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100+ Surprising Video Marketing Statistics You Should Know in 2024

SocialPilot

Marketers land 66% more qualified leads through video marketing. Around 84% of video consumers claim they decided to buy a product or service after watching a brand‘s video. More than one billion hours of videos are viewed on YouTube daily. Social Media Video Statistics for YouTube 35.

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100+ LinkedIn Statistics You Need to Know in 2024

SocialPilot

LinkedIn users have twice the buying power compared to the average web audience. Links to Youtube videos play directly in the LinkedIn feed and typically give a 75% higher share rate. Listing 5 or more skills on your LinkedIn profile can lead to up to 17x more views. Lead Gen Forms on LinkedIn can increase conversions by 3x.

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Grow Your Business with These Intent-based Marketing Examples

Binary Demand

This is where B2B data and intent-based marketing come into play. In this blog, we’ll delve into compelling intent-based marketing examples as well as their constraints and practical implementation tactics. Peek into the customer’s mind: The first step is understanding the different stages of your customer’s buying process.

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How To Choose the Right Ad Platform for Your Business

Unbounce

The blogs all say Facebook is for old people. Consumers searching in Google have high purchase intent. They’re either researching because they’re considering a purchase now or in the near future—or they’re in active “buy mode.” Purchase Intent. Purchase Intent. Your Marketing Resources.

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How Do You Avoid Funnel Blindness? With John Steinert, CMO of TechTarget

Engagio

Watch on YouTube ). You can see this in SEO, you can see it in the kinds of purchase intent data that we supply, so you want to figure out what customers are looking for, prospects are looking for, and you want to shape your content to serve their needs. The first is, all leads look like good leads.

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The Intelligent Business Show: EP24 – Events: The Backwater of Marketing

Aberdeen

The traditional nature of events limits tracking capabilities while most follow-up interactions via email lack the extensive personalization or lead qualifications needed to see substantial ROI. You can also find us on Spotify , iTunes and YouTube , or have the latest episode delivered directly to your inbox by subscribing here.

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Marketing to the Generations – 90% of Parents Say Their Kids Influence Purchase Decisions

Porch Group Media

It is unsurprising that Alphas want to buy from companies who behave responsibly toward the environment and society. 66% of those surveyed said they would like to buy from companies that are trying to do good in the world. Online videos lead the pack at 24% with social media posts (19%) and TV adverts (19%) also ranking highly.