KoMarketing Associates

JULY 22, 2014

This month, for one of our larger clients, we’re focusing on long-form content pieces targeted for two industry segments in particular.

B2B Marketing 120

B2B Marketing Content Marketing Planning B2B 120

ConvertKit

NOVEMBER 23, 2019

I never expected that my quiz would steal the show on my relaunch day, mostly because there weren’t many bloggers or business owners using quizzes as an email marketing tactic at the time. You can better segment your audience. When I saw that my list had doubled in less than 12 hours, I almost thought something was broken.

Lead Ranking 74

Lead Ranking Lead Scoring Sales Qualified Leads Leads 74

Sprout Social

MARCH 8, 2019

What’s got your industry buzzing? There’s no logic in listening to feedback from particular segments of your audience instead of everybody. Regardless, it’s an incredibly popular platform for creative types and bloggers in certain B2C spaces. If you haven’t noticed by now, social listening is kind of a big deal for brands today.

Youtube 100

Youtube Eye-Tracking Ideal Customer Profiles Curation 100

Writing on the Web

DECEMBER 3, 2010

Blog this on Blogger. Post on Google Buzz. List Building & Segmenting with Autoresponders. Learn more about her free social media mastery kit on her blog at [link]. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Email this via Gmail.

Facebook 100

Facebook Ad Building Tools Autoresponders 100

Lenny's Newsletter

SEPTEMBER 5, 2023

” — Mathilde Collin , founder and CEO The founders of Linear started building buzz and a following on Twitter early on, building on their existing Twitter following: “A couple of our first 10 customers were through friends, but really, most of our early growth was building a wait list through Twitter. .”

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Marketing Insider Group

APRIL 4, 2024

3) Form strategic partnerships Generate buzz around your store by networking with major players in your industry. It connects users with bloggers and influencers and reports on the performance of your shared content. You can also consider starting an affiliate marketing program by bring on board influential bloggers in the industry.

Paid Content 144

Paid Content eCommerce Marketing & Strategy Marketing Strategy 144

Adobe Experience Cloud Blog

JULY 22, 2011

That means integrating all the information and functions of Blogger, Picasa, Gmail, Google Maps and more into the Google+ experience , so users won’t have to sign into different services to share photos or otherwise let others know what they’re up to. With these features and more, Google+ has much to offer social media marketing plans.

Google 48

Google Buzz Social Media Social Networks 48

Brandpoint

AUGUST 26, 2019

If only generating buzz around tech products was as easy for everyone as it is for Microsoft, Samsung or Amazon. Here are a few tactics you can use (with examples) to generate buzz around a new tech product even if you’re not Apple. Find applicable podcasts and reach out to be a guest or at least a quoted source in a segment.

Buzz 72

Buzz Marketing AI Product Marketing Automation Services 72

Convince & Convert

MARCH 4, 2010

This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. What’s the Point?

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Convince & Convert

DECEMBER 30, 2011

I like the way it’s written, and my favorite thing to do as a blogger is piece together the bigger picture. The most obvious and ballyhooed functionality is the Circles paradigm, which puts segmenting your contacts front-and-center and makes it an easy process via drag and drop controls. Google Buzz. This is #1.

Google 149

Google Lead Scoring Lead Ranking PageRank 149

Hubspot

SEPTEMBER 13, 2017

The theater is merely one segment of the much larger landscape of Apple Park: an allegedly billion-dollar investment to make into a reality what is said to be an age-old vision of Jobs himself. This is what we at apple call 'blogger mode'" [link] — ಠ_ಠ (@MikeIsaac). September 12, 2017.

Lead Ranking 71

Lead Ranking Display Pricing Price 71

Convince & Convert

JULY 3, 2011

The most obvious and ballyhooed functionality is the Circles paradigm, which puts segmenting your contacts front-and-center and makes it an easy process via drag and drop controls. Google Buzz. To some extent Google Wave. None of them got even Twitter-level traction, much less Facebook. Android (the app for Plus is fantastic).

Google 166

Google Lead Scoring Lead Ranking PageRank 166

Hubspot

FEBRUARY 1, 2021

If you're already getting a lot of buzz, the scarcity model gets people eager to buy early, since they don't know when the current price is going to run out!”. It's a win-win — they get more attendees excited about their session, and you get free content (that your guest blogger will likely promote to their network) to drive ticket sales.

Inbound Marketing 98

Inbound Marketing Tips Planning Paid Search Agency 98

Convince & Convert

JULY 3, 2011

The most obvious and ballyhooed functionality is the Circles paradigm, which puts segmenting your contacts front-and-center and makes it an easy process via drag and drop controls. Google Buzz. To some extent Google Wave. None of them got even Twitter-level traction, much less Facebook. Android (the app for Plus is fantastic).

Google 147

Google Lead Scoring Lead Ranking PageRank 147

Convince & Convert

SEPTEMBER 14, 2010

If we can reliably identify a person across Twitter, Facebook, YouTube, Yelp and elswhere, we can then segment not only for the demographics of the consumer in question; we can tailor content for the mode they are in where we reach them. Is anyone looking disengagement as an opportunity or is it all about simple projected segmentation?

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

SEPTEMBER 7, 2010

His “Pull and Stay&# advice; segmenting customers into barrels; platforming; social currency, and other concepts are instantly applicable to real world marketing challenges fitting a wide variety of circumstances.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Hubspot

FEBRUARY 8, 2012

Generate some pre-release buzz by customizing a page that lets people sign up for an alert when the app launches. We'll get into some fun pre-launch deals that will generate buzz around your app that you can associate with this email alert in Step 11. Pitch your story to tech, mobile, and industry journalists and bloggers.

Mobile Marketing 28

Mobile Marketing Paid Content Mobile Advertising Planning 28

Hubspot

MARCH 12, 2014

South by Southwest feels like the party of the year, especially when you’re thousands of miles away watching your news feed overflow with non-stop SXSW buzz. Beth Kanter , master trainer, author, and blogger, shared some takeaways from the talk.

Word of Mouth 28

Word of Mouth Viral Marketing Conference Buzz 28

Convince & Convert

FEBRUARY 10, 2010

More from Convince and Convert 18 Social Media Quotes Teach and then Reap A Social Media Scoreboard That Works Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… Simplified (The Arkayne Blog) Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) Tagged as: email marketing , email (..)

Social Media 127

Social Media Email Marketing Social Marketing Paid Search Agency 127

Webbiquity

FEBRUARY 28, 2011

. • Bonin Bough – Global Director of Digital and Social Media at PepsiCo. • Michael Donnelly – Group Director, Worldwide Interactive Marketing at The Coca-Cola Company. • Jennifer Cisney – Chief Blogger and Social Media Manager at Eastman Kodak. • Jim Deitzel Sr. Post on Google Buzz. Share this on Bebo. Share this on del.icio.us.

Enterprise Management 100

Enterprise Management Twitter Marketing Management Salesforce.com 100

Convince & Convert

APRIL 28, 2010

Segment by Age The average age of Mass Influencers are between 32 and 38 years old (younger than the average online American, at 44). Segment by Income Possibly because they can afford to experience (and thus compare) more things, Mass Influencers average household income ranges from $89,000 to $98,000, higher than the U.S.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

SendX

FEBRUARY 16, 2021

Segmenting email lists and personalizing emails skyrockets engagement, leading to an 760% increase in campaign revenue. Promote your newsletter online - always be on the lookout for partnerships with bloggers, social media influencers, and teams in charge of bigger newsletters. Establishing and following a consistent sending schedule.

Optimization 246

Optimization Tips Deliverability CAN-SPAM 246

Hubspot

JULY 24, 2012

We built two different landing pages, a control (no scarcity factor) and a treatment (limited-time offer), to promote the download of a special report, How to Segment & Integrate Your Emails for Better Results. Once Google gave email addresses to top influencers and bloggers, word spread, and suddenly everyone wanted a Gmail address.

Urgency Marketing 28

Urgency Marketing Paid Search Agency Landing Pages Demand 28

Online Marketing Institute

JANUARY 4, 2011

Read and develop content on industry Trends – where is the industry going, what are the emerging hot segments 3. Try your hat at a guest blogger or two, this could add credibility to your site , especially if the person is influential in his or her space. 90 Tips To Make Your Blog Rock 1. Thanks Jeff, we’re indebted.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Webbiquity

JULY 22, 2014

Is blogger outreach still an effective PR strategy? Guides to Influencer and Blogger Outreach. GroupHigh.com – The “Blogger Outreach” Multi-Tool by Justice Mitchell. The 10 best ways to pitch a blogger by ragan.com. This shift has led to today’s emphasis on “social” PR.

PR 100

PR Paid Content Blogger Outreach 100

Adobe Experience Cloud Blog

AUGUST 6, 2012

Influencer b2b marketing (as part of a wider international marketing plan ) is one method that can help you generate a local buzz in your new market. It let’s you search for people on Google+, and it allows you to segment your results using data people use when completing their Google+ profiles.

Buzz 48

Buzz B2B Marketing Marketing & Strategy Marketing Strategy 48

Convince & Convert

SEPTEMBER 21, 2010

Nothing Aware of you, but never acted Acted once Repeat actions/enthusiasts Advocates Pick up to two of these segments to focus upon, but make sure they are adjacent on this scale. If your audience skews older, you may not want to engage in a lot of “make a video&# contests, since that segment indexes low on the “Creator&# scale.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Webbiquity

APRIL 14, 2014

Landing page optimization is viewed as the most important tactic for optimizing the performance of paid search advertising, while targeting by segment is most important in optimizing display ad performance. Digital Buzz Blog ). Digital Buzz Blog ). Digital Buzz Blog ). Digital Buzz Blog ). eMarketer ). eMarketer ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Convince & Convert

JUNE 2, 2010

My Facebook friends are actually my friends (I have 100 FB friends but follow 2000 people on Twitter), and I only post once or twice a day (2) I know people can “hide&# me if I get annoying to them and (3) I can segment what I send on Facebook to certain groups of my friends (e.g., Me too, although the lines are blurring.

Social Media 133

Social Media Media Curation Webinar Metrics 133

Webbiquity

MAY 31, 2022

LinkedIn); Keep your event open to LinkedIn Company Page followers; Send direct invitations to your profile connections; Build buzz for your event by posting updates to your company page; and. Pick five key topics within your industry segment. Save the live broadcasts in your Page’s video tab for later viewing.

Linkedin 332

Linkedin Marketing & Strategy Marketing Strategy B2B Marketing 332

Content4Demand

MAY 2, 2019

Here is our countdown of the top-trending pieces and posts generating buzz and airplay in content marketing. You may be relieved to learn that refreshing your “old” blog posts is more than a crutch for lazy bloggers – it’s actually a smart strategy to earn you higher rankings and deliver a better user experience. Blog Boosts.

Top of Funnel 53

Top of Funnel Webinar Metrics Digital Marketing Funnels Content 53

Oktopost

JANUARY 25, 2021

– Generating lots of social media buzz without having in-depth content to maintain engagement. Instagram , centered on visual content, can reach audiences in particular segments and industries that are far less likely to engage on other platforms. . . – Turning viewers off with content that looks and feels like advertising.

Social Media 156

Social Media Work Management Marketing Management Demand Generation Agencies 156

LeadSquared

SEPTEMBER 2, 2014

You would broadly have 2 kinds of target market, and you have to package the same aspiration differently for these 2 segments. Besides the two, you would also have different segments based on the budget brackets. are on Pinterest, and so are travel bloggers. The first are the traditional ones traveling with their families.

Planning 52

Planning Content Marketing Business Blogger 52

Martech Advisor

OCTOBER 18, 2019

” Often described using terms such as WoM, buzz, viral, or publicity, earned media is achieved exclusively through organic activities. News coverages or press mentions appear in newspapers, magazines, TV/radio news segments, or their online contemporaries. For instance, two tech bloggers can have two different sets of audiences.

Practices 43

Practices Examples WOM Media 43

The ROI Guy

NOVEMBER 4, 2010

In this session we discussed some important value selling and content marketing research for technology marketers, much of which extends to other B2B segments, with trends and advice you need to excel in 2011. Powered by Blogger. In this blog post, I present a few of the key research metrics and advice.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

Convince & Convert

JUNE 15, 2010

Communication segmentation by social activity–now that is an idea with legs. Your post made me look at Rapleaf's blog, and I found that they mentioned an interesting way to use the kind of data we're talking about. Check out bullet #2 here: [link]. I wonder how you would approach this? 4=wicked smart!

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Convince & Convert

APRIL 13, 2010

link] Brad The Best Advice Has No Shelf Life – Who Influenced You? All of us have influences.

Social Media 112

Social Media Media Webinar Metrics Paid Search Agency 112