose and content have changed right along with its name. From highly personal journals and day-in-a-life updates, blogs have metamorphosed into its present day format as an important online business tool.

Lead Generation 48

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 48

Industrial Marketing Today

OCTOBER 2, 2010

They are combining video, audio and sophisticated tracking tools to deliver email campaigns with highly customized messages that engage prospects in their preferred format and measure interactions beyond just open and click-thru rates and well into website behavior. Social Media with Email Marketing – is it the Super Combo?

Email Marketing 60

Email Marketing Planning Web 2.0 BtoB 60

Industrial Marketing Today

MAY 14, 2010

Parametric part number search – in addition to the standard word search tool on your website, build a parametric search application. Valve sizing programs – these are great and easy to use tools for any manufacturer of valves for chemical, hydrocarbon and industrial process, power, water and wastewater industries.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60