ATAK Interactive

JANUARY 17, 2018

If you’ve spent hours wringing your hands over your Facebook ads strategy, you’re not alone. Check out these eight tried and true strategies that will help you unlock the full potential of your Facebook ads. Note: Many of these strategies only work if you have the Facebook Pixel installed on your website.

Facebook 60

Facebook Adwords Marketing & Strategy Advertising Funnels 60

KoMarketing Associates

DECEMBER 27, 2012

We hope you enjoy and let us know your feedback via comment, Facebook , and Google+. 21 Business Blogging Tips from the Pros - Cindy King, Social Media Examiner. You can see more of the posts, articles, and information Casie likes on Twitter , LinkedIn , and Google+ and read her blog posts here. Casie Gillette. Mike Pickowicz.

Internet Marketing 120

Internet Marketing Adwords Marketing Analytics Tools Search Engine Marketing 120

ATAK Interactive

JANUARY 17, 2018

If you’ve spent hours wringing your hands over your Facebook ads strategy, you’re not alone. Check out these eight tried and true strategies that will help you unlock the full potential of your Facebook ads. Note: Many of these strategies only work if you have the Facebook Pixel installed on your website.

Facebook 60

Facebook Adwords Marketing & Strategy Advertising Funnels 60

ATAK Interactive

JANUARY 17, 2018

If you’ve spent hours wringing your hands over your Facebook ads strategy, you’re not alone. Check out these eight tried and true strategies that will help you unlock the full potential of your Facebook ads. Note: Many of these strategies only work if you have the Facebook Pixel installed on your website.

Facebook 60

Facebook Adwords Marketing & Strategy Paid Search Agency 60

ATAK Interactive

JANUARY 17, 2018

If you’ve spent hours wringing your hands over your Facebook ads strategy, you’re not alone. Check out these eight tried and true strategies that will help you unlock the full potential of your Facebook ads. Note: Many of these strategies only work if you have the Facebook Pixel installed on your website.

Facebook 60

Facebook Adwords Marketing & Strategy Advertising Funnels 60

Digilant

NOVEMBER 12, 2020

It is no secret that analytics and data-driven measurement are crucial components to brand success. Diglant’s Analytics solution successfully provides the integration of various platforms and channels for a transparent, 360-degree view of a brand’s advertising and marketing efforts.”. – Wes Farris, VP of Product, Digilant.

Transparency 52

Transparency Analytics Multi-Touch Attribution Multi-Channel 52

KoMarketing Associates

DECEMBER 27, 2017

KoMarketing blog posts and news articles helped generate over 40 sales inquiries directly attributed to our website, over 1,200 inbound links, and thousands of social media shares. Baidu PPC Versus Google AdWords: 8 Key Differences. 15 Audiences You Should Be Targeting with B2B Facebook Ads. 8 Steps to Open a Baidu PPC Account.

Paid Search Agency 197

Paid Search Agency SWOT PPC Case Study 197

KoMarketing Associates

JUNE 26, 2018

Have you used Google Search Console’s search analytics report to check impressions, clicks, and the click thru rate of brand-based searches? The following AdWords tactics should be considered in an effort to improve brand presence and provide opportunities for further B2B lead generation efforts. Branded Paid Search.

Paid Content 195

Paid Content Keywords Search Marketing Paid Search Agency 195

Biznology

NOVEMBER 25, 2019

According to a blog post on their site , it’s a snap to integrate Slack, AppFollow, and the two App stores into a Slack bot, called the @appfollowbot. Integration with Slack to deliver ASO reports, analytics similar to Google’s, and App preview so that you can see how your apps look like across all platforms and stores.

Work Management 186

Work Management Marketing Management Paid Search Agency Advertising Agencies 186

Stevens & Tate

MARCH 3, 2022

You can also optimize your content for SEO or using targeted advertising (such as Google AdWords or Facebook Ads). Additionally, digital marketing tactics, such as blogging or SEO optimization, will continue to have a long-term impact. Such content can include everything from blog posts to white papers.

Cross-Selling 119

Cross-Selling Paid Search Agency Cold Calling Adwords 119

Vidyard

MARCH 22, 2016

For the last decade, the social option has lived almost exclusively in the land of YouTube, but since last year, Facebook has officially become a player in the video field. November 2015 marked the first month where more videos were uploaded to Facebook than posts containing links to YouTube. The New Adwords is Video.

Paid Content 50

Paid Content Youtube Paid Search Agency Facebook 50

DAGMAR Marketing

JANUARY 5, 2022

In a perfect world, you would simply log in to your Google Analytics account and all of the information you need would be automatically available to you—but we don’t live in that ideal marketing world. When someone clicks on a URL with a proper UTM string, this event is recorded in your Analytics account.

Traffic 97

Traffic Ideal Customer Profiles Marketing Analytics Tools Advertising Mediums 97

Atomic Reach

MARCH 18, 2019

Brad Geddes is a PPC expert and an Official AdWords Seminar Leader. He provides valuable advice with regard to blogging and PPC and he has spoken at over 85 conferences across the globe. He is an expert in AdWords, social advertising, and Bing Ads. He also partners with SalesX in helping companies grow with the help of AdWords.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

KoMarketing Associates

DECEMBER 9, 2013

Ad Age Survey: What Advertisers Really Think About Facebook. Ad Age partnered with RBC Capital Markets to evaluate Facebook’s reputation among 1,200 Ad Age subscribers. The study was conducted to see how Facebook has changed from an experimental channel where marketers where reluctant to invest into a mature part of the marketing mix.

Marketing Report 120

Marketing Report B2B Marketing Research Advertising Agencies 120

ClearVoice

JANUARY 8, 2024

In this blog post, we’ll cover: The importance of regularly refining marketing goals How to assess performance against goals Some techniques for refining marketing goals Best practices for continuous goal improvement How to integrate feedback loops into your marketing strategy The Importance of Regular Goal Evaluation Times change.

Paid Content 52

Paid Content Process Allocation Cost per Lead 52

Convince & Convert

JULY 31, 2012

This gives Google an end-run way to get Facebook and Twitter and Pinterest and Linkedin activity signal into the Google search algorithm, since they’ve been unable to keep that stream alive via biz dev deals. Google and Facebook aren’t exactly pals. Launch Adwords for Social. Undercover Brother. Kill the Category.

Google 165

Google Enterprise Management Marketing Management Adwords 165

KoMarketing Associates

MARCH 5, 2013

Google Analytics: Tracking website traffic, page views, conversions, and leads are all essential to understanding the influence and success of a B2B campaign. Google analytics allows B2B marketers to measure data on any time scale (daily, weekly, monthly, etc.) These insights can then be incorporated into the content strategy.

B2B Marketing 120

B2B Marketing Work Management Marketing Management Tools 120

Biznology

JUNE 7, 2016

Surefire Social is about to offer an all-in-one social media, search, reputation, review, analytics tool in the form of SurePulse , now in beta. Even easier than Google Search Console , easier than Google Analytics , even easier than HootSuite , Buffer , or any of the other cobble-together, hooptie. Seriously: all-in-one.

Marketing Automation Services 80

Marketing Automation Services Tools Marketing Analytics Tools Adwords 80

Webbiquity

JUNE 7, 2018

Write blog posts related to your industry. Use Adwords. Use Google Analytics to track the number of visitors to your website. Connect with Grin on Facebook or Twitter. The post How B2B Brands Can Drive More Leads This Year appeared first on B2B Marketing Blog | Webbiquity. Live chat with visitors on your site.

Paid Content 276

Paid Content Lead Scoring Lead Ranking Lead Gen 276

Biznology

JUNE 13, 2017

I’m always asked about analytics and metrics when it comes to my earned media micro-influencer marketing campaigns, the campaigns that Dan Krueger and I produce for our clients at Gerr.is Sadly, in a post PR world, we need to be able to compete a little bit with Facebook Ads and Google Ads. every day.

Social Media 179

Social Media Storytelling Social Marketing Work Management 179

Convert

DECEMBER 16, 2020

They ran one Facebook ad to two different landing page variations. Google AdWords is a particularly powerful platform. Well, your AdWords account may have a way to get you to your starting point. RECOMMENDED RESOURCE : Using Google Analytics To Improve PPC Performance for Your Online Store. Source: filecamp.com.

Paid Content 105

Paid Content Planning Marketing Analytics Tools PPC 105

SmartBug Media

AUGUST 5, 2019

Most web analytics platforms, like Google Analytics, utilize an algorithm and flow chart based on the referring website or URL parameters that determine the source of traffic. Paid search: Traffic from search engine results that is the result of paid advertising via Google AdWords or another paid search platform. web analytics.

Paid Content 101

Paid Content Traffic Organization Paid Search Agency 101

Adobe Experience Cloud Blog

JULY 25, 2018

When you consider that 96% of B2C companies choose Facebook as their main social media platform and 93% of B2B companies choose LinkedIn, you can see how critical platform choice can be for getting in front of the right people. Begin by identifying a list of ideal customers and input this list into Facebook to create a lookalike audience.

Paid Search Agency 113

Paid Search Agency Ads Ad Building B2B Thought Leadership 113

Strategic-IC

JULY 18, 2018

Executing a variety of Facebook ad campaigns for both clients and the agency. I was able to experience a variety of different Facebook ad formats, which again broadened my knowledge. Content writing (such as this and other blog posts!), Google Adwords for Mobile. Google Analytics for Beginners.

Paid Search Agency 54

Paid Search Agency Advertising Agencies Inbound Marketing Ad Agencies 54

Atomic Reach

APRIL 30, 2019

Blog Posts. Small businesses that have blog posts can generate almost 126 percent more lead growth than small businesses who do not. Blogging can be an excellent way to communicate with audiences, educate them on what you do, and provide value. Guest Blogging. Facebook Ads. Email Marketing. The Level of Engagement.

ROI 108

ROI Content Marketing Planning Paid Search Agency 108

Hubspot

MAY 29, 2019

Some tools out there are foundational -- things like email marketing, web forms, analytics, and a CRM. Trello is a content management tool that many organizations use for brainstorming and strategizing content -- in fact, we use Trello at HubSpot to know when our blog posts are scheduled for publication. Google AdWords.

Paid Content 78

Paid Content Enterprise Management Marketing Automation Services Budget Programs 78

Hubspot

MAY 3, 2017

Given the frequency at which new technologies and software are developed, it can be overwhelming to try to keep up your knowledge by only reading blog posts and ebooks. When I finished the list, I realized that you, dear readers, might have similar skill gaps, so I wanted to share it in a blog post. Blueprint " by Facebook.

Class 101

Class Enterprise Management Online Marketing Work Management 101

KoMarketing Associates

JANUARY 2, 2018

Google AdWords & Analytics Certifications and Google’s Academy for Ads. Facebook Blueprint eLearning Courses / Certifications. Some of the more common certifications, both free and with commercial license, relevant for B2B digital marketers in particular: Google Digital Marketing Certifications. Bing Ads Accreditation.

Training 185

Training Work Management Marketing Management Paid Search Agency 185

Directive Agency

SEPTEMBER 12, 2023

Google Ads (formerly Google AdWords) are usually one of the first places a marketer looks because of the intent and direct attribution, but it does have a ceiling where you start experiencing diminishing returns. ’ Even Google Analytics data falls flat here. This includes landing page content, creative elements, and copywriting.

Paid Search Agency 52

Paid Search Agency Cost Per Click Google Ads 52

Hubspot

OCTOBER 31, 2019

Whether you're conducting a blog traffic audit or analyzing the success of your most recent social media campaign, it's undeniable that data is an integral part of any marketing role. Calendar offers analytics of a slightly different sort -- productivity. Disclosure: I’ve invested in Calendar).

Marketing Analytics Tools 77

Marketing Analytics Tools Marketing Report Enterprise Management Work Management 77

Webbiquity

APRIL 14, 2015

Image credit: Small Business Ideas Blog. Ben Goodsell explains how to identify top competitors in search, how to use SEMrush to discover how people are finding competitors in search, and how to use the Google AdWords Keyword Planner tool along with Excel to identify search trends and quantify search volume. But It Works Nicely.

Keywords 100

Keywords SEO Research Resources 100

SugarCRM

DECEMBER 11, 2013

Web Analytics. Social Analytics. Google AdWords Tracking. You are here: Home Marketing Blog. Marketing Blog. Blog Series. Marketing Blog. I was asked to write a blog post about what I am thankful for to be posted on our corporate website. Social Facebook. Salesfusion Marketing Blog.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Lead Generation Email Marketing 50

Hubspot

JUNE 26, 2019

To help you develop a less time-consuming and more profitable PPC process, this blog post highlights 12 PPC management tools and software. Integrations: Google Ads, Bing Ads, Facebook, LinkedIn and Twitter. This downloadable desktop application, formerly named AdWords Editor, can be used to create, track, and edit your Google ads.

Budget Programs 100

Budget Programs Enterprise Management PPC Paid Search Agency 100

KoMarketing Associates

DECEMBER 19, 2013

You can see more of the posts, articles, and information Ryan likes on Twitter , LinkedIn , and read his blog posts here. You can see more of the posts, articles, and information Dennis likes on Twitter , LinkedIn , Google+ and read his blog posts here. Make the Most of Custom Audiences on Facebook – Gary Stein, ClickZ.

Paid Content 120

Paid Content Online Marketing Paid Search Agency Advertising Agencies 120

Adobe Experience Cloud Blog

APRIL 1, 2015

We have integrated Marketo’s Engagement Marketing Platform with Google AdWords. Let’s be honest—a notable percentage of today’s advertising budget goes towards Google AdWords—either for pay-per-click, display, or remarketing ads. Marketo’s Engagement Marketing Platform is now connected to Google Analytics.

Marketo 48

Marketo ROI Adwords Google 48

Tomorrow People

APRIL 12, 2013

For some time now, B2B marketers have doggedly measured the number of their Twitter followers or Facebook ‘likes’. Even the simplest piece of content like a blog post can be distributed, promoted and tracked as a campaign. Real Analytics. Campaigns can run for product launches, webinars, conferences etc. We don’t think so!

Social Media 120

Social Media Social Marketing B2B Marketing Top of Funnel 120

Tomorrow People

APRIL 12, 2013

For some time now, B2B marketers have doggedly measured the number of their Twitter followers or Facebook ‘likes’. Even the simplest piece of content like a blog post can be distributed, promoted and tracked as a campaign. Real Analytics. Campaigns can run for product launches, webinars, conferences etc. We don’t think so!

Social Media 120

Social Media Social Marketing B2B Marketing Top of Funnel 120