Search Engine Journal

FEBRUARY 13, 2022

Premiering a video on Facebook allows your business to enter the world of livestreaming without the pressure of broadcasting live footage. The post How To Premiere A Video On Facebook Live appeared first on Search Engine Journal. Here's how.

Facebook 85

Facebook Video Marketing Broadcasting Business 85

Convince & Convert

NOVEMBER 6, 2017

In fact, live broadcasting has been around since the 1950s. However, while people are increasingly familiar with live video—particularly thanks to Facebook Live—there is still hesitation from companies in adopting this strategy to grow their business. Facebook Live Video Is Easily Shareable. Live video is nothing new.

Facebook 228

Facebook Paid Search Agency Companies B2B 228

Hubspot

MARCH 24, 2021

Consider, for instance, how I first came across Southcoast Open Air Market — a local, Massachusetts-based market featuring handmade goods, fresh produce and meats, and live music — by searching "Events near me" on Facebook. Here, we'll explore some creative opportunities you can use to promote an upcoming event on Facebook.

Promotion 101

Promotion Facebook Effectiveness Broadcasting 101

Martech

MARCH 25, 2022

As a reputation consultant, I have handled a full range of public relations issues through Facebook, and if there is one issue that will always be as present as death and taxes, it is negative comments on social media! I remind you that a “light touch” is usually the very best approach to handling negativity on Facebook.

Facebook 122

Facebook Tips Work Management Social Media 122

Hubspot

MARCH 30, 2021

These days, most businesses know they need to have a presence on Facebook. Searching for a business on Facebook and seeing they don't have a page garners the same reaction from users as searching for a business on Google and seeing they don't have a website: They just don't look legitimate. 13 Facebook Mistakes to Avoid.

Facebook 101

Facebook Ad Frequency Custom Publishing Dwell 101

ClearVoice

SEPTEMBER 16, 2021

In 2020, Facebook announced its commitment to Black creators and small businesses that use their platforms to showcase their talents, products, and services. If you’re unfamiliar with these Facebook content monetization tools, we’re here to assist you in getting the most out of your content. Facebook Business Suite. Page Posts.

Facebook 99

Facebook Features Content Cost per Acquisition 99

Vidyard

JULY 11, 2019

And these numbers are only going up as businesses use Facebook Live for their demand generation strategies. The Power of Facebook Live Video Aside from sharing video published on their website to their social media accounts, businesses are now creating videos specifically designed for social platforms.

Facebook 96

Facebook Video Marketing Broadcasting Demand Generation Agencies 96

SmartBug Media

MARCH 24, 2020

We’ve all had the notifications pop up on our phones when a friend decides to share a moment in real time—but is your brand utilizing Facebook Live to its full marketing potential to stand out in the noisy digital space? Whether your business is B2B or B2C, there is a multitude of potential with Facebook Live. What Is Facebook Live?

Facebook 78

Facebook Campaigns Broadcasting Sales Qualified Leads 78

Vidyard

JULY 11, 2019

And these numbers are only going up as businesses use Facebook Live for their demand generation strategies. The Power of Facebook Live Video Aside from sharing video published on their website to their social media accounts, businesses are now creating videos specifically designed for social platforms.

Facebook 65

Facebook Video Marketing Broadcasting Demand Generation Agencies 65

Convince & Convert

APRIL 17, 2014

There has been a ton of conversation around Facebook’s declining organic reach for businesses. Continuing the conversation, my brilliant friend and collaborator Robert Rose from Content Marketing Institute wanted to get some thinking about Facebook from a few colleagues, so he asked me what I thought was really going on.

Facebook 167

Facebook Ad Exchange Cable Communities 167

Single Grain

FEBRUARY 7, 2020

Live broadcasts have become a staple of the social media experience. Hundreds of millions of people go live each day on Facebook and Instagram, and viewers are tagging along in droves! What You Need to Know about Facebook Live and Instagram Live. There are many ways in which you or your brand can make an online broadcast.

Broadcasting 130

Broadcasting Facebook Optimization Tips 130

Hubspot

AUGUST 22, 2019

Between YouTube, Facebook, and Instagram, there's no shortage when it comes to tools for broadcasting your live videos. But Facebook has undoubtedly taken the lead, with Facebook Live being the top choice for 59.6% And for good reason -- live video is watched 8.1 times longer than video-on-demand.

Youtube 75

Youtube Hubspot Facebook Broadcasting 75

Hubspot

OCTOBER 19, 2017

I've been working at HubSpot for over a year now, and in that time, I've created more than 50 videos for HubSpot's Facebook page. And over the last year, we've grown our organic Facebook video views by nearly 250%. Why Use Facebook to Create Videos? It's easier than ever to create and publish video content on Facebook.

Facebook 100

Facebook Video Marketing Click Rate Hubspot 100

Hubspot

OCTOBER 6, 2016

At a conference in June, a Facebook VP said that in five years time the platform would be "all video." And one of the biggest drivers behind the growing prevalence of video is Facebook Live, which only was introduced in April of this year, but has since become a major distribution channel for both publishers and brands.

Facebook 75

Facebook Broadcasting Mobile Advertising Conference 75

Biznology

OCTOBER 15, 2018

That desire has been incited by popular social media platforms, such as Instagram and Facebook, which have introduced new functions for video broadcast. And, make no mistake, brands have noticed this opportunity, especially since live videos on Facebook are on autoplay. Land Rover.

Video Marketing 143

Video Marketing Broadcasting Paid Search Agency Facebook 143

Webbiquity

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. public broadcast models. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook. That’s cute.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

Sprout Social

AUGUST 14, 2018

Facebook Stories is just one of the latest ways to delight your customers with visual content. Facebook brought Stories to the market after the format achieved phenomenal success on Snapchat. Facebook supports 2.23 Just 14 months after launching, Facebook had 150 million active users per day for Stories.

Facebook 91

Facebook Brand Identity Branding Paid Search Agency 91

Hubspot

JUNE 27, 2016

This week, Facebook announced grand plans to take their already successful live broadcasting platform to great heights. The announcement included product updates like two-person broadcasts, waiting rooms for viewers, and Snapchat-esque f ilters all in the works. 7 of the Best Facebook Live Videos We've Ever Seen.

Facebook 78

Facebook Video Marketing Broadcasting Best Practices 78

Sprout Social

OCTOBER 22, 2019

More than two billion people use Facebook every month. Since many people find company websites through Facebook, it’s a good idea to build a bridge between your social followers and digital leads. Here are 4 ways to embed a Facebook feed and more on your website: 1. How to Embed Facebook on WordPress Sites.

Facebook 79

Facebook Features Word of Mouth User-Generated Content 79

Valasys

DECEMBER 5, 2022

Facebook , which started as a social media app, has now become a marketer’s archive with its own Facebook Ads Library. . From likes and stories to ads, Facebook has continued to consistently evolve. Thus started the engine of advertising and marketing via print and other broadcasts. 2004 – Facebook was launched.

Facebook 40

Facebook Paid Search Agency Ads API 40

FMG Suite

MARCH 15, 2019

A great Facebook strategy starts with a great Facebook page. If a potential new client visits, they are going to scrutinize your Facebook page to the same degree that they’ll look at your website. It’s time to take a hard look at your Facebook page and give it the upgrade it deserves. they may lose interest.

Facebook 73

Facebook Ideal Customer Profiles Mobile Advertising Communities 73

Biznology

MARCH 9, 2021

20% of Facebook videos are live streams — and so is a Zoom meeting. Broadcast-quality live videos, across multiple sites, can be shot using contactless camera systems, remote video communication, autofocus facial detection, and professional sound and lighting. Interactive Video. Videos that respond to viewer input (e.g., Live Video.

Trends 180

Trends Video Marketing Broadcasting Verticals 180

Hubspot

APRIL 28, 2017

Just like last month, Facebook and Instagram continued to compete with Snap Inc. 1) Facebook announced new AR, VR, and AI initiatives at F8 2017. Source: Facebook. With almost no mention of Facebook Instant Articles, publishers, or Pages, it's clear that Facebook is doubling down on high-tech visual content.

Social Media 78

Social Media Facebook Paid Search Agency Marketing AI 78

Hubspot

FEBRUARY 27, 2019

In 2018, Facebook enacted some algorithm changes that negatively impacted a brand's ability to reach its audience organically. Despite having half a million Spanish-speaking fans on our Facebook page, we realized we were barely able to reach one percent of them -- which is pretty shocking, if you think about it.

Facebook 77

Facebook Organization Allocation Paid Social Agency 77

Hubspot

JUNE 29, 2017

Facebook Messenger boasts 1.2 Here are three ways we’ve experimented with using Facebook Messenger instead of email in our marketing, along with early results (Spoiler: Get excited). #1: 1: Using Facebook Messenger as a Content Delivery Channel. 2: Getting Event Attendees to Participate Through Facebook Messenger.

Facebook 78

Facebook Broadcasting Click Rate Case Studies 78

Webbiquity

FEBRUARY 28, 2023

Social Media and Influencer Marketing B2B eCommerce companies will continue to make more sophisticated use of social media to reach their target audiences this year, by engaging, not just broadcasting.

eCommerce 272

eCommerce Marketing AI B2B Marketing Trends 272

Sprout Social

APRIL 29, 2020

The arrival of Facebook Live changed the playing field for content development in the online world. More people than ever use live streaming, with Facebook video posts growing by around 94% a year in the US alone. If we look at the figures, Facebook Live currently generates more than 3,000 years of watch time every day.

Broadcasting 145

Broadcasting Facebook Tips Cross-Selling 145

Martech

JANUARY 4, 2024

She has also owned and operated her own marketing firm and hosts the “Computer and Technology Radio” podcast with broadcaster Mark Cohen. She has written over 40 books, including the popular “eBay For Dummies” and “Online Marketing Made Easy” series, which have sold millions of copies. LinkedIn: Marsha Collier (12.8K

eCommerce 112

eCommerce Multi-Channel Marketing Analytics Tools Broadcasting 112

Zoominfo

JUNE 20, 2019

The search term “Facebook Live Stream” has increased in popularity by more than 330% since Facebook Live’s debut in August 2015 ( source ). 78% of online audiences are already watching video on Facebook Live. 90% think video quality is the most important aspect of Facebook Live videos ( source ).

Statistics 198

Statistics B2B Marketing B2B Zoominfo 198

Hubspot

FEBRUARY 1, 2018

But here's the thing: The EBUZZ "live feed" of the supermoon -- casting over the Temple of Poseidon in southern Greece -- was actually just a continual broadcast of a still image with certain nature sound effects playing over it. Facebook has not officially commented on this incident.

Facebook 70

Facebook Video Marketing Broadcasting Social Media 70

Martech

APRIL 25, 2024

Conversely, Statista data shows baby boomers report lower-than-average ad recall on music portals and streaming services: further evidence to support the use of traditional broadcast in your marketing mix. Dominate the social platforms Facebook and X. TV is as efficient as it is effective. Outnumber other generations on Amazon.

Television marketing 67

Television marketing Planning Paid Search Agency Peer-to-peer 67

Hubspot

JUNE 4, 2018

Facebook announced on Friday that it would remove Trending: the section of its site, typically appearing to the right of the News Feed, that displays a list of the most popular news topics at a given moment. However, many suspect that there are other reasons for the removal of Trending from Facebook. Source: CNN.

Facebook 73

Facebook Trends Aggregators Lead Scoring 73

Chris Koch

AUGUST 5, 2011

The marketer in charge of the company’s social media effort gave me a clear edict: “Look, I don’t want you focusing on Facebook, okay? Seemed a bit harsh, but I had to admit that I had been harboring my own doubts about the value of Facebook for B2B for a long time. I’m not saying that B2B companies shouldn’t be on Facebook.

Facebook 100

Facebook B2B Marketing B2B Thought Leadership B2B 100

Martech

FEBRUARY 9, 2024

In the early days of web-based communities, we had LiveJournal and MySpace, with Facebook, Reddit and other forums following soon after. Think : Discord servers , private Telegram groups , WhatsApp groups, certain Reddit and Facebook groups, and other invite-only communities where connection and shared value is a central force.

Communities 123

Communities Top of Funnel Word of Mouth Enterprise Management 123

Strategic-IC

JULY 10, 2018

If Facebook forms part of your marketing mix, you may have seen a drop in reach and engagement due to recent algorithm changes. So what can B2B marketers do to enhance Facebook success today? How to Succeed With B2B Organic Facebook Posting in 2018? Considering the Facebook algorithm. Try Facebook live.

Facebook 48

Facebook Organization Tips Webinar Metrics 48

Hubspot

APRIL 20, 2017

Since its launch in 2004, Facebook has been the leader of social media innovation and change. We've seen Facebook change the way we talk, text, share, and connect around the world. Today, Facebook is no longer an option for marketers. Globally, almost 2 billion people use Facebook, and more than 1 billion people use Messenger.

Marketing AI 74

Marketing AI Conference Facebook Broadcasting 74

Zoominfo

JUNE 19, 2018

Broadcast keynote speeches to your followers so they can feel like they’re right there in the audience. Rather than responding to individual questions across platforms, broadcast regular Q&A sessions where you answer several questions at once, in one engaging video. You can also broadcast a product demo hosted by an influencer.

Video Marketing 207

Video Marketing B2B B2B Thought Leadership Broadcasting 207