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  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, OCTOBER 9, 2011
    [Business Blogging] Please. Stop making your company blog suck.
    Mark Schaefer on Blogging. Company blogs suck.  But they don’t have to and I’m on a mission to bring the world my message of blog anti-suckology.  Highlights include: A few stats on blogs. Ten reasons to blog, even if nobody reads it. New directions in corporate blogging. Business blogging.
  • HUBSPOT  |  MONDAY, JANUARY 24, 2011
    [Business Blogging] How to Deal with Negative Comments [Marketing Cast]
    If you have been blogging for a while, you have probably felt the frustration associated with negative comments. If you are new to blogging, you probably fear receiving biting criticism. If they leave a blog comment, comment on the same post. Free Download: Better Business Blogging in 2011. Connect with HubSpot
  • B2B LEAD BLOG  |  FRIDAY, JULY 6, 2012
    [Business Blogging] Friday Wrap-up: This Week in B2B Marketing Tips
    The “How To” of Business Blogging. Another primer here, but well worth the read if you’re considering starting your own business blog. For those with established blogs, this post from Drew’s Marketing Minute offers a few best practices you might want to ensure you’re following. The “how to” of business blogging.
  • SAVVY B2B MARKETING  |  FRIDAY, FEBRUARY 24, 2012
    [Business Blogging] Weekly Wrap-Up: February 24th
    50 Qualities of the Best Business Blogs in the World by @TheSalesLion. Great overview of what makes these top business blogs rattle & hum. It's Friday again - time to share all the best of the best from the blogosphere. As usual, our favorites cover a wide variety of topics and perspectives. Content Marketing.
  • PWB MARKETING BLOG  |  MONDAY, SEPTEMBER 12, 2011
    [Business Blogging] Three Dangerous B2B Social Media Mistakes
    Whether you’re a social media practitioner or still on the sidelines, your business needs solid strategies to minimize risk, maximize results, and get the most out of social media efforts. You absolutely need a business blog and you should be blogging at least several times a month. Mistakes are costly. Wrong.
  • BIZNOLOGY  |  WEDNESDAY, JANUARY 28, 2015
    [Business Blogging] 7 Corporate blogging blunders to avoid
    'Are your business blogging efforts actually working  against  you? Bad strategies and poor planning means that many corporate blogs fizzle out before they sizzle. Here are the seven of the most common blogging blunders I see… Are your business blogging efforts actually working  against  you? Period.
  • HUBSPOT  |  MONDAY, MARCH 10, 2014
    [Business Blogging] 8 Things I Wish I Knew Before I Started Blogging
    And I''ll bet anyone who starts blogging for the first time can relate. Luckily, you''re not the first person to start blogging. So I thought I''d share some of the things I wish I knew when I first started blogging for HubSpot five years ago. What I Wish I Knew Before I Started Blogging. Is blogging a challenge?
  • B2B MARKETING TRACTION  |  TUESDAY, OCTOBER 16, 2012
    [Business Blogging] Is Your Social Media Marketing Plan SMART?
    Today most businesses have gotten beyond the question of whether or not to have a presence in social media. or more comments per blog post? How realistic is it that the business can spend the time and money to implement social media correctly? Take business blogs, for example. Specific.  What will it cost? Timely.
  • INBLURBS  |  MONDAY, JANUARY 9, 2012
    [Business Blogging] inBlurbs Blog is nominated as one of the 20 finalists
    socialmediaexaminer.com has picked under over 570 nominations 20 Social Media Blogs for the Final Winner Selection. One of those blogs is inBlurbs blog. In our blog we write about Inbound Internet Marketing – SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics.
  • HUBSPOT  |  WEDNESDAY, OCTOBER 8, 2014
    [Business Blogging] Why You Should Measure New and Mature B2B Blogs Differently
    'With blogging, success doesn''t happen overnight. How many times have you heard that little nugget of blogging wisdom? But seriously -- a B2B business blog is a huge time investment. In the past, we''ve written about the blogging metrics you should be tracking to report on your blog''s success. know, right?
  • BIZNOLOGY  |  FRIDAY, FEBRUARY 27, 2015
    [Business Blogging] How to get 50% more leads with smart content marketing
    One tool many small businesses don’t use is the highly-targeted landing page. Let’s say you sell credit card processing software, and you have several target markets: small businesses, restaurants, and farmer’s market vendors. Targeted content can be published on your business blog or guest posts you write for other sites.
  • SAZBEAN  |  SATURDAY, DECEMBER 1, 2012
    [Business Blogging] Top Internet strategy, marketing and technology links for the week of December 1, 2012
    Here are the top Internet strategy, marketing and technology links for the week of December 1, 2012… Are You Defining Your Niche Properly? News & Notes
  • SAVVY B2B MARKETING  |  FRIDAY, NOVEMBER 12, 2010
    [Business Blogging] Savvy Week in Review - November 12
    10 Reasons to Blog Even if Nobody Reads It - by @markwschaefer LOVED this post with 10 solid reasons why a business blog can do your bottom line good, even if you feel like you're writing for an audience of none. In this post Shelly Kramer shares some of the best digital tools available to spread the word about your business.
  • BIZNOLOGY  |  FRIDAY, DECEMBER 6, 2013
    [Business Blogging] 4 ways to keep a blog on schedule
    By now you know how important it is to regularly update your blog. Consistency is one of the biggest ways you can help maintain and generate business by putting your blog on the top of the search engines. It will list everything you want to put on your blog, when you want to post it, and much more. Create a Schedule.
  • TRADESMEN INSIGHTS  |  WEDNESDAY, FEBRUARY 9, 2011
    [Business Blogging] 2011 Trends for B-to-B Blogging
    My blog is an integral part of our total overall marketing program. We use it as the hub of our lead activity and think most B-to-B companies should be blogging as part of their overall marketing efforts. Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t.
  • BIZNOLOGY  |  WEDNESDAY, APRIL 10, 2013
    [Business Blogging] Share This: 5 Tips You Must Learn to Create Sharable Content
    OK, this is one place where neither of the highlighted posts shine, actually (it helps that both posts started out on Tumblr, a blogging platform designed for sharing). Whole Foods Market “Dark Rye” blog. 10022 Shoe (Saks Fifth Avenue’s shoe blog). IBM’s Social Business Blog. Strong visual.
  • WRITING ON THE WEB  |  FRIDAY, JANUARY 3, 2014
    [Business Blogging] Start an Expert Ebook with an Outline: 11 Steps
    Just as business blogs caught fire in 2004-2005, expert ebooks are what smart professionals use as a key marketing tool to get found, get known and get clients. So let’s get busy. '11 Steps" src="[link] width="300" height="225" title="Start an Expert Ebook with an Outline: 11 Steps" /> Are you an expert? Ask ‘ what if?’
  • INDUSTRIAL MARKETING TODAY  |  TUESDAY, JANUARY 10, 2012
    [Business Blogging] Internal Links – the Secret Sauce for DiY SEO
    Read my earlier post, B2B Lead Generation Using a Business Blog ). It is no secret that link building is critical to SEO success. However, some people often ignore internal links because they are just not aware of their SEO benefits. To most to do-it-yourselfers (DiY), link building for SEO means external or inbound or backlinks.
  • INBLURBS  |  FRIDAY, MARCH 8, 2013
    [Business Blogging] 5 Smart Ways to Build a Content Machine and Increase Revenue by up to 40%
    Millions of businesses competing for paying customers and it have become a difficult task for most of them to stand out of the crowd and to make future customers aware about their offers. Original content builds you trust, customer loyalty and can position your business as trusted experts in your field. –David Meerman Scott.
  • HUBSPOT  |  THURSDAY, DECEMBER 2, 2010
    [Business Blogging] 7 Things Blogging Does [Plus a Free EBook]
    According to HubSpot research companies that have a business blog attract 55% more website visitors than non-blogging companies. HubSpot has partnered with Jeff Ente of Who’s Blogging What to create a a new 24 page ebook that provides business blogging expertise from some of the best bloggers on the web.
  • HUBSPOT  |  MONDAY, DECEMBER 13, 2010
    [Business Blogging] No Time to Blog? Learn How To Make It Routine [Marketing Cast]
    Finding the time to blog is a frequent challenge for many marketers. In this episode of the Weekly Marketing Cast , David Meerman Scott advises businesses how to avoid a common time management trap by developing a routine. Develop a Blogging Routine. In many ways blogging reminds David of exercising. Connect with HubSpot
  • WRITING ON THE WEB  |  WEDNESDAY, MARCH 27, 2013
    [Business Blogging] Online Content Marketing: Let’s Put the “We” Back Into Weblog
    I get calls from small business professionals who want to start a blog or an e-newsletter. It doesn’t take a genius (and I’m no genius), but my guess is they have a “me-site,” a “me-blog,” and “me pages” on social media sites. What are their struggles? What do they most desire?
  • SAZBEAN  |  SATURDAY, DECEMBER 10, 2011
    [Business Blogging] Top Internet strategy, marketing and technology links for the week of December 10, 2011
    Silly Google+ Business Page Mistakes to Fix NOW (HubSpot). Jim’s Marketing Blog). Lessons from Four Years of Business Blogging    (Harvard Business Review). Socialcast building better businesses with simple social tools (GigaOM). Twitter Launches Brand Pages for Business Accounts (HubSpot).
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, OCTOBER 22, 2012
    [Business Blogging] How do you know if your blog is making an impact?
    About two years ago, I was really down on my blogging. No matter how much you stare at your Google Analytics, it’s not going to interpret for you whether anybody cares about your blog. That’s a generalization I have found that holds up across many types of blogs. It didn’t make any sense. It was disheartening. Tweet.
  • INBLURBS  |  THURSDAY, NOVEMBER 25, 2010
    [Business Blogging] Get seen to get leads, business and revenue
    Having some great leads for your business are very important to earn revenues and to make profits online. Here are 5 tips to get leads for your business and earn revenue. Add fresh and regular content to your business blogs. Social networks are today a way to market your business free of cost. Normal. false. false.
  • SAZBEAN  |  SATURDAY, NOVEMBER 17, 2012
    [Business Blogging] Top Internet strategy, marketing and technology links for the week of November 17, 2012
    Businesses  (Mashable!) News & Notes
  • EMAGINE B2B BLOG  |  TUESDAY, OCTOBER 18, 2011
    [Business Blogging] How to get more inbound links to your B2B blog
    So let’s say you’ve done all that, and now you want to do something similar for your business blog …knowing that over time it will mean more traffic, more imputed thought leadership, more [.]. B2B Web Strategy Blogs, Blogging
  • WRITING ON THE WEB  |  THURSDAY, APRIL 7, 2011
    [Business Blogging] Content Checklist: Don’t Publish Without It
    The checklist is designed for digital content creators and marketing teams, but it can and should be used by anyone writing a business blog or other content for the Web. This is a great checklist to keep handy for anyone creating content for blogs. This is similar to what I write about in my ebook, Content Marketing with Blogs.
  • HUBSPOT  |  MONDAY, SEPTEMBER 10, 2012
    [Business Blogging] How to Stop Internal Bureaucracy From Preventing Blogging Productivity
    Most aspiring inbound marketers have a few business blogging hurdles to get over. Truly believing -- like, in the darkest recesses of your soul -- that blogging is an indispensable part of being a successful inbound marketer. Once you believe that you have to blog, the next hurdle is actually blogging. really?
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 23, 2013
    [Business Blogging] 6 Content Marketing Rules for Professionals on the Web
    'Professionals on the Web" src="[link] width="292" height="284" title="6 Content Marketing Rules for Professionals on the Web" /> For busy professionals who want to get found on the Web, writing quality content that not only informs but generates business leads is a challenge. Many don’t even know what content marketing means.
  • WRITING ON THE WEB  |  WEDNESDAY, JULY 4, 2012
    [Business Blogging] Social Media for Busy Business Bloggers
    With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? just make sure that you link it back to your blog.
  • THE FORWARD OBSERVER  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Business Blogging] Why A B2B Website Without A Blog Is Like A Car Without An Engine
    'Artillery B2B Marketing Blog > The Forward Observer If you want to overhaul your B2B website into a business development machine, the most important part to include is a blog. Sadly, many of these companies are missing a crucial element of making their website an engine of company growth – a blog. Here''s why.
  • SAZBEAN  |  SATURDAY, JANUARY 7, 2012
    [Business Blogging] Top Internet strategy, marketing and technology links for the week of January 7, 2012
    12 Essential Tips for Revitalising Your Blog in 2012 (ProBlogger). Tips For Building a High Quality Blog Following (Mashable!). Social Business: 84% of businesses have not fully integrated Social Media in their operations (The Strategy Web). Yes, blog comments are still worth the effort (GigaOM). Spin Sucks).
  • I-SCOOP  |  THURSDAY, JANUARY 23, 2014
    [Business Blogging] Corporate blogging guide: strategy and tips
    'Many organizations that start using content marketing and want to offer content in a more conversational and personal way, start their efforts with a blog. Although business blogging is far from new and lots of companies have a blog, several others don’t.
  • WRITING ON THE WEB  |  WEDNESDAY, AUGUST 29, 2012
    [Business Blogging] Content Marketing: What Are Your Target Audience’s Interests, Needs, and Wants?
    Yet how many of us post on a blog or upload a video to  YouTube  without taking time to survey what are our target audience ‘s interests, wants and needs? Content marketing requires that you publish frequently on your site, your blog, and in social media. Which e-newsletter and blogs do you subscribe to? Click and bye-bye.
  • THE FORWARD OBSERVER  |  THURSDAY, MAY 30, 2013
    [Business Blogging] How To Turn Your B2B Blog Into a Golden Egg-Laying Goose
    'Artillery B2B Marketing Blog > The Forward Observer With the right marketing alchemy and gestation, a blog can produce valuable awareness, preference and leads for your company. Blogging Benefits. Done correctly, business blogging can generate financial results even better than the value of golden eggs.
  • HUBSPOT  |  WEDNESDAY, DECEMBER 18, 2013
    [Business Blogging] How Hard Can YOUR Company Blog? Announcing the 30-Day Blog Challenge
    Well, if you''ve been meaning to get your blogging muscles in shape, we''re here to help you do it. Today, we''re excited to announce the 30-Day Blog Challenge, which will run from January 2, 2014 - January 31, 2014. Think you have what it takes to get your blogging muscles in shape and show ''em off to the world? Blogging
  • HUBSPOT  |  FRIDAY, JULY 1, 2011
    [Business Blogging] How to Write the Best Blog Post EVER
    Some of the most common blogging advice is to write great posts. The problem is that few experts (if any) actually go into detail about how to actually write compelling and interesting blog posts. Today, we are going to review the elements of great blog posts so you can use these traits to write the best blog post ever.
  • HUBSPOT  |  FRIDAY, FEBRUARY 18, 2011
    [Business Blogging] 10 Marketing Stories You Might Have Missed This Week
    It is a busy time of year for most marketers, so we wanted to close the week out with a recap of some of the biggest online marketing related stories that you might have missed. Hot Tips to Make Your Readers Fall in Love - Building an engaged readership for your blog is important. Free Download: Better Business Blogging in 2011.
  • WRITING ON THE WEB  |  WEDNESDAY, MAY 26, 2010
    [Business Blogging] How to Convert Readers into Clients on Your Blog
    If a blog is the best marketing tool on the planet, then how does it convert readers to clients? What’s the most important thing to remember when you’re writing for your business blog? It can be overwhelming to come up with 3-5 blog posts a week that deliver high value to a wide variety of readers, for sure.
  • WRITING ON THE WEB  |  WEDNESDAY, DECEMBER 11, 2013
    [Business Blogging] How to Blog without Boring Readers in the Holiday Season
    'How do you blog about the Holiday Season – without boring your readers? So what does the holiday season mean for your blog? The holiday season provides a lot of opportunity for keyword-rich blogging. You can expand topics beyond your core business services to what truly matters in life. Several things! win-win!
  • HUBSPOT  |  THURSDAY, AUGUST 16, 2012
    [Business Blogging] The Secret to Increasing Blog Subscribers & Boosting Traffic [Data]
    It probably won't come as a surprise to you that business blogging is an indispensable component to seeing success with inbound marketing. But did you know that the frequency with which you blog also has a direct impact on the amount of subscribers and email traffic you receive? Blog regularly. Blog regularly.
  • WRITING ON THE WEB  |  THURSDAY, JANUARY 19, 2012
    [Business Blogging] A Checklist for 2012 Content Marketing Plans
    I’ve been reviewing my 2011 blog posts, email broadcasts, videos , and taking stock. hope you’re doing the same, so you’ll get an idea of what’s needed for your own business in 2012. Checkout this previous blog post for Subject Line Tips ). 2012 Content Marketing – how did we get here so fast?
  • SAZBEAN  |  SATURDAY, OCTOBER 22, 2011
    [Business Blogging] Top Internet strategy, marketing and technology links for the week of October 23, 2011
    How To Make An Impact With Social Media (And Avoid Disaster)  (Business Insider). Ways to Protect the Reputation of Your Small Business Online  (Mashable!). Steps to Ensure Your Business Blog Isn’t Boring  (HubSpot). How to get more inbound links to your B2B blog  (eMagine). Harvard Business Review).
  • SAVVY B2B MARKETING  |  FRIDAY, JANUARY 8, 2010
    [Business Blogging] Savvy Week in Review - January 8
    Get Out Your Dancing Shoes - It's Time to Blog! in corporate blogging. Business Blogs Average 12 Times More Subscribers by Email Than by RSS - via @hubspot Want a good way to build your blog subscription rate? Looking for ways to kick-start 2010? The posts below should get your brain humming.
  • HUBSPOT  |  WEDNESDAY, FEBRUARY 23, 2011
    [Business Blogging] Top 100 Marketing Blogs [HubSpot Hot 100]
    Today, HubSpot is unveiling a new listing of the top internet marketing blogs, known as the HubSpot Hot 100. This list dynamically ranks marketing blogs according to several key metrics, including traffic, engagement, and blog grade. Blog Grade is the score generated by HubSpot's free Blog Grader tool.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, AUGUST 13, 2014
    [Business Blogging] The power and perils of the pivot
    Sounds like a zero-brainer, given that Im in love with writing and storytelling, but it turned out to be a big-brainer for one reason: I run a semi-successful blog on creatives making a living online while showcasing my digital illustration work, geared towards clients in the social media / blogging crowd. I’m losing clients.
  • CLIENT BRIDGE  |  THURSDAY, MARCH 3, 2011
    [Business Blogging] B2B Blogging in 2011
    Aggregate.com offers a download-able guide to business to business blogging trends for 2011. Highlights from the report: B2B blogging is growing - Less than half of B2B companies currently have blogs, so there's still opportunity for growth. If you do it right, 2011 is a good year to start a blog.
  • SAVVY B2B MARKETING  |  FRIDAY, FEBRUARY 10, 2012
    [Business Blogging] Week in Review - Feb 10th
    While we're sharing a little love for some of our favorite blog posts today, we're also sending out some virtual XO's to all our fellow B2B bloggers, our clients, and everyone else who brightens our days. How George Lucas Would Write a Blog Post by @pushing social. How evolved is your business blog
  • THE FORWARD OBSERVER  |  TUESDAY, MAY 14, 2013
    [Business Blogging] How to Arm Your B2B Blog for Maximum Marketing Firepower
    'Artillery B2B Marketing Blog > The Forward Observer With the right aim, B2B companies can use blogging to increase awareness and preference, attract qualified leads, boost sales and grow their business. Now, all companies have websites, but those on the forward edge of the marketing battlefield are blogging.
  • SOCIAL MEDIA B2B  |  THURSDAY, MAY 29, 2014
    [Business Blogging] B2B Social Media Lead Generation Advice from Experts
    The best way to use social media to generate leads is to create a business blog that answers prospects’ questions and solves customers’ problems. These blog posts need to relate to longer form content, like ebooks and webinars, so visitors can click through to a lead form and provide their contact information in exchange for the asset.
  • CONVERSIONATION  |  SUNDAY, FEBRUARY 3, 2013
    [Business Blogging] Social Business Failure Is a Choice: Speaking a Common Language
    Gartner predicts 80% of social business efforts will not achieve intended benefits through 2015. In practice, social business is a huge Babylonian confusion. In order to know how to succeed, it’s essential to speak a common – business – language and to ask ourselves a few simple questions to start with.
  • SAZBEAN  |  TUESDAY, FEBRUARY 14, 2012
    [Business Blogging] 8 Simple Strategies: Take Your Blog From Blah to Brilliant
    Blogs are now the norm. You’ve probably added a blog to your site – because that’s what you’re supposed to do. If that’s the case, then you may not be getting the interaction you had hoped for and you’re wondering why everyone is so psyched about using blogs to build their business and yours is just sitting there.
  • HUBSPOT  |  FRIDAY, JUNE 11, 2010
    [Business Blogging] 3 Ways to Turn Your Company Into a Blogging Machine
    Many companies think of blogging as adding a bolt onto an existing machine. In reality, the companies that are successful at blogging inspire a blogging culture throughout the organization. To do this, your business needs to become a blogging machine. Ways to Turn Your Company Into a Blogging Machine.
  • HUBSPOT  |  MONDAY, JUNE 28, 2010
    [Business Blogging] A B2B Guide for Blogging Lead Generation
    With all of the online buzz today about social media, blogging may seems like an old idea to some businesses. Today, let's take a deep dive into business blogging to ensure your business is doing everything it can to leverage its business blog for lead generation opportunities. Think of it this way.
  • WINDMILL NETWORKING  |  TUESDAY, OCTOBER 15, 2013
    [Business Blogging] Blogging Success Metrics You Should Analyze
    'One of the most important things you can do to ensure your business blogging success is to measure your results. There are several metrics you can choose from to determine whether your blog is continuously growing and helping the bottom line for your business. Featuring Contributions from Global Thinkers.
  • SAZBEAN  |  WEDNESDAY, OCTOBER 12, 2011
    [Business Blogging] 10 Ways To Grow Your Blog’s Community
    As a small business owner, you love your blog. Your blog is where your community goes to hear your insight, it’s where they learn more about you, and it’s where they put a human face on your logo. Or, it would be all of those things if anyone was actually reading your blog. – 10 Ways To Grow Your Blog’s Community.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, MAY 21, 2012
    [Business Blogging] Social Media Isn’t “Ludicrously Complicated,” Business Is
    Business Insider, one of the world’s top business blogs, reported on the graphic , calling social media “ludicrously complicated,” “confusing” and “an absolute mess.” Swap Facebook for Avis and Loopt for Ensis, and the message is unchanged: business is complicated.
  • WORKFACE  |  MONDAY, JUNE 4, 2012
    [Business Blogging] 5 Cool Social Media Tools to Help You Expand Your Small Business
    For a small business, the successful use of social media involves a bit more than simply “liking” a few things on Facebook. If you’re running a small business, here are 5 tools that are definitely worth a download. Disqus is a must-have addition for any small business blog. 1) Monitter. 3) Sprout Social.
  • THE EFFECTIVE MARKETER  |  WEDNESDAY, DECEMBER 14, 2011
    [Business Blogging] Inbound Marketing Analytics 101
    Business Blogging. Book Review Content Marketing Email Marketing Lead generation Marketing Automation Marketing ROI Online Marketing Blogging hubspot inbound marketing Landing Pages Lead Nurturing marketing analytics SEO Social Media websiteInbound Marketing Analytics Overview. Email Marketing. Your Website & Landing Pages.
  • WINDMILL NETWORKING  |  TUESDAY, MARCH 4, 2014
    [Business Blogging] 4 Tips To Help Make Your Video Work For You
    For the most part, companies understand the power of YouTube and know that they … Continue Reading 4 Tips To Help Make Your Video Work For You by Jayson Duncan - Maximize Social Business. They fail to establish goals and objectives that will make their videos successful.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, JUNE 5, 2011
    [Business Blogging] Overwhelmed by Blogging? Three Tips to Make it Work!
    If you’re just starting out with blogging and feeling overwhelmed, this video is a MUST! Erica Allison is the president of Allison Development Group and she shares her personal experience as a small business owner who has a blog for business purposes. Her blog is a source of referrals and leads for new business.
  • WEBBIQUITY  |  TUESDAY, MARCH 11, 2014
    [Business Blogging] 11 Thought-Provoking Guides to Content Marketing for 2014
    'A few months ago, the Webbiquity blog celebrated content marketing week —six posts in eight days showcasing the best content marketing insights and guides from the year, starting with  30 Remarkable Content Marketing Facts and Statistics and culminating with  14 Best Content Marketing Tips, Tactics and Techniques.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 19, 2012
    [Business Blogging] How Content Marketing Works on Pinterest
    However, if you’re in a B2B business or sell services or have products that might be tricky to show off on an image driven site, what to share as part of your content marketing strategy can be a roadblock. Content marketing is a focus for many agencies and businesses alike. Make sure your site and blog are Pinterest friendly.
  • WRITING ON THE WEB  |  THURSDAY, NOVEMBER 20, 2014
    [Business Blogging] Should You Send Holiday Newsletters?
    Are you sending holiday newsletters for your business? Even though you may be tempted to put all your time and energy into maintaining your business blog , a newsletter is still a vital, viable way to stay connected to clients and prospects. Of course, I close business every time. 'Shortcuts to Newsletters. Look ahead.
  • HUBSPOT  |  THURSDAY, JANUARY 27, 2011
    [Business Blogging] 10 Big Marketing Stories That You Might Have Missed This Week
    So in case you missed it, check out these 10 stories that will help you catch up to this busy week in marketing. How To Use Twitter To Boost Your Google Rankings - Does your business use Twitter? Rethinking the Future of Business Part 1: The State of Corporate Social Media - How will social media impact business?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, APRIL 25, 2011
    [Business Blogging] 29 Reasons Why Your Company Blog Has Stalled
    At {grow} we spend a lot of time talking (sometimes arguing) about the intersection of social marketing and smart business. In almost every situation, publishing a blog is an excellent strategy. blog creates a new marketing asset that generates leads, qualifies prospects, builds loyalty and retains customers. Period.
  • B2B MARKETING INSIDER  |  TUESDAY, JULY 10, 2012
    [Business Blogging] 9 Top Twitter Tips You Should Start Using Today!
    In the course of those 3 years, I have interacted with some of the smartest business and marketing people on the planet. Twitter is an amazing mechanism for distributing news, tips, blogs and other types of information. Include a link to your blog or Linkedin profile. use Triberr to curate great blog posts. watched.
  • BIZNOLOGY  |  THURSDAY, MARCH 20, 2014
    [Business Blogging] 8 dead easy steps for writing a blog in less than an hour
    Writing a blog post doesn’t have to be an overwhelming or time-consuming task. If you’re just starting a business blog, you may feel creating even one post per week will take up too much of your precious time. If you really need to get your blogging time down to less than an hour, we can help. 'Image credit: HubSpot.
  • NUSPARK  |  MONDAY, OCTOBER 24, 2011
    [Business Blogging] How B2B Buyers Have Changed- and the Role of Content & Social Media
    Social media provides sellers the opportunity to interact with a range of customers, partners and prospects to discuss industry news, business issues, solutions, etc. Informative, non-promotional content in the form of blogs, case studies, webinars, white papers, videos, etc. You have at least one, or you wouldn’t be in business.)
  • SAZBEAN  |  SATURDAY, NOVEMBER 26, 2011
    [Business Blogging] Top Internet strategy, marketing and technology links for the week of November 26, 2011
    Here are the top Internet strategy, marketing and technology links for the week of November 26, 2011… The Secret Ingredient to a Successful Blog  (ProBlogger). Introducing Social Media to Your Business (Danny Brown). Small Business Social Media Infographic (Socialnomics). Define Successful Blogging for You (ProBlogger).
  • B2B MARKETING TRACTION  |  FRIDAY, APRIL 27, 2012
    [Business Blogging] 3 Things to Consider When Hiring a Blog Ghostwriter
    Effective blogging takes a lot of time and effort. Over 90% of blogs that get started are abandoned. One solution can be to hire a blog ghostwriter. Here are three important things to consider if you hire a blog ghostwriter. Your blog should reflect “the voice” of your company. Who is the audience?
  • BIZNOLOGY  |  THURSDAY, OCTOBER 24, 2013
    [Business Blogging] 3 Tips to Help Content Marketers Understand Sales Cycles
    If you’re constantly struggling with your business blog and exasperated with the lack of qualified leads, you may be missing key points in your content strategy. Simply posting a blog per day won’t amount to anything if you’re not taking your customers’ sales cycles into account and adjusting your marketing strategy accordingly. What’s
  • WRITING ON THE WEB  |  MONDAY, APRIL 11, 2011
    [Business Blogging] Content Rules: Secrets of Writing Compelling Content
    But the hard question comes when you sit down to a blank computer screen and outline what sorts of pieces of information, web pages and blog posts, need to be published for your business. But you run a business, maybe you’re a professional who offers services such as coaching, health care, financial planning, speaking?
  • HUBSPOT  |  MONDAY, MARCH 21, 2011
    [Business Blogging] Secret Ingredients to Blog Subscriber Growth: Persistence & Promotion
    We all know that starting a blog can feel daunting. Worse yet, starting a blog from zero subscribers can mean a slow onramp and potentially losing the motivation to keep blogging. That seems so depressing, why would anyone even bother starting a blog? Since then PrimePay has continued to blog gaining steam along the way.
  • HUBSPOT  |  FRIDAY, OCTOBER 19, 2012
    [Business Blogging] The Business Blogger's Ultimate Guide to Mastering Lead Generation
    Your blog is, without a doubt, one of the most powerful inbound marketing tools at your disposal. But one of blogging's biggest benefits is in its huge potential for lead generation and reconversion. Lead Gen Opportunities for Your Business Blog. On Your Blog's Homepage. Off Your Blog. But have no fear!
  • B2B MARKETING TRACTION  |  MONDAY, AUGUST 22, 2011
    [Business Blogging] Should You Blog on Your Website or a Separate Site?
    As a Marketing Consultant I am frequently asked if businesses should blog on their website or create a separate site with a different domain name and URL. Matt Cutts, Head of Google’s Webspam team, writes in his blog that Google limits its search results to one to two results per hostname/subdomain. Tweet.
  • HUBSPOT  |  MONDAY, FEBRUARY 14, 2011
    [Business Blogging] 5 Reasons to Encourage Your Sales Team to Blog
    One of the most common excuses businesses give when asked why they aren't blogging is the time commitment and lack of bandwidth. That said, a commitment to blogging can yield some pretty powerful results , and while it is -- yes -- a commitment that takes some time and effort, there are ways to lighten the load. It makes sense.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, JANUARY 29, 2012
    [Business Blogging] Why are America’s fastest-growing companies killing their blogs?
    Are America’s fastest-growing companies shifting away from blogging as a primary social media platform?  ”Maybe” could be a conclusion based on new research examining the INC 500 from The Center for Marketing Research at the University of Massachusetts. Is corporate blogging really declining? Is blogging dying?
  • SYNECORE  |  TUESDAY, JANUARY 21, 2014
    [Business Blogging] Looking for Content Marketing Success? Try an Editorial Calendar.
    'Your organization creates a blog. Your organization regularly posts content to its blog. Regularly posting content is the key to blogging success. As business floods in, blogging is often the first to fall by the wayside. Rather, blogging is a strategy that requires consistency. Check. Build Your Calendar.
  • INDUSTRIAL MARKETING TODAY  |  MONDAY, SEPTEMBER 13, 2010
    [Business Blogging] Variety of Content is the Key in the Early Stages of the.
    Social media among IT and business buyers of technology rose 50% over last year and finally pushed to majority status; 55% said they use social media as part of the technology buying process in 2009 versus just 37% in 2008. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas.
  • B2B LEAD BLOG  |  FRIDAY, JULY 6, 2012
    [Business Blogging] Friday Wrap-up: This Week in B2B Marketing Tips
    The “How To” of Business Blogging. Another primer here, but well worth the read if you’re considering starting your own business blog. For those with established blogs, this post from Drew’s Marketing Minute offers a few best practices you might want to ensure you’re following. The “how to” of business blogging.
  • SALES CHALLENGER  |  TUESDAY, JUNE 17, 2014
    [Business Blogging] The Reason for Increased Sales Cycle Lengths
    'This is the second in a series of blog posts on our latest research: Creating Customer Consensus. Please share with us below how consensus requirements are impacting your business. Blog CEB Sales Blog Sales & Service Sales and Marketing Solutions Selling Click here to read the first.
  • SYNECORE  |  TUESDAY, APRIL 16, 2013
    [Business Blogging] Is Your Website Built for CONVERSION? A 10-Point Checklist
    'In today’s digital economy, your business website must do more than just look good. business blog is a great educational tool: think of each blog as an open letter to your target audience. Nurturing : Like most businesses, you are probably selling some type of product or service. Help, don’t hinder them.
  • WRITING ON THE WEB  |  WEDNESDAY, MAY 22, 2013
    [Business Blogging] Guest Blogging: Just How Important Is It?
    'Having guest bloggers post content for your blog can be a great tool to get more readers to visit your site. Typically, guest blogging involves a good deal of cross-promotion, which can be beneficial for all parties involved. guest blogging relationship can be as basic or as involved as you and your guest blogger would prefer.
  • GREAT B2B MARKETING  |  TUESDAY, MAY 15, 2012
    [Business Blogging] Use Pull Marketing to Communicate with the SMB Market
    In his April 17, 2012 blog post at tellallmarketing.com, Ray Schultz addressed the issue of How Brands Are Failing Small Businesses. Note from the list above that the two top categories business owners use for information gathering about purchases are search engines and websites/blogs. According to a major survey by Inc.
  • SAZBEAN  |  FRIDAY, AUGUST 17, 2012
    [Business Blogging] The Secret to Increasing Blog Subscribers & Boosting Traffic [Data]
    It probably won’t come as a surprise to you that business blogging is an indispensable component to seeing success with inbound marketing. But did you know that the frequency with which you blog also has a direct impact on the amount of subscribers and email traffic you receive? News & Notes
  • SAVVY B2B MARKETING  |  SUNDAY, AUGUST 26, 2012
    [Business Blogging] 4 Can't Miss Social Media Tips for Small Businesses
    If you own a small business and you aren’t using social media by now, you are giving yourself a massive disadvantage in the market. Social media takes the idea that there is no better form of advertisement than word of mouth, and lets the business interact with that word of mouth directly. It makes them feel trustworthy.
  • B2B MARKETING INSIDER  |  TUESDAY, NOVEMBER 9, 2010
    [Business Blogging] Report: Blogs Are An Important Part Of The Marketing Mix
    They reported in a separate study by Technorati that blogs are right up there with many traditional media in terms of importance and influence on their buying behavior. Who Blogs? From 7,205 bloggers, the survey reports that 81% have been blogging for more than 2 years,  two thirds of bloggers are male, and 65% are age 18-44 years old.
  • HUBSPOT  |  MONDAY, JUNE 6, 2011
    [Business Blogging] What Does Blogging Actually Mean? [Marketing Cast]
    We often refer to blogging as an essential part of inbound marketing, but what does it actually constitute? Blogging Is A Way to Run A Business. When it comes down to it, a blog is just a website. Today, many people are running their entire businesses on blogs. Blogging Is About Interaction.
  • WRITING ON THE WEB  |  FRIDAY, MAY 28, 2010
    [Business Blogging] 6 Ways Blog Formatting Engages the Reader’s Brain
    What are the two most important parts of your business blog post? It’s the bait on your fishing hook which draws people over to your blog site to read your stuff. The call to action is what gets you business results and turns readers into clients. Ways to Enrich Your Blog Posts. The call to action.
  • VERTICAL RESPONSE  |  THURSDAY, MAY 15, 2014
    [Business Blogging] Facebook Announces New Detailed Video Metrics
    'As more businesses use video to showcase their company, products and services on Facebook, it’s becoming critical to measure video performance. © 2014, VR Marketing Blog. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited.
  • NNC SERVICES  |  THURSDAY, NOVEMBER 8, 2012
    [Business Blogging] Thought Leadership: Be a Channel Partner With a Voice
    On Tuesday, I discussed ways businesses can take advantage of their channel partner relationship on social media. more individual-level effort, with the potential to be just as impactful on your business’.
  • NNC SERVICES  |  TUESDAY, DECEMBER 4, 2012
    [Business Blogging] How a B2B Can Make the Most of Social Surveys and Polls
    This news marks a concrete commitment from Twitter towards further establishing the site as a useful resource for businesses. A few months ago, Twitter announced it was partnering with Nielsen to develop Twitter Surveys.  Currently, this feature is in beta testing, with the plan being to release it to the general public early next year.
  • PWB MARKETING BLOG  |  FRIDAY, AUGUST 26, 2011
    [Business Blogging] Key to Creating B2B Social Content That Engage Audiences
    How do you get people to share your content, leave comments on your business blog, and get busy executives to interact with you? And, most critically, how will this ultimately help you achieve branding and demand generation goals that fuel business? MarketingProfs and the Business Marketing Association ).
  • HUBSPOT  |  WEDNESDAY, JANUARY 26, 2011
    [Business Blogging] 9 Ways to Encourage People to Comment on your Blog
    A blog is a valuable asset to any business. There are the clear SEO benefits: each blog post is another indexed page for your site, and each post gives you the opportunity to rank for new keywords. If you can get comments on your blog, you’ll increase both your SEO benefits and your status as an industry leader.
  • FEARLESS COMPETITOR  |  FRIDAY, MARCH 29, 2013
    [Business Blogging] Encore: BuyerZone names Fearless Competitor the #1 B2B marketing blog for 2012
    'Buffer The blog of the sales lead generation company Find New Customers – Fearless Competitor is Ranked No.1 as the Best B2B Marketing Blog of 2012 by Buyerzone.com. Find New Customers Blog Fearless Competitor Achieves National Recognition as the No. You should check out all the wonderful blogs on this great list.).
  • HUBSPOT  |  THURSDAY, NOVEMBER 17, 2011
    [Business Blogging] Companies Relying on Online Lead Generation Are 2X More Profitable [Data]
    Businesses who predominantly leveraged inbound methods observed a 62% lower cost per lead than outbound companies. This data is in line with the Hinge study, as you would expect businesses that spend significantly less on lead generation to be more profitable. Business Blogging. Source: Hinge Research Institute. YouTube.
  • INDUSTRIAL MARKETING TODAY  |  TUESDAY, AUGUST 17, 2010
    [Business Blogging] The Twofold Benefit of Optimizing Marketing Content
    After all, that’s how your prospects and customers will find your blog and/or Web site. Keep in mind your marketing content may exist in various forms and formats; company website, blog, email campaigns, press releases, marketing collateral and social networks. am referring to optimizing customer engagement in B2B marketing. Resource
  • HUBSPOT  |  WEDNESDAY, AUGUST 22, 2012
    [Business Blogging] 12 Things You Should Be Using Your Blog For (Besides Blogging)
    So you want your business blog to perform better. Blog harder? Well yes, you could set to your keyboard and type away 'til your fingers bleed, or you could think of ways to get more out of your blog without just increasing content volume. 12 Ways to Get More Out of Your Blog Without Actually Blogging.
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