Content Marketing Institute

JUNE 25, 2018

Think about the powerful benefits: You nurture your relationships with already engaged bloggers (who wrote about your brand), turning them into even more loyal members of your community. Here’s how we did it for one project: Published post monthly rounding up the brand’s mentions in blog articles and videos. Click To Tweet.

Brand Identity 102

Brand Identity Branding FAQ Content 102

Hubspot

APRIL 12, 2019

As a baseball player turned blogger, my blogging platform is just as important to me as my bat was to me. When creating blog content, WordPress offers hundreds of themes that you can customize with your own branding and content. Whether you own a business or a food review website, Wix has a wide range of templates any blogger can use.

CMS Development 101

CMS Development Best Practices Lead Ranking Template 101

Contently

OCTOBER 24, 2019

Email newsletters are a particularly useful tool for financial services companies, especially if you’re writing about personal finance. Below are the insights we were able to glean from finance content’s top contenders, from mainstays like NerdWallet down to independent bloggers who have amassed large followings of their own.

Newsletter 72

Newsletter Service Best Practices Budget Programs 72

Valasys

JULY 20, 2020

The marketers figured that many B2B companies often fail to procure the conversions and Return on Investment (ROI) from social media platforms. The marketing team from these companies can invest in Paid-Ads and generate further notable results; the price of paid campaigns is relatively affordable in all platforms.

Paid Content 86

Paid Content Social Media Social Marketing B2B Marketing 86

The Effective Marketer

MARCH 24, 2011

According to a recent chart published by MarketingSherpa (below), 80% of marketers don’t spend time qualifying leads before sending them to sales. It is interesting that back in 2009, MarketingSherpa had published a chart showing the key challenges marketers faced and “generating high quality leads&# was the top one.

Planning 100

Planning Work Management Marketing Management Marketing Budget Creation 100

Anything Goes Marketing

MARCH 8, 2009

In today’s economy, many companies are limiting travel in order to save a few bucks. I of course lead an amazing team, but this new position requires me to be active with as many customers in my segment as possible to support my team. If you’re a manager or higher up, get others in your company to use it as well. Beautiful city!

Social Media 100

Social Media Web 2.0 Media Blogger 100

Webbiquity

JANUARY 12, 2011

Optimize company news for SEO benefit? Effectively connect with bloggers and other key online influencers in your industry? Vocus and Cision ) to the obscure ( Butterfly Publisher ). Social Media Press Releases and Blogger Outreach. The 5 Cs of Blogger Relations by prTini. ** 5 Stars. Go ahead, works for anything.

PR 100

PR Tools Tips Blogger 100

Marketing Insider Group

OCTOBER 11, 2021

In this article, I want to show you how to design your company blog for success. Your company needs a blog, and we’ve created a step-by-step guide for making it succeed. Consistency is key: publishing frequently and at optimal times will drive better blog performance. How to Start a Blog: The Set Up. Even better.

Paid Search Agency 289

Paid Search Agency Companies RSS Ad Frequency 289

Biznology

JANUARY 12, 2015

Unlike your website, your blog can communicate news, events, and up-to-the-minute details with your customers and target audience. Writing a blog post is much like writing a Word document and can always be edited, even after publishing. The two most popular blogging platforms are WordPress and Blogger.

Business Blogging 80

Business Blogging Activities Business Landing Pages 80

Online Marketing Institute

JANUARY 4, 2011

AdSense/CPC Blogging & RSS Design Getting Started Making Money Traffic / Promotion The Step-by-Step Guide to Guest Blogging June 14, 2010 · 33 comments This is a guest post by Ann Smarty of MyBlogGuest.com. It is going to grab the blogger’s attention, interest and prompt him/her to get back to you to discuss the post.

Blogger 40

Blogger Adsense Twitter Buzz 40

Online Marketing Institute

JUNE 30, 2009

Subscribe to our RSS Feed Subscribe via Email Your email: Learn Inbound Marketing Inbound Marketing Software Learn how HubSpot can help turn your business into an inbound marketing machine. Because blogging helps Indium reach target audiences, get the company message out and -- above all -- get found via search engines and social media.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

OCTOBER 19, 2012

In fact, it's practically a marketing Swiss army knife: it enables you to regularly publish content, boost your website's search engine optimization , establish your industry thought leadership and expertise, and it also provides content fodder for your other marketing channels such as social media and email marketing. But have no fear!

Lead Generation 28

Lead Generation Blogger Sales Qualified Leads Lead Gen 28

The Effective Marketer

AUGUST 30, 2010

You setup a campaign, define the nurturing stages, and even add some points to different interactions to score the lead and customize the nurturing experience. Yup, it is more complicated when you get to the implementation phase of the program, and that’s where most companies fail. But why the focus on content? We have all been there.

Work Management 100

Work Management Marketing Management Marketing Automation Services Planning 100

Buzz Marketing for Technology

JUNE 27, 2008

guest blogger. Publishing 2.0. I’m the first-ever guest blogger for the Wikinomics Blog , and will be writing a four-part series over the next several weeks. The first post is published, so have a read and let me know your thoughts! I’ll blog here to let you know when each new guest post is published.

Wiki 100

Wiki Enterprise Management Web 2.0 Work Management 100

Industrial Marketing Today

JULY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. Heck, even MS Word kept flagging curation as a misspelled word.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

readwrite

OCTOBER 4, 2010

World-changer Evan Williams has stepped down as the CEO of micromessaging social network Twitter, the company announced today, and will pass that role to serial entrepreneur and company COO Dick Costolo. Costolo is best known to date for his work at Feedburner, the RSS publishing and analytics service bought and squandered by Google.

RSS 40

RSS Lead Ranking Twitter Advertisements 40

Online Marketing Institute

NOVEMBER 7, 2010

In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. it to ensure that it is relevant to the customer. Â Pure content creation is demanding. Pure automation of content aggregation doesn’t foster interaction.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Industrial Marketing Today

MAY 21, 2010

This timeless classic, one of the first bestselling self-help books published in 1937 and sold over 15 million copies globally is still relevant today. As a B2B marketer, we want to reach our ideal prospects and communicate with customers to maintain top-of-mind awareness throughout their buying cycle.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Marketing Insider Group

OCTOBER 2, 2020

Every content marketer faces the challenge at some point of trying to figure out how to publish enough content to make a difference to your audience and your business. How I Built A Media Company With No Employees. In fact, all of our new customers come from the content we publish here and share on LinkedIn and Twitter.

Ad Building 339

Ad Building RSS Lead Ranking B2B Thought Leadership 339

Online Marketing Institute

APRIL 4, 2011

I am doing PPC for a franchised company with several locations. Content for Community Development Soliciting the contribution and participation of other bloggers and site owners can be a powerful way to gain awareness and links. Develop badges, awards, and general ways bloggers can showcase recommendations.

B2B Thought Leadership 40

B2B Thought Leadership SEM Peer-to-peer Enterprise Management 40

Hubspot

MAY 8, 2012

It's not an uncommon scenario: Business bloggers get so caught up in the grind of churning out quality content on a regular basis, they tend to forget about some of the other fundamental factors that contribute to a successful blog. Unfortunately, too many bloggers undermine the value of these loyal members of their blog's readership.

Top of Funnel 28

Top of Funnel RSS Landing Pages Opt-out 28

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Hubspot

MAY 25, 2011

In fact, we've seen many businesses successfully use this very tactic, conducting studies and publishing reports using industry statistics to attract the attention of media publications and bloggers. Would they be able to easily find and get in touch with the right person at your company? Heck, at HubSpot, we do it, too!

PR 28

PR Social Media Media Blogger 28

Industrial Marketing Today

JUNE 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How Lack of Marketing Content Can Derail Your Website Redesign Project by Achinta Mitra on June 3, 2010 in Content Marketing , Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development What comes first – site content or site design?

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Online Marketing Institute

AUGUST 14, 2011

After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets. You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Buzz Marketing for Technology

JUNE 27, 2008

How to blog from Gmail (Gmail + Wordpress/TypePad/Blogger + IMified). I scan 275 RSS feeds in Google Reader and I use dozens of bookmarklets and shortcuts to help me manage it all. This works for any RSS feed, not just bookmarks. This works if you blog on Blogger, Wordpress, Moveable Type or TypePad. Read More].

Paid Content 100

Paid Content Personalization RSS Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > November 23, 2005. -->. Have these coordinators create, maintain and publish Canvassing Lists (e-mail groups) with e-mail, IM, phone and other contact information for the people in these subject matter networks, so that anyone in the firm who wants to canvass people in a network can do so with one click.

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > November 23, 2005. -->. Have these coordinators create, maintain and publish Canvassing Lists (e-mail groups) with e-mail, IM, phone and other contact information for the people in these subject matter networks, so that anyone in the firm who wants to canvass people in a network can do so with one click.

Peer-to-peer 100

Peer-to-peer Enterprise Management Lead Ranking Work Management 100

Hubspot

DECEMBER 30, 2011

BackType - BackType is a social media analytics company that helps companies measure their social engagement. is an online video sharing site that provides a free and paid platform for individuals and companies who host an online video show. These are typically published in PDF form. An example of this is the Twitter API.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Convince & Convert

FEBRUARY 15, 2010

Unify Your Team The first step is for companies to devise a coordinated strategy that uses email and social communication synergistically. To best develop thriving, mutually beneficial relationships with your customers, think of your social communication and email communication programs as two rungs on a content ladder.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Online Marketing Institute

JULY 31, 2012

RSS Feeds. --> --> Bookmark FOLIOMag.com. Sales & Marketing. --> Bloggers. --> Resources. Tool: Open Site Explorer (SEOmoz) URL: Opensiteexplorer.org What it does: Offers data on most-linked-to content and most-linked-from sites, and allows Web publishers to compare their own data against the competition. MediaPRO Community.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Hubspot

DECEMBER 10, 2010

Another effective way to attract traffic is by answering questions that your customers are frequently asking (e.g. You can customize your Facebook “Like” button and get the code here. By allowing unfiltered comments in blog posts, your company will convey that it welcomes different opinions and embraces transparency.

Business Blogging 28

Business Blogging Allocation Business Webinar Metrics 28

Convince & Convert

AUGUST 2, 2012

The RSS feed is: [link]. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Jay : Well, just about anything published on grantland.com is about my favorite thing ever. Listen Now. Eric : Yeah.

Paid Search Agency 115

Paid Search Agency Advertising Agencies Work Management Enterprise Management 115

Online Marketing Institute

JANUARY 4, 2011

This post started with an article earlier this year on “ 30 Tips To Make Your Companies Blog Rock ” and I had quite a few comments by readers and so added more tips on more keys to making a blog successful. Find out about your customers Pain Points – Write posts that provide solutions for your customers problems 4. be authentic.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Hubspot

JUNE 8, 2010

often written by another developer or company to supplement browsers with features that are helpful to the people using them. Extension -- Marketers today need to know where their company's online properties rank compared to the competition, and they need this information daily. Blogging Tools -- Marketers are becoming publishers.

Marketing Management 28

Marketing Management Marketing Budget RSS Budget Programs 28

B2B Marketing Savvy

AUGUST 20, 2009

If you like the read, please subscribe to my RSS feed. You are brought in “to turn the company around”, “to create a new department”, or “to move the startup to a possible exit”. Think about the value you bring to a company, and begin to determine how you want to position yourself in the market. published articles).

Social Media 40

Social Media B2B Thought Leadership Media B2B 40

Optinmonster

FEBRUARY 8, 2024

Content curation tools help you get all the benefits of publishing excellent content without creating it yourself. It’s free to use, but you’ll have to upgrade for their full range of gallery designs, custom video titles and descriptions, HD playback, video search and more. The paid plan starts at $9 per month.

Marketing Automation Services 82

Marketing Automation Services Curation Enterprise Management Marketing Automation 82