Scoop.it

JANUARY 19, 2023

Your main problem is SEO According to Backlink.io, the number #1 result on Google gets a click-through rate (CTR) of 27.6%. Duplicate content: According to Google, Duplicate content is substantially similar to another page on the same site or another site altogether. The third result gets 11.0%

Traffic 91

Traffic Organization CTR Lead Scoring 91

Launch Marketing

SEPTEMBER 30, 2020

The process of content creation, curation, distribution and tracking can be time-consuming, and with an ever-growing to-do list, how can you manage the process of creating and managing content across multiple platforms? It is very useful for long articles and blogs that you don’t have time to read the moment you find them.

Paid Search Agency 127

Paid Search Agency B2B Marketing Tools Content Marketing 127

Sprout Social

NOVEMBER 16, 2016

Twitter is an integral part of social media marketing these days. Almost every business, big and small, is on Twitter. Unfortunately Twitter traffic has become more difficult to come by over the past few years. Twitter can drive solid well-converting referral traffic. But hard doesn’t mean impossible.

Twitter 101

Twitter Traffic Ad Building Tips 101

Biznology

OCTOBER 11, 2010

What was unclear back then was that social media was not only lowering the barriers for content creators: it would eventually enable a new breed of editors, the social media curators. Online content curators are playing an increasingly crucial role preserving that diversity beyond mainstream. And she is right.

Curation 80

Curation Web 2.0 Digg Barriers 80

Scoop.it

APRIL 4, 2019

On April 2nd, 2019 , the world said goodbye to Google+, a social network created by the search engine giant. Size of the user base of Google+ was hardly comparable to that of Facebook or even Google’s own YouTube. But Google+ was incredibly valuable to many users around the world. Private Google+ communities.

Enterprise Management 48

Enterprise Management Communities Top of Funnel Google 48

TrustRadius Marketing

MARCH 2, 2022

If you’d like to add more users or more advanced features, or you’d rather start at a lower price tag, give one of these other tools a try. From the same base post, you can write a shorter caption for the Twitter post or remove Instagram hashtags from the Facebook version. Click here to read Buffer reviews.

Small Business Marketing 98

Small Business Marketing Social Media Social Marketing Tools 98

Content Marketing Institute

JUNE 25, 2018

Here’s how we did it for one project: Published post monthly rounding up the brand’s mentions in blog articles and videos. Tweeted these mentions the last Thursday of every month using the brand hashtag and tagging the article authors (and other tools included in those articles alongside our brand). Tweets into testimonials.

Brand Identity 103

Brand Identity Branding FAQ Content 103

Webbiquity

JANUARY 9, 2024

However… Image credit: Fikret tozak on Unsplash After writing hundreds of posts, I’ve identified three types of content that consistently bring in hundreds of visitors within a week of it getting published (no waiting until Google ranks it #1—you’ll know right away). Publish the listicle on your blog. They also call it an ego-bait.

Traffic 204

Traffic Peer-to-peer Linkbait Customer Surveys 204

Digital B2B Marketing

JULY 12, 2012

Google Plain old-fashioned search will often uncover potential niche partners, from small sites to blogs. Add keywords like magazine, blog, news or site that describe media properties to the audience or category you are looking for. Twitter Streams and Content Curators What sites do people in your audience read?

Advertising Agencies 100

Advertising Agencies Advertisements Advertising B2B 100

KoMarketing Associates

JULY 31, 2013

Google Webmaster Tools search query report let’s B2B marketers know how well aligned their organization’s website message is in Google search results. Google and Bing Webmaster Tools inbound link report illustrates how well content assets created perform across third party websites, by way of inbound links acquired.

Brand Identity 120

Brand Identity Branding B2B Search Engine Marketing 120

Marketing 261

FEBRUARY 20, 2021

Whether it’s creating a lead-generating email or writing a brand new blog post, it’s hard to start from scratch. Just easy-to-use Google documents designed to be shared and repurposed to match your unique marketing processes. Website and Blog Meta Tags Template. No gates, no email address required.

Template 62

Template Resources Planning Top of Funnel 62

Industrial Marketing Today

JULY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Heck, even MS Word kept flagging curation as a misspelled word. Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Sprout Social

JANUARY 12, 2022

This includes @mentions of your brand and tagged posts. Either on-site, social media, Google or third-party review aggregators. Blog posts , press mentions and earned media. Review aggregation sites are crucial for software brands, as is Google search. ” Random photo tag? Good question! Employee advocacy.

Word of Mouth 137

Word of Mouth Paid Content Conversion Work Management 137

KoMarketing Associates

FEBRUARY 23, 2016

One of the most effective social media platforms to do this is Twitter. With access to as little information as just customer names, you can simply search for their audience on Twitter and find their handles. But, once you find your audience on Twitter, how can you engage them? Social Media Advertising.

Paid Content 120

Paid Content Online Marketing B2B Marketing Advertising Agencies 120

Sprout Social

MARCH 19, 2020

Tag your client in each of your social posts. More often than not, research starts with a Google search these days. So, when prospective clients search for your agency, having a comprehensive Google My Business (GMB) profile is incredibly valuable. According to Google, businesses with descriptive GMB listing are 2.7x

Advertising Agencies 112

Advertising Agencies Paid Search Agency Social Media Ad Agencies 112

B2B Marketing Traction

JUNE 4, 2012

One of my friends signed up for Twitter, followed me and forgot about it. I shared several article links on Twitter ( www.twitter.com/cmo4hire ) as I was curating content on www.Scoop.It. In a phone conversation when she told me what the messages said, I knew they had come from Twitter. She shut down her Twitter account.

Social Networks 100

Social Networks Social Media Twitter Curation 100

Optinmonster

FEBRUARY 8, 2024

Are you looking for the best content curation tools? That’s why a content curation tool is so important. That’s where content curation comes in. What is content curation? And the best way to do content curation, as a digital marketer, is to use purpose-built content curation tools to help you do it.

Marketing Automation Services 87

Marketing Automation Services Curation Enterprise Management Marketing Automation 87

RebelMouse

APRIL 3, 2018

It seems like a new Google update or algorithm shift is being detected every day, and we don't expect busy marketers to scour the internet looking for every last one. To avoid compromising reach and visibility on Google, it's important to understand the platform's ongoing updates and how you can incorporate them into your search strategy.

Google 59

Google Lead Ranking SERP Lead Scoring 59

Webbiquity

SEPTEMBER 21, 2010

Examples range from Google News and Yahoo! New tools, however, are bringing sophisticated content aggregation and curation within reach of midsized enterprises. For example, it took me just minutes to create my own newspaper organizing tweets and links from the smart group of local Minneapolis Twitters I follow.

Aggregators 100

Aggregators Blogger Media Curation 100

Sprout Social

APRIL 18, 2017

Is it because you forget to send blog posts out? If it’s sitting at a computer, constantly refreshing Twitter for some new content, then automation might be helpful for you. If your favorite company publishes a blog post and you share it every time, then could you not automatically share that? Takes out the repetitive tasks.

Social Media 103

Social Media Rules Automation Media 103

Biznology

APRIL 17, 2018

When my young friends were in their 20s, they were very happy to be live photo-blogged and I captured them shamelessly: at coffee, at parties, at dinner, and all over. Can you un-tag or report images of you on Facebook and Google+ that you don’t want online? Do we ever really know how stupid we are? Do you know the folks?

Tagging 56

Tagging Curation Google Facebook 56

KoMarketing Associates

APRIL 24, 2014

SEO, Paid Search, and Google AdWords were fourth on the priority list, with 58% of respondents indicating they will increase budgets for these initiatives in the coming year. And as I wrote in a recent article for Search Engine Watch, set up goal tracking in Google Analytics to ensure email subscriptions a benchmark for SEO performance.

Paid Content 120

Paid Content Budget Programs Marketing Budget Marketing Budget Creation 120

SnapApp

MARCH 20, 2012

By now, many of us have heard about Google+ and have witnessed its integration within regular Google search results. AJ Kohn recently released a comprehensive guide Google+ SEO based on his own research with search terms. Optimize your Google+ profile. The text in these sections are used for Google+ search.

Google 48

Google SEO Lead Scoring Lead Ranking 48

Optinmonster

FEBRUARY 10, 2024

Do you want to learn how to grow your blog, just like the heavy hitters in your niche? With a little know-how, you can transform your blog from an “also-ran” into a champion. Your blog must be mobile-friendly. In fact, Google has indicated that page speed is one of the signals in their search ranking algorithms.

Blogger 92

Blogger Long Tail Marketing Opt-out Opt-in 92

Marketing Insider Group

JUNE 16, 2014

The implication is to think about curating from your own archives, experimenting and re-purposing in new ways. ” 222222 ;">The Times report mentions how the company is “woefully behind in its tagging and structured data practices.” The report blamed a lack of focus on sharing their quality journalism. What are yours?

Tagging 100

Tagging Communities Marketing Report Curation 100

Sprout Social

MARCH 8, 2019

Reality check: there’s more to listening than just the “usual suspects” such as Facebook and Twitter. When we talk about online social listening, we’re referring to social sites beyond “the big five” (Facebook, Twitter, Instagram, LinkedIn and Pinterest). Here’s a good example of curated reviews for Blue Apron.

Youtube 100

Youtube Eye-Tracking Ideal Customer Profiles Curation 100

Martech Advisor

DECEMBER 19, 2019

Writing content that is easier for #Google to understand can help you write better content for humans. whiteboardfriday on Twitter. Make It Your Own: Identify your audience's most pressing difficulties and get your employees or experts to answer them in a video, podcast, or a blog article. 👍👍 #WinWin.

Social Media 118

Social Media Campaigns Media Top of Funnel 118

Sprout Social

JANUARY 18, 2017

Rather than digging around your Google Analytics report looking for where people were acquired, and then trying to decipher if they came in from a Tweet or the link in your Twitter bio—UTM codes can tell you the whole story, upfront. If the word “codes” freaks you out, think of them as labels or tags that you add to a URL.

ROI 81

ROI Paid Social Agency Marketing Analytics Tools Advertising Mediums 81

Optinmonster

MARCH 16, 2020

For instance, if you want to show a specific lead magnet only to visitors who are reading blog posts from a specific category, you can do that. They also set expectations by telling you that they’ll be emailing you once per week, and they introduce you to their blog. They also recommend some fellow Crayon marketers to follow.

Segmentation 144

Segmentation Enterprise Management Tips Work Management 144

Marketing Insider Group

AUGUST 2, 2012

There is a lot of opinion on Google Plus in the blogosphere. My view: with their dominance as a search engine, don’t bet against Google just yet. Linkedin is also becoming an amazing content curator with Linkedin Today. I tag my posts as best I can and I cross my fingers. Quality over quantity? Dead Serious.

Social Networks 100

Social Networks Business Network Marketing Youtube 100

Optinmonster

FEBRUARY 23, 2022

All you have to do is tell AIOSEO what words or terms you’d like to rank for on sites like Google. It also allows you to add meta tags, open graph tags, XML sitemaps, breadcrumb navigation, and more. Send notifications about new blog posts, sales, new products, remind customers about abandoned carts, and more.

Planning 75

Planning Best Practices Work Management Marketing Management 75

SocialPilot

JANUARY 21, 2024

Online platforms such as TripAdvisor and Google Reviews offer a wealth of insights into your hotel’s performance directly from the guests. On their Twitter handle, @HyattConcierge , they demonstrate an active and empathetic approach to customer feedback. Take Hyatt Hotels Corporation, for instance.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

Biznology

AUGUST 28, 2012

When my young friends were in their 20s, they were very happy to be live photo-blogged and I captured them shamelessly: at coffee, at parties, at dinner, and all over. Can you un-tag or report images of you on Facebook and Google+ that you don’t want online? Do we ever really know how stupid we are? Do you know the folks?

Tagging 80

Tagging Google Curation Facebook 80

DivvyHQ

JULY 16, 2019

You’re paying good money to sponsor ads on Facebook, Twitter or Google and yet you’re sending these visitors straight to a sales page HOPING for a conversion. No doubt you already have a ton of evergreen content on your blog or site. Maintain Your Blog. Blogs require a lot of work. You can do a lot more than hope.

Top of Funnel 61

Top of Funnel Paid Content Marketing Websites Digital Marketing Funnels 61

Online Marketing Institute

AUGUST 31, 2011

PWB Marketing Blog Demand Generation | Branding | New Media Skip to content PWB HOME ABOUT OUR TEAM BUILD A BRAND GENERATE DEMAND BLOG HOME ← How To Create B2B Content Your Prospects REALLY Want How to REALLY Increase B2B Blog Traffic Posted on 08/31/2011 by Chad Wiebesick Good content isn’t enough for a blog.

Traffic 40

Traffic Demand Generation Agencies Paid Search Agency B2B 40

Biznology

SEPTEMBER 17, 2013

And, though we try to curate our brand by doing the equivalent of lying about our height and posting a ten-year-old photo on Match.com, the Internet’s mirror is full-length and in HD: not only warts and all but yes, those jeans do make your ass look big. Google’s the worst boyfriend in the world! Then steal it and use it.

Keywords 80

Keywords Work Management Google Ideal Customer Profiles 80

Marketing Insider Group

SEPTEMBER 21, 2020

Businesses that blog attract more leads, build brand trust, and have an easier time nailing revenue goals. When you look at the value a company blog generates, not having one is one of the biggest mistakes a business can make in the digital age. Companies that practice blogging get 97% more links to their websites.

Top of Funnel 309

Top of Funnel Paid Search Agency Companies Marketing Automation Services 309