RebelMouse

JUNE 20, 2023

Chartbeat’s real-time content analytics, historical dashboards, and optimization tools help the world’s leading media organizations understand, measure, and build business value from their content. In addition to examining the data on a network-wide scale, we wanted to see if there was a noticeable difference in lifespan by traffic source.

Traffic 52

Traffic Long Tail Marketing Loyalty Stats 52

Optinmonster

AUGUST 25, 2022

Are you trying to increase your traffic and search rankings, but aren’t sure what to do? You need to do SEO audits regularly in order to grow your organic search traffic. Without enough traffic, the rest of your digital marketing and sales funnel is useless. Google Analytics. An SEO audit is the perfect place to start.

Traffic 74

Traffic SEO Long Tail Marketing Lead Scoring 74

Tiecas

MARCH 21, 2024

Longer sales cycles, complex technical products, and a highly analytical buyer persona are just a few factors that set it apart. Sales & Marketing Alignment: As mentioned earlier about my conversations with manufacturers, the “more leads” cry is often a misdiagnosis. Source ] So, what does this mean for B2B industrial marketers?

Tactics 75

Tactics B2B Marketing Webinar Metrics Marketing & Strategy 75

Optinmonster

DECEMBER 20, 2023

Finding Keywords You Already Rank For You can also find out which search queries are already bringing organic traffic to your site as a starting point for generating new and related keyword. Two places to find these are Google Analytics and Google Search Console. It’s a gauge of popularity and potential search traffic.

Keywords 93

Keywords Paid Content SEO Lead Ranking 93

Matchcraft

SEPTEMBER 21, 2018

We’ve compiled our favorite advanced Google Analytics tips and tricks so that you can start getting more out of the platform today. Google Analytics may be the most robust free analytics platform available today. We’re here to change that with these six advanced Google Analytics tips. Google calls conversions goals.

Marketing Analytics Tools 92

Marketing Analytics Tools Analytics Google Click Rate 92

Martech

JANUARY 30, 2024

Dig deeper: Web analytics is badly broken “Most sane rational marketers would say, ‘Well, we should delay [getting rid of cookies] as long as possible,’” she said. “We Developers can modify and use it as long as they agree not to compete with the company for two years after purchase. Google Analytics. Remarketing.

Paid Search Agency 125

Paid Search Agency Marketing Attribution Top of Funnel Companies 125

seo.co

APRIL 5, 2022

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

Long Tail Marketing 122

Long Tail Marketing Keywords Traffic SEO 122

Valasys

MAY 25, 2023

The Ultimate Guide to Creating an Online Marketing Campaign That Drives Conversions: 10 Expert Tips for Success In today’s digital age, creating an online marketing campaign that drives conversions is essential for businesses striving to thrive in the highly competitive online landscape.

Online Marketing 52

Online Marketing Campaigns Conversion Planning 52

KoMarketing Associates

AUGUST 22, 2017

When we reviewed our findings with this prospect, they acknowledged that they were hoping we would find “low hanging fruit”, missing from existing tactics, that could provide a quick boost in traffic and sales. Have conversations with sales and customer service teams as well. Long-Tail Keyword Development.

SEO 121

SEO Long Tail Marketing B2B Marketing & Strategy 121

SmartBug Media

AUGUST 27, 2021

Inbound marketing is more of a long game that takes a bit more time and effort to get rolling. For example, you could use search ads as a top-of-funnel tactic or layer a remarketing audience onto a video strategy, and then it becomes bottom-of-funnel. Use Google Analytics to gain insights. “I

Paid Content 105

Paid Content Top of Funnel Inbound Marketing Lead Ranking 105

Conductor

MARCH 29, 2022

consumers tried different websites or brands during the pandemic, and most of them expect to keep using them long after the pandemic. In this post, we take a retrospective look at organic eCommerce traffic since the start of 2020. For this analysis, we analyzed 16 eCommerce domains within Google Analytics. Methodology.

eCommerce 115

eCommerce Paid Content Features Trends 115

Outbrain

NOVEMBER 26, 2019

And as a pro, you’re definitely working with a web analytics tracking tool, which provides you with important audience engagement data to help inform any and all adjustments you make on your campaigns. Google Analytics is the most common web analytics tool in the industry, so we’ll focus on it here. Google Analytics dashboards.

Marketing Analytics Tools 38

Marketing Analytics Tools Analytics Long Tail Marketing Google 38

Biznology

APRIL 8, 2013

To gauge how your website is performing (and whether your online marketing activities are effective), it’s essential to use analytics. Google Analytics is the the most popular analytics tool because it’s free tool and it’s relatively easy to set up and use to show you just about any data you need to know. Conversions.

Analytics 80

Analytics SEO Long Tail Marketing Marketing Analytics Tools 80

Scoop.it

NOVEMBER 2, 2023

We can find another example in the realm of manufacturing services, where demand forecasting plays a pivotal role in optimizing the supply chain and meeting customer expectations efficiently. Take social buying, for example.

Work Management 83

Work Management Marketing Management Buyer Personas Budget Programs 83

Convert

JANUARY 17, 2024

Ask ChatGPT (and Alternatives) This is something I have started doing for just about any of my clients: I have a long discussion with ChatGPT about what it knows about their business and their competitors. For example, for testing purposes, I asked ChatGPT to compare Convert and VWO and pick one solution for me.

Optimization 80

Optimization Generation Top of Funnel Multivariate analysis 80

Hubspot

NOVEMBER 17, 2011

But the search landscape is shifting, and more searchers are typing in long tail search terms to find what they're looking for in search engines. Not surprisingly, marketers and SEOs are responding by shifting their attention to long tail search optimization. What Are Long Tail Keywords?

Long Tail Marketing 28

Long Tail Marketing Lead Scoring Lead Ranking SERP 28

NuSpark Consulting

FEBRUARY 10, 2013

I say that because the goal of search engine optimization is to drive increased unbranded (terms that do not mention your company name) quality traffic to your website that converts into a desired action; nothing more; nothing less. Examples: Query type: Research. Have decent search traffic. That’s my goal with clients.

Traffic 100

Traffic Optimization Work Management Marketing Management 100

SmartBug Media

DECEMBER 19, 2022

Long-tail keywords, such as “labrador retriever puppies near me,” receive smaller keyword volumes. Are you seeking to drive more, less relevant traffic to your site? For example, “Read our blog post about the 10 best dog breeds” clearly tells the reader where the link will take them. Organic Traffic. Link Building.

Lead Scoring 98

Lead Scoring Lead Ranking SEO Domain 98

Moz

JANUARY 14, 2020

The most popular section in the report amongst Moz readers has always been the conversion correlation , where we crunch the numbers to see what sets the high-performing websites apart. If we take a five-year look-back, we can see the conversion correlation section acts as an accurate predictor of upcoming trends in digital marketing.

Studies 69

Studies Correlation Marketing Websites Top of Funnel 69

seo.co

FEBRUARY 24, 2022

I always like to use Amazon as the perfect example of targeting the long tail. Not only were they searchable on the site itself, but they were readily indexed by the search engines who drove the largest amount of traffic, especially in the earlier days. internal linking, backlinks, etc.) Vesting & Aging.

Startups 98

Startups SEO Marketing Analytics Tools Domain 98

Convert

DECEMBER 16, 2020

These decisions will influence your conversions, profits, and ultimately, your future growth potential. By following what’s doing well in your ads and making a few improvements, you can: minimize bounce rates improve conversions get traffic that’s relevant to your business. Source: filecamp.com.

Paid Content 105

Paid Content Planning Marketing Analytics Tools PPC 105

Convert

MARCH 28, 2022

Is your A/B test taking too long to hit 95% statistical significance? Long answer: Statistical significance measures the certainty of a result obtained from an experiment. Let’s look at an example of a statistical significance metric in action by first calculating the value. You need two-tailed tests in A/B testing.

Statistics 52

Statistics A/B testing Sample Stats 52

Outbrain

MARCH 4, 2020

And when it comes to conversions, the solution is conversion rate optimization. Conversion rate optimization (CRO) – or what gets people to do what you want them to do on your website – is an essential element to deliver better customer journeys. Here are a few pros for running a PPC: Quickly generate traffic to your website.

Paid Search Agency 49

Paid Search Agency Conversion Rate Marketing Budget Optimization 49

Single Grain

JANUARY 26, 2024

To that end, we’re noticing distinct patterns surrounding SEO keyword strategy as we enter 2024 — and one of them is the growing importance of long-tail keywords. In this article, we’ll walk you through exactly why long tail keywords are important for SEO success. Work With Us Why Long Tail Keywords?

Long Tail Marketing 52

Long Tail Marketing Keywords SEO Lead Scoring 52

Hubspot

MARCH 15, 2012

For any company running a successful PPC campaign , long-tail keywords are likely already a part of the strategy. “Long-tail keywords” are typically defined as search queries that contain 3 or more keywords. Their main topic of discussion was around “spelling for long queries.”

Long Tail Marketing 28

Long Tail Marketing PPC Cost Per Click Keywords 28

Convert

NOVEMBER 16, 2020

Sample and Population: Using all of your website’s traffic for A/B testing would, in theory, give you a general idea of your population. For example, the average height of adult men in the US is 70 inches with a Standard Deviation of 3 inches. Think of the Standard Deviation as the “usual” deviation of the data.

Statistics 111

Statistics Allocation Multivariate analysis Sample 111

seo.co

FEBRUARY 15, 2021

Everything else is the same as it is in traditional SEO as your site attracts organic traffic from the countries you’re targeting. Google (and even competing sites) run different algorithms with less complexity in foreign jurisdictions, so ranking factors aren’t as extensive and site vesting is often not as long.

Lead Ranking 98

Lead Ranking Lead Scoring SEO Domain 98

seo.co

JULY 26, 2023

As long as you have an SEO-friendly site design , you have a good foundation to work with, and from there, you’ll need to learn how to implement the following SEO components. Keyword research tips Embrace long tail keywords. Data tracking tips Install your analytics code as early as possible to capture the most data.

SEO 52

SEO Click Rate Keywords Paid Search Agency 52

ClickZ

OCTOBER 20, 2020

The use of SEO in a marketing campaign can mean the difference between a significant increase in traffic to your website and minimal traffic. For example, businesses can schedule certain texts to be delivered in a timely manner to ensure their customers see them at the most opportune times. Landing pages/forms. Lead generation.

Marketing Automation Services 85

Marketing Automation Services CRM Automation Marketing Management 85

ClearVoice

OCTOBER 23, 2023

For example, say you’re a developer with a new app that helps businesses optimize their supply chain spending. Your goal isn’t necessarily to hit long-tail keywords. Content marketers will need to optimize content for voice queries, which often have a conversational tone and longer queries.

User-Generated Content 52

User-Generated Content Paid Search Agency Intent Keywords 52

KoMarketing Associates

SEPTEMBER 25, 2013

The impact of this shift in search technology means that nearly 100% of keyword data, as reported in web traffic tools like Google Analytics, will be indefinable (“not provided”). Deeper analysis of site, brand, and page level performance, associated to organic search traffic, will be even more critical moving forward.

Search Marketing 120

Search Marketing B2B Marketing Marketing Analytics Tools Paid Search Agency 120

Marketing Insider Group

MAY 22, 2023

Here’s our recipe for success when it comes to crafting your own prompts, and 111 examples of effective ChatGPT prompts for digital marketing! Here’s how to create effective prompts of your own, and 111 examples to help you level up your digital marketing strategy. Give context. Clearly define your task and goal.

Paid Search Agency 65

Paid Search Agency Work Management Marketing Management Webinar Metrics 65

seo.co

JANUARY 20, 2021

I always like to use Amazon as the perfect example of targeting the long tail. Not only were they searchable on the site itself, but they were readily indexed by the search engines who drove the largest amount of traffic, especially in the earlier days. internal linking, backlinks, etc.) Vesting & Aging.

Startups 69

Startups Marketing Analytics Tools Domain Ideal Customer Profiles 69

Single Grain

AUGUST 20, 2019

In SEO, there are two types of keywords: “head” keywords and “long-tail” keywords. Over 70% of search queries are made up of long-tail keywords while the other 30% consist of head keywords, as shown in the below graph: If you are ignoring long-tail keywords then you are ignoring 70% of the search traffic.

Long Tail Marketing 92

Long Tail Marketing Keywords SEO Campaigns 92

KoMarketing Associates

OCTOBER 18, 2016

The Keyword Planner tool is great for analyzing keyword volume and competition, and also offers up long-tail related queries that you may not have otherwise thought of focusing your efforts on. The example Hemingway uses on its site is given a “Grade 6” rating, meaning it could be easily read by a sixth grader.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120

Parse.ly

JULY 29, 2021

If you aren’t already pulling keyword ranking data, tools such as Ahrefs or Moz can help you understand what is currently driving traffic to your site and to your competitors’. Look for general themes, especially in the long-tail part of the list, that might interest potential leads. Build successful marketing funnel stages.

Top of Funnel 59

Top of Funnel Paid Content Webinar Metrics Optimization 59

DivvyHQ

JULY 23, 2019

As the foundation of SEO , keywords can make or break your efforts to build traffic to your site. Properly optimizing your website is a crucial step to gaining traffic to your website. On-page optimization for your website can be a long and disorganized process, before and after implementation.

Keywords 66

Keywords Top of Funnel Paid Search Agency SERP 66