Remove Blogger Remove Books Remove Hubspot Remove Personalization
article thumbnail

How HubSpot Marketers Stay Creative Under Pressure

Hubspot

At HubSpot, we have a wealth of creative marketers who strive to come up with unique and attention-grabbing campaigns, like this one. We also have a team of bloggers who write an average of four to five blog posts each week. 5 Ways to Stay Creative Under Pressure. Pretend you're working on behalf of someone else.

Hubspot 94
article thumbnail

Do Personal Passions Make You a Better B2B Blogger?

B2B Memes

It’s a popular tactic among B2B bloggers to look at dry B2B topics through the prism of seemingly unrelated personal enthusiasms. Viewed from a distance, a favorite pop band or children’s book might not seem relevant to B2B marketing and communications. Their aim is instead to connect with readers on a personal level.

Blogger 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Ways To Develop Your B2B Brand

Zoominfo

Author and blogger Seth Godin describes a brand as “the set of expectations, memories, stories, and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.”. Even though we know we shouldn’t, we all judge books by their cover. Making Design A Priority. Consistency Is Key.

article thumbnail

I’m Thinking Of… The Intersection of Inbound Marketing with ABM, With Kipp Bodnar

Engagio

As the Chief Marketing Officer at HubSpot, Kipp Bodnar sets the company’s global inbound marketing strategy to drive awareness and demand for HubSpot’s suite of inbound marketing and sales products. Like you can do stuff separately, but really with diminished returns.” – Kipp Bodnar | CMO, HubSpot.

article thumbnail

We Read 9 Self-Help Books So You Don’t Have To

Hubspot

I wanted to take this seriously, so I decided to check out a couple self-help books dedicated to the idea of “living in the now.”. Self-help books aren’t meant to be mindlessly devoured and followed diligently, like a cookbook recipe for happiness. The Best Self-Help Books. But others didn't resonate with me as deeply.

article thumbnail

Women in Marketing: A List of 8 Women to Follow this 2022

SmartBug Media

Recognized by ForbesWoman as one of the top 20 women bloggers. First person ever inducted into CMI’s Content Marketing Hall of Fame. Author of the Wall Street Journal best-seller on business writing, " Everybody Writes ," and the co-author of the best-selling book on content marketing, " Content Rules.". Michaela Alexis.

article thumbnail

How to Create a Remote Work Schedule that Works for You

Hubspot

At HubSpot, where we have a fleet of over 300 full-time remote employees, we hear about the above scenario a lot. However, many of HubSpot's own remote marketers actually advise others who work from home to set boundaries for their schedule early on. And, we've also seen that remote workers across companies share the same struggles.