Optinmonster

FEBRUARY 21, 2024

Do you want to learn how to increase blog traffic? Blog traffic isn’t rocket science, and there’s no need to reinvent the wheel. In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Here’s our exact, 5-step blog traffic process: 1.

Paid Content 72

Paid Content Traffic Webinar Metrics Marketing & Strategy 72

Marketing Insider Group

JULY 11, 2023

Ask yourself: Do your customers really value your content marketing enough to give up their contact info, email address, or even sign in with their social accounts? Sure, it’s all important for your sales pipeline, but the truth is, your customers might not care. But, it comes at a cost. What’s the Deal with Paid Content?

Ad Exchange 239

Ad Exchange High Quality Lead Landing Pages Content 239

Marketing Insider Group

MARCH 13, 2023

Sharing meaningful newsletters, blog posts, and social media updates, can make a serious impact on the success of your business. Sales and marketing experts , Televerde, saw a 4x increase in ranking keywords after prioritizing the connection their content made with their audience. Not convinced? We have proof!

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Marketing Budget Work Management Marketing Management Marketing Budget Creation 229

Marketing Insider Group

FEBRUARY 14, 2023

Email isn’t going anywhere anytime soon, and making sure your message stands out is becoming harder and harder to do. The average person receives 121 emails per day. One third of email recipients open an email based on the subject line alone and 69% of email recipients report email as spam based solely on the subject line.

Creativity 325

Creativity Examples Marketing Budget Urgency Marketing 325

Webbiquity

JUNE 15, 2021

Even as newer and fancier ways to market your business crop up every season, old-school email marketing continues to provide the highest ROI, at a whopping $42 for every $1 of expenditure. No wonder building an email list remains a priority for businesses of every type and industry. What is a lead magnet? What makes a good lead magnet?

Paid Content 282

Paid Content Lead Ranking Lead Scoring Sales Qualified Leads 282

Webbiquity

NOVEMBER 28, 2023

Crafting an impeccable B2B sales journey isn’t straightforward. Many sales reps struggle with it, as if stumbling in the dark. Image credit: Mikael Blomkvist on Pexels On one hand, there’s a sales quota you need to fulfill within a short span of time. What is B2B Sales Experience? Guest post by Eduard Klein.

B2B Sales 180

B2B Sales Webinar Metrics B2B Peer-to-peer 180

Sprout Social

FEBRUARY 17, 2022

But there’s one method that’s stood the test of time: Email. Or at least, this was true until email marketing templates came along. Or at least, this was true until email marketing templates came along. Let’s explore how you can use templates to make your email marketing more efficient.

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Template Email Marketing Blast Campaigns Planning 131

Litmus

OCTOBER 4, 2023

To make it easier for you, we’ve created an email reporting template that you can use to collect your thoughts and impress your stakeholders. What is an email reporting template? An email reporting template provides an outline and place to share your email marketing status, recent wins, and lessons.

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Template Budget Programs Click Rate Lead Ranking 99

Optinmonster

APRIL 4, 2024

Are you looking for the best Mailchimp alternatives to supercharge your email marketing ? Mailchimp is one of the most popular email marketing services, but its popularity doesn’t make it the one-stop solution for all digital marketers. Also, consider how much time they’ll have to devote to email marketing.

Enterprise Management 61

Enterprise Management Email Marketing Marketing Automation Services Work Management 61

Optinmonster

JULY 12, 2021

Are you looking for the best blogging tools to make more money from your WordPress site? Blogging has risen in popularity over the last 2 decades, and it’s proven to be one of the best ways to connect with your audience, improve user experience (UX), and attract new leads. 9 Blogging Tools to Make More Money. OptinMonster.

Tools 69

Tools Lead Ranking Lead Scoring Blogger 69

Binary Demand

JUNE 7, 2023

B2B marketing automation brings a transformative edge, allowing businesses to streamline processes, enhance efficiency, augment sales, generate personalized campaigns, obtain better lead generation, and drive targeted engagements. The businesses must sustain a concrete brand value over all the sales channels.

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Marketing Automation Services Marketing Automation Enterprise Management Work Management 98

Vidyard

APRIL 30, 2021

To be successful at sales prospecting, you need to be able to reach out and connect with customers in a meaningful way. The beauty of sales prospecting with video is that in just under two minutes , you can: Catch a prospect’s attention by emailing a video personalized made just for them. Show a quick demo of your product.

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Template Video Marketing Top of Funnel Ideal Customer Profiles 137

Scoop.it

FEBRUARY 15, 2024

Anyone can argue that small businesses need email marketing more than anyone else. That’s why email marketing is a perfect fit for them. That’s why email marketing is a perfect fit for them. Email marketing helps companies communicate their message effectively and build relationships with their customers. Not convinced?

Small Business Marketing 93

Small Business Marketing Email Marketing Business Paid Search Agency 93

The Marketing Blender

OCTOBER 1, 2022

Your guide to building a marketing budget template. Looking to create a new marketing budget template for your business? Although a marketing budget template can take some time and thought to build, it’s not as difficult as you may think it is. Here are some tips on how to build a marketing budget template for your business.

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Marketing Budget Marketing Budget Creation Budget Programs Template 98

SalesIntel

APRIL 17, 2024

In the B2B industry, email automation has become a transformative tool enabling you to streamline communication, offer personalized content, and cultivate leads efficiently. To enhance your email campaigns, it’s crucial to understand and implement effective strategies for B2B email marketing automation.

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Automation Marketing Management 52

Vidyard

NOVEMBER 11, 2020

Why is using video for sales emails a smarter way to engage prospects and advance deals? Sales videos allow them to quickly learn what your company has to offer—along with a host of other benefits we’ll explain below. What is Video for Sales? Benefits of Video for Sales Emails 2.1 What is Video for Sales?

Video Marketing 168

Video Marketing Cold Calling Lead Ranking Enterprise Management 168

SmartBug Media

APRIL 7, 2022

When most brands think of an email campaign, the first things that come to mind are newsletters and sales promotions. Although these are important items in a brand’s marketing efforts, sticking to these two types of emails is going to exhaust the audience and dissolve your contact list. Create base templates.

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Email Campaigns Practices Campaigns SMS 105

Vidyard

JULY 27, 2022

“Virtual selling” isn’t a new term, but over the last few years, it’s gained serious prominence in the sales world. Traditionally, outside sales meant face-to-face selling—whether that was via door-to-door sales, in-person customer meetings, or events and conferences. Average Engagement for Different Lengths of Video 4.

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Template Video Marketing Work Management FAQ 73

SmartBug Media

MAY 12, 2023

Typically, a lead has filled out a form with more than just an email address, often for some sort of content-based offer on your website. MQLs are people who have raised their hands (metaphorically speaking) and identified themselves as sales-ready. What is a sales-qualified lead (SQL)? What is a marketing-qualified lead (MQL)?

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Marketing Qualified Leads Lead Ranking Sales Qualified Leads Hubspot 98

Hubspot

APRIL 25, 2023

Here's the burning question: Does AI have a place in sales, and how does it affect our current sales processes? We'll review use cases of AI emails, their pros and cons, and the tools you should consider when adding this tech to your arsenal. Here are three examples of how teams use AI to generate sales emails.

Tools 69

Tools Lead Ranking Template Outreach 69

Optinmonster

JULY 16, 2021

Are you looking for the best promotional email examples that you can use for your own business? Whether you need a promotional email template or you just need a bit of inspiration, you’re in the right place. 9 promotional email examples. How to write a promotional email. What Is a Promotional Email?

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Promotion Examples Landing Pages Click Rate 139

SmartBug Media

DECEMBER 7, 2023

This blog was co-authored by fellow SmartBug Rebekah Goode. You already have an idea of what a perfectly punchy hook for a sales email should look like. Scenario : You're crafting a multi-step email campaign. Strategy : Dissect your campaign into specific, manageable prompts—one prompt per email.

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Marketing AI Ideal Customer Profiles Work Management Peer-to-peer 69

FunnelEnvy

MARCH 18, 2024

Studies prove that B2B prospects now prefer a digital buying journey over sales calls. Understanding your target audience is more important than ever for lead generation and improving the ROI of marketing and sales. Craft Targeted Messaging Imagine sending generic email marketing blasts that land flat with your audience.

Buyer Personas 57

Buyer Personas Marketing AI Ideal Customer Profiles Webinar Metrics 57

Hubspot

JUNE 16, 2020

When I sit down to write a blog post, I stick to a routine that has some flexibility. If you're writing for the professional who is part of a large organization, how does your blog cater to their needs? Many marketers agree — blogging is an important part of their content strategy. Are you keeping your audience in mind?

Enterprise Management 92

Enterprise Management CMS Development Marketing Automation Services Marketing Management 92

Binary Demand

JUNE 12, 2023

[ps2id id=’overview’ target=”/]In the fast-paced world of B2B marketing, effective email marketing plays a crucial role in engaging prospects and nurturing customer relationships. However, managing and enhancing email campaigns can be time-taking.

Marketing Automation Services 98

Marketing Automation Services Marketing Automation Email Marketing Automation 98

Binary Demand

JUNE 12, 2023

[ps2id id=’overview’ target=”/]In the fast-paced world of B2B marketing, effective email marketing plays a crucial role in engaging prospects and nurturing customer relationships. However, managing and enhancing email campaigns can be time-taking.

Marketing Automation Services 98

Marketing Automation Services Marketing Automation Email Marketing B2B Marketing 98

SmartBug Media

JANUARY 23, 2023

Email and SMS messaging are personal channels that make use of catchy messaging and engaging imagery to quickly capture the attention of your subscribers and encourage them to take action. Each email and SMS subscriber is worth a certain amount of revenue, and that amount can be substantial if you run your campaigns right.

SMS 98

SMS Marketing Automation Services Marketing & Strategy Ad Exchange 98

CoSchedule

FEBRUARY 16, 2023

The initial email makes a polite introduction when you’re trying to get something done, whether it’s closing a deal or collecting information. That’s where follow-up emails come into the picture. Just the first follow-up email can increase your reply rate by 40% ! And while it’s important, it isn’t the whole story.

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Practices Urgency Marketing Best Practices Template 94

Navigate the Channel

NOVEMBER 6, 2023

Big data means businesses have more data-driven insights than ever before, which translates to quality relationships with customers and (hopefully) increased conversions along with a better bottom line. Digital marketing has come a long way over the last few years. Address broken links with a friendly 404-page and actionable options.

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Opt-out Blast Campaigns Opt-in Trade Show 65

Optinmonster

DECEMBER 19, 2022

Exit intent popups are an effective way to capture leads and increase sales on your website. You can put anything in an exit popup, from email signup forms to coupon codes to product or page recommendations. You can also use exit popups to grow your email list and increase traffic across your website. Kennedy Blue.

Intent 94

Intent Top of Funnel Examples Conversion 94

Outgrow

DECEMBER 3, 2021

Top 5 B2B Email Marketing Examples to Boost Your Engagement. In this blog, we discuss the best B2B email marketing examples that you can use today! To date, email marketing remains undefeated in the B2B domain. So let’s learn more about email marketing before diving into the best B2B email marketing examples!

Email Marketing 98

Email Marketing Outgrow Examples B2B Marketing 98

Vision6

JANUARY 31, 2023

Transactional emails. Like so many staples it’s not always easy to get them right, so we’ve asked our friends at Cumulo9 to help us out with some transactional email tips. What are transactional emails? A transactional email is a personalised, system-triggered one-on-one email with your customers about a specific transaction.

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Marketing Analytics Tools Tips Deliverability Trigger Marketing 98

Optinmonster

DECEMBER 5, 2022

You’ve probably heard of an email marketing funnel, but are you wondering how to build one and what all the fuss is about? Email marketing funnels are a super effective way to turn casual website visitors into loyal customers. It’s not magic, but with our ultimate guide, email funnels can be simple.

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Top of Funnel Marketing Funnels Email Marketing Conversion 74

Vidyard

SEPTEMBER 14, 2021

4 Types of Videos for Financial Services 2.1 Create Hyper-Personalized Videos to Excel in Conversions 3.1 Embrace the Playlist 4. Where to Use Video in the Sales Cycle 4.1 Post-Sale 5. Where to Use Video in the Sales Cycle 4.1 Post-Sale 5. Webcam Videos 2.2 Screen Share Videos 2.3 Hybrid Videos 2.4

Enterprise Management 139

Enterprise Management Work Management Marketing Management Sales Management 139

Brandpoint

MAY 18, 2020

In today’s digitally focused business environment, it’s more important than ever for sales and marketing departments to work together to create content and collateral that’s effective in driving sales. The new reality is that sales and marketing are continuously and increasingly integrated.

Top of Funnel 149

Top of Funnel Paid Search Agency Planning Work Management 149

ClearVoice

MAY 31, 2023

That’s why content marketing ROI shouldn’t revolve purely around sales. It should also focus on leading indicators of success, including different conversion stages. What are content conversion categories? Content marketing funnels don’t always result in sales. This metric lets you attach value to new email subscribers.

ROI 96

ROI Top of Funnel Multi-Touch Attribution Marketing Analytics Tools 96

SalesIntel

APRIL 17, 2024

In the B2B industry, email automation has become a transformative tool enabling you to streamline communication, offer personalized content, and cultivate leads efficiently. To enhance your email campaigns, it’s crucial to understand and implement effective strategies for B2B email marketing automation.

B2B Marketing 40

B2B Marketing Digital Marketing Funnels Marketing Funnels Mobile Marketing 40