Writing on the Web

NOVEMBER 14, 2012

I’ve said it before, and I’ll say it again: a business blog is the best way to get found online, the best way to connect with potential clients, and the pathway to turning readers into clients. It’s not likely they go online looking for you, your business or your blog. I keep hearing the same reasons, over and over.

SEO 100

SEO Internet Marketing Business Blogging Traffic 100

Writing on the Web

SEPTEMBER 6, 2016

Many online newsletter services provide templates you can choose from – just be sure incorporate your graphics, colors, etc. If you are using an online provider, like MailChimp , ConstantContact , Aweber or other service, be sure to consider how you will manage your database and keep your contact information private.

Newsletter 100

Newsletter Design RSS Template 100

Writing on the Web

AUGUST 21, 2014

When you’re competing online with other experts in your field, what makes you stand out? How are your prospects (and clients) finding you among all the other blogs and sites online? Sometimes saying what you mean is the best route to attracting readers. The ABC’s of Great Blogging. A great headline. A Great Headline.

Business 100

Business Sample Business Blogging Budget Programs 100

Writing on the Web

APRIL 13, 2016

Simply put, the best way to get more likes and followers is to engage your audience. One of the best things about social media is that it can help you understand what your customers think about your products and services. Arguing with a client online. Posting too much. Ignoring user comments.

Social Media 100

Social Media Blogger Media Ideal Customer Profiles 100

Writing on the Web

JUNE 9, 2011

I’ve said it before, and I’ll say it again: a business blog is the best way to get found online, the best way to connect with potential clients, and the pathway to turning readers into clients. It’s not likely they go online looking for you, your business or your blog. I’m not saying that.

Digg 100

Digg Buzz Blogger Internet Marketing 100

Writing on the Web

MARCH 17, 2014

The field of online research methods is new and expanding rapidly. This is how I do research, because that’s what I know best. Blogs and online news sites (Huffington Post, HBR, AllTop, etc.). What’s been your experience researching in this new era of online content? Crowd sourcing.

Research 100

Research Content Wikipedia Marketing Proposals 100

Writing on the Web

APRIL 16, 2011

It’s all fine and dandy to spend time, money and energy upgrading, re-designing, and adding content so that you have an automatic lead generating system online, but if your output is more than your incoming business results, it’s all just silly, isn’t it? How to use ready-to-publish content to get the best reader responses.

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100

Writing on the Web

NOVEMBER 27, 2014

All of our clients who have invested their confidence and time with us to learn better online marketing. I wish you the best for Thanksgiving and for the end-of-the-year festivities in your own countries! Thanks so much for reading. Thanks for subscribing. Thanks for the occasional comments, tweets and re-tweets.

Business Blogging 100

Business Blogging Business Broadcasting Internet Marketing 100

Writing on the Web

OCTOBER 30, 2014

I once asked a guy who founded an online training service what his back-story was, and he didn’t know what I meant. He thought I would see the obvious, that there was a gap in what was available online and an opportunity to make money. Storytelling is the best way to do that. But we don’t see that on many websites, do we?

Personalization 100

Personalization Storytelling Thought Leadership Newsletter 100

Writing on the Web

JULY 3, 2014

Whats Best?" width="300" height="200" title="Newsletters, Social Media, Blogs: Whats Best?" /> Have blogs and social media replaced e-newsletters ? Content Marketing Managing Your Ezine & Blog Tasks Newsletter Nuggets Ezine Attracting Clients e-newsletters newsletters Online Marketing'

Newsletter 100

Newsletter Social Media Media Best Practices 100

Writing on the Web

FEBRUARY 29, 2012

Facebook has since degenerated to an all-inclusive social media outlet for friends and family, but LinkedIn still retains its reputation as an online social networking service for the working world. As of last month, LinkedIn reported an astounding 131,200,000 members, with 12% of those being entrepreneurs.

Linkedin 100

Linkedin Peer-to-peer Business Tips 100

Writing on the Web

MAY 9, 2011

And how do you do that through your online content ? As I was reviewing two clients’ online content marketing this week, I was struck by how few professionals have well-written content that engages readers. They may not know which is best so your online site has to do some convincing and comparing. Tweet This!

Marketing Websites 100

Marketing Websites Digg Content Buzz 100

Writing on the Web

FEBRUARY 4, 2016

Because if you write your own blog, you may think that quality content is all you need to get found online and attract clients. Even when you only want to reach out to specific people, you will have to use local SEO services so as to get the best results. It’s not. Your blog needs good Search Engine Optimization , or SEO.

SEO 100

SEO Content Marketing Paid Search Agency Advertising Agencies 100

Writing on the Web

JULY 26, 2010

And yet, if these same professionals realized that a business blog is the best way to get found online, the best way to connect with potential clients, and the pathway to turning readers into clients , they might see things a little differently. It’s not likely they go online looking for you, your business or your blog.

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

JUNE 8, 2010

I’m going to offer some free teleclasses soon on blogging tools and best practices, and this information is necessary so I can know what’s needed most. Online Surveys & Market Research. I’m curious… what kind of blogging platform do you use? New Poll: What Do You Need to Master for 2008?

Business Blogging 100

Business Blogging Tagging Customer Surveys Online Marketing 100

Writing on the Web

JULY 8, 2015

Know what works best for your content marketing strategies, especially when creating a website or blog, introducing yourself, a new product, or special promotion. But quite often, it’s unlikely we will actually know a person doing an online review, unless they are a well-known author or respected expert in the field.

Click Rate 100

Click Rate Blogger Trigger Marketing Contact Marketing 100

Writing on the Web

OCTOBER 8, 2014

Thomson writes, “The success of House of Cards for Netflix is unlike any previous television show and has become a symbol of the online content movement.”. Be the best answer for your customer. He expands on this with three content marketing lesson points: 1. Tell your brand’s story with content, and take risks doing it.

Television marketing 100

Television marketing Content Business Blogging Impressions 100

Writing on the Web

JULY 16, 2014

Newsletters: What’s the best format to send yours so it gets delivered, opened, and read? . Favorite resources for online marketing I like to use. There is a definite divergence of opinions, but according to my readers, the preferred formatting and distribution method for e-Newsletters is HTML. Required unsubscribe info.

Newsletter 100

Newsletter Opinions Work Management Distribution 100

Writing on the Web

OCTOBER 25, 2011

More people online in your field writing about the same things (some better, some worse). Here are a few suggestions to think about: Sit down and try to figure out what you need to do the most to get best results, make a list of your content marketing strategies. 3 Biggest Challenges for Online Content Marketing? So what to do?

Content Marketing 100

Content Marketing Content Marketing & Strategy Consulting 100

Writing on the Web

JULY 29, 2010

Social proof is such a strong trigger for online action, it’s good to know what works best for your Web content marketing strategies. But quite often, it’s unlikely we will actually know a person doing an online review, unless they are a well-known author or respected expert in the field.

Ning 100

Ning Trigger Marketing Digg Landing Pages 100

Writing on the Web

JULY 15, 2010

A blog is still “The best darn content marketing tool on the planet!&# The name will remain the same, but the tag line will read, “ How to Use Online Content Marketing to Get Found, Get Known, and Get Clients.&#. Will marketers be able to influence online buying decisions with subconscious persuasion powers?

Content Marketing 100

Content Marketing Ning Work Management Content 100

Writing on the Web

JULY 31, 2013

The solutions: The systems I’ve found to work best with the clients I serve involves a combination of learning to write quick posts, getting contributions from qualified guest authors, and using an appropriate content subscription service. A business blog is still the best darned marketing tool on the planet !

Business Blogging 100

Business Blogging Business Blogger Custom Publishing 100

Writing on the Web

SEPTEMBER 4, 2013

But these are only a few among the vast resources available online. Granted these platforms have a large online presence, but if you really want your business website to grow, you should consider specialized niche forms of social media also. As such, it is in your best interest to promote your blog using pictures.

Business Blogging 100

Business Blogging Tips Business Social Media 100

Writing on the Web

AUGUST 2, 2010

What has brain science taught us about how people are persuaded to take action online ? As a journalist-turned-psychologist, turned-online-content-marketer, you might imagine that these issues keep me up at night … or not! I believe this is important stuff for any professional who wants an effective online presence.

Trigger Marketing 100

Trigger Marketing Copywriting Digg Urgency Marketing 100

Writing on the Web

FEBRUARY 2, 2011

To make money online , you need systems and software helpers. Obviously, of course, I promote KickStartCart , as the best, most comprehensive shopping cart and database management system on the planet. How to Make Money Online (…at any age, from any place). Authors Can Make Money – Online more than in bookstores.

Tools 100

Tools Digg Blogger Work Management 100

Writing on the Web

MARCH 14, 2011

What’s the best way to write a script for a video ? Most of the time I focus on how important it is to write quality online content for your readers, and teach my clients to achieve maximum results, they have to be writing things that are relevant and important to their readers: how do you solve their problems. What do you think?

Video Marketing 100

Video Marketing Content Marketing Digg Content 100

Writing on the Web

NOVEMBER 23, 2010

Louise Baker ranks online degrees for Zen College Life. She most recently wrote about the best colleges online. Tags: Content Marketing Online Marketing Social Media Stuff online traffic SEO social media marketing. Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us.

Twitter 100

Twitter Enterprise Management Content Marketing Marketing Management 100

Writing on the Web

JANUARY 19, 2012

What email promotional subject lines got the best open rates? Although it’s a bit dated, a tried and true review of some sophisticated blog writing concepts is Sonia Simone’s review of the best of Copyblogger for 2008. (I warned you, it’s a bit dated, but the concepts are proven and stand the test of time.).

Planning 100

Planning Marketing Plans Content Marketing Content 100

Writing on the Web

JANUARY 20, 2014

I’m interested in learning more about: The sequenced action steps for attaining best-seller status once the book is finished. Easy ways to reach your readers online. Honestly, it is work, as I’ll be learning everything that’s changing in the world of digital book publishing, particularly the marketing pieces.

Amazon 100

Amazon PR Social Media Search Marketing 100

Writing on the Web

JANUARY 16, 2013

Covering new topics is one of the best ways to get new readership as well as appeal to your current audience. ChamberofCommerce.com offers free online listings to help drive online leads. Swapping guest blog posts with another business also infuses new life into a blog. Megan Totka is the Chief Editor for ChamberofCommerce.com.

Business Blogging 100

Business Blogging Business Blogger Buzz 100

Writing on the Web

DECEMBER 19, 2012

The obvious benefit to outside companies is the ability to add a link to increase their own online credibility. ChamberofCommerce.com is one of the web’s largest online business directories. But such practices are not without peril. About our Guest Author : Megan Totka is the Chief Editor for ChamberofCommerce.com.

Outreach 100

Outreach Tips Blogger Paid Search Agency 100

Writing on the Web

JUNE 4, 2010

I also help coaches, consultants, authors, and other smart professionals with their online marketing. My content marketing consulting blog is here, at WritingontheWeb.com , all about online content marketing. Most of it is done on your business blog, which is quite simply, “ The Best Darn Marketing Tool on the Planet.&#.

Positioning 100

Positioning Content Marketing Banners Content 100

Writing on the Web

APRIL 11, 2011

That’s why there’s a tsunami of information online about content marketing. My best clients are the ones who found me and called me. They wouldn’t have found me without my having published a ton of content online, and written a few things they agreed with. your customers will come to you. Compelling.

Rules 100

Rules Content Digg Custom Publishing 100

Writing on the Web

DECEMBER 19, 2011

I guess the problem is this: blogging for your business is the best darn way to market on the planet. When your online marketing is working like it should, you have to cut back on things that take up too much time. It’s working for me to get found, get known and get clients. It works for my clients. You interested?

Business Blogging 100

Business Blogging Business Blogger Blast Campaigns 100

Writing on the Web

JUNE 3, 2010

The Content Marketing Institute is the brain child of Junta42 founder Joe Pulizzi, who has managed to gather some of the best and brightest marketers who are experts in content marketing tools and tactics. Tags: Blogs We Love Content Marketing E-Books Online Marketing blog commenting content marketing tips ebook tips.

Tips 100

Tips Content Marketing Best Practices Content 100

Writing on the Web

DECEMBER 22, 2010

All the best for 2011! Related posts: Happy Birthday to Patsi, Her Blog, & Her Online Business. It wasn’t easy getting the Hubby to put on his Mariachi costume and all, but I finally convinced him with a can of Mexican jumping beans… If you haven’t subscribed to JibJab , maybe this is a fun time to do so?

Digg 100

Digg Buzz Blogger Linkedin 100

Writing on the Web

SEPTEMBER 9, 2010

The best thing about Google Ads and Adbrite is that you don’t have to have lots of readers to put their ads on your site. If you’re just starting out blogging one of these is the best way to start. About the Author: Susan Long is a freelance marketing consultant who started her online life as a blogger. Blog this on Blogger.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100