KoMarketing Associates

MARCH 24, 2014

As a matter of fact, an estimated 310 million active users per month have propelled Twitter to number two on the list of most popular social networks, behind Facebook. While Facebook may be king of the social networks among the general public, Twitter’s business benefits for B2B companies far outweigh those of Facebook.

Ideal Customer Profiles 120

Ideal Customer Profiles Profiling Work Management Twitter 120

Marketing Insider Group

JULY 6, 2020

With 675 million monthly users and 30 million companies active on the platform, it lends itself well to promoting business services, networking, building an audience, and content marketing. Just like any other social network, you need to have a good strategy in place to succeed with LinkedIn marketing. Content marketing.

Linkedin 363

Linkedin Marketing & Strategy Marketing Strategy Enterprise Management 363

Convince & Convert

JUNE 17, 2013

Customer profiling may sound like a mug shot lineup of your customers, but the goal of this post is not to imprison your customers. A useful customer profile (aka a persona ) is akin to a comprehensive how-to guide on reaching your ideal customers. How Customer Profiling Can Increase Sales. What blogs do they read?

Ideal Customer Profiles 167

Ideal Customer Profiles Profiling Work Management Marketing Management 167

Webbiquity

MARCH 31, 2020

Twitter is generally viewed as the second-best social network for B2B marketing , behind only LinkedIn. Business Twitter would have much richer profiles, including title and company. If fact, the easiest way to do this would be to enable users to tie their LinkedIn profiles into Twitter.

Twitter 319

Twitter Enterprise Management Business Work Management 319

Webbiquity

AUGUST 17, 2021

One of the best ways to promote your website organically is to post your most popular awesome shareable blog posts through pins. This save or repin is a great way to engage with others and network on Pinterest. Pin ideas are similar to stories on Instagram and other social networks. Pin Ideas You Can Use or Not.

Social Media 359

Social Media Advertising Channels Media Business 359

Writing on the Web

SEPTEMBER 7, 2010

(As I’m on vacation for a week, I’ve invited Sydni Craig-Hart to share social networking tips.). Everybody who’s anybody has a profile in each. The point is, participating in social networking is like participating in live networking. The big 3: Facebook , Twitter and LinkedIn.

Social Networks 100

Social Networks Ning Business Ideal Customer Profiles 100

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy.

Social Media 145

Social Media Social Marketing Media Curation 145

Webbiquity

MARCH 15, 2018

What are your goals from social media marketing? For example, one of my biggest goals with social media marketing is to drive more traffic to my business blog and website, especially with Twitter. PostPlanner is all about helping you boost engagement on social media and sharing quality content with your audiences.

Social Media 322

Social Media Tools Media Work Management 322

Biznology

DECEMBER 11, 2014

One of the most common questions executives ask as their organizations embrace internal social business platforms goes like this: I see the value and the potential behind it, but I don’t have time to use it or to learn all the complex functions behind it. The photos in your profile. How can I get started? What does she look like?

Profiling 80

Profiling Peer-to-peer Business Facebook 80

Biznology

JUNE 12, 2018

Registering, populating, maintaining, and updating all your brand and personal social media and social network sites is online reputation management. Making sure all your websites and blogs are SEO-optimized, fast, mobile optimized, properly-architected, and accurately-categorized is online reputation management.

Work Management 207

Work Management Marketing Management Process Ideal Customer Profiles 207

Heinz Marketing

MARCH 4, 2021

Today’s post is all things Social Media. When I say social media, I mean by definition, websites or applications that enable users to create and share content or participate in social networking. Social media can be used for a variety of things, including: Expressing yourself. Social Networking.

Paid Content 132

Paid Content Social Media Media B2B 132

Contently

SEPTEMBER 24, 2021

You had to manually navigate to individual profiles to find new updates. The News Feed made Facebook an actual social network. In turn, the News Feed became synonymous with social media. Myspace—still then the world’s largest social network—hastily launched a feed in November 2007 to keep up with Facebook.

Social Networks 208

Social Networks Social Media Facebook Verticals 208

Paul Gillin

MARCH 10, 2011

If you thought the world’s largest professional network was little more than a place to post your resume, you owe yourself another visit. LinkedIn is set to eclipse the 100 million member mark sometime this spring, and it is quickly becoming the social network of choice for B2B professionals. This is the ideal B2B environment.

Social Networks 50

Social Networks Enterprise Management Peer-to-peer Work Management 50

Zoominfo

MARCH 3, 2019

If you’re not familiar, ZoomInfo is a leading business database made up of more than seven million contact profiles and more than 18 million company profiles. As you’ll see throughout the remainder of this article, social listening is a highly effective way to collect information about a company. DiscoverOrg. It’s free!

B2B Sales 233

B2B Sales Research Paid Search Agency Tools 233

Martech

JULY 12, 2023

Dig deeper: Why we care about social media marketing: A guide for brands Is Threads the best alternative for advertisers? Threads is a new social networking app, operated by Mark Zuckerberg’s Meta Platforms, which is closely integrated with Instagram and currently only available on iOS or Android devices.

Paid Content 98

Paid Content Paid Search Agency Planning Privacy Policies 98

Go Beyond SEO

FEBRUARY 20, 2023

While evaluating reports and data on highly performing networks, identify similar firms that are successfully using social media strategies and learn from how they use their platforms. What type of content investments are they making: blogs, legal podcasts, videos, webinars, eBooks? How are they engaging with users?

Social Media 88

Social Media Media Best Practices Marketing Analytics Tools 88

Brandwatch Marketing

MARCH 7, 2023

For marketers, knowing the statistics behind the social networks can inform strategy and spend, allowing focused targeting of users. Social media statistics For context, as of April 2018, total worldwide population is 7.6 billion active social media users On average, people have 5.54 billion The internet has 4.2

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Buzz Marketing for Technology

OCTOBER 11, 2008

DIRECTORY OF SOCIAL NETWORKS FOR. SOCIAL LEARNING. SOCIAL LEARNING. Directory of Social Networks for Learning. social networks aimed at learning professionals. The list is ordered by name of network. name of the network creator, where known are shown in brackets. iTOUCH LEARNING.

Social Networks 100

Social Networks Ning Web 2.0 Education 100

Oktopost

OCTOBER 19, 2020

Life’s too short to manually upload all your content to social media. Our enterprise customers share a LOT of content every day, and often the same posts go to multiple profiles on each social network. That means you need to manually compose numerous social posts with the same link.

Enterprise Management 140

Enterprise Management Landing Pages Social Media Ideal Customer Profiles 140

readwrite

APRIL 14, 2008

The more popular you are on social networks or elsewhere on the web (for example, if you author a popular blog) the more money you can raise for charity and the more chances you can earn to win prizes. In exchange for displaying the ads on their social networking profiles, users are rewarded with points.

Social Networks 40

Social Networks Profiling Ad Exchange Viral Marketing 40

PureB2B

MAY 30, 2022

The Leadiro database is created by; Searching 4 billion web pages for whitepapers, case studies, social networks, news articles, blogs, press releases, job adverts, management profiles and BOD profiles.

Ideal Customer Profiles 62

Ideal Customer Profiles Validation Case Study Case Studies 62

Webbiquity

MAY 9, 2023

These tools not only help in measuring brand awareness but also enable you to track metrics from multiple social networks, all in one place. Among other functions, these tools collect data from different social accounts and create custom reports that you can export and share with colleagues and stakeholders.

Social Media 310

Social Media Social Marketing Planning Tips 310

B2B Marketing Traction

JANUARY 19, 2012

If you’re just getting started in blogging, it’s not easy to know the basic features you need to include in your blog. There is a lot of information on the Internet about how to blog and about blog features. 9 Basic Blog Features. A way to subscibe to the blog (typically an RSS feed). Commenting.

Business Blogging 100

Business Blogging Features RSS Blogger 100

Marketing Insider Group

FEBRUARY 4, 2020

It’s not your meticulously researched blog posts that get all the online love. According to Gartner’s Marc Brown , leads that come from employee-shared content are seven times more likely to close than from your textbook-perfect blog posts and white papers. Your carefully written blog posts won’t have that kind of traction.

Generation 296

Generation Content Paid Search Agency Trust Marketing 296

Go Beyond SEO

FEBRUARY 20, 2023

While evaluating reports and data on highly performing networks, identify similar firms that are successfully using social media strategies and learn from how they use their platforms. What type of content investments are they making: blogs, legal podcasts, videos, webinars, eBooks? How are they engaging with users?

Social Media 78

Social Media Media Best Practices Marketing Analytics Tools 78

Martech

MARCH 14, 2022

After a brand or business enables a Twitter Shop, a new “View shop” button will appear on its profile page, directly above its tweets. That feature was more limited, allowing brands to show up to five products on their profile, in the same location as the Twitter Shops “View shop” button. What it looks like.

Purchase 95

Purchase Twitter Features Curation 95

Top Rank Marketing

AUGUST 18, 2023

The post Elevate B2B Marketing News Weekly Roundup: B2B Events Thrive, LinkedIn Adds Top Skills, & Google Business Gets Social Links appeared first on B2B Marketing Blog - TopRank®. percent during November to 13 percent, according to recently-released data.

B2B Marketing 90

B2B Marketing Linkedin B2B Social Marketing 90

Buffer

NOVEMBER 2, 2022

Here’s a question that puzzles most social media users … Why do some of my posts get more views than others? Each social network has a different algorithm. So the headline seems clear, posts on social media containing a link seem to perform worse. Find out more on our announcement blog here.

Social Networks 97

Social Networks Analysis Impressions Viral Marketing 97

SnapApp

NOVEMBER 16, 2011

While Twitter appeals to casual conversationalists , LinkedIn attracts professional network-builders. Then there are blogs that hover between the personal and professional: they're content-driven too. And now there's Google+ Pages, which has recently joined the scene and promises to merge SEO and social media strategies.

Social Networks 48

Social Networks Practices Best Practices Network Marketing 48

Zoominfo

APRIL 10, 2018

Continue reading to learn when its best to avoid canned or scripted social media. Did you know that an estimated 67% of consumers use social networking sites for customer service ( source )? The proliferation of social media means it’s no longer just a marketing concern. Customer Service.

Social Media 188

Social Media Media Zoominfo Ideal Customer Profiles 188

Webbiquity

JUNE 20, 2019

Ensure that your company’s LinkedIn profile is optimized and on-brand. Social Media Freedom. In the early days of social networks, some organizations banned the use of social platforms like LinkedIn during working hours, viewing it as a time-wasting distraction. Provide social media training for your organization.

Linkedin 224

Linkedin Brand Identity Branding Ideal Customer Profiles 224

SalesIntel

FEBRUARY 15, 2024

According to 89% of top-performing salespeople, social networking sites like LinkedIn are critical for closing deals. They keep their profiles up to date, research their prospects’ profiles before contacting or emailing, and monitor what prospective customers share in groups.

Sales Management 52

Sales Management Linkedin Ideal Customer Profiles Top of Funnel 52

Cintell

APRIL 30, 2019

A tremendous amount of data is available to analyze through social networking channels that can continually educate and inform you about your buyers. The key next step in your persona strategy is matching and appending your contact list to your different persona profiles. Finding the right place.

Ideal Customer Profiles 181

Ideal Customer Profiles Buyer Personas Social Networks Curation 181

Onalytica B2B

NOVEMBER 15, 2018

Networkers. Typically, more active on LinkedIn but no other platform other than personal social networks. Relatively small network, they are beginning to dabble in social networking. Description. Data-Led Analysis. Do not have much of an online presence. Participators. Thought Leaders.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Biznology

FEBRUARY 20, 2018

Time flies and it’ll be 2023 before you know it and you’ll have 260 blog posts out there about your profession before you know it! Is Your Only Legacy a LinkedIn Profile? For most people online, all they have to show for being online for over a decade is their LinkedIn profile and a bunch of cat videos.

Marketing Management 202

Marketing Management PR Marketing Automation Services Public Relations 202

Optinmonster

DECEMBER 28, 2023

Both email and social media marketing are promising channels to grow your business. In this post, we’ll share important insights into email and social media marketing. By the end of this blog, you’ll have a better idea of which platform works best for you to grow your brand. billion active social media users.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

EveryoneSocial

NOVEMBER 16, 2022

I think we can all agree that LinkedIn is the professional social network that helps drive sales, retain customers, build brand affinity, and attract top talent to open job positions. If you want to drive real growth through this social network, there are ultimately three main ways to do that: Employees Founders/Execs Company Page.

Paid Content 136

Paid Content Linkedin Ad Building Marketing & Strategy 136