illumin

OCTOBER 18, 2023

The content can be provided by large streamers like Netflix or Disney+, local broadcasters, or user generated content sites like YouTube or Vimeo. The first ever live streamed event was a Severe Tire Damage concert in 1993, an American garage rock band. This accounted for a whopping 85% of the early streaming market.

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Paid Search Agency 52

Scoop.it

APRIL 11, 2024

These digital sessions can be pre-recorded messages or live events broadcast to educate a specific audience. You can write content for a webinar and repurpose the event into a blog or social media post. The webinar itself can also work as great content for a YouTube post. A webinar is a virtual seminar.

Webinar Metrics 85

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 85

Zoominfo

JUNE 19, 2018

Provide live event coverage. Not every one of your followers have the budget or time to attend an in-person event– but live video can make customers and prospects feel like they’re actually there. Plus, live streaming can provide a massive boost to future event attendance.

Video Marketing 207

Video Marketing B2B B2B Thought Leadership Broadcasting 207

Zoominfo

JUNE 20, 2019

US Internet users list these platforms as their preferred platform for consuming live video: Facebook Live (17%), Meerkat (17%), YouTube Live (16%), Younow (16%), Snapchat (12%), Twitter (12%), Periscope (9%), Others (9%) ( source ). Factors to consider when live streaming. The benefits of live streaming. minutes for live video content.

Statistics 198

Statistics B2B Marketing B2B Zoominfo 198

SpotMe Blog

MAY 25, 2021

By now a growing portion of your virtual audience is more interested and willing to attend some version of in-person events again. But there’s still a large share of your virtual audience that appreciates the flexibility and ease of attending online events. By adding a higher-production quality to your hybrid events. .

Work Management 52

Work Management Product Marketing Management Act-On 52

Martech

MAY 2, 2023

Presentations at NewFronts make a convincing case that video has earned the attention from brands that television gets with their upfronts — presentations that broadcasters make to advertisers in the spring about upcoming programming. YouTube is bringing smart advertising to short videos. Why we care. According to the company, 1.5

Paid Search Agency 104

Paid Search Agency Advertising Agencies Video Marketing Budget Programs 104

Sprout Social

NOVEMBER 18, 2020

Learn how to prepare for a successful livestream and promote your content as part of an ongoing strategy after the event. Setting up a successful live stream can be intimidating, so follow these key tips to help your next live event run smoothly. 10 Facebook Live Tips to Follow Before, During & After Your Broadcast.

Social Media 109

Social Media Paid Content Video Marketing Tips 109

ClearVoice

JANUARY 31, 2022

LinkedIn update: Linkedin adds live audio and enhances the live broadcasting experience. If you’re enjoying the live broadcasting on LinkedIn, they’re releasing LinkedIn Video Event to enhance the virtual event experience. YouTube update: Baby Shark becomes YouTube’s most-watched video.

Social Media 59

Social Media Media Broadcasting Privacy 59

Hubspot

MARCH 30, 2020

So, I started watching YouTube videos of people playing the Sims. Most of the YouTubers promoted their Twitch accounts, where they would broadcast live play-throughs. While Twitch is largely a platform for live gameplay and commentary, talk shows, cooking shows, sporting events, and gaming conventions also pop up on the site.

Brand Identity 92

Brand Identity Branding Broadcasting Paid Search Agency 92

Martech

FEBRUARY 6, 2024

Following a seeming endless wave of disorienting global events, the audience is ripe for a return to traditional symbols and comforting humor.” I’m seeing more ‘pre-game’ buzz, which includes teasers and trailers primarily on TikTok, Instagram and YouTube shorts,” La Vecchia said. Many of the services provide a free trial.

Advertising Agencies 108

Advertising Agencies Paid Search Agency Marketing & Strategy Buzz 108

Martech

SEPTEMBER 7, 2022

Events, events, events. Events have been a mainstay in B2B teams’ marketing mix. Post-COVID events need to be hybrid and include both in-person and online options to meet the demands of attendees with varying levels of comfort with travel. enterprise event solution that integrates with Microsoft Teams.

Enterprise Management 104

Enterprise Management B2B Marketing B2B Marketing Management 104

readwrite

MAY 19, 2014

YouTube is acquiring live video-game streaming service Twitch for $1 billion, entertainment magazine Variety reports , which would make it the largest acquisition for YouTube to date. People go to Hulu to watch TV, Netflix to watch movies, and now they go to Twitch to watch and broadcast video games.”

Youtube 52

Youtube Google Broadcasting Advertising Agencies 52

readwrite

MAY 19, 2014

YouTube is acquiring live video-game streaming service Twitch for $1 billion, entertainment magazine Variety reports , which would make it the largest acquisition for YouTube to date. People go to Hulu to watch TV, Netflix to watch movies, and now they go to Twitch to watch and broadcast video games.”

Youtube 52

Youtube Google Broadcasting Advertising Agencies 52

Ledger Bennett

MARCH 12, 2020

In the wake of growing concern over the Coronavirus pandemic and with swathes of people self-isolating and/or being unable to travel, many of our clients are feeling a significant impact on their live events. In this digital day and age, there’s no reason a live event can’t be broadcast via digital channels. – YouTube.

Top of Funnel 52

Top of Funnel Eloqua Digital Marketing Funnels Lead Ranking 52

Valasys

MARCH 25, 2020

The idea of virtual event marketing was popularized by corporate giants such as IBM and Microsoft to help the idea of real-time customization. Best virtual events focus on keeping it agile and reflecting on the value proposition of the goods or services by appealing to a global audience group preferably in the target demographics.

Event Marketing 45

Event Marketing B2B Marketing Marketing Management B2B 45

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. Broadcasters. Broadcast less and appreciate feedback more. Event Speakers. Collaborators.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Biznology

OCTOBER 15, 2018

That desire has been incited by popular social media platforms, such as Instagram and Facebook, which have introduced new functions for video broadcast. It showed that live streaming an event can actually lead to an increase of 63% in regard to favourability. Therefore, try to do just that during the broadcast. Land Rover.

Video Marketing 143

Video Marketing Broadcasting Paid Search Agency Facebook 143

Hubspot

MAY 1, 2020

Not only is Facebook Live thriving, with one in five videos being live streams , but other major platforms like Instagram , Twitter , YouTube , and -- most recently -- LinkedIn , have embraced similar features. Aside from smaller Q&As and tutorials, some brands have even created entire virtual events that rely on live streams.

Stats 101

Stats Video Marketing Planning Paid Search Agency 101

Sprout Social

JANUARY 4, 2022

And Facebook Live allows brands to host live events, give a peak behind the scenes or engage in real time with their audiences. If you’re looking for a place to start, consider broadcasting to a small, targeted audience first to gauge the response. YouTube video statistics. 74% of consumers use YouTube.

Social Media 142

Social Media Statistics Video Marketing Social Marketing 142

Adobe Experience Cloud Blog

MARCH 14, 2017

From product unveilings to interviews, people naturally gather around this “watercooler” type of content to stay up-to-date on the latest trends and events. Other formats that work well for live streams are exclusive, behind-the-scenes access to events and Q&A sessions between hosts and guests. update on Twitter. Engagement.

Video Marketing 129

Video Marketing Broadcasting Work Management Marketing Management 129

Envy

NOVEMBER 18, 2019

BrightTalk is Like YouTube for IT Professionals. BrightTalk is like YouTube for IT professionals, who come to BrightTalk regularly to discover new webinars for professional development. BrightTalk Webinar also helps you to participate in top industry events through the BrightTalk Summits feature.

Webinar Metrics 97

Webinar Metrics B2B Thought Leadership Broadcasting Work Management 97

Content Standard

MARCH 14, 2019

“We run live broadcasts on Facebook and Instagram with a slightly different objective than we do Shopcast,” said Cala. ” The brand has found that, while there are interactions and engagements during a social live broadcast, there’s also a wave of engagement as people catch up with the video. Instagram Live.

Tactics 108

Tactics Brand Identity Branding Planning 108

Vidyard

JANUARY 8, 2014

Build Audience Expectation While you might think a huge viral hit is your goal on YouTube, you should really focus on releasing consistent video content frequently to build relationships over time. The post What Game of Thrones & Broadcast TV can Teach you About Video Marketing appeared first on Vidyard.

Broadcasting 54

Broadcasting Video Marketing Planning Viral Marketing 54

KoMarketing Associates

AUGUST 26, 2020

Demand generation marketers can make use of LinkedIn video ads to drive registrations for online or offline events, or to build excitement for a product launch, or simply urge business buyers to explore a better way to optimize their work. You can republish videos from other platforms, like Facebook and YouTube into your LinkedIn feed.

Linkedin 209

Linkedin Video Marketing B2B Marketing Marketing Strategy 209

Sprout Social

OCTOBER 5, 2022

Social media is where everyone from casual celebrants to spellbound fanatics go to find the latest Halloween inspiration, aesthetics, trends and events. Halloween hashtags on Instagram, Pinterest, YouTube and Twitter drive content discovery. The TV special broadcasts family-friendly Halloween movies every night in October.

Social Media 115

Social Media Tagging Broadcasting Communities 115

Martech

DECEMBER 29, 2022

Digital media channels continue to deliver more viewing options to TV watchers through on-demand streaming and live broadcasts. Prime Video’s takeover of Thursday Night Football, and free-ad-supported (FAST) app Tubi’s recent World Cup presentation lay the groundwork for more live sports and events being watched by cord-cutters.

Advertising Agencies 110

Advertising Agencies Advertisements Advertising Paid Search Agency 110

ClearVoice

JUNE 5, 2023

In the ongoing battle of the social networking giants, TikTok, Instagram, and YouTube are gaining steam. These include: Facebook Live Broadcast virtual events, Q&A sessions, or performances directly to your page, group, or profile in real time. Viewers can comment on and share the broadcast while it’s ongoing.

Webinar Metrics 52

Webinar Metrics Facebook Video Marketing Marketing & Strategy 52

Content Marketing Institute

MARCH 5, 2018

Livestreaming is a great option for delivering breaking news, sharing the excitement and energy of a live event , and doing big reveals after a period of suspense. Facebook Live lets you co-broadcast with others, much like recording a Google Hangout. YouTube Live. And, for those who want it, YouTube Live supports 360 video.

Broadcasting 107

Broadcasting Youtube Advertising Agencies Click Rate 107

readwrite

MAY 19, 2014

YouTube is acquiring live video-game streaming service Twitch for $1 billion, entertainment magazine Variety reports , which would make it the largest acquisition for YouTube to date. People go to Hulu to watch TV, Netflix to watch movies, and now they go to Twitch to watch and broadcast video games.”.

Youtube 40

Youtube Google Broadcasting Advertising Agencies 40

Convince & Convert

DECEMBER 4, 2014

Your event is automatically recorded to YouTube so you won’t have to worry about forgetting to hit record. Your recording is ready for replay right after the event. It gets streamed to YouTube and you can share the recording with your attendees after. Share your screen or share your smiling face. Is there a catch?

Webinar Metrics 165

Webinar Metrics Google Autoresponders Youtube 165

sagefrog

FEBRUARY 7, 2024

In 2024, we’ll see more creativity with videos, such as posting clips on Facebook or LinkedIn to funnel new subscribers to your YouTube channel. YouTube will be featuring a lot of video “shorts.” Social media platforms are not just channels for broadcasting messages but spaces for fostering engagement and creating a sense of belonging.

Marketing AI 67

Marketing AI Social Media Social Marketing B2B Marketing 67

Sprout Social

OCTOBER 21, 2020

The events of 2020 disrupted the status quo for many industries, but few have been hit as hard as those that rely on face-to-face interactions and in-person experiences. concerts) are a no-go and sporting events are nearly shut out to anyone who isn’t a player. Audience-inspired events and content. A total of 8.5

Social Media 113

Social Media Media Analytics Custom Publishing 113

Webbiquity

APRIL 30, 2020

With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers. Multi-media posts, stories, live video, and IGTV are its most-used features that are outperforming rivals such as YouTube and Snapchat. Of course, many videos need editing before being broadcast.

Tools 230

Tools Social Media Social Networks Work Management 230

SmartBug Media

MARCH 24, 2020

Facebook launched the Live feature in 2016 to stay competitive with Periscope and YouTube and other platforms where users can go live. For B2C, you might want to think about event marketing if you have a particular event going on, or you could go behind the scenes to announce a new product. What is the goal of this event?

Facebook 78

Facebook Campaigns Broadcasting Sales Qualified Leads 78

Martech

DECEMBER 30, 2021

And when streaming services land another hit, viewers are more likely to cut the cord from linear TV, and replace live TV content they used to watch on cable with OTT services like YouTube TV, fuboTV or Sling. In 2022, for instance, Amazon Prime will be broadcasting Thursday Night Football exclusively.

Advertising Agencies 115

Advertising Agencies Advertising Channels Advertisements Advertising 115

Hubspot

AUGUST 3, 2017

This time, the contenders were some of the major live video platforms out there: Facebook, Instagram, YouTube, and Snapchat. Carney also spoke to the fact that, when it comes to broadcasting live video with convenience, Facebook emerges as a leader once again. What else can we debate?”. I opened up the discussion on Slack. …

Video Marketing 75

Video Marketing Broadcasting Planning Youtube 75

Single Grain

FEBRUARY 7, 2020

Live broadcasts have become a staple of the social media experience. The reason that audiences love to engage on live broadcasts with the people and brands they follow is because this format presents them as real, approachable and less-produced. There are many ways in which you or your brand can make an online broadcast.

Broadcasting 130

Broadcasting Facebook Optimization Tips 130