Sprout Social

JANUARY 26, 2023

How did you find it? Or, helped them get new customers in exchange for a discount or freebie. Referral marketing is a powerful tool that can help you leverage your existing customers and fan base to build relationships with new ones. Think about your favorite store or business. Through Google search?

Paid Content 127

Paid Content Advertising Agencies Planning Word of Mouth 127

Optinmonster

NOVEMBER 20, 2023

In this blog, we’ll share 9 real-life examples to help you come up with engaging promotional code ideas and generate more leads. Discount coupons have transitioned from the ancient days of newspaper advertising to today’s cut-throat world of online marketing. Why Should Your Business Offer Discount Coupons?

Examples 59

Examples Urgency Marketing Loyalty Mobile Advertising 59

Zoominfo

MAY 20, 2021

Email is the OG digital marketing tool. While it might seem basic and a little bit boring, email is actually the most advanced medium of communication between marketers and their ideal customers. In fact, for the past ten years in a row, email has been the channel that produces the highest ROI for marketers.

Email Marketing 130

Email Marketing Enterprise Management CTR Webinar Metrics 130

Sprout Social

JANUARY 12, 2022

Customer conversations are among your most valuable marketing assets. This is especially true for brands in crowded industries (think: ecommerce, SaaS) where it’s so simple to bounce to a competitor. In this guide, we’ll show you how it’s done. What is word of mouth marketing, anyway? The reality?

Word of Mouth 137

Word of Mouth Paid Content Conversion Work Management 137

Goodish Agency

AUGUST 5, 2021

Growth Marketing is without a doubt a buzzword in 2021. But what is growth marketing, what does it entail, and why is it making a big difference for many SaaS, eCommerce, and FinTech companies? What is Growth Marketing? growing an emailing list, increasing landing page conversions, or reducing the bounce rate.

Growth Marketing 116

Growth Marketing Paid Search Agency Multi-Channel Work Management 116

Unbounce

DECEMBER 9, 2021

And as a business or marketer, it’s all about making good first impressions—or else it’ll be “Goodbye!” And what better way to say hello than to send out a warm, personalized email? Welcome emails are key because they’re the first contact you’ve got with your new subscribers. What’s a Welcome Email?

Impressions 129

Impressions Examples Landing Pages Opt-out 129

Mailmunch

MARCH 30, 2021

Whether it is the interface, usage, or customer support, you’ve had a good experience with an iPhone. That is a case study of customer loyalty. And you are not alone, many consumers feel attached to certain brands that they don’t want to buy from any other companies on the market.

Loyalty 59

Loyalty eCommerce Email Marketing Ad Building 59

Vision6

OCTOBER 20, 2021

A healthy list is an email marketer’s best friend. But it’s not something you can easily grow overnight, let alone turn these leads into satisfied customers. That’s why we’re here to help you generate more leads with email marketing so that you have even more chances of converting new customers.

Email Marketing 98

Email Marketing Generation Leads Lead 98

Optinmonster

DECEMBER 19, 2022

It’s easy to add them to your website, but how do you know what to put on your popups? In this article we’ll share the best exit intent popup examples we can find, as well as what makes them work and how you can create your own exit intent popups. How do exit intent popups work? What Is an Exit Intent Popup?

Intent 94

Intent Top of Funnel Examples Conversion 94

Optinmonster

FEBRUARY 11, 2024

How can you avoid becoming one of those? By using growth hacking techniques to gain traction and skyrocket your customer acquisition. Hack Your Email List Growth With Exit Intent Email marketing is one of the best ways to connect with your visitors, and encourage them to become subscribers and customers.

Paid Content 86

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 86

Optinmonster

JANUARY 26, 2023

Ready to convert more visitors to customers? A winning email marketing strategy can help you do that! Email marketing remains the most effective way to reach customers and leads across industries. That’s why you need a strong email strategy if you want to supercharge your business growth.

Email Marketing 92

Email Marketing Marketing Strategy Marketing & Strategy Work Management 92

Liveintent

APRIL 26, 2022

To win over those new audiences and retain the ones they already have, brands need to personalize their campaigns or risk getting left behind — even by customers they once thought to be loyal. That’s where email comes in. Put more simply, email is the key to personalization. (In ” 3.

Personalization 62

Personalization ROAS Emarketing eCommerce 62

Optinmonster

MAY 11, 2023

Wondering how to promote your website for free? You’ve already invested plenty of time and resources in building your business website. If you look at content marketing statistics , you’ll see that content marketing increases engagement and generates leads. But what is content marketing? Absolutely!

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

Vision6

NOVEMBER 21, 2021

SMS marketing is one of the most direct and effective ways to reach your customers. In fact, SMS marketing holds the record for an average open rate of 98%. Despite this, there are many eCommerce businesses that haven’t yet tapped into SMS marketing as part of their strategy. Abandoned cart campaigns.

SMS 97

SMS Marketing Analytics Tools Marketing & Strategy Marketing Strategy 97

Optinmonster

APRIL 19, 2023

Sales promotion is a powerful tool that eCommerce businesses use to increase conversions , boost brand awareness , and generate leads. Whether you’re a small business or a large corporation, sales promotions can help you achieve your marketing goals. Are you looking for the best sales promotion examples?

Promotion 68

Promotion Examples Urgency Marketing eCommerce 68

Outgrow

FEBRUARY 12, 2023

15+ Promotion Ideas on How to Grow a Small Business Marketing and growing a small business is a challenging task all startups go through. Create Personalized Product Recommendations The solution to eliminating your customer’s boredom is to make your product pages more interactive and personalized. You own a piece of the future.

Small Business Marketing 105

Small Business Marketing Promotion Cross-Selling Business 105

Optinmonster

DECEMBER 5, 2022

You’ve probably heard of an email marketing funnel, but are you wondering how to build one and what all the fuss is about? Email marketing funnels are a super effective way to turn casual website visitors into loyal customers. What is an Email Marketing Funnel?

Top of Funnel 74

Top of Funnel Marketing Funnels Email Marketing Conversion 74

Hubspot

AUGUST 28, 2019

If you're a frequent online shopper like I am, you're likely already well-acquainted with order confirmation emails. At its most basic, an order confirmation email needs to signal to the customer that their order has been processed -- without receiving one, a customer might believe their transaction hasn't gone through properly.

Order 93

Order Template Examples Effectiveness 93

BenchmarkONE

DECEMBER 8, 2021

When you think of “ marketing automation ,” does it immediately send you into doomsday mode where robots entirely take over all jobs usually done by humans, or are you normal? . What it really means is that you won’t have to do banal operational tasks like scheduling and publishing posts and emails. Boost Your Customer Retention .

Marketing Automation Services 80

Marketing Automation Services Marketing Automation Automation Product 80

Martech

DECEMBER 16, 2022

Tech has turned marketing from a bit of a dark art to a tool for strategic business growth, but not without repercussions. Marketing professionals now wear many hats. This is where a unified system — a digital experience platform (DXP) — can help make your marketing ops more efficient and effective. What is a DXP?

Digital Experience Platform 87

Digital Experience Platform Marketing Automation Services Ad Building Digital Asset Management 87

DotDigital

JULY 22, 2021

Customer expectations are changing all the time. On average customers connect with brands on 10 channels making customer journeys increasingly complex. This makes it difficult for marketers to ensure a great customer experience. Email marketing is consistent in every customer journey.

Lead Ranking 59

Lead Ranking Touchpoints Loyalty Lead Scoring 59

Outgrow

JANUARY 22, 2023

So how do you make them trust your brand and come back to complete their purchase? What is lead nurturing and what are some tried and tested ideas that would work for you – this is what we are going to cover in this blog. It is not necessary that all the leads generated by the marketing and sales teams are ready for purchase.

Top of Funnel 59

Top of Funnel Lead Nurturing Lead Scoring Lead Ranking 59

DotDigital

AUGUST 29, 2021

Email marketing is the branch of your digital marketing strategy that uses email to promote your brand, products, and services. Using email marketing you’re engaging with leads that have expressed a direct interest in your brand by subscribing to your mailing list. Email’s reach is universal.

Email Marketing 85

Email Marketing Planning Marketing Automation Services Advertising Agencies 85

Optinmonster

JUNE 26, 2023

Are you looking for marketing automation workflows to save you time and make more money for your business? Marketing automation also gives your customers a consistent experience which boosts your brand’s reputation. In this article, we’ll go through the most effective examples of marketing automation workflows.

Marketing Automation Services 60

Marketing Automation Services Marketing Automation Automation Examples 60

Parse.ly

JULY 21, 2022

B2B content marketing is a type of promotion that brands use to engage another organization or its employees through digital content. Content can come in many formats, such as blog posts , videos, and webinars.]. Businesses that invest in content marketing reap the benefits. Dropbox customer stories. Table of contents.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Top of Funnel 52

Optinmonster

MARCH 16, 2020

Do you want to increase your email open rates, boost your click rates, and decrease your unsubscribe rates? Email segmentation can drastically improve the effectiveness of your email marketing campaigns. In this guide, we’ll share 50 email segmentation ideas that the pros use to create targeted email lists.

Segmentation 143

Segmentation Enterprise Management Tips Work Management 143

Optinmonster

MARCH 13, 2023

Are you looking for ideas for your email newsletter signup forms? What Is an Email Newsletter Signup? An email newsletter signup is a form where visitors to your website can subscribe to your email marketing messages. There’s a form field for the reader’s email address. Let’s get started!

Newsletter 83

Newsletter Examples Template Display 83

DotDigital

MAY 4, 2021

Whether you’re a full-on geek like me or you’ve not been living under a rock for the last 44 years, you’ll know something about Star Wars, and if you’re reading this blog, you’ll more than likely have an interest in email automation and digital marketing. Be wise, use the force.

Lead Scoring 73

Lead Scoring Lead Ranking SMS Loyalty 73

Optinmonster

AUGUST 31, 2022

Segmenting your leads is a great way to improve everything from email deliverability to conversion rates to customer loyalty. In this article, we’ll show you how to automatically segment your leads so you can increase your sales. For example, let’s say your eCommerce store sells a variety of cups for hot beverages.

Segmentation 69

Segmentation Lead Scoring Lead Ranking Sales Qualified Leads 69

Scoop.it

JANUARY 26, 2023

Experienced marketers and sales experts understand that each stage of the sales funnel is equally important in guiding potential customers on their journey. Keep in mind that quality content plays a vital role in nurturing and retaining customers as well, turning them into lifelong brand advocates down the line.

Top of Funnel 87

Top of Funnel Conversion Case Study Case Studies 87

CoSchedule

SEPTEMBER 2, 2022

It’s no secret that acquiring new customers is essential for business growth. Many marketers focus on high-volume channels like Facebook, TikTok, and Google. This short-sighted approach neglects high-value opportunities like retention marketing. What Is Retention Marketing? Benefits Of Retention Marketing.

Paid Content 44

Paid Content Work Management Marketing Management Budget Programs 44

Outgrow

JUNE 25, 2020

Is Affiliate Marketing Dead? Affiliate marketing began in 1989 and has been steadily gaining steam ever since. Today, it is a widespread revenue sharing trend that has opened up various channels through blogs, forums, social media websites, and big associate programs like Amazon Associate. billion this year, and 8.2 and Canada.

Amazon 98

Amazon Youtube Paid Search Agency Lead Scoring 98

Zoominfo

AUGUST 29, 2018

How do people feel about your company? You may think you know the answer to this question – your products sell well, you’ve gotten some great customer feedback, and your social media posts garner strong engagement. This begs the question: If emotional response is so important to buying decisions, how can you measure them?

Analysis 176

Analysis Marketing AI B2B Marketing B2B 176

ConvertKit

NOVEMBER 9, 2020

Offering discounts and coupons on your digital products can be a great way to increase revenue and reward loyal customers. A creatively crafted discount offer can push customers who might still be on the fence to buy or encourage existing customers to buy again or share your products with their audience. The only problem?

Bundling 93

Bundling Urgency Marketing Pricing Price 93

Optinmonster

MAY 10, 2023

Do you want to learn about FOMO marketing and how you can use it to boost revenue? Marketers have been leveraging FOMO for a long time to alter consumer behavior and achieve their desired results. Yet there is little to no knowledge about FOMO marketing or how to use it to increase eCommerce sales.

Examples 108

Examples Urgency Marketing Planning Trigger Marketing 108

Mailmunch

MAY 28, 2021

As a Shopify marketer or store owner, there are certain practices and habits you can invest in that can set your store up for long-term success. It is estimated that by 2022, around 54% of everything customers buy online will be booked via a mobile device. Invest in email marketing. But how exactly do you get started?

Mobile Advertising 65

Mobile Advertising Mobile Marketing Social Media Email Campaigns 65

seo.co

MAY 26, 2021

In fact, you can get an accurate pulse of how your business is doing at any time by just tracking a handful of critical metrics. One of the most telling is something known as Customer Lifetime Value. What is Customer Lifetime Value? Calculating Customer Lifetime Value. There are KPIs, KSIs, and even KRIs.

Paid Search Agency 98

Paid Search Agency Cross-Selling Marketing Analytics Tools Ad Frequency 98