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  • DIGITAL B2B MARKETING  |  TUESDAY, OCTOBER 29, 2013
    [Business Blogging] The Trick to Seeing Through Marketing Statistics
    An example I recently came across is Passle’s State of Business Blogging 2013 report, with markedly different results from the Content Marketing Institute’s 2014 Benchmarks report. If you torture the data long enough, it will confess to anything. Before you react, turn the same metric upside down. Put Stats Back in Context.
  • B2B MARKETING INSIDER  |  TUESDAY, JULY 10, 2012
    [Business Blogging] 9 Top Twitter Tips You Should Start Using Today!
    In the course of those 3 years, I have interacted with some of the smartest business and marketing people on the planet. Twitter is an amazing mechanism for distributing news, tips, blogs and other types of information. I am somewhat voracious about my desire to scan, filter and share great content. sent over 18,000 tweets. watched.
  • WEBBIQUITY  |  MONDAY, JUNE 25, 2012
    [Business Blogging] How Social Media, Content Transform Marketing from Expense to Investment
    Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Blogging: for any new business blog, traffic typically starts out modest but grows over time.
  • NUSPARK  |  MONDAY, OCTOBER 24, 2011
    [Business Blogging] How B2B Buyers Have Changed- and the Role of Content & Social Media
    Social media provides sellers the opportunity to interact with a range of customers, partners and prospects to discuss industry news, business issues, solutions, etc. Informative, non-promotional content in the form of blogs, case studies, webinars, white papers, videos, etc. You have at least one, or you wouldn’t be in business.)
  • HUBSPOT  |  FRIDAY, OCTOBER 19, 2012
    [Business Blogging] The Business Blogger's Ultimate Guide to Mastering Lead Generation
    Your blog is, without a doubt, one of the most powerful inbound marketing tools at your disposal. But one of blogging's biggest benefits is in its huge potential for lead generation and reconversion. Lead Gen Opportunities for Your Business Blog. On Your Blog's Homepage. Off Your Blog. But have no fear!
  • SALES PROSPECTING PERSPECTIVES  |  FRIDAY, AUGUST 16, 2013
    [Business Blogging] Sales Prospecting Perspectives Weekly Recap – Week of August 16, 2013
    If you’d like to see more great sales and marketing blog posts from other bloggers, follow us on Twitter. This blog post shows inside sales reps how to challenge themselves to challenge prospects’ responses and objections, ultimately passing more leads closing more sales. Happy Friday, Sales Prospecting Perspectives readers.
  • HUBSPOT  |  FRIDAY, JANUARY 25, 2013
    [Business Blogging] How to Transform Yourself Into an Agile Business Blogger
    Many inbound marketers and business bloggers get so caught up in (or weighed down by?) the idea of creating blog content , that after hours or days of looking at a blinking cursor, there's nothing but an outline or a few introductory sentences to show for their work. Well, I guess that's one way to approach business blogging.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, DECEMBER 26, 2012
    [Business Blogging] The Top 25 Posts of 2012
    by Jesse Noyes | Tweet this It was a busy year here on the Eloqua blog. Some argue that 2012 was the year of the story in business. How to Write the Perfect B2B Blog Post We asked the indelible Mark Schaefer to offer some of his secrets to business blogging success. The Social Business Shift.
  • HUBSPOT  |  FRIDAY, AUGUST 16, 2013
    [Business Blogging] You're Overthinking It: 10 Marketing Freak Outs to Stop Worrying About
    And, you know, cut yourself some slack. 1) Typos in Blog Posts. love when a blog post is published with really good information, and the writer gets flayed for a couple typos that don''t impact meaning whatsoever. Nobody commented on your blog post! You can see how many people read your blog post. Hey marketer. Chill.
  • WEBBIQUITY  |  TUESDAY, DECEMBER 10, 2013
    [Business Blogging] 30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)
    82% of businesses plan to increase spending on content marketing in the coming year. B2B firms spend, on average, more than 25% of their marketing budgets on the development, delivery and promotion of content to drive business leads. How Blogging Used in Content Marketing? Cox Business ). Cox Business ).
  • SAZBEAN  |  SATURDAY, DECEMBER 1, 2012
    [Business Blogging] Top Internet strategy, marketing and technology links for the week of December 1, 2012
    News & Notes
  • SAZBEAN  |  SATURDAY, DECEMBER 3, 2011
    [Business Blogging] Top Internet strategy, marketing and technology links for the week of December 3, 2011
    Stop marketing to yourself (Jim’s Marketing Blog). So, you want more sales leads from your blog or website? What’s On The Horizon For Social Business? Want great posts on your business blog? What We Really Know About Consumer Behavior (Harvard Business Review). How Do I Market My Small Business?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, NOVEMBER 7, 2010
    [Business Blogging] Ten reasons to blog – even if nobody reads it
     . Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Look at companies like General Electric who do an amazing job with their blog and yet have almost no “community&# or comments at all. There must be some good business reason they do it, right? .
  • SOCIAL MEDIA B2B  |  THURSDAY, MAY 29, 2014
    [Business Blogging] B2B Social Media Lead Generation Advice from Experts
    The best way to use social media to generate leads is to create a business blog that answers prospects’ questions and solves customers’ problems. These blog posts need to relate to longer form content, like ebooks and webinars, so visitors can click through to a lead form and provide their contact information in exchange for the asset.
  • B2B MARKETING UNPLUGGED  |  WEDNESDAY, AUGUST 22, 2012
    [Business Blogging] Not Here. Read This
    Hi all, I’m away this week but hope you enjoy this guest post I did for the  BMO SmartSteps for Business Blog. link]. Branding
  • SYNECORE  |  SATURDAY, SEPTEMBER 6, 2014
    [Business Blogging] A Beginners Guide to Inbound Marketing
    Although developing effective inbound marketing initiatives such as the ALS campaign may sound like a daunting undertaking, following these 5 simple steps will help your business seamlessly implement a successful inbound marketing strategy. 1. " You have 24 hours to complete this challenge.". You’ve seen the challenge. KNOW YOUR GOALS.
  • EMAGINE B2B BLOG  |  TUESDAY, OCTOBER 18, 2011
    [Business Blogging] How to get more inbound links to your B2B blog
    So let’s say you’ve done all that, and now you want to do something similar for your business blog …knowing that over time it will mean more traffic, more imputed thought leadership, more [.]. B2B Web Strategy Blogs, Blogging
  • INDUSTRIAL MARKETING TODAY  |  MONDAY, MARCH 12, 2012
    [Business Blogging] Industrial Companies Underuse the One Social Media Tactic with Proven ROI
    The one statistic that stood out for me and is consistent in both these studies is that company blogs rated low for usage across the board. Blogging is a proven social media channel and yet, industrial companies seem to severely under utilize this proven social media tactic. third of those companies posted frequently to their blogs.”
  • HUBSPOT  |  WEDNESDAY, DECEMBER 23, 2015
    [Business Blogging] 5 Ecommerce Companies Using Content Wisely this Holiday Season
    Content marketing is so much more than a business blog, but many forget that little fact when trying to boost their business. When the holidays roll around, there are only so many blogs you can write, right? Some of these ecommerce shops show you what content marketing is all about. Coach. Target. Burberry. Wayfair.
  • HUBSPOT  |  THURSDAY, MAY 7, 2015
    [Business Blogging] A Beginner's Guide to Publishing on LinkedIn
    Before you dive into a post, it's important to note that LinkedIn's publishing platform is a little different than your company blog. While this is a without a doubt a valuable audience to tap into, you'll want to be sure that you're using their platform in combination with your actual business blog where your niche audience lives.
  • SAVVY B2B MARKETING  |  FRIDAY, DECEMBER 9, 2011
    [Business Blogging] Savvy Week in Review: December 9
    The Most Common Business Blogging and SEO Mistake in the World by @TheSalesLion. In this post, Marcus Sheridan tells you why your blog may not be meeting your expectations. Are you feeling the pressure of getting things done before the holiday -- for both work and your personal life? Happy Friday! by @ leeodden.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, APRIL 25, 2011
    [Business Blogging] 29 Reasons Why Your Company Blog Has Stalled
    At {grow} we spend a lot of time talking (sometimes arguing) about the intersection of social marketing and smart business. In almost every situation, publishing a blog is an excellent strategy. blog creates a new marketing asset that generates leads, qualifies prospects, builds loyalty and retains customers. Period.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JULY 17, 2014
    [Business Blogging] Creating the beautiful blog with Stanford Smith
    recently had a chance to catch up with Stanford Smith , one of the best social media marketing minds in the business and certainly the go-to-guy for all things blogging. Stan was the co-author of the best-selling book  Born to Blog: Building Your Blog for Personal and Business Success One Post at a Time.
  • INDUSTRIAL MARKETING TODAY  |  THURSDAY, DECEMBER 22, 2011
    [Business Blogging] Top 10 Industrial Marketing Posts of 2011
    If there is one important takeaway from this exercise, it is that blog posts live forever and continue to attract traffic long after they have been posted. looked at my Google Analytics for the entire year and have selected the top ten blog posts using a combination of Pageviews, Engagement and Social Sharing data to determine the ranking.
  • WRITING ON THE WEB  |  THURSDAY, FEBRUARY 11, 2016
    [Business Blogging] Get Found Online: 6 Principles of Quality Content
    While your blog needs good Search Engine Optimization, it has to start with quality content. It’s great advice for any consultant and small business owner responsible for getting found.). There are times you want people to do something like invest in your business. How to get found online. during our recent client interviews.
  • WRITTENT  |  THURSDAY, FEBRUARY 21, 2013
    [Business Blogging] Top 13 Must-Read Books for Bloggers
    When you’re constantly creating content for your business blog, the wells of inspiration can dry up pretty quickly. This list of the top 13 must-read books for bloggers is designed to help you build a better blog, create better content, and find more [.]. Blogging
  • DELICIOUS B2BMARKETING  |  WEDNESDAY, AUGUST 31, 2011
    [Business Blogging] How to REALLY Increase B2B Blog Traffic
    PWB Marketing Blog Demand Generation | Branding | New Media Skip to content PWB HOME ABOUT OUR TEAM BUILD A BRAND GENERATE DEMAND BLOG HOME ← How To Create B2B Content Your Prospects REALLY Want How to REALLY Increase B2B Blog Traffic Posted on 08/31/2011 by Chad Wiebesick Good content isn’t enough for a blog.
  • WRITING ON THE WEB  |  THURSDAY, JUNE 4, 2015
    [Business Blogging] Write with this Easy Expert Ebook Outline
    Just as business blogs caught fire in 2004-2005, expert ebooks are what smart professionals use as a key marketing tool to  get found, get known and get clients. So let’s get busy. Are you an expert? Then you need to write and publish an  expert ebook.   Now.  Trust me on this one. Traditional publishing barriers have fallen.
  • LEADERSHIP  |  TUESDAY, OCTOBER 1, 2013
    [Business Blogging] How to Make Your B2B Blog Deliver Incredible Results
    Blogging Best Practices Checklist: Part 1. have been writing this blog for close to four years now. That to me is the most important factor behind the quality and effectiveness of a blog; doesn’t matter whether it is B2B, B2C or a personal blog. value your feedback on this blogging checklist—do leave me a comment.
  • SAZBEAN  |  SATURDAY, JANUARY 7, 2012
    [Business Blogging] Top Internet strategy, marketing and technology links for the week of January 7, 2012
    12 Essential Tips for Revitalising Your Blog in 2012 (ProBlogger). Tips For Building a High Quality Blog Following (Mashable!). Social Business: 84% of businesses have not fully integrated Social Media in their operations (The Strategy Web). Yes, blog comments are still worth the effort (GigaOM). Spin Sucks).
  • SAZBEAN  |  SATURDAY, DECEMBER 10, 2011
    [Business Blogging] Top Internet strategy, marketing and technology links for the week of December 10, 2011
    Silly Google+ Business Page Mistakes to Fix NOW (HubSpot). Jim’s Marketing Blog). Lessons from Four Years of Business Blogging    (Harvard Business Review). Socialcast building better businesses with simple social tools (GigaOM). Twitter Launches Brand Pages for Business Accounts (HubSpot).
  • WEBBIQUITY  |  TUESDAY, MARCH 11, 2014
    [Business Blogging] 11 Thought-Provoking Guides to Content Marketing for 2014
    A few months ago, the Webbiquity blog celebrated content marketing week —six posts in eight days showcasing the best content marketing insights and guides from the year, starting with  30 Remarkable Content Marketing Facts and Statistics and culminating with  14 Best Content Marketing Tips, Tactics and Techniques.
  • SAVVY B2B MARKETING  |  FRIDAY, SEPTEMBER 16, 2011
    [Business Blogging] Savvy Week in Review: September 16
    The Life Cycle of a Business Blog Post - Know It and Maximize Your Marketing by @remarkablogger. The Ultimate Guide to Increasing Conversion Rates on Blogs (7 Videos) by @derekhalpern. Solid, experience-based advice on building and managing a corporate blogging team. Enjoy! We're women. We're bloggers.
  • WRITING ON THE WEB  |  WEDNESDAY, NOVEMBER 25, 2015
    [Business Blogging] Great Blog Content:2 Reasons for Writing Stories
    Are you writing stories with feeling on your business blog? If your blog post doesn’t resonate emotionally, you can’t do a good job of building relationships, inspiring trust, and moving people into taking action. My background in psychology has been essential in learning how to write effective content for a business blog.
  • THE EFFECTIVE MARKETER  |  WEDNESDAY, DECEMBER 14, 2011
    [Business Blogging] Inbound Marketing Analytics 101
    Business Blogging. Book Review Content Marketing Email Marketing Lead generation Marketing Automation Marketing ROI Online Marketing Blogging hubspot inbound marketing Landing Pages Lead Nurturing marketing analytics SEO Social Media websiteInbound Marketing Analytics Overview. Email Marketing. Your Website & Landing Pages.
  • WRITING ON THE WEB  |  FRIDAY, JANUARY 3, 2014
    [Business Blogging] Start an Expert Ebook with an Outline: 11 Steps
    Just as business blogs caught fire in 2004-2005, expert ebooks are what smart professionals use as a key marketing tool to get found, get known and get clients. So let’s get busy. 11 Steps" src="[link] width="300" height="225" title="Start an Expert Ebook with an Outline: 11 Steps" /> Are you an expert? Ask ‘ what if?’
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 23, 2013
    [Business Blogging] 6 Content Marketing Rules for Professionals on the Web
    Professionals on the Web" src="[link] width="292" height="284" title="6 Content Marketing Rules for Professionals on the Web" /> For busy professionals who want to get found on the Web, writing quality content that not only informs but generates business leads is a challenge. What problems do you solve for your clients? Be consistent.
  • WRITING ON THE WEB  |  WEDNESDAY, MARCH 27, 2013
    [Business Blogging] Online Content Marketing: Let’s Put the “We” Back Into Weblog
    I get calls from small business professionals who want to start a blog or an e-newsletter. It doesn’t take a genius (and I’m no genius), but my guess is they have a “me-site,” a “me-blog,” and “me pages” on social media sites. What are their struggles? What do they most desire?
  • HUBSPOT  |  TUESDAY, AUGUST 6, 2013
    [Business Blogging] Facebook Announces News Feed Changes, Gets More Transparent With Businesses
    Facebook is changing the way stories are displayed in the News Feed, and trying to make life better for marketers, if only by communicating more frequently with them via its Facebook for Business page. Facebook''s Plans for Better Communication to Businesses. Facebook''s News Feed Changes. Here''s how bumping works: 2) Last Actor.
  • SYNECORE  |  TUESDAY, JANUARY 21, 2014
    [Business Blogging] Looking for Content Marketing Success? Try an Editorial Calendar.
    Your organization creates a blog. Your organization regularly posts content to its blog. Regularly posting content is the key to blogging success. As business floods in, blogging is often the first to fall by the wayside. Rather, blogging is a strategy that requires consistency. Check. Build Your Calendar.
  • HUBSPOT  |  TUESDAY, FEBRUARY 5, 2013
    [Business Blogging] 12 Inspiring Examples of Beautiful Blog Homepage Designs
    This is an excerpt from one of our latest offers, a collection of 47 Amazing Blog Homepage Designs. Download the entire collection here , for free, to browse through all of the blog homepage designs we think are amazing! online consumers trust information and advice from blogs, according to BlogHer. 81% of U.S.
  • HUBSPOT  |  FRIDAY, MAY 31, 2013
    [Business Blogging] Why You Should Consider Inbound BEFORE Your Next Site Redesign
    First, a lot of the assets built through inbound -- a business blog, calls-to-action, landing pages -- are actually components that should be developed to align with the redesign. Content creation is obviously a cornerstone of any company''s inbound marketing shift, and most companies start (smartly) with a business blog.
  • NUSPARK  |  MONDAY, JANUARY 16, 2012
    [Business Blogging] A Lesson from Microsoft: Control Your Own Destiny
    In a blog article posted in December, Frank X. So even if you have a Website, videos, webinars, a blog and white papers, you should continuously ask if what you are saying is being understood, leaving an impression and making a difference. The Benefits of a Business Blog The Four Keys of Social Marketing for Business.
  • THE FORWARD OBSERVER  |  TUESDAY, MAY 14, 2013
    [Business Blogging] How to Arm Your B2B Blog for Maximum Marketing Firepower
    Artillery B2B Marketing Blog > The Forward Observer With the right aim, B2B companies can use blogging to increase awareness and preference, attract qualified leads, boost sales and grow their business. Now, all companies have websites, but those on the forward edge of the marketing battlefield are blogging.
  • THE FORWARD OBSERVER  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Business Blogging] Why A B2B Website Without A Blog Is Like A Car Without An Engine
    Artillery B2B Marketing Blog > The Forward Observer If you want to overhaul your B2B website into a business development machine, the most important part to include is a blog. Sadly, many of these companies are missing a crucial element of making their website an engine of company growth – a blog. Here''s why.
  • THE FORWARD OBSERVER  |  MONDAY, SEPTEMBER 8, 2014
    [Business Blogging] The 5 "Must Haves" To Ignite A Lead Generation Blog
    Artillery B2B Marketing Blog > The Forward Observer Do you want to turn your blog into a red-hot lead generation sales machine? These five things will help you set the blogging world on fire. However, just having a blog is not enough. Your blog is an opportunity to educate your buyers at the beginning of their journey.
  • HUBSPOT  |  THURSDAY, JANUARY 3, 2013
    [Business Blogging] Is the Marketing Campaign Dead?
    Even Bill Lee , in his Harvard Business Review article, " Marketing Is Dead ," said, "Traditional marketing may be dead, but the new possibilities of peer influence-based, community-oriented marketing." Blogs and social media behave like compound interest, so if you treat them like 'campaigns,' you lose all the benefits. wink wink) “.
  • WRITING ON THE WEB  |  WEDNESDAY, JANUARY 23, 2013
    [Business Blogging] Content Marketing with Blogs: 6 Steps to Writing Awesome Fresh Content
    6 Steps to Writing Awesome Fresh Content" src="[link] width="256" height="170" title="Content Marketing with Blogs: 6 Steps to Writing Awesome Fresh Content" />What private Hell do you go through to write fresh blog content ? It’s part of content marketing with blogs, but it can be easier and more fun if you make it so.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, AUGUST 13, 2014
    [Business Blogging] The power and perils of the pivot
    Sounds like a zero-brainer, given that Im in love with writing and storytelling, but it turned out to be a big-brainer for one reason: I run a semi-successful blog on creatives making a living online while showcasing my digital illustration work, geared towards clients in the social media / blogging crowd.
  • WRITING ON THE WEB  |  SUNDAY, SEPTEMBER 4, 2011
    [Business Blogging] 5 Blog Writing Lessons from the U.S. Open Tennis Championships
    Every time I watch top tennis players compete, I learn something about blog writing. Seriously, I think about tennis when I’m blogging.) Here are five blog writing tips. Never forget why people read your blog and why you started your blog in the first place. Blog writing doesn’t work that way.
  • WRITING ON THE WEB  |  THURSDAY, JUNE 9, 2011
    [Business Blogging] How Readers Find Your Blog: A Diagram
    I’ve said it before, and I’ll say it again:  a business blog is the best way to get found online, the best way to connect with potential clients, and the pathway to turning readers into clients. So, what’s your favorite excuse for not blogging for your business? Blog this on Blogger. Digg this!
  • HUBSPOT  |  MONDAY, DECEMBER 1, 2014
    [Business Blogging] The Top 50 Marketing Blogs on the Internet Right Now (+ Advice From #1)
    And, if you also happen to work in marketing, you''ve probably heard of the old AdAge Power150 list -- it was a list of the top marketing blogs in the world. I use the past tense, because a few months ago AdAge said they were "powering down" the list. Besides, I dare you to argue that the Moz blog doesn''t deserve to be on this list.
  • WRITTENT  |  MONDAY, MAY 26, 2014
    [Business Blogging] SEO & Blogging = a Match Made in Heaven?
    SEO and blogging form the backbone of content marketing, something that every serious business and marketer should be doing today to grow their online presence. It’s hard to attract business with a few static web pages; those won’t bring you traffic, leads, and sales, or develop your brand. You blog consistently.
  • WRITING ON THE WEB  |  THURSDAY, JUNE 16, 2011
    [Business Blogging] 7 Ways to Format Blogs to Engage Readers’ Brains
    opportunities to engage readers) of your business blog post? It’s the bait on your fishing hook which draws people over to your blog site to read your stuff. The call to action is what gets you business results and turns readers into clients. The human mind doesn’t like unfinished business, we want answers. 3.
  • B2B MARKETING INSIDER  |  MONDAY, JUNE 1, 2015
    [Business Blogging] 7 Biggest Content Marketing Mistakes And How To Avoid Them
    In that time, Liz has totally upped her game on her personal blog , Twitter , Linkedin and Instagram  (pretty amazing photos there Liz). She not only creates amazing content for our sales team, and our content marketing strategy customers, but now she also creates great stuff for our business blog. This is one of her best yet.
  • HUBSPOT  |  TUESDAY, FEBRUARY 18, 2014
    [Business Blogging] Why Writing for a Company Publication Is So Damn Hard
    And not necessarily because the story doesn''t align with your business'' industry or subject matter. And Dan, whose career has been steeped in the media business up until he joined HubSpot last year , couldn''t help but agree. suspect they would apply to anyone else who writes for a company publication like a business blog.
  • HUBSPOT  |  WEDNESDAY, OCTOBER 24, 2012
    [Business Blogging] How to Create Content That Actually Resonates With Your Readers
    What's the deal, guys? Y U NO LIKE BLOG POST? (I won't turn that into a meme; we're on a strict 1-meme-per-post diet.). Conducting that persona research now will give you the information you need to infuse the rest of the elements discussed in this blog post into your marketing content. how do we do it? Develop Personas. Word choice.
  • WRITING ON THE WEB  |  WEDNESDAY, AUGUST 15, 2012
    [Business Blogging] SEO Basics for Small Business Professionals: 2 Steps Anyone Can Do
    2 Steps Anyone Can Do" alt=" SEO Basics for Small Business Professionals: 2 Steps Anyone Can Do" />. Steps Anyone Can Do" width="228" height="166" /> If you’re a small business professional, you may end up doing a lot of your website updating yourself. Blog SEO Tips for Top Search Results. This article explains the basics.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JANUARY 22, 2013
    [Business Blogging] The Native Advertising Trend: Hot or Hoax?
    Traditional ads that display on blogs and publisher’s sites are easy to spot. You can see how fuzzy the lines are getting.  As the amount of native advertising and sponsored content rises, we’ll witness more complex and blurred business relationships between bloggers/publisher and advertisers. Native advertising.  It’s all the buzz.
  • HUBSPOT  |  SUNDAY, AUGUST 11, 2013
    [Business Blogging] Google Starts Highlighting In-Depth Articles in Search, and Other Inbound Stories
    To help those who may have been a little busy this week, I weeded through the fluff and came back with a mixture of marketing stories you should know about, ranging from really important algorithm changes to some fun, inspirational marketing campaigns. Facebook Announces News Feed Changes, Gets More Transparent With Businesses (via HubSpot ).
  • NUSPARK  |  SUNDAY, JUNE 24, 2012
    [Business Blogging] A Primer on Getting Started with Google+ Business Pages
    Considering Google is the largest search engine in the world it would only make sense that you create a Google+ business page. Using Google+ is much like any other social media site but there are a few things to keep in mind when using Google+ for business. The Benefits of a Business Blog. Social Media
  • IT'S ALL ABOUT REVENUE  |  MONDAY, MAY 21, 2012
    [Business Blogging] Social Media Isn’t “Ludicrously Complicated,” Business Is
    Business Insider, one of the world’s top business blogs, reported on the graphic , calling social media “ludicrously complicated,” “confusing” and “an absolute mess.” Swap Facebook for Avis and Loopt for Ensis, and the message is unchanged: business is complicated.
  • HUBSPOT  |  THURSDAY, JANUARY 3, 2013
    [Business Blogging] How to Pick the Perfect CTA for Every Blog Post
    So you want to maximize the conversion potential of your business blog, eh? Your blog can be a powerhouse when it comes to lead generation and reconversion, but you have to know how to use it. The Blog CTA Selection Thought Process. Next, consider the audience – or buyer persona – you’re targeting in the blog post.
  • HUBSPOT  |  MONDAY, AUGUST 25, 2014
    [Business Blogging] New to Inbound Marketing? 7 Common Mistakes You Can Easily Avoid
    Or, you might be pretty skeptical about different parts of inbound -- what''s this whole blogging thing about? -- that you don''t take advantage of the key strategies that will boost your bottom line. until you have tons of blog posts and your email lists are perfect and you''re posting on your social media accounts at the exact right times.
  • HUBSPOT  |  THURSDAY, SEPTEMBER 26, 2013
    [Business Blogging] The 45 Inbound Marketing Terms You Should Know [Glossary]
    Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing -- we''ve covered email marketing , website optimization , social media , and the list goes on. So we thought it was time to create a blog post that could serve as an inbound marketing glossary. Blogging.
  • SAZBEAN  |  TUESDAY, FEBRUARY 14, 2012
    [Business Blogging] 8 Simple Strategies: Take Your Blog From Blah to Brilliant
    Blogs are now the norm. You’ve probably added a blog to your site – because that’s what you’re supposed to do. If that’s the case, then you may not be getting the interaction you had hoped for and you’re wondering why everyone is so psyched about using blogs to build their business and yours is just sitting there.
  • BLUE FOCUS MARKETING  |  MONDAY, DECEMBER 19, 2011
    [Business Blogging] Out with the Old (Marketing) And In With the New
    Consumers are already bombarded with thousands of marketing messages on a daily basis but the majority of them are ignored”, according to Scott Goodson, in his Forbes article, “Become a Social Business”. Personal and business networks are excellent information sources to fuel decisions. Social Media’s Small Business Advantages.
  • HALEY MARKETING  |  THURSDAY, OCTOBER 20, 2016
    [Business Blogging] Blogging in a World Where Everyone Blogs
    Today, every business blogs. Writing content that is thoroughly optimized for search engines in addition to being written for your audience allows your blog to be served in search results when potential clients or candidates are searching for items related to your services online. Know Why You’re Blogging. Be Original.
  • INDUSTRIAL MARKETING TODAY  |  MONDAY, AUGUST 1, 2011
    [Business Blogging] Don’t Take “Selling” Out of Content Marketing
    And that is… content marketing must deliver a real business value. Let’s not kid ourselves; business is war, especially in today’s hyper-competitive global marketplace. Notice how discussions about content marketing are full of words like engagement, helpful, sharing, nurturing and community building. No complaints there. thought so.
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 10, 2014
    [Business Blogging] 6 Company Blogs We Actually Enjoy Reading
    You know that feeling when you read a brand''s blog post and think to yourself, "This is awesome. When this ritual happens consistently with posts from one particular blog, I begin associating its name with content I love. I add them to my RSS feed; I follow them on Twitter; I begin to trust them, even defend them as if they were a friend.
  • WINDMILL NETWORKING  |  WEDNESDAY, JUNE 1, 2011
    [Business Blogging] Why I Blog, and Why You (and Your Business) Should Too
    Wow.  It’s hard to believe it’s been 5 weeks since my last blog post.  Not blogging for such a long time gave me some time to think about what blogging means to me and why I feel the need to keep publishing my thoughts. If you don’t have time for business blogging, hire an expert. 
  • EMAGINE B2B BLOG  |  THURSDAY, APRIL 23, 2015
    [Business Blogging] Face The Facts: Your B2B Needs A Blog
    In today’s digital age, having a blog for your company website is no longer an option, it’s a necessity. Any B2B marketing maven should know a business blog is an absolute must have for a successful content strategy. Whether you want to believe it or not, a blog truly is one of the most important pages on your website.
  • KOMARKETING ASSOCIATES  |  THURSDAY, SEPTEMBER 15, 2016
    [Business Blogging] 5 Ways to Crank Up Your Internet Marketing Blog’s Potential
    When it comes to capturing your blog audience’s attention, the statistics are pretty abysmal. The average blog reader spends just 15 seconds on any given post, and – even more shocking – most readers spend 2.6 B2B Online Marketing Blog Content Marketing b2b content marketing content marketinghowever.
  • HUBSPOT  |  WEDNESDAY, DECEMBER 18, 2013
    [Business Blogging] How Hard Can YOUR Company Blog? Announcing the 30-Day Blog Challenge
    Well, if you''ve been meaning to get your blogging muscles in shape, we''re here to help you do it. Today, we''re excited to announce the 30-Day Blog Challenge, which will run from January 2, 2014 - January 31, 2014. Think you have what it takes to get your blogging muscles in shape and show ''em off to the world? Blogging
  • HUBSPOT  |  TUESDAY, AUGUST 9, 2011
    [Business Blogging] 6 Ways to Establish Yourself as an Industry Thought Leader
    Being known as a thought leader in your industry is a huge step in the right direction toward increased credibility for your business and its products/services. It can also help your business stand out from its competitors. Bonus points if you can link to a blog post you've written that expands on the topic in question!).
  • HUBSPOT  |  SUNDAY, SEPTEMBER 8, 2013
    [Business Blogging] How to Get Started with Pinterest, Write Captivating Intros, and More in HubSpot Content This Week
    You have a great blog post, ebook, or webinar idea and know exactly what you want to talk about in the body of your content. How to Use Pinterest for Business. To get a comprehensive overview of the social network check out our Introduction to Pinterest for Business. but you want to take your blog to the next level.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JUNE 6, 2011
    [Business Blogging] Case study: How 20 high school students ignited a social media success
    After I met with the school management team and grasped their unique selling point of an academic education in English, I set about persuading the school to launch a daily blog, a Facebook Page and to get on Twitter ASAP. For that academic year I personally handled the account, ghost blogging and tweeting on a daily basis. Enjoy!
  • WRITING ON THE WEB  |  TUESDAY, JULY 19, 2011
    [Business Blogging] Blog Writing Tips for Business Clarity: A Helpful Diagram
    A Helpful Diagram" alt=" Blog Writing Tips for Business Clarity: A Helpful Diagram" />. Helpful Diagram" width="110" height="73" /> Good business writing should be like a good butler: working smoothly in the service of the reader without calling attention to itself. Related posts: Blog Writing Tips for Business Clarity.
  • WRITING ON THE WEB  |  TUESDAY, JANUARY 18, 2011
    [Business Blogging] Blogging with Personality and Tim Ferriss
    How much personality should you show on your blog without becoming an ego-blogger ? recommend listening to his short video about sharing your personality on your blog, an interview done by Rohit Bhargava , author of Personality Not Included. I was at this Blog World conference when Rohit interviewed Tim, in 2008. Digg this!
  • SAZBEAN  |  SATURDAY, SEPTEMBER 8, 2012
    [Business Blogging] Top Internet strategy, marketing and technology links for the week of September 8, 2012
    News & Notes
  • SYNECORE  |  THURSDAY, SEPTEMBER 4, 2014
    [Business Blogging] Welcoming Augmented Reality to the Digital Marketing Team
    Think business blogs, eBooks, and free trials or demos…. Although these are just two examples of the capabilities of augmented reality, the possibilities are endless when integrated with other daily use—like business cards, real estate, invitations, print publications.the list goes on. Enter the world of digital technology.
  • WRITING ON THE WEB  |  MONDAY, FEBRUARY 28, 2011
    [Business Blogging] A Simple Way to Get SEO Inbound Links: Be Nice
    That means your blog and website need to encourage others to link to you, through quality content that provides solutions to people’s problems. One way to do this is through blog outreach. Blog this on Blogger. Content Marketing Results: 18 Ways to NOT Get Blog Traffic. In no way is it recommended to purchase links.
  • WINDMILL NETWORKING  |  THURSDAY, AUGUST 11, 2011
    [Business Blogging] 5 Sound Reasons to Begin Your Small Business Social Media Marketing with a Blog
    Social media is an important medium that every small business should be embracing to help develop new business, understand what others are saying about them and/or their competitors, engage with and increase the loyalty of their customers and fans, and potentially even provide another avenue for customer support over social channels.
  • DELICIOUS B2BMARKETING  |  THURSDAY, MARCH 24, 2011
    [Business Blogging] Top 5 Mistakes to Avoid on Your Company Blog
    Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Explore Classifieds Trending Stories OMG, the Oxford English Dictionary Added New Words! Starting Without a Strategy Don’t take starting a company blog lightly. Interested in more Business resources?
  • ANYTHING GOES MARKETING  |  THURSDAY, JULY 20, 2006
    [Business Blogging] Starting up a new blog? Check this out!
    If you just started a regular "I want to tell you about myself" blog or a corporate business blog, check out this article on BusinessBlogWire that tells you which sites to submit your blog to in order to improve your search rankings. Technorati tags: business blog , TechnoratiThanks Easton! Chad H.
  • FEARLESS COMPETITOR  |  FRIDAY, MARCH 29, 2013
    [Business Blogging] Encore: BuyerZone names Fearless Competitor the #1 B2B marketing blog for 2012
    Buffer The blog of the sales lead generation company Find New Customers – Fearless Competitor is Ranked No.1 as the Best B2B Marketing Blog of 2012 by Buyerzone.com. Find New Customers Blog Fearless Competitor Achieves National Recognition as the No. You should check out all the wonderful blogs on this great list.).
  • MODERN B2B MARKETING  |  MONDAY, AUGUST 15, 2016
    [Business Blogging] What’s New in Social? Video Takes Center Stage
    Ask users to vote on potential features you’re thinking about and a Finding a great audience with your business blog? Video Takes Center Stage was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post What’s New in Social? Author: Lisa Marcyes Marketers, take note. and Japan.
  • MODERN B2B MARKETING  |  FRIDAY, AUGUST 14, 2015
    [Business Blogging] Anatomy of a Marketing Gaffe: What We Can Learn from BIC’s Failed “Look Like a Girl” Ad
    The first explained that it had adopted the tagline from a “women in businessblog. Author: Marissa Lyman A popular social media company throws a frat-themed party following allegations of a misogynistic company culture. major PR firm calls a celebrity’s suicide a publicity “opportunity” for mental health groups. Act like a lady.
  • DELICIOUS B2BMARKETING  |  SUNDAY, NOVEMBER 7, 2010
    [Business Blogging] Content Curation in B2B Marketing
    Business buyers typically seek additional information and resources for information on business products and services. In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. Pure content creation is demanding. Email us.
  • GREAT B2B MARKETING  |  TUESDAY, MAY 15, 2012
    [Business Blogging] Use Pull Marketing to Communicate with the SMB Market
    In his April 17, 2012 blog post at tellallmarketing.com, Ray Schultz addressed the issue of How Brands Are Failing Small Businesses. Note from the list above that the two top categories business owners use for information gathering about purchases are search engines and websites/blogs. According to a major survey by Inc.
  • FEARLESS COMPETITOR  |  WEDNESDAY, MAY 23, 2012
    [Business Blogging] Fearless Competitor named the #1 B2B marketing blog in America today
    FEARLESS COMPETITOR IS RANKED #1 IN THE BEST OF BUYERZONE SERIES: THE BEST B2B BLOGS OF 2012. Jeff Ogden’s Blog Fearless Competitor Achieves National Recognition as one of the Best B2B Blogs on the Web, for its Content Freshness and Audience Engagement. Each blog was ranked on the following: Content freshness. Blog age.
  • WRITTENT  |  FRIDAY, JANUARY 17, 2014
    [Business Blogging] 8 Deep Questions to Define Your Blogging Strategy
     The majority of blogs aren’t a success. Anyone can launch and maintain a legendary business blog, provided they have sufficient dedication and direction. You’ve got to have a firm grasp on the rules of grammar, know the basics of SEO, and understand a little bit about blogging metrics. Blogging goals are like a roadmap.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MAY 12, 2014
    [Business Blogging] 7 Ways Blogging Makes You a Better Leader
    I’ve realized so many business benefits from blogging and it has become one of my favorite things to talk about with leaders trying to figure out social media’s role in the enterprise. But beyond the tangible business benefits, there are also great personal benefits to help you become a stronger leader. Clarity.
  • VERTICAL RESPONSE  |  TUESDAY, AUGUST 6, 2013
    [Business Blogging] Pinterest to Send Email When Pins Drop in Price
    Here’s an example from the Pinterest blog: image courtesy of Pinterest. This functionality is a smart move for Pinterest, as it not only makes the site more useful for their end users, but will be an added incentive for more businesses to have a presence on the photo-social site. All rights reserved.
  • HUBSPOT  |  WEDNESDAY, MARCH 18, 2015
    [Business Blogging] 11 Expert Tips for Growing Your Company's Blog
    Most marketers dream about the day their blog has "made it.". Or maybe, it''s when your blog makes a "blogs to watch" roundup. Recently, we launched a new ranking tool called Inboundrank -- using different parameters like traffic, domain authority, and social shares, we ranked the top marketing blogs in the U.K.
  • THE NEW STRATEGIST  |  TUESDAY, JANUARY 22, 2013
    [Business Blogging] Step-by-Step Social Media Presence Guide
    The smart folks over at Intuit put together this brilliant easy-to-follow infographic for businesses that are either new at social communications, or are looking to boost the effectiveness of their social presence in 2013. Link to Intuit Small Business Blog -> [link].
  • HUBSPOT  |  TUESDAY, DECEMBER 20, 2011
    [Business Blogging] 30 Top Ebooks to Help You Master Inbound Marketing in 2012
    There are lots of ways to do that, but the best includes a combination of search engine optimization (SEO), content creation like blogging, and social media. (2) Convert. 13 Business Blogging Mistakes & Their Easy Fixes. How to Achieve Business Growth Through Blogging. How to Use Google+ for Business.
  • HUBSPOT  |  TUESDAY, DECEMBER 17, 2013
    [Business Blogging] Want to Dominate Organic Search? How Blogging Can Help
    We always hear that blogging is important for our search engine rankings. Since we haven''t explained the connection between blogging and SEO in-depth for a long time, we figured it''s high time we get to it. How to Improve Your SEO With Your Business Blog. 1) Blog. blogging. SEO Blogging But like.
  • WRITTENT  |  TUESDAY, SEPTEMBER 24, 2013
    [Business Blogging] 13 Writing Rules to Ignore for Becoming a Legendary Content Creator
    Blogging is about developing a voice as a company or personal brand online, and opening up conversations between consumers and companies. Not only are traditional conclusions uncommon in great content marketing, there’s reason to believe they could be a terrible idea for your business blog. Have 5 Sentences per Paragraph.
  • SYNECORE  |  SATURDAY, AUGUST 8, 2015
    [Business Blogging] The Easiest Way to Implement Inbound Marketing
    The following five steps should be just enough information for you to easily implement results-producing inbound marketing methodologies into your business. To begin the journey toward implementing inbound marketing for your business, you must first assess the overall effectiveness of your website. Step 3: Implement a Blog.
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