Biznology

JANUARY 9, 2014

The world’s best-known bloggers have the ability to make or break their brand’s reputation with a simple Tweet to their massive audience. This product is the secret behind the viral content of many notable brands, including HomeDepot, GoDaddy, and Groupon. Blogger LinkUp. Do you really know who’s following you on Twitter?

Outreach 80

Outreach Paid Content Tools Enterprise Management 80

Biznology

APRIL 15, 2014

Promoting yourself, your brand, your products, your services, and your clients via social media is what we’re about here at Biznology. Well, you should return to LinkedIn because it’s a social media platform that introduces new products, services, and access relatively often. Download the LinkedIn App.

Social Media 80

Social Media Linkedin Social Marketing Ideal Customer Profiles 80

Biznology

NOVEMBER 8, 2012

Chances are, a relatively small set of words are both relevant to your product offerings and your client’s needs. Brand marketers need the right keywords to do a better job naming products and writing messaging guides. And bloggers , of course, need to know what words their audiences use to describe their pain points.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

Biznology

JANUARY 12, 2015

To put things in perspective in relation to the other digital marketing extras you might have for your business (in addition to your website), Facebook was opened to everyone in 2006, Twitter also launched in 2006, and LinkedIn launched in 2003. The two most popular blogging platforms are WordPress and Blogger.

Business Blogging 80

Business Blogging Activities Business Landing Pages 80

Biznology

AUGUST 20, 2012

70% of bloggers are organically talking about brands on their blog. 20% of Twitter updates are either requests for product info, or responses to these requests. These are great companies BarnRaisers is grateful to be associated with and we appreciate the information they make available to help business make smarter decisions.

Social Media 80

Social Media Media Social Networks Wikipedia 80

Biznology

OCTOBER 30, 2012

What online reputation management does is makes sure that the most accurate, positive, reflection of you, your brand, your products, and your services come up when your prospective clients search for you. Are you surrounded by all of your competitors? Are there negative reviews or complaints?

Marketing & Strategy 80

Marketing & Strategy Work Management Marketing Strategy Marketing Management 80

Biznology

OCTOBER 21, 2014

As part of the campaign, I’ve partnered with a top-50 social media influencer to help me extend my network. We’re personally, by hand, reaching as far down the tech, app, and gadget A-list as possible, reaching hundred of bloggers and social media writers. Who knows what’s going to pique their interest?

Advertising Agencies 80

Advertising Agencies Public Relations PR Ideal Customer Profiles 80

Biznology

OCTOBER 2, 2012

Your corporate bio, what you do, your products and services were probably written back either when your company opened, when you ported your brochures to the web, or the last time you did a major revision. Then it became social media marketing, then blogger outreach, then digital PR and digital marketing.

Keywords 80

Keywords Paid Content Adwords Ideal Customer Profiles 80

Biznology

SEPTEMBER 21, 2011

Are they looking for the best product? Or do they have questions about how to get the most from that product? For example, if you’re looking to boost PR, substitute “journalists,” “bloggers,” and “social media influencers” for “customers” to ensure you’re asking exactly the right question. What does your customer want?

Social Media 80

Social Media Media Wikipedia PR 80

Biznology

SEPTEMBER 18, 2013

Instead, it’s the journalist or blogger or social media influencer—the Key Influencer , as I call ‘em—who’s going to help you promote your created/curated content. Or would you be better off getting that same retweet from an influential technology product manager or certified financial planner?

Content Marketing 80

Content Marketing Content Work Management Curation 80

Biznology

NOVEMBER 29, 2011

Over the last five years that Abraham Harrison has been pitching bloggers on behalf of clients, we have learned a thing or two about how best to reach bloggers, how to engage them, how to get them to carry our client’s message to their readership. Please let me know if you have any questions and if you are able to help.

Blogger 80

Blogger Domain Outreach Microsite 80

Biznology

NOVEMBER 11, 2014

This isn’t a review so much as simply a subjective sharing of some of the tools I use — and want to use — on a daily basis to make my work — and personal — life productive, collaborative, and organized. You can also tag everything, if that helps you stay organized. I hope this list has been helpful to you.

Product 80

Product Work Management Marketing Management Autoresponders 80

Biznology

SEPTEMBER 10, 2013

Read more… Target Twitter followers using a theory of everyone — I put more trust in the value and impact of the online influencer long tail than I do in the impact of the couple-dozen top-influencers that most social media consultants and digital PR teams recommend. Simply put, blogger outreach is scary. For real effect.

Social Media 80

Social Media Social Marketing Media Paid Search Agency 80

Biznology

APRIL 4, 2017

5 of my favorite productivity apps. Getting lithe with a little help from my FitBit friends. The best automagical Twitter following tools for your business. The art of writing the perfect blogger pitch. Top online marketers on Twitter. ManageFlitter is my favorite follow/unfollow Twitter tool.

Social Media 130

Social Media Search Marketing Social Marketing Marketing Analytics Tools 130

Biznology

MAY 24, 2017

Are you extremely active on Facebook or Twitter ? Get a little help from content marketing experts to create new kinds of content. Are there any bloggers or social media influencers in your area? Some bloggers will want to sample your products and write a review. Find your audience’s platform.

Small Business Marketing 141

Small Business Marketing Advertisements Advertising Effectiveness 141

Biznology

JANUARY 7, 2014

You’ll be all hot and ready at first but you’ll probably never make it — at least not without my help. A majority of my revenue is generated from blogger outreach, namely long-tail and deep-dive, outreach that extends all the way into the thousands of bloggers. Blog wasn’t built in a day. Mark my words.

Fulfillment 80

Fulfillment Blogger Advertising Agencies Paid Search Agency 80

Biznology

APRIL 24, 2012

I experience a lot of contempt for bloggers and social media influencers. While this book may well have been popularly reflected as insincere, insincerity is what doesn’t work in PR, sales, marketing, and especially in earned media online with bloggers and other online influencers.

Social Media 80

Social Media Media Blogger Advertising Agencies 80

Biznology

SEPTEMBER 6, 2016

Craft a genuine message or start a conversation using all of the relevant information Contactually helps provide on your contacts. Here are some blog posts I have written on the subject over the last couple weeks: Earned media blogger outreach is alive and well! Please pop them in the comments or reach me via Twitter @chrisabraham.

Network Marketing 80

Network Marketing Advertising Agencies Linkedin Outreach 80

Biznology

AUGUST 16, 2016

Last night I had the honor of dusting off my trusty old long tail earned media blogger outreach deck and updating it for the new world of earned media influencer marketing for the lovely Brigitte Winter and her Georgetown School of Continuing Studies students. Be grateful (nobody is required to help you). Waiting for class.

Long Tail Marketing 80

Long Tail Marketing Blogger Marketing Analytics Tools Planning 80

Biznology

OCTOBER 18, 2016

Be grateful (nobody is required to help you). Blogger outreach tends to focus on only identifying and engaging top-25 influential bloggers. We collect every blogger who has ever had a thematic interest in our customers. Launch a new product, service, investment? Social Networks (including FB, Twitter, etc.).

Class 80

Class Long Tail Marketing Blogger Media 80

Biznology

JANUARY 6, 2015

Over the past decade, these safe and private communities have been consumed and subsumed by Facebook, Google, Twitter, Reddit, and others. We live in a world where we’re being lead down the garden path by Facebook, Twitter, Pinterest, Instagram, and Snapchat. Bloggers were like professors and commenters were like students.

Enterprise Management 80

Enterprise Management Work Management Communities Resource Management 80

Biznology

JUNE 29, 2010

Dennis spends his days improving customer experience across a wide variety of digital properties, including e-commerce , self service , product microsites, official social sites (on Facebook, YouTube, Twitter, and mySpace), and retail interactive portals. while still reading the latest highly-rated blog site comments.

Curation 80

Curation Microsite Merchandising Paid Search Agency 80

Biznology

SEPTEMBER 2, 2014

Google is not a thinking thing or thesaurus – As a direct result of Twitter ‘s success, Google rightfully feels like its results need to be real-time. If you dominate image and video search in your vertical it can really help your general ranking everywhere else.

Google 80

Google CMS Development PageRank Tagging 80

Biznology

FEBRUARY 12, 2013

I learned this in my 20s: people like being asked for favors, asked for help. Asking for help doesn’t make you look weak, it makes you look resourceful. And, generally speaking, people love helping, especially when helping you is easy for them (most things that are hard for me are impossibly simple for folks I know).

Social Media 80

Social Media Social Marketing Peer-to-peer Work Management 80

Biznology

DECEMBER 2, 2014

production (where are you going to live and what are you going to do?), engagement (have you been helped), and outreach (have you heard of us over here?). ” Previously limited only to bloggers, influence marketing has widened the angle of its lens to realize that there are all sorts of influentials all over the Internet.

Social Media 80

Social Media Social Marketing Advertising Agencies Media 80

Biznology

OCTOBER 14, 2014

It all comes down to whether or not anyone knows — or cares to know — who you, your brand, your product, your employer, or your news are. You probably already have a publicist and an agent and folks are falling all over themselves help you monetize your millions of followers on Twitter. Bloggers are so 1996.

Social Media 80

Social Media Ad Building Media Godaddy 80

Biznology

APRIL 21, 2014

Addictomatic : Focuses on a variety of platforms such as: Flickr, YouTube, Twitter, WordPress, Bing News, Delicious, Google, Ask.com, etc. You can search through a tweet archive for URLs sent via Twitter, including results for full URL links, shortened URLs, and URLs without the “www” prefix. Topsy is a certified Twitter partner.

Social Media 80

Social Media Enterprise Management Media Budget Programs 80

Biznology

JULY 31, 2012

Why not set up a blog on WordPress.com, Blogger, Typepad, Tumblr, and Posterous? Why not create LinkedIn, Twitter and About.me When you share, are you sharing openly and publicly or do you have your privacy settings on Facebook, Twitter, and Google+ locked down? Do you take photos? it,ru,mx, etc). it,ru,mx, etc).

Ideal Customer Profiles 80

Ideal Customer Profiles Domain Privacy Work Management 80

Biznology

JUNE 12, 2013

Here are some tips to help you avoid the landmines while using social media to enhance your company’s reputation: Remember which hat you are wearing : With every post, you should strive to advance your company’s best interests, burnish your professional standing and add to the online dialogue. Otherwise, people will tune you out.

Paid Search Agency 80

Paid Search Agency Companies Social Media Social Networks 80

Biznology

DECEMBER 23, 2013

Here are some strategies for using the most popular types of social media successfully: Twitter: Best for short shares, questions, or comments. Content ideas include: How Tos: Provide actionable advice on using your product or solving a common problem experienced by your audience. Keep the content relevant and useful to your audience.

Content Marketing 80

Content Marketing Top of Funnel Content Paid Search Agency 80

Biznology

DECEMBER 19, 2017

I left during the Summer of 2006 to join Edelman’s élite digital public affairs team here in Washington, DC, so I never got to see what happened in a Facebook and then Twitter world but I’m pretty sure we didn’t invest our time at all on Friendster or MySpace.

Astroturfing 99

Astroturfing Paid Search Agency Communities Internet Marketing 99

Biznology

NOVEMBER 25, 2014

While there may well be 3,015,231,472 Internet users worldwide and over 150,000,000 blogs, almost 300,000,000 active Twitter users, and 1,230,000,000 active Facebook users, most of them are lurkers. People are transitioning, en masse, from makers to consumers, from bloggers to readers, from YouTubers to commenters. To change the world!

Personalization 80

Personalization Wikipedia Youtube Television marketing 80

Biznology

APRIL 23, 2013

The current catch-all these days for what I do is social media; unfortunately, when what you do is described as social media, people tend to think Facebook , Twitter , Pinterest , and maybe Google+. So, what my team and I developed is the equivalent of blogger-brand speed dating. No reply results in a follow-up email. And it works.

Blogger 80

Blogger Outreach Social Media PR 80