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The Foolproof Guide to Hiring Direct Response Copywriters Who’ll Make the Cash Registers Ring for Your DTC Brand (+ Our Curated List of Copywriters)

Convert

And while good copy starts with hiring good direct response copywriters, it’s also the biggest stumbling block. There’s no universally recognized board that certifies copywriters or a singular path to greatness. What is Direct Response Copywriting? Direct response copywriting compels the reader to take action now.

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6 Copywriting Tips for Creating Persuasive Landing Pages (and Converting More Visitors)

Unbounce

As a modern marketer, you’re expected to be a multitasker with a diverse skill set. So, of course you’re constantly looking for ways to shrink the workload—and that includes beefing up your landing page copywriting skills to maximize conversions. You may be wondering what he can teach you about landing page copywriting.

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The Art of Copywriting: How to Write Better Captions that Get Engagement

Buffer

While we don’t typically associate the art of copywriting with social media captions , the two are deeply intertwined. A really good caption informs us about the things we cannot immediately see and encourages us to look at an image or video more closely. The Art of Copywriting: How to Write Better Captions that Get Engagement.

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Why Website Copy is Different From Blog or Print Copy

SmartBug Media

Let’s take a look at how writing styles vary from website copy to blog content to print media and how you can put each to work for your marketing strategy. Bob Stone was a marketing giant and pioneer of the 1970s and 1980s who developed a direct-marketing formula , which works incredibly well for writing website copy.

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90 Game-Changing Headline Examples to Boost Your Click-Through Rate!

Optinmonster

In the age of content marketing , where content is king, headlines reign supreme. For businesses and marketers, mastering the art of the headline is crucial for success. Amidst this sea of information, the headline guides readers to the content that matters most. Are you looking for headline examples?

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23 Stunning Sales Promotion Examples To Crush Your Sales

Optinmonster

Whether you’re a small business or a large corporation, sales promotions can help you achieve your marketing goals. Sales Promotion Definition: Sales promotion is a short-term marketing strategy that aims to stimulate sales and increase consumer demand for a product or service. This can increase sales in the short term.

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How to Use Urgency Words in Marketing to Boost Conversions

Optinmonster

Want to learn how to use urgency words to improve your website conversion rate? Using scarcity in your marketing not only helps you skyrocket your conversion rate. The simplest way to leverage the scarcity principle is to use urgency words in your marketing content. There are 2 factors at play.