MLT Creative

FEBRUARY 4, 2015

A few months ago I received a copy of Inbound Marketing by Hubspot Cofounders, Brian Halligan and Dharmesh Shah, and finally got around to reading it a few weeks ago. Last week I shared about the Grateful Dead and Niche Marketing. This week’s insight from the book is on blog comments.

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The Effective Marketer

JUNE 21, 2009

Free Marketing Training from IMU After watching the classes, my take on the University is: Positives: Online archives from each class including slides available on-demand helps a lot when you have busy schedules like mine, and also allows watching at your own pace (i.e. Do you have the people?

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NuSpark Consulting

JANUARY 21, 2019

I know, “marketing best practices aren’t always best” sounds contradictory. In 2005, HubSpot gave birth to the concept of inbound marketing , which was all about attracting people to your company with informative content, search-engine-optimization and social media marketing. Here’s a story to illustrate that.

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Marketing AI Practices Account Based Marketing Best Practices 164

Webbiquity

JUNE 6, 2012

MarketingSherpa is once again out to find the best marketing blogs across a range of categories, based on reader votes. The nominating “primaries” are over, and it’s time for the blog-reading public to select the winners. Best Email Marketing Blog nominees. Marketing Blog from VerticalResponse.

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Marketing Insider Group

JANUARY 12, 2012

The future of marketing is inbound. And one of the biggest challenges with inbound marketing, or pull-based marketing across businesses of all sizes is establishing the mindset for pull. And once we paint this picture, most marketers say : “Great. This might include customers, bloggers, media outlets.

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Marketing Insider Group

JULY 19, 2011

Are blogs an important part of your marketing mix? More and more research is showing that if you’re not blogging, you just don’t get it. Blogging should be one of the first thing every marketer considers when starting their marketing plan, when distributing budgets, or when assessing their results.

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B2B Memes

AUGUST 31, 2010

It’s a popular tactic among B2B bloggers to look at dry B2B topics through the prism of seemingly unrelated personal enthusiasms. Viewed from a distance, a favorite pop band or children’s book might not seem relevant to B2B marketing and communications. It can be an effective approach, but it’s not without landmines.

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Marketing Insider Group

JANUARY 8, 2013

When I created my own B2B Marketing Blog almost 3 years ago, I looked out across the blogosphere and asked “what do I have to say that is unique, valuable and helpful?” ” And so I created the B2B Marketing Insider to help provide an insider’s point of view. The Best B2B Marketing Blogs.

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SmartBug Media

NOVEMBER 6, 2018

Is business blogging a part of your financial institution’s marketing strategy? If the answer is no, keep reading to learn how blogging can help drive traffic to your website. The History of Blogging. The concept of blogging was introduced in 1994, when a college student wanted to publish his writing online.

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B2B Marketing Traction

FEBRUARY 22, 2010

A recent Hubspot survey showed that most business bloggers write no more than one blog entry a week. In 2010 2-3% write multiple blog entries per day, 8% write one per day, 29% write 2-3 per week. For those who write 2-3 blog entries per week, Hubspot says 69% have acquired a customer from their blogging activities.

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Hubspot

AUGUST 7, 2013

My job is inbound marketing. What exactly is inbound marketing? Well, like a typical inbound marketer, I decided to ask Twitter. The question I posed was, "Can anyone explain or define "inbound marketing" in a tweet? What Is Inbound Marketing? But what does that mean? True story.

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Valasys

SEPTEMBER 22, 2023

One strategy that has gained significant traction in recent years is B2B influencer marketing. One stellar example of influencer selection in B2B marketing that continues to resonate in 2023 is the collaboration between Neil Patel, a renowned digital marketing expert, and HubSpot, a leading inbound marketing and sales software company.

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Vidyard

MAY 16, 2021

) “Obvious realization: Content that starts as video, can be downgraded to audio (in your pocket or as podcast), which can be converted to text (via transcription or blog). Maybe you’re an incredible cook – start a cooking blog, then start charging for recipes. But content can’t flow in other direction.

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SmartBug Media

APRIL 9, 2019

Blogging is one of the best ways to increase traffic to your website. According to HubSpot, companies that published more than 16 blog posts per month got almost 3.5 According to HubSpot, companies that published more than 16 blog posts per month got almost 3.5 Blogging doesn’t mean writing about just anything.

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Vidyard

MAY 16, 2021

) “Obvious realization: Content that starts as video, can be downgraded to audio (in your pocket or as podcast), which can be converted to text (via transcription or blog). Maybe you’re an incredible cook – start a cooking blog, then start charging for recipes. But content can’t flow in other direction.

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Hubspot

MARCH 6, 2017

In this post, we'll help you build and optimize your marketing strategy using inbound marketing, setting you up to attract new clients and ultimately grow your business. We are going to answer the following questions and provide marketing tips about promoting your small business: How can I make a website? Email tool.

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Exo B2B

MAY 30, 2019

ExoB2B’s blog celebrates its 10th anniversary. During the past decade, the company has made it a sustainable platform to share knowledge and new innovations in the world of inter-company marketing. Lynda St-Arneault, President and founder of ExoB2B, explains the journey that led to the launch of the blog. You had to dare.

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Hubspot

JANUARY 16, 2014

From January 2-31, we are challenging everyone to blog more to see firsthand the results that blogging can generate. Participating companies should submit their blog URLs on this page to enter the challenge. Winner(s) will receive a complimentary ticket to INBOUND 2014 and be featured on the HubSpot Inbound Marketing blog.

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Hubspot

APRIL 13, 2016

As the Content Director at an inbound marketing agency , I cringe when I visit our company’s blog and see that the most recent post was from more than a week ago. That’s because maintaining a regular blogging schedule can be extraordinarily difficult. But sometimes, it just can’t be helped. Put Out the Call.

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SmartBug Media

JULY 10, 2019

At the heart of every inbound marketing strategy, the intent is the same: we’re looking to reach best-fit personas for our brand and nurture them with helpful content until they are shouting our brand name from the rooftops. In inbound marketing, we talk a lot about sharing “helpful content.” Type of content.

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KoMarketing Associates

DECEMBER 9, 2014

Consider the following: 93% of B2B marketers use content marketing ( Content Marketing Institute ). 82% of marketers who blog see a positive ROI for their inbound marketing ( HubSpot ). 70% of B2B marketers are creating more content than they did one year ago ( Content Marketing Institute ).

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Hubspot

JANUARY 18, 2014

From January 2-31, we are challenging everyone to blog more to see firsthand the results that blogging can generate. Participating companies should submit their blog URLs on this page to enter the challenge. Winner(s) will receive a complimentary ticket to INBOUND 2014 and be featured on the HubSpot inbound marketing blog.

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Hubspot

NOVEMBER 15, 2010

In “ Technorati State of the Blogosphere 2009 ,” author Matt Sussman writes: “While blog postings often focus on the local issues of the specific blogger, the audience of such blogs is much less limited than other forms of media have been historically. Free Webinar: Small Business Blogging Secrets Revealed.

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Marketing Insider Group

JANUARY 24, 2013

To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. Earlier this month, I released the 20 B2B Marketing Blogs you need to read.

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Exo B2B

MARCH 16, 2017

And one of them, Lee Odden , a bona fide Marketing star, has done an excellent job defining the subject with an absolutely must-read blog post. His definition of influence: “In a marketing context, influence is the ability to affect action – not attract 1,000, 100,000 or a million fans, friends and followers.

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Advertising Agencies Blogger B2B Thought Leadership Marketing & Strategy 72

Hubspot

DECEMBER 14, 2016

2016 marks HubSpot’s 10th anniversary. When my co-founder Dharmesh Shah and I first started talking about the concept of inbound marketing, it wasn’t an evolution -- it was a revolution. Marketing became much more about the width of your brain than the width of your wallet. The Second Act of Inbound Marketing.

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The Effective Marketer

MAY 18, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Marketing Charts and Trends With an impressive collection of charts, HubSpot released The Marketing Data Box. Blog at WordPress.com. Get it for free either in PDF or PPT format.

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nDash

NOVEMBER 19, 2020

As a lifelong educator, I have found that my best professional learning comes from blogging and writing. My focus has been on developing website content for clients, primarily blog posts and research articles. HubSpot Inbound Marketing certified . Caitlin Lemon – Content Marketing Nerd . “Hi,

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Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics.

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KoMarketing Associates

MARCH 7, 2013

Kipp Bodnar (@kippbodnar) : “Inbound Marketing @HubSpot. Director of #Marketing and #Content #Strategy @SAP. Speaker, Author and Blogger @Forbes and @B2BMKTGInsider.” B2B Online Marketing (@B2BOnlineMktg) : “The latest B2B online marketing facts, stats and strategies from [link]. .”

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Single Grain

DECEMBER 29, 2020

Education can come in a number of different ways, but if you want to stay on top of the latest technology, growth hacks and business management strategies, the best place to look is: the leading SaaS blogs. Why Follow SaaS Bloggers? SaaS Marketing Strategy: 12 Killer Ideas to Grow Your Company. * Top 16 SaaS Bloggers to Follow.

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Hubspot

JUNE 30, 2010

HubSpot has made a really compelling point that Inbound Marketing is important, and that it is definitely is something all businesses should practice because the ROI higher than other forms of marketing. However, Inbound Marketing is hard. 3 Problems with Inbound Marketing.

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Hubspot

MAY 28, 2014

Every month, I run a new hire training class on blogging. While many of the people in that class know why blogging is important for business growth, I''m supposed to teach it as if that''s not the case. First, let''s get on the same page about what a blog is. Okay, so who reads blogs? here''s why it works.

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Hubspot

SEPTEMBER 18, 2018

Many beginning bloggers turn to the image search in Google. In this blog post, we'll explain what each Creative Commons license means, how to search for images under these licenses, and how to attribute images that were published under one of these licenses to the original author. Business bloggers: Pay attention to this license.

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Hubspot

MAY 24, 2010

Our top article offers some useful tips for staying motivated during those trying, early months of blogging. Finding Motivation During the Early Months of Your Blog Author: Ali Hale on Daily Blog Tips Have you ever tried out a new hobby, only to find that your initial excitement and inspiration starts to fade after the first few weeks?

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Hubspot

JANUARY 7, 2013

And the smart inbound marketers will then write articles to answer those questions, which not only attracts more prospects to their website, but also gives their sales team a piece of thought leadership content to share with the people they talk to. What I Look for in an Inbound Marketing Manager.

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Hubspot

OCTOBER 19, 2010

Inbound marketing takes time, but most marketers only have a few hours in the schedule that they can carve out for inbound marketing, which can make prioritizing activites extremely difficult. If you only have a few hours to dedicate to inbound marketing per week, how should you allocate your time?

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