Brandwatch Marketing

JULY 4, 2022

If you want to go a bit deeper than Instagram’s own analytics offering, this list is for you. Luckily, there are several Instagram analytics tools available to help brands understand what resonates with their audience and how they can optimize their content output. Top 7 Free Instagram Analytics Tools. in 2013 to 32.3%

Analytics 95

Analytics Tools Best Practices Tagging 95

Sprout Social

APRIL 12, 2022

Between the pandemic, emerging technologies and an information landscape where a viral Tweet or TikTok can mean success (or scandal), the world of communications has seen massive change over the past few years. The past decade created a permanent shift in communication, adding complexity to information dissemination and audience engagement.

Public Relations 108

Public Relations Stats Work Management PR 108

RebelMouse

JANUARY 13, 2023

This is a full guide on how to set up Google Analytics 4 (GA4) and connect it to RebelMouse’s Stats Dashboard. Create a Google Analytics Account First, you will need to set up a Google Analytics account. To create a property: Are you continuing from the "Create a Google Analytics Account" step above? Click Next.

Analytics 52

Analytics Google Stats Tagging 52

RebelMouse

JANUARY 13, 2023

This is a full guide on how to set up Google Analytics 4 (GA4) and connect it to RebelMouse’s. Stats Dashboard. Create a Google Analytics Account. First, you will need to set up a Google Analytics account. Create a Google Analytics 4 Property. Editor role to add properties to a Google Analytics account.

Analytics 52

Analytics Google Stats Tagging 52

Sprout Social

MAY 5, 2020

Eventually, you should carve out time to dig into all of the data in this latest Index report, but in the meantime, here are eight key stats to start a conversation with your team about the importance of social data. Action item: Social media is often the first place where customers will turn to for product and service information.

Stats 134

Stats Business Lead Scoring Lead Ranking 134

Martech

AUGUST 18, 2022

And there are also fans who seek out stats and other content relating to fantasy sports and betting. For current touchpoints, insights from customer preferences will inform the kind of content this is produced and distributed on digital channels. “We Other fans want a more engaged DX that complements a tour telecast on a second screen.

Digital Experience Platform 98

Digital Experience Platform Analytics Ideal Customer Profiles Touchpoints 98

Marketing Insider Group

MARCH 11, 2024

Here’s a stat to chew on: US marketers are now spending 41.9% Here’s a stat that’ll make you sit up: Video content is 1200% more effective than other types of content. Analyze and Adapt: Use analytics to track the performance of your videos. Remember, your title should be catchy, but also informative.

Fulfillment 235

Fulfillment Video Marketing Content CTR 235

Sprout Social

AUGUST 19, 2021

If not, product information can be uploaded via a spreadsheet. These shoppable posts look like regular pins with additional fields for pricing and availability information. Savvy sellers can use this information to confirm the existing voice of customer research against real examples. 3 ways to increase sales on social media.

Stats 133

Stats Examples Tips Top of Funnel 133

Marketing Insider Group

JULY 10, 2023

While you have more data and tools than ever, the glut of information can create a paralysis of analysis. CRM software, buyer intent data, competitive analysis, automation, CMS, and web analytics are vital decision intelligence tools. Powerful decision intelligence tools include programs that gather and organize your information.

Budget Programs 237

Budget Programs Marketing Automation Services CMS Development Marketing Budget 237

Sprout Social

APRIL 19, 2019

Here are the important stats for marketers to know, categorized by topic and ready for you to use in your social media strategy. Facebook demographic stats. Facebook usage stats. Facebook advertising stats. Facebook video stats. Facebook publishing stats. Facebook demographic stats.

Stats 111

Stats Cost Per Click Facebook Paid Search Agency 111

Hubspot

JANUARY 27, 2020

In fact, a Deloitte study notes that many marketing firms are ramping up their information technology processes because of it. To give you a bird's eye view of some of the most buzzed-about innovations that could impact marketers in the near or distant future, I've collected 45 stats related to four types of emerging technology.

Marketing AI 100

Marketing AI Stats Enterprise Management Emarketing 100

PureB2B

APRIL 6, 2022

In B2B sales, actionable contact and prospecting information might be the most important piece of the “success” or “failure” puzzle. Buyer intent data has become an effective and powerful analytical tool for B2B marketers. Did you know that sales reps, on average, waste about 60 minutes per day due to poor data ?

Intent Data 62

Intent Data Intent B2B Sales Stats 62

Webbiquity

FEBRUARY 28, 2023

Personalization: By leveraging data and analytics, B2B companies can use AI and ML to deliver a more personalized shopping experience to clients, including personalized product recommendations and promotions. Companies can then use this data to inform subsequent marketing strategies and improve the overall customer experience.

eCommerce 272

eCommerce Marketing AI B2B Marketing Trends 272

Parse.ly

DECEMBER 7, 2022

What is the information in the report telling us? . Most of the information in Parse.ly reports is available in the analytics dashboard. The main difference between reports and the dashboard is that reports are designed for simplicity and clarity while the dashboard gives you more in-depth contextual information.

Analytics 52

Analytics Comparison Custom Publishing Stats 52

Ontraport

NOVEMBER 4, 2019

We recommend looking at your marketing analytics in terms of the customer lifecycle. This stage is all about making that first impression by introducing yourself and working to earn your new leads’ contact information so you can keep in touch. Stats to track in the Attract stage. Stats to track in the Convert stage.

Stats 64

Stats Cost per Acquisition Cost Per Click Ad Frequency 64

KoMarketing Associates

SEPTEMBER 22, 2021

Why This Stat is Important: In the wake of COVID-19, many aspects of B2B marketing had to shift – this includes content. Why This Stat is Important: Digital marketing and related initiatives are continuing to grow at a fast pace given the ever-evolving world of digital opportunities.

Budget Programs 206

Budget Programs Marketing Budget Creation Statistics Allocation 206

Adobe Experience Cloud Blog

MARCH 11, 2019

Today’s analytics platforms can go a long way toward delivering stronger ROI and marketing attribution. Social media analytics aren’t a silver bullet, though. Social media analytics at every stage. These soft stats can help you spot the early indicators that lead to conversion. You start with early-stage metrics.

Marketing Attribution 132

Marketing Attribution Top of Funnel Multi-Touch Attribution Social Media 132

Optinmonster

JULY 7, 2021

Google Analytics lets you see what’s working on your site, how customers behave, and find areas to improve. Why Enable WooCommerce Google Analytics Tracking. When you connect a website to Google Analytics, it tracks your website activity and traffic. Plus, it creates its own analytics reports for you.

Marketing Analytics Tools 72

Marketing Analytics Tools eCommerce Analytics Google 72

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. WARC) 94% of B2B marketers implement ABM strategies.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Hubspot

MARCH 18, 2020

Well, it requires social media analytics and reporting. What is social media analytics? Social media analytics is the process of gathering and analyzing data and reports based on metrics from one or multiple social media accounts. Social Media Analytics Reports. Types of Social Media Analytics Reports.

Social Media 100

Social Media Analytics Media Work Management 100

KoMarketing Associates

DECEMBER 8, 2021

B2B buyers have access to more data and information than ever — and that isn’t always a good thing. Buyers can get lost, not just in the buyer’s journey, but also in the overload of information and options they find online. Like organic traffic, this data can be viewed in most search engine analytics dashboards.

Top of Funnel 244

Top of Funnel Buyer's Journey Advertising Benchmark B2B 244

KoMarketing Associates

NOVEMBER 6, 2014

There are so many good reports and surveys being conducted (* cough ) and truthfully, some of the stats surprise me. Today, I’m going to look at some of these more surprising stats and discuss what they really mean to marketers. With analytics, call tracking solutions, and marketing automation systems, it’s not a “How do I measure?”

Stats 120

Stats B2B Marketing B2B Lead Gen 120

Hubspot

JULY 12, 2019

What's the one thing more overwhelming than the volume of your analytics data? I'm willing to be its the volume of analytics plugin options on WordPress. Installing an analytics plugin for your WordPress site allows you to get all your site's data, metrics, and insights without leaving your WordPress dashboard. MonsterInsights.

Analytics 77

Analytics Marketing Analytics Tools Best Practices Stats 77

Optinmonster

OCTOBER 29, 2023

It can be difficult to keep up with the constantly changing stats and facts about blogging. Ultimate List of Blogging Statistics and Facts We hope these blogging stats give you some insight and help you make healthy decisions for your blog’s future. Blogging SEO Stats Only 38% of bloggers are updating older articles. close rate.

Statistics 91

Statistics Paid Content Stats Blogger 91

Hubspot

APRIL 25, 2019

And, whether your business's social media goals align with improving brand recognition or increasing traffic, keeping an eye on analytics is critical for ensuring your content strategy is successful. What is Pinterest Analytics? You can also export your stats in a CSV file, which will come in handy for your next report or audit.

Analytics 99

Analytics Impressions Eye-Tracking Stats 99

distribion

NOVEMBER 9, 2016

We have scoured the internet and collected a list of email marketing trends and stats that we have incorporated into our latest ebook, Reply All: Flat-Out Fundamental Insights into Crafting Compelling Emails that Deliver. – Walker Information. A/B testing to track reader responses and successful email analytics.

Stats 79

Stats Email Marketing Trends Work Management 79

Vidyard

SEPTEMBER 27, 2018

It involves providing information to customers that pique their interest and educates them about what problem your product solves. Whether you’re trying to sell your boss on making demand creation part of your process, or you’re putting together a new marketing strategy, these stats can help you make a plan that works.

Demand Generation Agencies 84

Demand Generation Agencies Demand Generation Stats Demand 84

Parse.ly

AUGUST 25, 2022

We know Google Analytics is the industry standard web analytics tool, and something you probably incorporated into your marketing plans long ago. each year: it provides an easier and more functional way to access content analytics. The largest differences in how organizations use Google Analytics (GA) and Parse.ly

Marketing Analytics Tools 52

Marketing Analytics Tools Analytics Google Work Management 52

Webbiquity

AUGUST 13, 2019

Top-performing B2B content marketers put the information needs of their audiences ahead of the company’s sales and promotional message. Nearly 75 percent of those surveyed named sales team feedback and website analytics as their top content planning and research tools , with less than half saying they talked to their customers.

Work Management 247

Work Management Effectiveness Budget Programs Marketing Management 247

The Customer

APRIL 21, 2021

If your marketing platform’s dashboard is still providing a CD-player version of data insight streaming, then chances are your analytics are skipping a few beats – enough so that it’s costing you customers. Dashboards that are bursting with stats but do not easily explain what the stats mean are not likely producing profitable results.

Analytics 52

Analytics Budget Programs Work Management Advertising Agencies 52

Brandwatch Marketing

FEBRUARY 15, 2019

If you want to go a bit deeper than Instagram’s own analytics offering, this list is for you. Luckily, there are several Instagram analytics tools available to help brands understand what resonates with their audience and how they can optimize their content output. Top 7 Free Instagram Analytics Tools. in 2013 to 32.3%

Analytics 85

Analytics Tools Best Practices Tagging 85

SalesIntel

NOVEMBER 24, 2021

Buyer intent data is becoming an increasingly effective and powerful analytical tool for B2B marketing leaders. B2B buyer intent data uncovers actionable analytics used to find potential buyers interested in a company’s products/services, and determine what products or services buyers may be interested in.

Buyer Intent 52

Buyer Intent Intent Stats Enterprise Management 52

Sprout Social

MARCH 20, 2017

With algorithmic changes and the increasing need for paid social efforts, the time to rely on your core Instagram analytics data is now. Here we’ll show you the six must-have Instagram analytics reports and how to pull your own data: 1. Instagram Engagement Analytics. Instagram Hashtag Analytics.

Analytics 104

Analytics Advertising Benchmark Ideal Customer Profiles Paid Social Agency 104

Hubspot

JUNE 15, 2022

Here are a few stats on conflict resolution when working remotely: Conflict resolution was reduced by 80% when working from home, but 67% of employees found resolving conflicts more challenging when working from home ( My Perfect Resume ). Statistics on Flow of Information Across Departments When WFH.

Stats 57

Stats Statistics Peer-to-peer Conference 57

Parse.ly

NOVEMBER 15, 2018

When a reader interacts with a newsletter, they’re participating in a community of people who value the same information. In case you know someone who still needs convincing that newsletters are valuable , here are three more stats that prove it. Gross open rate: Gross open rate allows Quartz to extract information about forwarding.

Newsletter 99

Newsletter Stats Communities Open Rate 99

Hubspot

NOVEMBER 9, 2018

Google Analytics can help you unde rstand all of this information and so much more. By simply installing a Google Analytics plugin on your WordPress website, you can start collecting this data immediately. As is most things with WordPress, installing Google Analytics is a painless process. Sign Up For Google Analytics.

Marketing Analytics Tools 72

Marketing Analytics Tools Analytics Google Click Rate 72

DivvyHQ

FEBRUARY 4, 2019

Although it first entered our lexicons more than 50 years ago, “information overload” is all too pertinent in today’s digital business landscape, and especially when it comes to content marketing analytics. Consequently, when information overload occurs, it is likely that a reduction in decision quality will occur.”.

Analytics 76

Analytics Top of Funnel Paid Search Agency Content Marketing 76