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Top Trends in B2B Marketing

Biznology

and abroad, and is a blogger at Biznology and Target Marketing Magazine. Crain’s BtoB magazine named Ruth one of the 100 Most Influential People in Business Marketing. Stevens consults on customer acquisition and retention, teaches marketing at business schools in the U.S.

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Social media ROI sucks! (Or, you can prove anything if you send out a survey)

ViewPoint

Christopher Hosford is a frequent guest blogger for ViewPoint. Christopher is former East Coast Bureau Chief of Crain’s “BtoBmagazine, and former editor-in-chief of Nielsen’s “Sales & Marketing Management” magazine. He can be reached at chris@hosfordgroup.com.'

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B2B Prospecting Data Just Keeps Getting Better

ViewPoint

Today''s guest blogger is Ruth P. Ruth consults on customer acquisition and retention, teaches marketing at Columbia Business School and is a guest blogger at HBR.org and Biznology. Crain’s BtoB magazine named Ruth one of the 100 Most Influential People in Business Marketing. We welcome your feedback and suggestions.

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Anything Goes Marketing is Attracting Attention

Anything Goes Marketing

Bulldog Solutions has quoted me recently on their BullBlog from my post on using video with email : ``Anticipating concerns about the complexity of video, blogger Chad Horenfeldt of Eloqua notes, "If a three-year-oldcan play Guitar Hero and have it posted to YouTube, your marketing team can handle this." Thanks BtoB Magazine!

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Is Lead Generation Slipping Away From Marketing?

ViewPoint

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. I know what you’re thinking, you’re saying to yourself, “Is he serious?” Kate Maddox. Digital Edge. Maddox and Hosford. Tech enables. Sean Callahan.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

BtoBmagazine – BtoB Online – The resource for # marketing strategists. Home of Chief Content Office Magazine and THE event Content Marketing World. PaulDunay - Paul Dunay – Global VP of Marketing for Maxymiser, Author, Blogger, Public Speaker and Award-Winning B2B Marketing Expert. Cleveland, OH – [link].

Twitter 100
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Online Reputation? 4 Tips

Writing on the Web

Just last week, BtoB Magazine Online reported that Dow Jones hired an online marketing company. Blog this on Blogger. By taking some simple precautionary steps, you can not only reduce invalid criticisms about you, but you can also promote yourself. The company, Marchex Inc., Share this on Bebo. Add this link to Box.net.

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