SpotMe Blog

JUNE 2, 2021

Speaking and presenting to your audience, either online or in-person, will create a stronger emotional connection over just posting a blog or advertisement. Participating in a presentation is more engaging for your audience than browsing online, especially if your presenter has a great personality and can hold your audience’s attention.

Webinar Metrics 52

Webinar Metrics Lead Generation Paid Content Lead Scoring 52

Envy

MARCH 11, 2019

Infospectives has two blog sections, one on business focused privacy and security, and another on a more personal security perspective. His blog is a mix of cyber security insights, threat analysis, and personal musings. It covers diverse topics, including, IoT, perimeter, breaches and analytics. J4VV4D by Javvad Malik.

Resources 91

Resources Ad Frequency Enterprise Management Work Management 91

Optinmonster

JULY 10, 2020

With OptinMonster, you can build personalized campaigns that not only get you more leads but also build your brand’s awareness in the process. We make sure we empower our clients, big or small, to personalize where, when, and how they display their optin campaigns across their site. Conversions. 1) Adam Enfroy.

Case Studies 88

Case Studies Case Study Work Management Studies 88

Convince & Convert

MARCH 4, 2010

This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. What’s the Point?

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Optinmonster

FEBRUARY 10, 2024

Make it personal. Find the perfect balance between professional and personal and weave it into everything you write. Use short but useful tutorials, videos , case studies , reviews , list posts, interviews, how-to posts, podcasts, and more personal pieces. You can use Google Analytics to search see your top pages.

Blogger 92

Blogger Long Tail Marketing Opt-out Opt-in 92

Online Marketing Institute

JANUARY 4, 2011

I’m sure that there are many of you who have heard (or perhaps personally believe) something similar. A little over a year ago, I shared a case study on Search Engine Watch of a client’s website that had fewer than 100 pages of content indexed when we started working with them. Case studies?

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

Online Marketing Institute

JANUARY 4, 2011

Follow Me On Twitter 90 Tips To Make Your Blog Rock Written by jeffbullas - 30 Comments Categories: Blog , Blogging , Social Media Share Tweet Blogging whether it is for your personal passion or for the corporate blog is quite often a journey that has its highs and lows. Case Studies are always popular to write about and not just your own 17.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Online Marketing Institute

JULY 31, 2012

Sales & Marketing. --> Bloggers. --> Resources. While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. Tool: Adobe Sitecatalyst URL: Omniture.com/sitecatalyst What it does: Segments traffic to determine “high-value” Web visitors and offers real-time analytics.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

seo.co

NOVEMBER 8, 2021

For busy Internet marketers, blogs long ago replaced any static news or information sources such as newsletters or books. Copyblogger is not just for copywriters, nor is it exclusively for bloggers. Any blogger who wants to increase traffic and earnings from one or more blogs can learn a great deal from this powerful resource.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

Online Marketing Institute

JUNE 15, 2009

Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

seo.co

MARCH 8, 2020

For busy Internet marketers, blogs long ago replaced any static news or information sources such as newsletters or books. Copyblogger is not just for copywriters, nor is it exclusively for bloggers. Any blogger who wants to increase traffic and earnings from one or more blogs can learn a great deal from this powerful resource.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

Optinmonster

NOVEMBER 10, 2022

OptinMonster lets you personalize these campaigns to make sure you’re showing the right optin form to the right person at just the right time in their customer journey. When visitors have email subscription benefits like this, they’re less likely to unsubscribe and this is how you can grow your newsletter subscribers.

Paid Content 137

Paid Content Lock-In Landing Pages Intent 137

Optinmonster

NOVEMBER 5, 2021

Fast segmentation to organize your audience for more personalized messaging. You can use their drag and drop editor and email newsletter templates to create and send professional emails. Plus, Constant Contact is running a promotion where they’ll build your first email newsletter FOR YOU. Need a bit of proof?

Promotion 87

Promotion Conversion Marketing & Strategy Lead Scoring 87

Outgrow

FEBRUARY 19, 2024

Bloggers who conduct and publish their own research are 41% more likely to achieve stronger results. 73% of successful content marketers use case studies as their preferred form of media. Real-Time Analytics The content marketing strategy also allows you to track results in real-time. But don’t take our word for it.

Small Business Marketing 52

Small Business Marketing Top of Funnel Content Marketing Tips 52

Outgrow

FEBRUARY 19, 2024

Bloggers who conduct and publish their own research are 41% more likely to achieve stronger results. 73% of successful content marketers use case studies as their preferred form of media. Real-Time Analytics The content marketing strategy also allows you to track results in real-time. But don’t take our word for it.

Small Business Marketing 52

Small Business Marketing Top of Funnel Content Marketing Tips 52

SnapApp

DECEMBER 4, 2017

Only 55% of bloggers update old posts. 76% of B2B marketers blog, and 73% publish case studies - Content Marketing Institute. . . Case studies allow businesses to use relatable business stories to move prospects towards the end of the buyer journey. In turn, this builds trust with the audience. . Top. . . .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

KoMarketing Associates

JANUARY 19, 2016

New year’s resolutions are not only for personal betterment, however; they also often expand into business. Some other materials to consider looking at include site analytics data, existing marketing collateral, industry publications, and events/tradeshows. Frequency: You will want to outline how often content will be produced.

Marketing Proposals 120

Marketing Proposals Content Marketing Planning Budget Programs 120

LeadSquared

JULY 15, 2016

In case you have a structured email marketing approach, I’d definitely recommend double opt-in but if you are just collecting email ids and maybe sending out a newsletter every quarter/month, you don’t need a double opt-in or verification. You can do multivariate testing and A/B testing through Google Analytics.

Optimization 52

Optimization Conversion Marketing Websites Work Management 52

Webbiquity

APRIL 14, 2014

“Data analytics are currently most commonly used by B2B marketing leaders to measure and report marketing’s performance (64%), as well as to justify (55%) and allocate (52%) the marketing budget. Analytics are least commonly used to fine-tune the marketing mix (14%).” ” ( MarketingCharts ). 4 B2B Marketing Stats.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

ClearVoice

SEPTEMBER 3, 2020

Content marketing is not a glorified list of company news or ego-enriching opinion pieces, ranging from ‘Welcome Person X to the Team’ to product updates to attempts at being brilliant or clever rather than helpful.” – Hans van Gent , Founder and Chief Strategist at User Growth. Case study. Social media post. Press release.

Top of Funnel 124

Top of Funnel Work Management Marketing Management Paid Search Agency 124

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. SazBean ( Social Network Analytics Measurement Social Media ). We’ve Got Algorithms.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

MLT Creative

MARCH 8, 2011

Guest Post by blogger and author, Mark W. Our recent webinar "Elevating Your B2B Blog: Content, Conversations & Conversions" resulted in more questions than we had time to answer so we'll provide a personal reply on our blog to each question over the next few days. Case studies? What happened over the holidays?

Blogger 40

Blogger B2B Case Study Case Studies 40

Convince & Convert

AUGUST 12, 2015

A couple months ago, we surveyed a ton of bloggers and marketers from our CoSchedule audience to discover three of your biggest marketing challenges: 38% say it’s hard to plan consistent content that hits their goals. Plan your day according to your personal productivity and creativity timeline. You’re awesome!

Planning 167

Planning Work Management Marketing Management Custom Publishing 167

Convince & Convert

SEPTEMBER 21, 2010

Expion just compiled 8 case studies with one of our clients, Applebee's. That's why I mentioned that even though I'm showing in my table my personal ranking of these tools, it's meant to be just a starting point. I think Facebook pages are a tool that are not given enough credit right now.

Social Media 157

Social Media Media Paid Content Work Management 157

Single Grain

FEBRUARY 22, 2024

Tools like Google Analytics and Google Search Console are invaluable for this purpose. It allows for personalized marketing which, in turn, enhances user experience, increases sales and encourages customer loyalty. Facebook Insights), and website analytics (e.g., Google Analytics).

eCommerce 52

eCommerce Paid Content Tactics Tips 52

B2B Marketing Zone Posts

DECEMBER 1, 2010

Google Analytics. Certainly in this era where people actively seek information that is pertinent for their needs, questions or buying journey, personalized and valuable content is crucial. People are now curating lists of the most influential bloggers by Klout score. Facebook Insights. What is it?

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Optinmonster

NOVEMBER 15, 2022

Because email is a personal thing. ” Or, instead, you could ask readers to join your email list and get a free, downloadable PDF case study detailing a real-life example of one business that used these ten strategies to improve its customer service. Newsletter. Which offer will you get the most email signups ?

Sales Qualified Leads 145

Sales Qualified Leads Work Management Lead Scoring Lead Ranking 145

Optinmonster

JANUARY 22, 2024

Calls-to-Action (CTAs) : Include clear CTAs that encourage users to take the next step, whether it’s reading another blog post, signing up for a newsletter, or making a purchase. Personalization : Personalize the user experience based on visitor behavior, preferences, or demographics to make the content more relevant and engaging.

Lead Scoring 52

Lead Scoring Lead Ranking Traffic SEO 52

nDash

DECEMBER 9, 2021

With that level of competition happening daily, marketers need to understand that getting in front of their target audience involves more than an occasional blog update, social media post, or newsletter link. There are many ways to distribute blog posts, including the following examples: As a link roundup in your email newsletter.

Paid Content 52

Paid Content Distribution Top of Funnel Webinar Metrics 52

B2B Marketing Zone Posts

AUGUST 3, 2010

12 Ways to Leverage Your LinkedIn Profile for a B2B Company - Social Media B2B , July 29, 2010 LinkedIn is considered by many to be the professional social network, but since it is based around people and their individual profiles, many don’t realize the benefit their B2B company can get with a well-crafted, active personal profile.

Ning 40

Ning Paid Content Facebook Sales Management 40

Hubspot

JULY 31, 2019

These include your website and blog , your social media profiles, your email newsletter, or a mobile publishing app. These third parties could include customers, journalists, bloggers, and anyone who shares your content for free — hence the name “earned”. Case studies. Earned Content Distribution. Podcasts and interviews.

Distribution 101

Distribution Paid Content Content Custom Publishing 101

Single Grain

JANUARY 17, 2024

Leverage Relationships: Engage with other businesses and bloggers in your industry. For instance, if you’re a fitness coach, your bio could include terms like “personal trainer,” “fitness tips,” and “healthy living.” Tools like Ahrefs or Semrush can help you find broken links in your niche.

Lead Scoring 52

Lead Scoring Lead Ranking SEO Tips 52

nDash

JUNE 2, 2021

Personas include information about the customer’s professional background, lifestyle, interests, social media engagement, personal characteristics, and more. Case studies: Use case studies to create powerful stories around your customers and their offerings. Are people subscribing to your email newsletter?

CMS Development 98

CMS Development Webinar Metrics Work Management Sitefinity 98

Single Grain

NOVEMBER 18, 2019

Another cost-effective content marketing tip is to invite guest bloggers to share their knowledge, build their reputation and gain backlinks, which is a win-win for both parties. Design your brand’s personalized blueprint. Formats like How-Tos, Listicles, Case Studies and Roundups form the majority of content writing.

Paid Content 106

Paid Content SME Product Tips 106

Single Grain

MARCH 27, 2020

Reach out through email, social media or in person to figure out what topics they would be interested in reading about. Identify popular bloggers and social media profiles that are a hit with your audience. 11) Analyze Your Newsletter Performance. Your newsletter subscribers are a critical component of your audience.

Paid Content 133

Paid Content Paid Search Agency Work Management Keywords 133

Single Grain

JUNE 23, 2020

Email newsletters , which can build relationships with readers and encourage them to head back to your site. Webinars and other video content , which can help you convey your brand personality and increase user engagement (especially since video has become very popular). Google Analytics is your best friend.

Webinar Metrics 105

Webinar Metrics Top of Funnel Marketing Strategy Marketing & Strategy 105

Single Grain

MARCH 6, 2023

Once a person visits any page on your website, it is known as a “hit” A visitor might browse several pages on your site and take several actions, such as clicking a button or submitting a form. A new session is started if the person visits again after closing the site.

Traffic 105

Traffic Budget Programs Marketing Websites Tools 105