How to Use Google Ads Keyword Planner, According to 5 Specialists
Hubspot
JANUARY 29, 2020
Although you need a Google AdWords account to use this tool, which requires billing information, you never need to run a campaign or make a purchase to use the keyword planner tool. Low competition keywords are those that can rank with little to no link building and little to no domain authority.". Look at search volume.
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