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What Type of Content Should Business Blogs Create?

ClearVoice

But while you’re busily wearing every hat under the sun, there’s something that often gets placed on the digital back-burner: creating a blog for your business. If you’ve ever wondered if a business blog is for you, the answer is yes. What is the difference between a blog and a company website? Boosts SEO.

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Business Blog: 4 Reasons to NOT Write Your Own

Writing on the Web

Here’s the message, loud and clear: 99% of busy business professionals and attorneys should not – repeat, not – waste their precious productive hours writing their own blog posts and website content. You will burn yourself out, and your business will suffer – even if you enjoy doing the writing.

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Starting a Blog for Your Business: Checklist

Sharpspring

But starting a blog for your business isn’t a task to be taken on without forethought. And this is why many business blogs never deliver any noticeable results: They rank for random keywords that never bring any sales or leads. Clearly understand your primary reason for starting a business blog in the first place.

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Business Blog: 4 Reasons to NOT Write Your Own

Writing on the Web

Here’s the message, loud and clear: 99% of busy business professionals and attorneys should not – repeat, not – waste their precious productive hours writing their own blog posts and website content. You will burn yourself out, and your business will suffer – even if you enjoy doing the writing.

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How To Start A Blog For Your Small Business

Buffer

You’ve probably never envisioned yourself as a blogger. After all, you’re a small business owner, and probably not a trained writer. Creating a successful blog really just requires being passionate about a certain topic — a characteristic you already possess as an ambitious entrepreneur!

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Why Your Sales Funnel May Run Dry Without a Business Blog

Industrial Marketing Today

Industrial marketers who don’t use a business blog are missing a key component of feeding the top of their sales funnels. You can find lots of online articles about the advantages of using a business blog for building thought leadership, communities and humanizing your company. A business blog feeds your sales funnel.

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Complete Guide: Why Blogging Increases Customer Engagement

Webbiquity

While 93% of B2B marketers use email as a marketing channel and 92% use social media, just 75% of B2B enterprises have blogs. Further, barely half (53%) of marketers say blogging is their top content marketing priority. And as Michael Brenner has reported , only 20% of bloggers publish at least two posts per week.