Biznology

JUNE 27, 2011

Image via Wikipedia. Social media is like that. You might tweet, you might blog, you might watch YouTube. You might use social media, but that doesn't mean that you know how to manage your organization's use of social media. Sometimes an idea that seems simple is actually a lot more difficult.

Social Media 80

Social Media Media Wikipedia Youtube 80

Biznology

JANUARY 17, 2012

Image via Wikipedia. I always tell clients that it is no longer enough to be beautiful when it comes to marketing online. The Internet has become more like an Oscar after-party than it is like the airport Ramada. What’s more, the most successful online social media barflies are aggressive in addition to gorgeous.

Social Media 80

Social Media Social Marketing Media Long Tail Marketing 80

Biznology

JULY 16, 2013

What’s more, the more you can fill in your past on your blog the greater the number of pages that Google will be able to index about you. To put this in context, my blog, Because the Medium is the Message , has 9,491 blog posts as of last count. know about you. So, you only have a couple-dozen? I couple-hundred?

Social Media 80

Social Media Media Internet Marketing Google 80

Chris Koch

JUNE 25, 2010

Image via Wikipedia. expresses shock that he turned out to be an extrovert on the Myers-Briggs personality test and wonders if you need to be an extrovert to be in social media. Reading these got me thinking that we probably need to rethink the concepts of introversion and extroversion in social media marketing.

Social Media 100

Social Media Peer-to-peer Media Wikipedia 100

Biznology

APRIL 18, 2017

Magic in the form of Shel Holtz , godfather of Digital PR and Social Media Communications, asking me to join him on his globally-popular communications podcast, For Immediate Release (FIR). And since I am in PR and marketing, I might have personally taken myself off the invite list based on my past bad behavior. Can we even?

Advertising Agencies 145

Advertising Agencies Public Relations PR Web 2.0 145

Biznology

AUGUST 28, 2013

Photo credit: Wikipedia. Sometimes the best blogging ideas come from creative places. The next time you get caught in a blogging rut, look to these eight places for some guidance. Blogging is a valuable marketing tool that requires consistency. When you are in a blogging jam, take a look at the calendar.

Public Relations 80

Public Relations Wikipedia RSS Internet Marketing 80

Biznology

DECEMBER 6, 2013

(Photo credit: Wikipedia). By now you know how important it is to regularly update your blog. Consistency is one of the biggest ways you can help maintain and generate business by putting your blog on the top of the search engines. It will list everything you want to put on your blog, when you want to post it, and much more.

Work Management 80

Work Management Wikipedia Social Media Marketing Management 80

Chris Koch

MAY 6, 2011

Image via Wikipedia. Measuring influence is the new obsession in the social media world—adding another layer of anxiety to the dark cloud of existential dread that is marketing ROI. The best of these is still Technorati, because blogs are, in and of themselves, the most influential channel within social media.

Social Media 100

Social Media Social Marketing Work Management Media 100

Biznology

FEBRUARY 9, 2012

Image via Wikipedia. I’ve spent years listening to clients who want me to help them with social media. And, across brand after brand, time after time, Id try to ask them about what their marketing strategy was, so I could tell them how social can fit in. But, recently, I’ve seen a growing change.

Social Media 80

Social Media Social Marketing Wikipedia Media 80

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. We all know how much “lifting&# goes on in the Internet.

Social Media 153

Social Media Paid Content Media Advertising Agencies 153

Biznology

MARCH 9, 2012

Image via Wikipedia. In social media, things tend to get turned on their ear, so to speak, and conventional wisdom can seem rather unconventional. To get the point, I am seeing something in the social media space that is both interesting and cautionary. ” I have over 20 years of business experience.

Social Media 80

Social Media Media Wikipedia Work Management 80

Biznology

MARCH 6, 2012

Image via Wikipedia. There are six reasons why you’ll have chronic writer’s block when it comes to producing content to feed your social media dragons: blog, Twitter and Facebook. Unlike traditional dead tree publishing, our social media output generally never makes it to paper.

Social Media 80

Social Media Media Lock-In Work Management 80

Webbiquity

JULY 28, 2010

Despite its airy title, Social Media Marketing: An Hour a Day by Dave Evans is anything but a lightweight treatment of this topic. Later, he founded his own marketing technology consultancy. The book begins with a fascinating trip through the early days of the web and the foundations of social media.

Social Media 100

Social Media Social Marketing Planning Media 100

seo.co

JUNE 16, 2021

You don’t have to spend much time on the Internet to learn that not everyone who claims to be an expert on a given topic actually is. Search the Internet for mentions of your brand, services, or products. Guest Blog. Many digital publications and blogs in your niche may accept guest submissions. Use Social Media.

Wikipedia 59

Wikipedia Ideal Customer Profiles Ad Exchange Blogger 59

Biznology

JANUARY 31, 2012

Image via Wikipedia. While neither marketing nor social media are sciences, one needs to use scientific principles to be most effective when it comes to both branding and prospecting online. It doesn’t take an Einstein to succeed in social media marketing, but to does take a scientist.

Social Media 80

Social Media Media Wikipedia PR 80

Biznology

OCTOBER 5, 2011

Image via Wikipedia. But if you are trying to guess where we’ll see the next revolutionary step in social media — as opposed to the much-easier-to-predict incremental improvements — you have to focus where the biggest opportunities are, the undiscovered country somewhere out there. ″ would look like.

Social Media 80

Social Media Media Web 2.0 Distribution 80

Biznology

FEBRUARY 15, 2012

Image via Wikipedia. Yesterday, I gave a Biznology Webinar called, “Blogging 101,” that covered the basics of starting and maintaining a blog. Are you thinking about writing a blog for your company, but don’t know where to start? How do you coordinate blogs across your company?

Wikipedia 80

Wikipedia Webinar Metrics Planning Optimization 80

Biznology

JULY 28, 2015

A few of my offerings include online influencer outreach , long-tail blogger outreach , and social media marketing so a major part of my services include sifting through the entire Internet ( The Internet is big. Really big. You just won’t believe how vastly, hugely, mind-bogglingly big it is.

Research 80

Research Process Long Tail Marketing Blogger 80

Wondering Out Loud

APRIL 5, 2010

A friend of a friend asked me if I knew anything about a particular social media organization. Among other items – not generated by the organization – were blog posts (some +, some -), articles, and comments. Wikipedia. Problem is, the writer offered no evidence to prove his contention. In the world of Web 2.0,

Social Media 40

Social Media Web 2.0 Wikipedia Media 40

Biznology

OCTOBER 10, 2013

Photo credit: Wikipedia. For digital marketers, the implications are clear: post a static web site that never changes or self-serving advertising that doesn’t engage users, and you will drop in the search rankings. Check out the job titles: community manager, content strategist, content marketing manager.

RFP 80

RFP Advertising Agencies Internet Marketing Wikipedia 80

Biznology

JANUARY 7, 2013

Photo credit: Wikipedia. In Mike Moran’s recent post, he pointed out that digital marketing is more about understanding marketing than it is about being a technology expert. One certainly needs to understand the basics of marketing to be successful in digital marketing. Market research rocks!

Social Media 80

Social Media Research Social Marketing Media 80

Biznology

NOVEMBER 14, 2013

(Photo credit: Wikipedia). Typically these guest posting prospects are found through emailing various webmasters and asking them to write for the blog. Oftentimes many of the people who comment on blog posts also have blogs of their own. Social Media Interaction. Respond to Comments.

Link Building 80

Link Building Ad Building Wikipedia Outreach 80

Writing on the Web

MAY 8, 2013

Having a hard time staying focused on your business content marketing ? I look at content marketing as an experiment or adventure. Here’s what Wikipedia reports: Allen’s first television experience had come in 1949 when he answered an ad for a TV announcer for professional wrestling. Focus-schmocus.

Content Marketing 100

Content Marketing Television marketing Wikipedia Content 100

Biznology

DECEMBER 5, 2013

(Photo credit: Wikipedia). Here’s why you should consider adding Pinterest to your social media list. When Pinterest first arrived on the scene, it was unfairly pigeonholed as the social media spot simply for recipes, crafts, and unrealistic home improvement/decor ideas. But have you given Pinterest any thought?

Wikipedia 80

Wikipedia Outreach Social Media Internet Marketing 80

Writing on the Web

JUNE 8, 2010

Content Marketing?" alt=" Why Use Twitter, Facebook & LinkedIn for Content Marketing?" />. Content Marketing?" width="110" height="90" /> True confession time: I am not even close to being smart about using social media for online marketing. Read their story here on Wikipedia.

Twitter 100

Twitter Linkedin Facebook Content Marketing 100

Conductor

OCTOBER 11, 2022

e-commerce purchases start with an organic search on the internet, which is why learning how to increase your brand’s visibility in search results is critical. Knowledge Graph: Wikipedia-like, a knowledge graph provides brief information about a person, entity, or other search topic. What is its value? What is the purpose?

SERP 124

SERP Lead Scoring Lead Ranking Paid Content 124

Outgrow

DECEMBER 15, 2021

6 Best Marketing Podcasts You Should Follow! And if you’re a marketing person, marketing podcasts should be your holy grail! There are various social media marketing or digital marketing podcasts out there that may help present a new perspective into this field. Why Listen to Marketing Podcasts?

Best Practices 52

Best Practices Digital Marketing Funnels Outgrow Wikipedia 52

Hubspot

OCTOBER 29, 2019

Deciding I wanted to look into it further, I searched for Betabrand on Google and found their social media pages, a Wikipedia page, their website, their Amazon store, and reviews. In fact, according to Adaptive Marketing, 97% of consumers use the internet to find a business. Have a social media presence.

CMS Development 100

CMS Development Ad Building Effectiveness Buyer Personas 100

Hubspot

AUGUST 31, 2011

Many of us know that social media marketing is an important part of a solid inbound marketing strategy. However, sometimes we need some backup when speaking with others who might still be struggling to understand how social media fits into the overall marketing mix. This post is for them -- and you.

Social Media 28

Social Media Statistics Social Marketing Media 28

Biznology

DECEMBER 21, 2011

Image via Wikipedia. The Internet has driven dramatic changes in business buying behavior. The so-called Buying Circle in large enterprise B-to-B—the influencers, specifiers, users, decision-makers—comprises as many as 21 people, according to Marketing Sherpa. So marketers have to think differently today.

B to B 80

B to B Marketing Automation Services Wikipedia Ad Exchange 80

Biznology

MAY 27, 2013

Photo credit: Wikipedia. Many of you have wondered whether Google+ makes sense for your marketing, but some of you have taken the plunge, whether it is because you believe that Google+ users are a valuable part of your audience, or because you think that its effect on search rankings is a game-changer. image credit: global web index.

Communities 80

Communities Google Skype Wikipedia 80

Biznology

APRIL 23, 2012

Photo credit: Wikipedia. Several clients of mine have recently filled search marketing, social media marketing and community management positions. But, even in the current labor market, finding the right candidate is hard. The first product you must market is you. What is it? Don’t give up, either.”

Ideal Customer Profiles 80

Ideal Customer Profiles Paid Search Agency Wikipedia Budget Programs 80

Tony Zambito

JULY 24, 2011

Image via Wikipedia. From a B2B market view, the new social buyer ecosystem continues to undergo a rapid evolution.    A new social buyer ecosystem is developing with implications on our conventional thinking about how B2B buyers in particular may actually go about researching and buying. . 

Peer-to-peer 100

Peer-to-peer Buyer Personas Allocation Social Networks 100

Biznology

MAY 29, 2013

Photo credit: Wikipedia. “If What website strategies should you pursue for business marketing? The perennial number one goal of just about every business marketer is generating sales leads. But what kind of functionality does your B2B website really need? Here are five must-haves for every B2B website. . Lead generation.

Marketing Websites 80

Marketing Websites netFactor Peer-to-peer B2B Thought Leadership 80

Biznology

DECEMBER 11, 2013

(Photo credit: Wikipedia). So how can you maximize the chances that your content marketing efforts will provide a measurable return and actual revenue? Too often, the focus for content marketers is on content. Too often, the focus for content marketers is on content. That’s true even for us at times.

Top of Funnel 80

Top of Funnel Content Lead Scoring Lead Ranking 80

Biznology

MAY 11, 2012

Photo credit: Wikipedia. If you try to keep up with the Internet and social media marketing industry throughout the week, you already know that there is too much information for people to ingest let alone digest (that is unless you don’t have a job or a family or hobbies or a life in general). End of story.

Paid Search Agency 80

Paid Search Agency SMB Internet Marketing Wikipedia 80

Marketing Insider Group

DECEMBER 21, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 21, 2010 4 Subscribe Augmented Reality For B2B Marketing in 2011?

B2B Marketing 100

B2B Marketing Paid Search Agency Demand Generation Agencies Web 2.0 100