Unbounce

DECEMBER 2, 2020

So, of course you’re constantly looking for ways to shrink the workload—and that includes beefing up your landing page copywriting skills to maximize conversions. You may be wondering what he can teach you about landing page copywriting. “Multiple hats … love ‘em!” In reality, though, it’s a pretty tough gig. Surprisingly, a lot.

Landing Pages 145

Landing Pages Copywriting Tips Lead Scoring 145

Webbiquity

NOVEMBER 15, 2022

And while anyone can use social media to post an Instagram reel or write a short Facebook photo caption, you’ll need to consistently demonstrate a special set of abilities before you can call yourself a social media expert. Image credit: Austin Distel on Unsplash. Social media managers must also juggle multiple responsibilities.

Social Media 311

Social Media Work Management Marketing Management Media 311

Anyword

MARCH 10, 2022

While marketers and ad copywriters often hear that less is more when it comes to ad copy, that’s not always the case. According to our data, for most Facebook ads , the sweet spot for the ad headline is somewhere between five and eight words. There’s a time and place for witty, clever copywriting — but in your headline might not be it.

Copywriting 52

Copywriting Lead Scoring Lead Ranking Advertisements 52

Valasys

MAY 27, 2020

The art and science of writing your pieces of content in a way that suffices users’ search intent and is preferred by the search engine algorithms to rank on the SERPs, is called SEO copywriting. SEO copywriting is all about striking the right conversation with the customers. Define and Discover Your Target Audience.

Copywriting 64

Copywriting Conversion Rate SEO Conversion 64

ConvertKit

MAY 14, 2019

In this article, we will walk you step-by-step through the process of writing an effective email. We also like how Shanna Skidmore uses the common email copywriting practice of creating urgency and authority by using strong language that makes you feel like there’s more inside the email that you might want to learn.

Copywriting 87

Copywriting Practices Ideal Customer Profiles Best Practices 87

ConvertKit

MAY 14, 2019

In this article, we will walk you step-by-step through the process of writing an effective email. We also like how Shanna Skidmore uses the common email copywriting practice of creating urgency and authority by using strong language that makes you feel like there’s more inside the email that you might want to learn.

Copywriting 87

Copywriting Practices Ideal Customer Profiles Best Practices 87

Hubspot

SEPTEMBER 24, 2018

In 1923, master copywriter Claude Hopkins published a book called Scientific Advertising. 6 Brain Triggers Copywriters Use to Drive Sales. Let’s look at this modern example: This Facebook ad leverages something called the information gap. It helped the brand gain 25 million Facebook followers. Let me explain. High Prices.

Copywriting 77

Copywriting Trigger Marketing Comparison Banner Ads 77

Buffer

MARCH 18, 2019

While we don’t typically associate the art of copywriting with social media captions , the two are deeply intertwined. From specific writing techniques to the psychology behind bringing your stories and captions to life , you’ll leave today’s episode with several new copywriting tactics and strategies to try. – Pete Docter.

Copywriting 77

Copywriting Urgency Marketing Social Media Storytelling 77

ClearVoice

NOVEMBER 4, 2022

An article to check out SEO Myths—10 Times Almost Every SEO Expert Was Wrong. There are articles for both beginners and more advanced marketers. You can select from categories including growth marketing, copywriting, brand, and referral marketing. Just select a marketing topic and find the short article you need.

Newsletter 134

Newsletter Planning Paid Search Agency Work Management 134

BOP Design

SEPTEMBER 16, 2021

Think about the last compelling article you read about your industry. Work with an Experienced Copywriter. However, it’s unlikely any of them also have an advanced degree or experience in copywriting. The article or blog post is complete and published on your B2B website , what’s next? What was the perspective?

B2B Thought Leadership 115

B2B Thought Leadership Thought Leadership Tips Allocation 115

Anyword

MAY 5, 2022

Any publisher promoting content on Facebook, or other social platforms, knows that not abiding by the platform’s rules can have adverse effects on a campaign’s performance. For these purposes, we’re going to use Facebook’s policy guidelines. If Facebook finds anything that goes against its policies, the ad is disapproved.

CTR 98

CTR Copywriting Guidelines Urgency Marketing 98

Onalytica B2B

APRIL 4, 2017

There were also many celebrities and thought leaders presenting individual tracks on specific topics such as copywriting, split testing, virtual reality, artificial intelligence, content marketing, influencer marketing as well as channel specific tracks on Facebook, Instagram, Twitter, LinkedIn, YouTube, podcasts, Pinterest, Snapchat and live video.

Lead Scoring 0

Lead Scoring Lead Ranking Marketing AI Marketing Management 0

Anyword

SEPTEMBER 9, 2022

Engagement is the name of the game — whether you post on Facebook, Instagram, Twitter, or Pinterest. Facebook now has approximately 10 million active users. Instagram is the prime platform for engagement — marking 81% engagement versus Facebook’s 8%. Or Facebook? But on Facebook, it’s a slightly different story.

Social Media 98

Social Media Conversion Media Tips 98

Pam Didner

JANUARY 18, 2023

However, there’s been a lot of talk about whether or not tools like these pose a threat to a variety of different jobs, such as the livelihoods of programmers, copywriters, or even customer support associates. Copywriters need to watch out, but…. Everyone is excited about its many capabilities, myself included. Maybe not just yet.

Marketing AI 80

Marketing AI B2B Marketing Copywriting B2B 80

Anyword

MAY 16, 2022

You’ve been hard at work creating content that helps your audience solve their problems, so what’s the best way to boost your article’s performance? When marketers or copywriters have unclear, weak (or even multiple) CTAs, it becomes confusing or off-putting for the audience. So how do you go about encouraging them to do this?

Copywriting 98

Copywriting Landing Pages Urgency Marketing CTR 98

ClearVoice

FEBRUARY 22, 2021

As an example, he says Facebook groups are a bounty of valuable information, even if you have to do a bit of digging to find the right matches for your skillset and niche. She’s a freelance copywriter , but she’s also more than willing to pivot into other sectors with opportunities too. “I expanded my niche to other industries.”

Paid Search Agency 135

Paid Search Agency Copywriting Work Management Communities 135

Outbrain

AUGUST 15, 2018

But in order to achieve this effect, how do the rules of copywriting apply to native ads? Check out the following copywriting do’s and don’ts to make your native advertising campaign more effective. Given this variety, copywriting should be specific to your campaign’s ad format. Do: Write for your ad format. Final Takeaways.

Paid Content 35

Paid Content Copywriting Advertisements Advertising 35

Anyword

MAY 9, 2022

This five-part series will dive into how you can take a data driven approach to Facebook Ads copywriting, using research-backed insights to improve your content’s form, targeting and engagement. We’ll look at the ideal length and structure for different elements of your Facebook ads. Breaks up the Facebook feed.

Ads 98

Ads CTR Content Copywriting 98

Anyword

APRIL 15, 2022

AI copywriting platforms help marketers fine-tune their copy (in half the time) because most of them are designed to produce articles and other content that’s geared toward your audience’s interests. And over the last couple of years, AI has also taken the copywriting world by storm. This can be easier said than done.

Marketing AI 52

Marketing AI Copywriting Landing Pages Content 52

Stevens & Tate

MARCH 31, 2024

Using Hashtags on LinkedIn Using hashtags on social media platforms like Twitter, Instagram, and Facebook helps users expand their audience beyond their followers. Collaborating with a professional designer is a strategic investment in creating a logo that captures attention and resonates with your audience. Read more here.

Trends 59

Trends Allocation Advertising Agencies Paid Search Agency 59

Anyword

JANUARY 12, 2022

It’s been a long-standing debate in the world of copywriting , but now’s the time that we settle the score for good — or at least try to. With so much space and a hefty word count to play with, long-form copywriting allows you to really sell your story. Improves SEO rankings for content such as blog posts and articles.

Copywriting 98

Copywriting Best Practices Advertorials Paid Search Agency 98

Anyword

FEBRUARY 1, 2023

Whether you’re a copywriter, blogger, or content creator, you know that coming up with fresh and exciting ideas isn’t always easy. Here, we’ll be exploring six of the most common problems that writers and copywriters run into while creating content and providing tips on how to overcome them.

Process 98

Process Copywriting Content Blogger 98

Optinmonster

NOVEMBER 27, 2023

Do you need some stellar copywriting templates to push through writer’s block? As a marketing copywriter, there’s nothing worse than staring at a blank screen when a deadline’s looming. Our list of copywriting templates and copywriting formulas is subdivided for easy navigation.

Copywriting 110

Copywriting Template Work Management Marketing Management 110

Anyword

APRIL 6, 2022

The Approach Anyword combined years of experience with the Facebook algorithm and knowledge of creative best practices with its AI Copywriting Platform to generate click-worthy copy that resonated with Bold TV’s target demographics. But even the right content can fall through the cracks on a Facebook feed. CPC and nearly 1.5

Copywriting 52

Copywriting Lead Scoring Lead Ranking Demographics 52

ClearVoice

FEBRUARY 13, 2023

Let’s explore this question in our comparison of the AI copywriting assistants, Jasper and Copy.ai This includes millions of blog posts, articles, forum threads, online newspapers, and other types of content. is an AI copywriting tool built on OpenAI’s GPT-3 platform. versus ClearVoice! Here’s a tool that could help.

Marketing AI 52

Marketing AI Copywriting AIDA Template 52

Anyword

APRIL 27, 2022

Every copywriter has been there. But no matter how you think of it, writer’s block is a supreme waste of time, particularly for a swamped copywriter. Copywriters can let AI give them the inspiration that gets them past the barrier. Certain AI article writers will even compose an entire assignment, from ad copy to a lengthy blog.

CTR 52

CTR Copywriting Tools SMS 52

Optinmonster

OCTOBER 29, 2023

Blogging SEO Stats Only 38% of bloggers are updating older articles. Over 50% of bloggers report that it has gotten harder to get traffic from Facebook over the past two years, and nearly one-fifth say it has gotten harder to get traffic from Google. 59% of people will share an article without reading it first, or ever.

Statistics 94

Statistics Paid Content Stats Blogger 94

nDash

NOVEMBER 30, 2020

I use the blog posts, articles, press releases, whitepapers that I create, to help clients achieve just that.”. I’m Anup, I’m a freelance copywriter and content writer, with 5 years of experience in the writing field. From full-service copywriting to content creation in the form of blogs, articles, whitepapers and poetry.

Marketing Budget 64

Marketing Budget Marketing Budget Creation Budget Programs Work Management 64

KoMarketing Associates

JUNE 28, 2018

Facebook groups are often good, too. If for no other reason, try to talk to your customers for the same reason copywriters do: To steal their words. Copywriters will often lift entire sentences from this research. It is far easier to find and share 100 articles than it is to create 100 articles. How do you do this?

Webinar Metrics 130

Webinar Metrics Enterprise Management B2B Marketing Budget 130

Unbounce

APRIL 4, 2019

The blogs all say Facebook is for old people. If you stick to the search network and avoid display and YouTube ads, you won’t need design work, videos for ads, or elaborate copywriting. Facebook Ads. Once upon a time, running ads on Facebook was all the rage, but they’ve lost a little love over the last few years.

Paid Content 111

Paid Content Paid Search Agency Ads Purchase Intent 111

Hubspot

FEBRUARY 14, 2024

Yuval Ackerman, ethical email marketing specialist at Ackerman Copywriting , kicks off with her first tip: knowing your audience. Ackerman says, “I know brands that have their own Facebook groups or discord channels for their top fans. I’d urge sales email copywriters not to follow the app’s recommendations entirely.

Copywriting 66

Copywriting Click Rate Open Rate Paid Search Agency 66

Anyword

DECEMBER 1, 2021

Matt Lerner recently published an article about language/market fit — the point of which is to establish that a startup needs to find the narrative to tell its story that will resonate with its target audience. The output is a generated ad copy for Facebook. . Let’s look at an example of what Anyword can generate for WeWork.

Startups 93

Startups Copywriting Marketing & Strategy User-Generated Content 93

ClearVoice

JULY 5, 2022

If the main topic of your blog is copywriting, this can influence the content ideas for your blog posts. For instance, your copywriting blog may be organized around subtopics like email copywriting, social media copywriting, and public relations copywriting. Topics are the subjects your content is organized around.

Keywords 52

Keywords SEO Lead Scoring Lead Ranking 52

Hubspot

MAY 7, 2020

In the most recent HubSpot Research survey , marketers reported that Facebook provides the biggest return on investment. Our latest research shows that 18% of marketers in North America are using Facebook Groups. billion people using Facebook Groups globally, I can see this trend continuing to rise among marketers.

Social Media 98

Social Media Hubspot Trends Media 98

Anyword

APRIL 28, 2022

Here, we’ll discuss how publishers and marketers across industries can make a very simple change in their ad copy (specifically, for Facebook) and see a boost in performance. As we mentioned before, listicle-style headlines and articles have been a tried and true practice for many writers, copywriters, and marketers.

Conversion Rate 52

Conversion Rate CTR Conversion CPC 52

ClearVoice

JUNE 25, 2020

Twitter already announced the option to WFH permanently, and Google and Facebook will remain closed at least until 2021. Here, an example provided by Kreiger: Copywriter A : I am a copywriter who can write in all industries for all channels. . Click To Tweet. 7 predictions for the future of remote work. Or stressful?

Copywriting 126

Copywriting Ideal Customer Profiles Lead Ranking Click Rate 126

Anyword

NOVEMBER 8, 2021

But it’s still a challenge for copywriters to use the limited space to build convincing ad texts. The moral of the story for copywriters is to create the ad based on the audience. They also behave as a mediating link for articles and other social media platforms. Lucky for us, in 2018, Twitter doubled the character count to 280.

Twitter 98

Twitter Ads Effectiveness Copywriting 98