Convince & Convert

JANUARY 15, 2018

The Facebook algorithm is changing again, and it’s bad news for brands who want to show up in the news feed. In a recent, inscrutable, Kremlin-esque press release , Mark Zuckerberg and team announced that they are changing the Facebook algorithm and will henceforth. The Facebook Algorithm Separates the Wheat and the Chaff.

Facebook 167

Facebook Word of Mouth Press Paid Search Agency 167

The Lead Agency

JUNE 7, 2018

Since the rise of social media, the concept of ‘going viral’ has captured the imaginations of digital marketers across the globe. In the following article we will look to current research on viral content and look at what it really takes to make an impression in a digital world. What Do We Mean By ‘Going Viral’?

Viral Marketing 48

Viral Marketing Peer-to-peer Broadcasting Word of Mouth 48

Biznology

MARCH 20, 2018

“The current catch-all these days for what I do is social media; unfortunately, when what you do is described as social media, people tend to think Facebook, Twitter, Pinterest, and maybe Google+. The post The best of micro-influencer marketing and long tail blogger outreach articles appeared first on Biznology.

Long Tail Marketing 199

Long Tail Marketing Blogger Outreach Paid Content 199

Martech Advisor

AUGUST 30, 2019

In this article, we look at three viral marketing campaign examples and what they imply for marketers. Viral Mobile Marketing Campaign Examples and What You Can Learn From Them. Tell us about your experience on LinkedIn , Facebook , or Twitter. Domino’s offered rewards for rival brands, enabled by image recognition.

Viral Marketing 85

Viral Marketing Mobile Marketing Campaigns Examples 85

Hubspot

MAY 28, 2020

This title suggests that they've found evidence of a parallel universe, and that by clicking on the article, you'll find an explanation of their findings. The article ends with the quote, "'We’re left with the most exciting or most boring possibilities,' said Ibrahim Safa, who also worked on the experiment.".

Traffic 92

Traffic Work Management Ethics Youtube 92

Marketing Insider Group

NOVEMBER 12, 2014

And while none of my posts “went viral,” I am engaging with thousands of new readers each month on that platform as well. So In the spirit of learning from the best, here are the 15 best LinkedIn Pulse articles on Marketing. The 15 Best LinkedIn Pulse Articles On Marketing.

Linkedin 100

Linkedin Work Management Best Practices Marketing Management 100

Contently

MARCH 2, 2023

Reels are full-screen, vertical videos of up to 90 seconds in length available on both Instagram and Facebook. While there are subtle differences between IG and FB Reels , we’ll focus on Instagram Reels in this post, given they have better engagement rates and have been in use longer than Facebook Reels.

Relevance 152

Relevance Brand Identity Branding Verticals 152

Optinmonster

FEBRUARY 21, 2024

Write Pillar Articles In our writing, we focus on writing one pillar article that covers everything, rather than writing a bunch of different blog posts all related to the same topic. Pillar articles are the highest quality posts that drive the majority of our traffic.) Google likes articles that are fresh and new.

Paid Content 77

Paid Content Traffic Webinar Metrics Marketing & Strategy 77

Hubspot

MAY 24, 2016

Trying to go viral? While the success of a viral post often hinges on chance, my team at Alexa set out to uncover some of the common characteristics of viral content to help others inform their content strategies. Measuring the Effects of Virality: An Analysis of 4 Unique Viral Posts. affected BuzzFeed’s traffic.

Viral Marketing 50

Viral Marketing Analysis Opinions Creativity 50

Ambal's Amusings

MARCH 18, 2010

Does viral work for B2B marketing? We asked B2B Marketing experts: What are the components of a "good" viral B2B Marketing Campaign? Every B2B marketer wants their content to be so widely acclaimed that it goes “viral.” In my opinion, that’s a successful B2B campaign due to a viral response.

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

The Lead Agency

APRIL 14, 2024

They could be sliced up into shorter-form content to capture attention on social media platforms like Facebook and LinkedIn. When researching for this article, I instinctively began to write that the majority of users were still under 25 years of age. You could submit them into awards videos. The sky is the limit.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Optinmonster

FEBRUARY 11, 2024

In this article, I’ll outline the key growth hacking strategies and tactics to help you grow user numbers fast. Check out our guides on getting traffic from Facebook and using Twitter for lead generation for more actionable tips you can use to spread the word on social media. How can you avoid becoming one of those?

Paid Content 89

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 89

Marketing Insider Group

JANUARY 24, 2023

Don’t expect to see any viral TikTok videos about data centers or enterprise software anytime soon. And understanding influence has a much longer shelf life of value than a viral TikTok video. It’s not as cool, fun or exciting as let’s say, working with Kim Kardashian or Jared Leto. Influence is more than just a noun or verb.

Enterprise Management 200

Enterprise Management Marketing Strategy Marketing & Strategy B2B Marketing 200

Sprout Social

DECEMBER 2, 2020

Is your brand’s target audience on Twitter, Pinterest, Facebook or Instagram? How to grow your Facebook audience. There’s been a lot of talk about the ever-changing Facebook algorithm, but it’s still more than possible to get new fans on the network. 15 Facebook post ideas to increase engagement.

Social Media 126

Social Media Media Viral Marketing Demographics 126

LeadSquared

SEPTEMBER 23, 2016

In August 2015, we had to write 5 articles in 7 days for a few sites we were guest blogging at. It had gone viral. I have heard that great content is the soul of everything viral. Someone even wanted to write an article from the comments itself. It was tough given the 3-people marketing team we had then. It attracted.

Viral Marketing 52

Viral Marketing Landing Pages Content Linkedin 52

Sprout Social

NOVEMBER 21, 2016

Set up Your Facebook Page for Success. Before we even get started on psychology, make sure your Facebook Business Page has been set up with all the necessary basics. Here are a few key items you should check on: Are your products or services easily purchasable on your Facebook Page? Emotional Connections Drive Facebook Shares.

Facebook 103

Facebook Tips Lock-In Work Management 103

Contently

JUNE 21, 2016

Everyone assumes that if Facebook were to drop an anvil on media companies, it’d come in the form of an algorithm reconfiguration, a change in the revenue split on Instant Articles, or some combination of the two. In reality, the news opened up the potential for disaster, due to a new tool Facebook just put in place.

Advertising Agencies 114

Advertising Agencies Facebook Advertisements Advertising 114

Sprout Social

AUGUST 1, 2019

Of all the social networks, Facebook arguably gives you the most amount of data to work with. Our easy-to-use Facebook reports contain a wealth of information and will help you shape your social media presence. Our easy-to-use Facebook reports contain a wealth of information and will help you shape your social media presence.

Facebook 80

Facebook Impressions Advertising Benchmark Ideal Customer Profiles 80

Contently

NOVEMBER 29, 2021

Several articles, like the link above, and YouTube videos accused McBroom of running a scam. We just get bombarded by viral content constantly, which makes it seem very accessible, and very achievable,” says Andrea Jones , an Ontario-based social media strategist. And it can be. That’s just not the case for most businesses.”

Social Media 170

Social Media Media Viral Marketing Class 170

LeadSquared

JANUARY 13, 2016

To kick-start the LeadSquared webinar series for 2016, we had award-winning viral video marketer Aashish Chopra from ixigo , share his expertise on viral video marketing. The webinar also threw light on how to approach content for virality, including closing the ROI loop, and future trends of viral video marketing.

Viral Marketing 52

Viral Marketing FAQ Webinar Metrics Video Marketing 52

Contently

SEPTEMBER 22, 2016

The blog has hundreds of thousands of devoted readers, its stories regularly go viral on Reddit and in the press, and coverage of it ultimately ties back to the GE brand. Going viral is tough to predict, but GE’s success isn’t by accident. The also story went viral on Reddit, reaching the third spot on the homepage.

Viral Marketing 60

Viral Marketing Press Content Marketing Report 60

Contently

MARCH 1, 2022

In a web awash with looted ideas, what pitfalls do content marketers face when looking for a cheap, viral fix? ” Within hours major celebrities did denounce FuckJerry, and the hashtag #fuckfuckjerry went viral. Facebook recently released a list of its top 20 most-viewed posts. Is there any such thing as a free meme?

Thought Leadership 172

Thought Leadership Aggregators Paid Content Ethics 172

Sprout Social

FEBRUARY 6, 2023

Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. Features for lead generation: Facebook lead ads Twitter ads LinkedIn ads TikTok ads Here’s an example of a Sponsored Carousel Ad on LinkedIn by Refinitiv.

Social Media 101

Social Media Features Media Curation 101

The Point

OCTOBER 7, 2014

Foremost amongst the competition are the big three social networks: Twitter, LinkedIn, and Facebook, all of which, to varying degrees, rely on advertising to monetize their huge user bases. However, it also drives much higher conversion rates (up to 7x, in our experience) compared to Twitter and Facebook.

Paid Content 100

Paid Content PPC Twitter Linkedin 100

Tony Zambito

DECEMBER 12, 2020

Cropping up ubiquitously on social media platforms such as LinkedIn, Twitter, and Facebook are articles about everything virtual and remote. There is a growing mental health crisis emerging from the viral fires of the COVID-19 pandemic. Some, maybe forever.

Business 252

Business Thought Leadership Statistics Budget Programs 252

Sprout Social

JULY 19, 2022

Forward-thinking brands use them with specific goals and intentional strategies in mind—whether they’re making their product go viral or gaining international press. In this article, we break down everything you need to know to hashtag with confidence. How to use hashtags on Facebook. bill.hirst. ?? How to use hashtags.

Effectiveness 122

Effectiveness Social Media Paid Search Agency Viral Marketing 122

Webbiquity

MARCH 24, 2010

As you may know by now, article marketing is an effective way to gain credibility and establish yourself as an expert in your field. By writing articles about topics of interest to your readers, and distributing them on article directories, you can give your content the kind of exposure that would be hard to get anywhere else.

Social Media 100

Social Media Digg Social Marketing Marketing & Strategy 100

Optinmonster

OCTOBER 31, 2023

Every day, millions of articles, blog posts, videos, and social media updates are published, competing for the attention of online users. Articles with high click-through rates act as ranking factors for search engines , signaling that the content is valuable, potentially boosting its ranking in search results. What makes them tick?

Click Rate 98

Click Rate Examples Lead Ranking Work Management 98

Marketing Insider Group

MARCH 29, 2023

In this article, I’ll cover five real marketing lessons we can learn from the likes of White Lotus, Outer Banks, and other current TV favorites. The ad highlighted Patagonia’s authentic commitment to sustainability — and went viral, to boot. This helps to build connection and trust — and ultimately, loyal customer relationships.

Storytelling 229

Storytelling Brand Identity Branding Paid Search Agency 229

Sprout Social

JANUARY 11, 2024

In this article, we’ll highlight 10 metrics to show you how to measure brand awareness and explain why you should measure it. For example, your brand awareness may have improved if brand mentions increase following a viral Instagram post from an influencer. They capture the subtle yet significant impressions your brand leaves.

Brand Identity 110

Brand Identity Branding Aggregators Marketing Analytics Tools 110

Optinmonster

DECEMBER 21, 2023

In this article, we’ll look at 5 proven pre-launch ideas to include in your marketing strategy. The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it. You can also create viral articles or epic guides. But why stop there? These are things people will want to share.

Campaigns 90

Campaigns Ad Building Planning Paid Search Agency 90

Convince & Convert

MAY 17, 2013

Jonah Berger , Marketing Professor at the Wharton School , joins the Social Pros Podcast this week to discuss his bestseller Contagious: Why Things Catch on , the science behind those viral marketing hits, and the importance of setting realistic and helpful goals with a viral marketing campaign. Please Support Our Sponsors.

Social Media 162

Social Media Media Viral Marketing Skype 162

Martech Advisor

APRIL 3, 2020

While memes and political news are viral like the flu, B2B content behaves like a miserable fungus, with virality close to zero. But there is a huge gap between a relevant article and a hilarious meme—these are completely different levels of virality. Why is spreading ideas so hard, and can it become more effective?

Enterprise Management 143

Enterprise Management Work Management B2B Marketing Marketing & Strategy 143

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. His post covers everything from Facebook ads to internet marketing. Even Facebook asks for her help.”

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Oktopost

SEPTEMBER 13, 2022

They use LinkedIn to share company news, recent discussions, and informative articles. Twitter is a fast-paced social media platform that’s perfect for sharing news, articles, and other timely content. Doesn’t take long to create a tweet that can go viral. High viral possibility. Pros: Fast-paced environment.

Social Media 84

Social Media Work Management Marketing Management Service 84

Convince & Convert

JANUARY 22, 2015

Often, you can’t even rely on your social feeds if you really want a specific article or video to go viral. BuzzFeed, for example, uses Facebook to promote its articles, and what better way to use Facebook than via its RTB exchange, FBX. But paid links are just the beginning of what’s possible.

Ad Exchange 145

Ad Exchange Intent Signal Viral Marketing Distribution 145

ClearVoice

JANUARY 16, 2019

Despite our best efforts, sometimes major players like Google and Facebook change the rules on us and cause us to back up and reassess our efforts. Your Facebook engagement probably stunk in 2018. Your answer may depend on who you ask and what you plan to do about your current Facebook strategy. Zuckerberg’s goal.

Facebook 66

Facebook SMS Viral Marketing Paid Search Agency 66