Webbiquity

MARCH 10, 2011

Social media is no longer simply about allowing your friends to see what you are thinking or for posting photos of your family vacation to Aruba. Social media has quickly become the most influential factors in grassroots socio-political organization. Guest post by Thomas Morrison.

Social Media 100

Social Media Effectiveness Media Transparency 100

Convince & Convert

JULY 17, 2012

Did you assume this post is all about regulations and company policies that may limit your use of social media for promotions, marketing programs and corporate communications? Brands in this camp have throttled up their social media programs without taking into account the risk to reputation and cost of non-disclosure.

Social Media 127

Social Media Media Paid Search Agency Ethics 127

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Creating and calibrating a social media strategy for any company should follow the same process.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Buffer

MAY 4, 2022

You’ve probably never envisioned yourself as a blogger. Blog posts can also be repurposed on social media — generating more content for your business. Tumblr — While Tumblr may be known as a social media platform, the user-friendly interface is perfect for writing blog posts.

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Take a look at the company’s philanthropic endeavors and cause-related initiatives, especially in the area of Corporate Social Responsibility (CSR). Don’t be Shy.

Social Media 138

Social Media Media Webinar Metrics Paid Search Agency 138

Webbiquity

JULY 19, 2022

This indicator increases the odds of bloggers and influencers in their space linking to their website—although it may be a bit harder to measure if their emails successfully lead to posts being mentioned. Social Media Posts Shared. Daily Active Users (DAU). Reach: Number of new followers, impressions, traffic data; and. .;

Lead Scoring 289

Lead Scoring Lead Ranking ROI Enterprise Management 289

Webbiquity

APRIL 23, 2020

Crunching the numbers behind the scenes and finding the correct way to communicate with people close to the company will not only help you be transparent, but also build trust that the business is dealing with the reality of the circumstances head-on. Rather, do what makes you stand apart best.

Small Business Marketing 167

Small Business Marketing Allocation Business Blogger 167

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Because tools will change.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Oktopost

OCTOBER 7, 2021

Listen to the podcast: For more thought leadership on measuring buyer intent check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. Her corporate work has won numerous industry marketing awards and she is a frequent blogger about cybersecurity topics impacting our daily lives. Episode Summary.

Buyer Intent 62

Buyer Intent CMO Intent B2B Thought Leadership 62

Convince & Convert

JUNE 3, 2010

link] [link] Elise Duplin What BP Can Learn from Umpire Jim Joyce | PR 2.0 | Social Media Consulting – Convince &Convert [link]. Their transparency (at least on the operational side) has been laudable. Their transparency on the effects side less so, based on new photos today of oil-soaked birds, etc.

Social Media 157

Social Media Media PR Webinar Metrics 157

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. You might want to test this. • What about you?

Social Media 157

Social Media Media Paid Content Work Management 157

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. The FTC encourages social media policies be in place and reviewed.

Social Media 155

Social Media Paid Content Media Advertising Agencies 155

Chris Koch

NOVEMBER 24, 2009

One of the cornerstones of a social media strategy is having a clear set of corporate social media guidelines or policies. Here are some recommendations based on a cross-section of social media policies from B2B companies, including social media policy examples from some leading B2B companies.

Social Media 100

Social Media Media Guidelines B2B 100

Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. However, for marketers, a social media address is insufficient to manage that channel.

Social Media 123

Social Media Work Management Marketing Management Media 123

Optinmonster

MAY 11, 2023

Content marketing is the creation and distribution of online material like videos, blog posts, podcasts, social media posts, and more. Start Your Own Blog Bloggers were some of the first online businesses and they knew how to promote themselves. Unlike your social media audience, your email list belongs to you.

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Biznology

NOVEMBER 27, 2012

I routinely tell people that they need to give ’til it hurts when it comes to blogger outreach and online engagement — you need to offer the gift people want and not the gift you’re ready to give. You need to do the same thing when it comes to developing a cult of personality online.

Social Media 80

Social Media Process Product Media 80

Webbiquity

JANUARY 5, 2021

Journalist turned social media pro. CEO @NomicsFinance, the transparent crypto price aggregator & non-sketchy alt to *you know who.* Transparent volume stats for nearly every asset & exchange. Impacting education at the cross-section of Tech, Art, and Media. Live well, laugh often. ? Following: 180.

Twitter 260

Twitter Startups Work Management Marketing Management 260

Convince & Convert

JUNE 7, 2010

link] [link] Hot In Marketing Delivering Happiness Delivers Indeed | Book Reviews | Social Media Consulting – Convince & Convert [link] [link] LoriBurke I want to win this book too. Saw Zappos featured this wkend on tv. Great story!

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Biznology

JANUARY 18, 2017

It brought journalists and popular mom bloggers to Cincinnati and flung open the doors of its labs and executive offices to answer all their questions. It was transparent about the millions of dollars it had spent on testing and safety. And it resolved to become a leader in social media engagement in its industry.

Planning 80

Planning Blogger Advertising Agencies PR 80

Onalytica B2B

SEPTEMBER 14, 2017

Cited in Forbes as the most influential woman in Social Media and recognized by ForbesWoman as one of the top 20 women bloggers, Ann Handley is the Chief Content Officer of MarketingProfs, a training company that empowers marketers internationally with the skills they need to drive success at their companies.

Webinar Metrics 186

Webinar Metrics Internet Marketing Custom Publishing Social Media 186

Smashmouth Marketing

OCTOBER 8, 2009

Mike: You're presenting on the use of social media in communications. I've noticed lately that if you have the right media contacts connected with you on Twitter and Linkedin, you can almost get your word out through those channels as opposed to the standard techniques. an information technology research and advisory company.

Gartner 100

Gartner Social Media Social Marketing Planning 100

Smashmouth Marketing

OCTOBER 6, 2009

Mike: You're presenting on the use of social media in communications. I've noticed lately that if you have the right media contacts connected with you on Twitter and Linkedin you can almost get your word out through those channels as opposed to the standard techniques. an information technology research and advisory company.

Gartner 100

Gartner Social Media Social Marketing Planning 100

Convince & Convert

APRIL 13, 2010

While it pre-dates the Internet (and commercial air travel, ATMs, competitive eating, Red Bull and a lot of other stuff we take for granted), its core premise serves as the foundation for social media effectiveness. I also learned the lesson and critical importance of being authentic and transparent. Who influenced you, and why?

Social Media 112

Social Media Media Webinar Metrics Paid Search Agency 112

Scoop.it

MARCH 1, 2022

However, during the COVID-19 crisis, it seems it’s more important than ever to earn customers’ trust with reviews, unboxing videos, and social media takeovers for your marketing campaign. . 1 Social Media Content. One of the first places your potential customers will search for your brand online is certainly social media.

User-Generated Content 76

User-Generated Content Marketing & Strategy Marketing Strategy Generation 76

Buffer

APRIL 8, 2019

In episode 141 of the Science of Social Media , Brian and Hailley break down concepts like the Socratic Method, transparency, rhetoric, and lots more. Feel free to jump around and explore each of these top marketing lessons from history’s most influential leaders in this week’s Science of Social Media : 1.

Planning 87

Planning Paid Search Agency Social Media Transparency 87

Content Standard

NOVEMBER 15, 2018

Expanding alongside the growth of social media, this young, hip member of the content marketing clan consistently yields impressive results. But once you’ve publicly partnered with these enterprising bloggers, vloggers, and social media stars, their behaviors reflect your organization. Engagement.

Enterprise Management 62

Enterprise Management Advertising Agencies Work Management Marketing Management 62

B2B Marketing Traction

FEBRUARY 11, 2013

Inbound marketing is the art of attracting and engaging the right people to your website through traditional and social media marketing. First you have to get known online through social media and traffic to your website. Be consistent with your social media activity and content. Be transparent.

Trust Marketing 100

Trust Marketing Inbound Marketing Ad Building Blogger 100

Huptech Web

JANUARY 4, 2024

5 Types of Performance Marketing Channels Social Media Advertising – Social media platforms have extensive and diverse usеr basеs and superior targeting capabilities, making thеm a valuable means to reach specific audiences. Thе advertiser pays thе blogger a commission for each sale (Convеrsion Ratе, Cost Pеr Salе).

Paid Content 52

Paid Content Cost Per Click Advertising Agencies CPA 52

Adobe Experience Cloud Blog

JUNE 7, 2011

Do you remember when you finally realized that Facebook (and social media in general) was more than just a flash in the plan? At the same time, I would argue that one cannot over-estimate the huge impact that social media have had – and will continue to have – on business. How Social Media Impacts the Revenue Cycle.

Social Media 48

Social Media Process Media Transparency 48

Convince & Convert

APRIL 1, 2010

But, the team does reference a series of social media outposts via a tiny murderers row of icons (my favorite is “Linkedin.coming soon&#. Consistency and Leverage I didn’t start out looking to slam the Timberwolves’ social media program. Yep, that’ll get fans in the seats. Your Web site.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

B2B Memes

OCTOBER 12, 2010

Today I came across a comment from Adam Tinworth on the reignited debate, in certain UK circles at least, over whether bloggers can be legitimate journalists. Would we say that blogging and other forms of social media have not in fact altered the practice of journalism? And I, for one, think that’s a good thing.

Dwell 100

Dwell Blogger Transparency Social Media 100

Biznology

MAY 23, 2013

Excellent blogger outreach programs are about more than great content – you need to be great to work with too. Take a look at these tips for becoming a guest that other bloggers invite back over and over. If you want to earn a reputation as a dependable, valuable guest blogger (with the links to prove it), follow these tips.

Blogger 80

Blogger Paid Search Agency Outreach Social Media 80

seo.co

JANUARY 6, 2022

You also have a thorough understanding of other aspects of marketing – like content, design, and social media – which makes your skillset highly transferrable. Most SEO agencies will offer transparency to their clients and strive to get direction and guidance from business owners. The 2 Main SEO Options.

SEO 98

SEO Advertising Agencies Paid Search Agency Work Management 98

Valasys

SEPTEMBER 22, 2023

B2B Influencer Marketing Best Practices To excel in B2B influencer marketing in 2023, it’s vital to follow best practices: Transparency: To keep your audience’s trust, be transparent about sponsored content. To achieve this, they identified niche-specific bloggers and established connections for the campaign.

B2B Marketing 52

B2B Marketing Webinar Metrics Marketing & Strategy Marketing Strategy 52

KoMarketing Associates

JUNE 7, 2018

Bring in new writers, guest bloggers, freelancers, or people from other departments to write content that offers more varied perspectives and opinions. Some tools, like the paid SEO tools mentioned above and social media tools like Sprout Social, will allow you to save phrase searches so you don’t have to manually type them in each time.

B2B Marketing 216

B2B Marketing Paid Search Agency Content Marketing Work Management 216

Convince & Convert

AUGUST 23, 2013

This week: From ExactTarget , a blog post called 45 Ways to Build Trust in Your Brand Using Social Media. They also have an amazing free report on the top 50 retail brands’ social media use in 2013. Videographers before Bloggers. Social Media Stat of the Week: 78% of U.S. Listen Now .

Inbound Marketing 132

Inbound Marketing Advertisements Advertising Paid Search Agency 132