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B2B Lead Generation Blog: Where do Your Email Newsletters go?

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. « Avoid wasting your Pay-Per-Click lead generation budget | Main | Podcast: Sales and Marketing the Six Sigma Way » Where do Your Email Newsletters go? You can apply this concept to your existing e-newsletter.

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Hey Marketing: An Inquiry Is Not A Lead

Marketing Insider Group

Here’s just a few examples of the mistakes marketers make when defining inquiries as leads : Every person who signs up for your newsletter, downloads a white paper, or registers for your webcast is not a lead. Someone who reads 10 blogs on your website is not a lead. At SAP, we called these inquiries “raw responders.”

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3 Strategies to Power Your Channel Partner Marketing Strategies

Content4Demand

Be sure to provide templates for email, landing pages, presentations, newsletters, web banner ads and social images. Monthly newsletter. Stay in touch with partners and keep your brand top of mind with a monthly newsletter. Quarterly webcasts. Webcasts are another great way to keep partners informed and engaged.

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3 Strategies to Power Your Channel Partner Marketing

Content4Demand

Be sure to provide templates for email, landing pages, presentations, newsletters, web banner ads and social images. Monthly newsletter. Stay in touch with partners and keep your brand top of mind with a monthly newsletter. Quarterly webcasts. Webcasts are another great way to keep partners informed and engaged.

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5 Ways to Make Your Content Speak to a Business Audience

Leadspace

Videos and Blog Posts. A company blog is another great tool. You can build a loyal following and use a newsletter and email campaign to uncover even more opportunities. You can build a loyal following and use a newsletter and email campaign to uncover even more opportunities. Gated Content Through Social Media.

Webcast 48
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B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Invite people to attend events such as: trade shows, live seminars, webinars, webcasts, executive briefings, workshops, conferences, road shows, speaking engagements and on demand events. What can you send via email?

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B2B Lead Generation Blog: Cold Calling Tips for the complex sale

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Peter Davidson at the BeConnected blog pointed me to Kevin Stirtzs post on cold calling. Peter explains that we can use a bit of marketing ESP by combining our shared knowledge from various mediums such as email newsletters.