Anyword

FEBRUARY 1, 2023

Whether you’re a copywriter, blogger, or content creator, you know that coming up with fresh and exciting ideas isn’t always easy. Here, we’ll be exploring six of the most common problems that writers and copywriters run into while creating content and providing tips on how to overcome them.

Process 98

Process Copywriting Content Blogger 98

Anyword

JANUARY 12, 2022

It’s been a long-standing debate in the world of copywriting , but now’s the time that we settle the score for good — or at least try to. Some could say that longer copy in reference to advertising started as magazine advertorials or direct mail ads. Improves SEO rankings for content such as blog posts and articles.

Copywriting 98

Copywriting Best Practices Advertorials Paid Search Agency 98

Contently

OCTOBER 16, 2018

When I asked about brand publications, the follow-up question I heard from this group most often was, “Do you mean the magazines in airplanes?” For the last few years, I’ve done freelance copywriting for a major e-commerce brand, on a project-by-project basis. Which, I don’t know, fair. But is it more desirable?

Work Management 167

Work Management Brand Identity Branding Paid Search Agency 167

nDash

OCTOBER 26, 2020

Kate Smedley – HR Tech Copywriter . Freelance writer specialising in HR, HR technology and recruitment, writing research focused articles, content and whitepapers on current issues affecting HR and recruitment professionals. . Tess Taylor – HR & eLearning Copywriter . Type of content: Blogs. Press release.

Marketing Budget 98

Marketing Budget Marketing Budget Creation Enterprise Management Work Management 98

Contently

JANUARY 6, 2017

The Furrow, John Deere’s magazine for farmers, has been in print since 1895. A few years ago, we published an article about the esteemed magazine, looking at how it’s managed to stay relevant in print even as digital outlets started to dominate. Damn, they don’t make copywriters like that anymore.

Content Marketing 151

Content Marketing Advertorials Work Management Content 151

WriteSpark

MARCH 26, 2009

Marketers use materials such as white papers, articles contributed to industry magazines or technical journals, and product comparison worksheets to help shape the purchaser's criteria and decision. Learn more about Janice's technical copywriting services. Counteracting the Competition.

Comparison 120

Comparison Copywriting Banner Ads Press 120

BOP Design

FEBRUARY 24, 2020

The inverted pyramid refers to the structure an article takes. Recently, my cohort Robin drafted an insightful article on copywriting for B2B websites and digital mediums. As she states in the article, digital content is consumed differently than print content. I’ve learned that successful copywriters don’t just appear.

B2B Marketing 69

B2B Marketing B2B Copywriting SME 69

BenchmarkONE

APRIL 8, 2020

In this article, I’ll walk you through how to grow and manage large content teams, including the strategy I use to get my content to rank on Google. According to Forbes magazine, around 63% of businesses don’t have anything that resembles a content strategy. Review: Articles that need to be reviewed by the editor.

Content Marketing 137

Content Marketing Ad Building Planning Paid Search Agency 137

ClearVoice

NOVEMBER 2, 2018

Think about articles you’d see in a magazine or newspaper. SEO copywriter/generalist. Generalist copywriters are jacks-of-all trades. Another level of generalists are SEO copywriters. Subject matter experts are smart choices for deep content like: Pillar blog posts or articles. Advertising copywriter.

Copywriting 111

Copywriting Content Click Rate Social Media 111

Anyword

SEPTEMBER 9, 2022

To celebrate World Trade Day, the ice cream brand created the #FairTweets campaign , which included a microsite that allowed people to write a tweet and Ben and Jerry’s would “recycle” any unused tweet characters by replacing them with a message about World Trade Day and a link to an article about fair trade (and of course, the hashtag #FairTweets).

Social Media 98

Social Media Conversion Media Tips 98

nDash

JANUARY 26, 2022

I particularly love to focus on SEO blogs that contain actionable advice, or magazine articles that prompt reflection or encourage human connection. It could be an article brimming with technical speak for a tech firm or an inspirational blog for a non-profit. Boma Wokoma . Carson Winter. I have a B.S.

SEO 52

SEO Copywriting Storytelling Domain 52

ClearVoice

AUGUST 28, 2023

Think of how magazines like Oprah featured monthly experts in personal finance, life coaching, and home decorating spaces. This strategy can help your sales team and copywriters close the deal, according to that article on RippleVAs.com. Those SMEs became household names! The audience coming to you through them has been vetted.

High Quality Lead 52

High Quality Lead SME Marketing Budget Creation Planning 52

Hubspot

AUGUST 20, 2018

It can be the title of an article or press release. Today, copywriters evoke those same gotta-have-it feelings by using words and phrases like: “Hurry!”. Webpages, magazines, billboards, emails: They’re all dominated by words and images. It can even be the first sentence of hand-written note. Exclusive offer!”.

Copywriting 77

Copywriting Advertising Agencies Paid Search Agency Trigger Marketing 77

Hubspot

MARCH 27, 2018

Moz has become the gold standard for SEO solutions and how-to articles. The Moz Blog's team of contributors offers an article per day to help expand your knowledge of search marketing. A co-founder of WIRED Magazine and a search engine marketing pioneer, Battelle's musings cover search and much more. SEO Copywriting.

SEO 78

SEO Marketing Websites Search Engine Marketing Copywriting 78

nDash

NOVEMBER 23, 2020

I write informative articles infused with personality and a touch of humour, creating a personal connection between company and customer. I’ve been published and/or received awards and recognitions from numerous magazines, including Narrative, Glimmer Train, and The Yalobusha Review. Stress management. Low-impact exercise . Nutrition

Marketing Budget 52

Marketing Budget Advertising Agencies Content Marketing Copywriting 52

ClearVoice

FEBRUARY 21, 2020

Fast forward to the age of 16, and she published her first article. And, I want to submit editorial content for higher education institutions, magazines, ad agencies, and massage organizations. But when her job description changed due to internal shifts, she decided to become a full-time freelance copywriter.

Paid Search Agency 108

Paid Search Agency Ideal Customer Profiles Television marketing Copywriting 108

nDash

NOVEMBER 2, 2020

My expertise is in writing medical white papers, but I’m also here to ghostwrite medical articles, blog posts and other educational materials for you. I have written research papers, journal articles, blog posts, and website articles. Tom Zakharov – Medical & Healthcare Copywriter . Type of content: .

Marketing Budget Creation 52

Marketing Budget Creation Marketing Budget Work Management Content Marketing 52

ClearVoice

DECEMBER 5, 2019

The role could be editor, copywriter, or ghostwriter. You can link your online work, but you can also upload documents, PDFs, magazine articles, and more if you have those samples. Content Types. Categories are the topic or industry that you work in: for example, travel, beauty, or business.

Ideal Customer Profiles 87

Ideal Customer Profiles Sample Network Marketing Copywriting 87

Convince & Convert

JANUARY 15, 2014

Chris is the publisher of Owner Magazine , CEO of Human Business Works, a publishing and media company, a keynote speaker, marketing consultant to major brands, and the bestselling author of six books. Website copywriter? I interviewed him via Skype while researching my article. Image via BigStockPhoto.com. Online marketer?

Copywriting 167

Copywriting Skype Conference Social Media 167

Convince & Convert

APRIL 2, 2015

Recently, the Content Marketing Institute and MarketingProfs reported that social media, email newsletters, site articles, blogs, and video remain the most popular content marketing tools among B2B marketers. We joined consumer brands like Net-a-Porter, Airbnb, and Red Bull last year and launched a quarterly print magazine.

B2B Marketing 153

B2B Marketing Paid Search Agency B2B Advertising Agencies 153

Integrated B2B

FEBRUARY 12, 2020

Copywriting tips, a wave of ABM insights, industry-specific marketing trends, harnessing the symbiotic sales-sustainability relationship and so much more. Copywriting tips for politically correct content. We had over 21 new blog posts last year—and in those we covered a lot! A good brief goes a long way.

Account Based Marketing 52

Account Based Marketing B2B Thought Leadership Thought Leadership ABM 52

Sprout Social

FEBRUARY 17, 2022

Some email newsletters are like mini-magazines, filled with stories, lessons and next steps. It also includes links to articles related to the core topic of making better decisions. Copywriting Crew: Cold outreach. If the initial post doesn’t do the trick, they have four additional opportunities for subscribers to click.

Template 128

Template Email Marketing Blast Campaigns Planning 128

Integrated B2B

JULY 19, 2019

When did you last peruse the fascinating articles on mashable.com or pick up the latest copy of WIRED magazine? If you’re also a Queen fan and want cylindr to help jazz up your technical content with a sprinkling of pop culture, get in touch for some kick-ass copywriting. Simple as that.

Storytelling 40

Storytelling Content Copywriting Communities 40

nDash

NOVEMBER 6, 2020

She is a real estate guru who has been published on Move IQ and Prime Location, and in Country Life magazine where she is a contributing features writer. . Anita Cooper – B2B Real Estate Copywriter . “My “Alexandra Johnson is a full-time freelance writer specializing in digital marketing, in particular content creation.

Marketing Budget 40

Marketing Budget Marketing Budget Creation Advertising Agencies Content Marketing 40

nDash

DECEMBER 14, 2020

I’ve written articles that have attracted millions of unique visitors to Fortune 500 companies, grown pageviews +607% over the course of just 10 months, and lead a team to lift organic traffic +390% in one year. A copywriter who’s passionate about helping my client get results through sharp, insightful copy. Computer software .

Marketing Budget 52

Marketing Budget Budget Programs Enterprise Management Marketing Budget Creation 52

ClearVoice

OCTOBER 18, 2018

Two years later, she became the fashion editor at Cargo magazine, and then took a sidestep into copywriting, penning for brands like Ralph Lauren, Bergdorf Goodman and many others. My articles in publications are paid for by them, so that’s where my loyalties lie.”.

Ethics 105

Ethics Blogger Copywriting Rules 105

The Effective Marketer

AUGUST 5, 2010

How they like (or don’t like) the perks, and when magazines like Inc pick that up and write a story. And the word gets around and your hiring costs are reduced because people are now finding you for a change. The best marketing ends up being what the employees tell their friends about their companies. United States License.

Marketing Budget 100

Marketing Budget Paid Search Agency Planning Work Management 100

Integrated B2B

AUGUST 30, 2019

These words should be banned from use by copywriters. I wrote an article recently that forms part of a thought leadership approach – a new (and possibly scary) direction for the B2B company. The article was based on an interview with a service partner, written from the service partner’s perspective. Stop talking about yourself.

Thought Leadership 40

Thought Leadership B2B Thought Leadership Advertising Agencies Copywriting 40

Heinz Marketing

FEBRUARY 24, 2020

I won’t get into the inside jokes there but Lisa Gschwandtner from Selling Power Magazine , thank you so much for joining us today. The magazine is still around, it’s in digital form. I have spent my life working for Selling Power Magazine. Lisa: Thank you. It’s great to be here. I’m thrilled.

Top of Funnel 62

Top of Funnel Cross-Selling Custom Publishing B2B Thought Leadership 62

Contently

AUGUST 16, 2016

According to a new survey of 140 magazine media executives in 39 countries, publishers are increasingly investing in native advertising—and they’re increasingly creating it themselves. If we take these stats as representative of the entire media landscape, this means that a majority of journalists are part-time copywriters.

Studies 60

Studies Paid Search Agency Ads Copywriting 60

ConvertKit

OCTOBER 21, 2020

These days, the best news isn’t found in magazines or the newspaper, or even on the web. What’s worse: much of the advice and newsletter examples out there are only applicable to brands—brands with dedicated design teams, professional copywriters, and far bigger marketing budgets. . #3: Austin Kleon’s weekly newsletter. #4:

Newsletter 106

Newsletter Examples Curation Marketing Budget Creation 106

ClearVoice

MAY 27, 2019

You have to focus on building up a client base, with steady anchor clients, and magazines or other outlets that you have a ton of assignments for. My first job was actually at a small business magazine that was called the New York Enterprise Report — it’s now owned by Crain’s Business. comes down to monetary.

Ideal Customer Profiles 82

Ideal Customer Profiles Copywriting Click Rate Fulfillment 82

ClearVoice

JULY 20, 2019

Freelance copywriter. As the former editor-in-chief of WIRED magazine Chris Anderson said, “Your brand isn’t what you say it is, it’s what Google says it is.”. If you are a copywriter, you could create a quick training on where to put certain copy on a home page to increase conversions. How’s your copy? Graphic designer.

Content Marketing 97

Content Marketing Business Marketing Budget Ideal Customer Profiles 97

ClearVoice

OCTOBER 11, 2019

While switching hats from features writer to copywriter to branded digital content writer to podcast producer takes some mental dexterity, and sometimes confuses traditional long-form journalists, Townsend believes that experience and adaptability are the two most important qualities for success. We dig deep into our resources.

Brand Identity 81

Brand Identity Branding Tips Ethics 81

The Lead Agency

OCTOBER 4, 2017

It seems everyday writers and experts are publishing articles and talking on the radio about how artificial intelligence and machine learning are going to change the world. This future might sound far off, but this scale of automation might only be a decade away according to Forbes magazine. Predictive analysis and lead generation.

Marketing AI 100

Marketing AI Paid Content Work Management Marketing Automation Services 100

SocialPilot

FEBRUARY 9, 2024

He was named the ‘Best Marketer’ for 2 consecutive years by B2B Magazine. Dela is a renowned thought leader in email marketing and posts around email development strategy, email marketing optimization, copywriting, subject lines, and new marketing trends and happenings. Why should you follow him? Why should you follow him?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Integrated B2B

SEPTEMBER 25, 2019

Whether it be a simple blog post, press release or magazine article, or a complex account-based marketing (ABM) project spanning six months, take it from me – a good brief goes a long way in saving you time and money (and headaches). Just to be clear, I’m not talking about the underwear kind. maybe I should’ve written screenplays?).

Paid Search Agency 40

Paid Search Agency Account Based Marketing Template Advertising Agencies 40