Industrial Marketing Today

JULY 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses.

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. Achinta offers his industrial clients marketing for engineers by an engineer.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Webbiquity

MARCH 15, 2018

What are your goals from social media marketing? For example, one of my biggest goals with social media marketing is to drive more traffic to my business blog and website, especially with Twitter. Each major social network has its own set of applets designed to help you save time and generate better results.

Social Media 322

Social Media Tools Media Work Management 322

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. How about your business blog, is it all it can be for your industrial company?

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Sharpspring

NOVEMBER 10, 2022

But starting a blog for your business isn’t a task to be taken on without forethought. And this is why many business blogs never deliver any noticeable results: They rank for random keywords that never bring any sales or leads. Clearly understand your primary reason for starting a business blog in the first place.

CMS Development 124

CMS Development Business Blogger Lead Scoring 124

Hubspot

MAY 23, 2013

And because business blogging is one of the most effective ways for marketers to consistently deliver content to their audiences -- and because it''s right in my wheelhouse as HubSpot''s blog manager -- I thought I''d share with you what I think the future of business blogging holds. The Content Marketing Deluge.

Business Blogging 28

Business Blogging Top of Funnel Paid Content Business 28

Webbiquity

MARCH 13, 2019

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. Our blog lets us more easily connect with people on social networking sites by directing them to what we’re doing. This is a very successful company.

Social Media 202

Social Media Search Marketing Social Marketing Optimization 202

Hubspot

JUNE 8, 2012

Whether it’s Facebook or Twitter, LinkedIn or Google+, a company’s online presence and brand is often enhanced through engagement and interaction on such social media sites. New social networks are born every day. Trying to keep up with the latest social trends alone is overwhelming. Let's get to it.

Social Networks 28

Social Networks Paid Search Agency Word of Mouth Companies 28

Webbiquity

JUNE 6, 2017

Keyword research, solid on-page SEO, and sharing content across the most popular social networks is still essential. But those and other established digital marketing practices are no longer enough to make your blog posts or other content stand out. It’s not just that social networks want to sell ads.

Paid Content 223

Paid Content Mobile Advertising Content Social Media 223

Hubspot

MAY 12, 2010

Great business blogs have to walk a fine line: they have to create value for current and prospective customers while at the same time supporting a strategy that provides business growth. Business blogs are often measured by very different metrics than blogs that function as media outlets.

Business Blogging 28

Business Blogging Practices Best Practices Business 28

Hubspot

JANUARY 16, 2012

Creating remarkable content is one of the core components of inbound marketing, and one of the best ways to generate a steady flow of fresh content is by publishing a business blog. Mistake (And Why It Hurts): Your blog is published on its own domain, separate from your company’s main website.

Business Blogging 28

Business Blogging Business Lead Scoring Lead Ranking 28

Adobe Experience Cloud Blog

DECEMBER 6, 2009

What are some predictions you can make regarding social selling in 2010? It’s very tricky being in the prediction business. However, I think that social media is going to have to play a larger part in selling due to the proliferation of social networks. social selling.

Business Blogging 48

Business Blogging Zoominfo B to B Enterprise Management 48

Hubspot

NOVEMBER 23, 2011

You're (probably) not business blogging just for fun. Make sure your blog includes a call-to-action so readers don't get to the end of your post and leave your website. They also get automatically pulled into social networks as the description when someone shares your content on sites like Facebook, LinkedIn, or Google+.

Business Blogging 28

Business Blogging PageRank Business Tagging 28

Webbiquity

JUNE 25, 2012

Blogging: for any new business blog, traffic typically starts out modest but grows over time. One reason is that reader subscriptions (when via email or RSS feed) tend to grow over time as the blog establishes its voice and readership.

Social Media 100

Social Media Social Marketing Allocation SEM 100

Writing on the Web

JULY 4, 2012

With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? It’s the numbers. Over 25% of U.S.

Social Media 100

Social Media Blogger Business Media 100

Webbiquity

AUGUST 22, 2017

Create your own online platform such as a blog or customer community , and use it to consistently produce high-quality content that is interesting and useful for your target audience. Once you have great content, you can amplify it across social networks like Facebook Twitter, Pinterest, and LinkedIn.

Ad Building 273

Ad Building Brand Identity Branding Enterprise Management 273

Hubspot

DECEMBER 29, 2011

To get the time, you'll have to lobby your boss for more resources, and that means convincing your boss that blogging is actually worth your time, your effort, and his money. This blog post (how meta is that?) Is blogging really effective? ). 57% of businesses have acquired a customer through their company blog.

Business Blogging 28

Business Blogging Stats Business Inbound Marketing 28

Hubspot

APRIL 5, 2017

Here are some quick tips to help you make connections, expand your social network, and nurture professional relationships. Taking the time to notice and acknowledge the people you routinely interact with can help you extend your social network slowly but significantly. Be Interactive.

Organization 76

Organization Tips Social Networks Network Marketing 76

Webbiquity

MARCH 20, 2018

The original term “weblog” was shortened to just “blog” a year later, and that term was named Merriam-Webster’s word of the year in 2004. Business blogging is now commonplace. Three-quarters of B2B marketers and 61% of their B2C counterparts use blogs as part of their social media content.

Stats 0

Stats Paid Content Business Blogging Ad Frequency 0

Webbiquity

FEBRUARY 2, 2015

Social media is an integral component of any successful digital marketing strategy. With 74 percent of adults using social networking sites , the opportunity to increase your site’s online exposure to new customers cannot be ignored. Identifying the appropriate corporate persona and tone via social media.

Social Media 100

Social Media Social Marketing Media Business 100

Webbiquity

JUNE 16, 2015

Yet just 31% of Fortune 500 enterprises now maintain an official blog. • Make email a key component. While most content sharing efforts by marketers are focused on the “big four” social networks, most (72%) content sharing done by buyers is on “dark social”–primarily email and apps. •

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Webbiquity

AUGUST 23, 2011

Looking at data from the Webbiquity blog, several trends are apparent. This B2B blog isn’t necessarily representative of all blogs of course, but the trends likely aren’t much different for many business blogs. Six conclusions that can be drawn from this graph: It takes time to build a blog audience.

Traffic 100

Traffic RSS Social Media Social Networks 100

Writing on the Web

JULY 9, 2010

By doing so, Dow Jones’ customers get the privilege of responding to blog posts, news and any mention of DJ in social networks. Dow Jones is several steps ahead of where some small businesses are. We’ve come to a point where “social” networks are almost a misnomer. The company, Marchex Inc.,

Tips 100

Tips Ning BtoB Digg 100

Webbiquity

JULY 6, 2010

The inaugural post on Webbiquity explains the concept of web presence optimization—how websites, blogs, SEM, SEO, interactive PR, content marketing, social networking, reputation management and social media can work together to make a company or individual omnipresent online for their targeted description or value statement.

RFP 100

RFP Paid Search Agency Advertising Agencies Digg 100

WebMarketCentral

FEBRUARY 15, 2008

I was recently invited to give a presentation on the "do's and don'ts" of creating a successful business blog. In thinking about the topic, words beginning with the letter "p" kept coming to mind: Persistence: the number one reason, by far, that blogs fail is that they aren't maintained.

Business Blogging 20

Business Blogging Effectiveness RSS Aggregators 20

Albacross

MARCH 19, 2019

Wordpress is one of the best platforms for your business blog. Your blog postings should be informative and educational providing content that your readers can relate with. Check out: Benefits of Blogging: 5 Reasons You Must Start a Blog Now. Social Networking.

Lead Generation 58

Lead Generation Lead Ranking Sales Qualified Leads Lead Scoring 58

Webbiquity

DECEMBER 5, 2011

In addition, there are hundreds of smaller blog directories and RSS submission sites that can further increase the reach and visibility of your blog. Social media. Sharing your content on social networking sites like Twitter and (most importantly) Google+ as well as social bookmarking sites creates links to your blog.

Optimization 100

Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

Webbiquity

AUGUST 17, 2011

Topics on B2B Marketing Zone include social media , inbound marketing and business blogging. Social Media Informer covers topics such as social networking , small business and brand monitoring. . • Web Presence Optimization, Reloaded. Posts on both sites are categorized by subject.

Social Media 100

Social Media Paid Search Agency Features Social Marketing 100

Webbiquity

OCTOBER 5, 2012

Both provide PR and social media professionals with extensive capabilities for tracking and growing media coverage of their organizations or clients. How to Write an Effective Business Blog (January 8, 2010). Helpful advice on choosing a blogging platform, authors, topics and frequency for an effective business blog.

PR 100

PR Stats Social Media Twitter 100

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. B2B Lead Blog ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Webbiquity

APRIL 10, 2018

. #7: 12 Solid Stats Surrounding Social Networking (Plus Four Timely Tips). #8: 12: Business Blogging Turns 20 This Year (Plus 12 More Stellar Stats and Facts). #13: 8: Five Big Questions About Online Video Answered by 24 Statistics. #9: 9: Content Marketing Strategy: Five Essential Elements Based on 24 Stats. #10:

Marketing AI 245

Marketing AI Enterprise Management Stats Marketing Management 245

Webbiquity

MARCH 15, 2016

This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. For example, what percentage of businesses maintain company blogs? 9 Business Blogging Stats and Facts. 6: 49 Noteworthy Social Networking Stats and Facts. #7:

Stats 100

Stats Business Blogging Enterprise Management Paid Search Agency 100

Crimson Marketing

MAY 1, 2015

Brand research: “Over 70% of B2B buyers use social media as a research tool. This typically means following potential suppliers, engaging with their content and advice, and analyzing the feedback of their social networks. It’s this stage of research where your content can have a real impact on sales.”

Peer-to-peer 100

Peer-to-peer Buy Process Top of Funnel 100

Webbiquity

DECEMBER 28, 2010

But here are three areas where many companies aren’t realizing the synergistic benefits of coordination with their SEO efforts: Blogging: given that less than half of companies —both small businesses and the Fortune 500—actively maintain industry blogs, this is an underutilized area for SEO benefit.

SEO 100

SEO Enterprise Management Digg Press 100

Writing on the Web

AUGUST 29, 2012

My client’s blogs and sites where I manage their content marketing. Alltop blog aggregation site: My Alltop page. Harvard Business Review blogs. Neuromarketing blog and Neuromarketing social networking site on Ning. Business Blog Writing and Content Marketing: Come on, light my fire!

Ning 100

Ning Content Marketing Wikipedia Work Management 100

PureB2B

NOVEMBER 13, 2017

Social media is one of the fastest growing marketing channels for B2B businesses. In fact , approximately 87% of B2B marketers today use social media to generate leads. LinkedIn is the top social network for B2B companies, where 44% of marketers get qualified leads. 5 Word of Mouth / Referral Marketing.

Lead Generation 86

Lead Generation Sales Qualified Leads Advertising Channels Word of Mouth 86