Sprout Social

FEBRUARY 17, 2022

Or at least, this was true until email marketing templates came along. Let’s explore how you can use templates to make your email marketing more efficient. Thankfully, this is possible using email templates and tools. How email templates accelerate marketing efforts. When to use an email marketing template.

Template 128

Template Email Marketing Blast Campaigns Planning 128

Sprout Social

JULY 25, 2023

Google Analytics (GA) offers solutions to these multi-pronged questions around social media analytics. Read on to find out how Google Analytics for social media helps with stronger reporting. Why use Google Analytics for social media measurement?

Marketing Analytics Tools 137

Marketing Analytics Tools Social Media Top of Funnel Analytics 137

Martech Advisor

JANUARY 8, 2020

Measuring the return on investment (ROI) on your marketing activities may seem like a challenge despite the advent of marketing analytics tools. To understand the concept and make it easy for you, we have compiled a set of best practices, formulas, metrics, and calculators to help you effectively measure marketing ROI in 2020.

ROI 109

ROI Practices Cost Per Click Lead Ranking 109

Optinmonster

SEPTEMBER 8, 2022

Maybe you’ve heard that email marketing is the best digital marketing channel, but have you ever wondered how to actually find the ROI on your email marketing? You must understand your return on investment (ROI) in order to make strategic decisions about your email marketing. What Is Email Marketing ROI? Let’s get started!

ROI 79

ROI Email Marketing Marketing Analytics Tools Marketing Budget 79

Marketing Insider Group

APRIL 17, 2023

The Ultimate Content Marketing Strategy Template By Michael Brenner We get it – creating a content marketing strategy from scratch is intimidating. Here’s our very own Content Marketing Strategy Template , designed to deliver results, so you can save time and start growing your business with content marketing. Why, you ask?

Paid Search Agency 322

Paid Search Agency Content Marketing Lead Scoring Lead Ranking 322

Martech

APRIL 30, 2024

This includes tools and solutions integral to MOps, such as data management platforms, analytics tools, customer relationship management (CRM) systems and content delivery platforms. Data utilization : Improved data collection and analytics lead to better customer insights and decision-making.

Efficiency 115

Efficiency Work Management Marketing Management Allocation 115

Hubspot

MARCH 18, 2020

Well, it requires social media analytics and reporting. What is social media analytics? Social media analytics is the process of gathering and analyzing data and reports based on metrics from one or multiple social media accounts. Social Media Analytics Reports. Types of Social Media Analytics Reports.

Social Media 101

Social Media Analytics Media Work Management 101

DivvyHQ

OCTOBER 4, 2022

But with the right template, you can simplify the process and get your campaign off the ground in no time. Check out our latest post for 5 templates to help you get started! It's no secret that marketing campaigns can be a lot of work.

Template 80

Template Campaigns Planning Marketing 80

Binary Demand

APRIL 24, 2023

Email is said to generate the most leads and, eventually, the highest ROI of any marketing channel. Your emails will be more ROI-driven while generating fewer unsubscribe requests or spam complaints if they are more relevant to the demands of your targeted recipients.

Ideal Customer Profiles 52

Ideal Customer Profiles Email Marketing ROI B2B Marketing 52

Martech

APRIL 15, 2022

Before you dive into your weekly or monthly marketing report, here’s what to consider as you become a better champion of reporting and analytics. This is especially important if you are doing deep-dive analytics or predictions on the information. HubSpot has a great template for evaluating marketing tactics.

Analytics 117

Analytics Work Management Marketing Management Click Rate 117

SendX

NOVEMBER 4, 2020

The return on investment (ROI) of email marketing is unmatched by any other marketing channel. In addition to the features available in other plans, you get custom templates, a customer journey builder, and behavioral targeting. These templates are mobile-responsive and they will look good on any screen size.

Work Management 270

Work Management Marketing Management Email Marketing Planning 270

SmartBug Media

JUNE 3, 2021

That’s why measuring ROI in your business is one of the most important things you can do to assure profitability and success. However, calculating your content ROI can also be challenging if you’re not sure how to measure it or if you haven’t set up key performance indicators or goals for your content.

Hubspot 94

Hubspot ROI Marketing Attribution Content 94

Rev

AUGUST 2, 2023

The reason I’m calling is because you’re a {Prospect’s Title} and we help {Titles} increase their client base and maximize their ROI. Our software offers a range of features that make marketing easier, such as automated customer segmentation, analytics and reporting and CRM integration. Do you have a moment before your next meeting?

Sales Management 78

Sales Management Ideal Customer Profiles Template Top of Funnel 78

Hubspot

MARCH 3, 2020

And we've seen examples of companies that saw phenomenal ROI after a social media campaign. But how are marketers managing multiple social accounts, encouraging proper engagement, and analyzing and proving their social platforms ROI? With social media analytics tools. Price: Marketing Hub Professional: $800/mo.

Social Media 101

Social Media Budget Programs Analytics Work Management 101

Martech

NOVEMBER 3, 2023

Build a consistent planning template MOps professionals are experts in structure and process. They play a crucial role by creating a consistent template for annual planning. This template outlines the necessary steps — from setting business objectives to shaping marketing tactics.

Planning 115

Planning Process Enterprise Management Lead Scoring 115

SocialPilot

JANUARY 26, 2024

” “Create an email template for reaching out to potential speakers for [Event]. Let’s say that analytics indicate that your audience engages more with how-to guides. The post 50 AI Prompt Examples For Marketers to Maximize ROI appeared first on SocialPilot.

Examples 77

Examples ROI Planning Work Management 77

Contently

NOVEMBER 10, 2022

For most Chief Marketing Officers (CMOs), the holy grail of content measurement is return on investment (ROI). Once published, Contently Analytics will show you which articles performed best, so you can double down on what’s working. Proving ROI for content is the biggest challenge marketers face—but it’s not impossible.

Lead Ranking 187

Lead Ranking Enterprise Management Lead Scoring Work Management 187

DivvyHQ

MAY 14, 2021

It can also be a very manual and time-consuming process if you don't have the right tech in place, or a solid reporting template to work from. Sure, building reports to track the performance of your (or your clients') content marketing efforts isn't sexy, but it's crucial. Let's fix that, shall we?

Template 52

Template Marketing Report Advertising Agencies Paid Search Agency 52

Webbiquity

JULY 21, 2020

to extract insights from analytics or generate leads). PaveAI allows agencies, ecommerce vendors, and businesses of all sizes to focus their content marketing efforts more effectively by using AI to identify correlations in Google Analytics data which would extremely hard to spot manually. Fortunately, no!

Marketing AI 348

Marketing AI Tools Paid Search Agency Marketing Analytics Tools 348

ClearVoice

MARCH 26, 2024

Quick Tip: UTM codes can help distinguish between a blog pushed on social vs. email Return on Investment (ROI): Calculate your content marketing ROI by placing a dollar value on clicks, impressions, and leads. The most common tools include: Google Analytics: It’s the gold standard for tracking metrics.

Distribution 52

Distribution Cost per Acquisition Marketing Analytics Tools Enterprise Management 52

Sprout Social

SEPTEMBER 2, 2022

Type: Deck template. Whether you’re a seasoned social listener who needs to streamline your findings or you’re new to it, this template will give you a leg up. Sprout Learning Portal (accessible to Sprout customers): Sprout Social Master Class: Listening and Analytics. Google Analytics Academy. Type: Template.

Social Media 114

Social Media Training Course Resources 114

Marketing Insider Group

APRIL 22, 2021

Data and Analytics Tools for Startups. Use these data and analytics tools for startups to learn about your audience and engagement. Google Analytics. Use Canva templates to design custom and professional graphics for social media and your website. Startups can even apply for credits. Sprout Social. Did we miss anything?

Startups 363

Startups Marketing Budget Budget Programs Tools 363

FunnelEnvy

MARCH 18, 2024

Understanding your target audience is more important than ever for lead generation and improving the ROI of marketing and sales. Market research involves gathering data from various sources, such as industry reports, competitor analysis, and website analytics. Hootsuite offers a popular buyer persona template.

Buyer Personas 57

Buyer Personas Marketing AI Ideal Customer Profiles Webinar Metrics 57

Webbiquity

MARCH 31, 2022

Predictive analytics are changing the B2B marketing landscape and for good reasons. Here’s how predictive modeling can benefit your B2B business: Enhanced productivity : Predictive analytics allow you to make informed decisions about what content will resonate best with your target audience. Wrapping Up.

Marketing Budget 291

Marketing Budget Enterprise Management Sales Management Work Management 291

Heinz Marketing

SEPTEMBER 9, 2021

Does the platform offer analytics? Personalization: Use machine learning and predictive analytics to automatically put the most relevant content in front of each buyer across channels. The landing pages, email templates, and mobile optimization has also been very satisfactory. What types of content does the platform support?

Marketing Automation Services 130

Marketing Automation Services Marketing Automation Automation Work Management 130

The Effective Marketer

MAY 24, 2012

The research was for UK based email marketers only, but the results are enlightening and can be transferred to any country, especially when it comes to best practices and ROI. ROI for email marketing is still there, despite many talking about the demise of email as social channels become more prominent. “70% The ROI of Email.

Customer Surveys 100

Customer Surveys ROI Email Marketing Effectiveness 100

Vidyard

NOVEMBER 29, 2016

Nearly half of participants report ROI is improving but a quarter say they don’t know what the returns are. Determining the ROI of video is a direct result of tracking metrics on video performance. Just 14% use advanced analytics, and that percentage has been constant for each year of the study. “The

Studies 65

Studies Account Based Marketing Analytics Video Marketing 65

Adobe Experience Cloud Blog

NOVEMBER 6, 2019

One needs to make sure to clean it up at regular intervals in order to get the best ROI from your email campaigns. While choosing a template, one must first define the goal of the email. Will a reusable, pre-existing email template do the job or should you rather invest in a custom, one-off design?

Budget Programs 130

Budget Programs Email Marketing Campaigns Marketing Budget 130

Valasys

MAY 13, 2024

Templates and bots features help automate repetitive tasks to save the business workers’ time and productivity. Real-time analytics give valuable information regarding your campaign’s performance. This is so you can refurbish your marketing efforts and receive maximum ROI with sales automation.

B2B Sales 40

B2B Sales Top of Funnel Automation Enterprise Management 40

Contify

JULY 2, 2017

the Market Intelligence function is being increasingly linked with business objectives which roughly translates into demonstrating business expansion driven ROI. That’s the most simple step they have been able to take towards demonstrating tangible value of their function and the ROI has been extremely encouraging. Design Templates.

ROI 40

ROI Marketing Management Paid Search Agency Newsletter 40

Rollworks

MARCH 20, 2019

You’re tasked with a new marketing initiative to implement, so you jump in immediately to try to show ROI as soon as possible. Luckily, we’ve developed an ideal customer profile template to help you out. You’ll develop this through both qualitative and quantitative analyses, and possibly some predictive analytics.

Ideal Customer Profiles 40

Ideal Customer Profiles Demand Generation Template Account Based Marketing 40

Sprout Social

MARCH 20, 2023

How to prove ROI of short-form video Proving the ROI of short-form video will help you get buy-in from your leadership team and gain their trust. According to Wyzowl, 63% of video marketers use video views as one of their metrics to measure ROI. And pro tip: pre-made video templates are a handy way to streamline your process.

Buy 114

Buy Video Marketing Template Social Media 114

LeadSquared

NOVEMBER 30, 2020

It helps you align your marketing strategies and manage activities across several channels to achieve maximum ROI from your campaigns. In this article, we will discuss in what ways campaign management software improves marketing ROI. 45% of agencies depend on automation technologies for their ROI.

Work Management 52

Work Management Marketing Management Marketing Automation Services Budget Programs 52

Content Marketing Institute

APRIL 23, 2018

Calculating the baseline costs involved in executing your content plan to effectively gauge ROI down the line (more on this below). Once you master the basics and your program grows more sophisticated , you can expand your focus to incorporate additional data points – and more advanced analytics techniques – into your measurement efforts.

Lead Scoring 106

Lead Scoring Lead Ranking Enterprise Management Template 106

Conductor

JANUARY 6, 2022

Keep reading for a recap of our greatest product hits released in 2021 centered around increasing your productivity, agility, and ROI reporting capabilities through simpler workflows. Complex reporting made simple with Workspace Templates. Measure the ROI of your organic marketing efforts. Discover a better way to build content.

Product 98

Product Enterprise Management Template Keywords 98

Predictive Response

AUGUST 15, 2022

These solutions also do not have creative and efficient functionalities for email templates, segmentation capabilities, or analytic tracking. Predictive Response , offers all of these features, plus automation, real-time analytics, and more for a competitive price. Here are some of the most used templates.

Newsletter 98

Newsletter Template Ad Frequency Eye-Tracking 98

Oktopost

APRIL 14, 2021

Given the ROI of 4400% , using a paid tool is totally worth it. Here are some of the basic limitations that come with sending messages Gmail/Outlook: They don’t support automation or analytics. They don’t allow you to harness the best of email marketing- bulk mailing, automation workflows , personalization, and analytics. .

Marketing Management 108

Marketing Management Email Marketing Marketing Automation Services Deliverability 108