Contently

OCTOBER 16, 2018

From widespread layoffs to the rise of content marketing jobs —which are starting to eclipse the more-familiar reporter, editor, and blogger job titles—it’s a confusing period for anyone who writes for a living. After the interviews, the first thing that became obvious was that not all writers are familiar with content marketing.

Work Management 167

Work Management Brand Identity Branding Paid Search Agency 167

ClearVoice

SEPTEMBER 25, 2020

How can you tap into this market — and bring in the cash? As you may have guessed from the title, this digital course teaches aspiring or current bloggers how to make money. She also didn’t have millions of followers, and she didn’t pay for advertising, and yet, she was able to make a living. It can create a passive income.

Education 92

Education Ad Building Top of Funnel Class 92

ATAK Interactive

JULY 29, 2019

Enter Magento: the Open Source eCommerce platform with the added benefit of a global ecosystem of implementation partners. Marketing, promotions, and conversion tools. Magento is so widely adopted, with over 300,000 active online stores and a roughly 8% market share, there are excellent places for teams to find help.

eCommerce 60

eCommerce Enterprise Management Work Management Marketing Management 60

ATAK Interactive

JULY 10, 2019

Enter Magento: the Open Source eCommerce platform with the added benefit of a global ecosystem of implementation partners. Marketing, promotions, and conversion tools. Magento is so widely adopted, with over 300,000 active online stores and a roughly 8% market share, there are excellent places for teams to find help.

eCommerce 60

eCommerce Enterprise Management Work Management Marketing Management 60

Unbounce

JUNE 24, 2020

How often do you reflect on the ways technology changes your life as a marketer? We do our marketing… on the internet.”) Because when marketing meets AI , magic happens. To put it another way, marketing and AI is a love story for the ages. To put it another way, marketing and AI is a love story for the ages.

Marketing AI 145

Marketing AI Enterprise Management Work Management Landing Pages 145

Marketing Insider Group

OCTOBER 4, 2011

And yet, not everyone in marketing understands the difference between SEO, PPC, metatags and keywords. In know it can be confusing but… To be a successful marketer today, you need to understand how to show up in the search results of your buyers’ search engine activity. This is not just about being a successful marketer.

SEO 100

SEO Planning Search Engine Marketing Marketing Management 100

Convince & Convert

AUGUST 25, 2011

It’s going to be an exciting Fall for me, as I hit the road to talk about The NOW Revolution and other aspects of social media and content marketing. If you think it’ll be just okay, you’ll find a way to fulfill that prophecy. Content Marketing World (Sept 6-8 in Cleveland). Your expectations and attitude.

Social Media 128

Social Media Media Blogger Co-Registration 128

Marketing Insider Group

APRIL 4, 2024

It takes persistence and a variety of marketing strategies to reach your audience and increase sales. The alternative of slamming customers with aggressive marketing at once overwhelms buyers or, even worse, irritates them. Any merchant can promote their store without an expensive agency.

Paid Content 144

Paid Content eCommerce Marketing & Strategy Marketing Strategy 144

Outgrow

MAY 23, 2022

Welcome to the Marketer Of The Month blog! We recently interviewed Joe Pulizzi for our monthly podcast – ‘ Marketer of the Month ’! The evolution of content marketing since 2001 – building and monetizing an audience. About our guest: Joe Pulizzi is one of the world’s top content marketing authorities.

Content Marketing 52

Content Marketing Work Management Personalization Lead Ranking 52

Contently

APRIL 21, 2016

Of course, years later, I conveniently forgot that promise as I found myself working in a PR agency, drafting comments and opinion pieces on behalf of so-called “thought leaders.” If you want to fabricate something from scratch, writing fiction is probably a lot more fulfilling (although there’s less money in that).

Thought Leadership 113

Thought Leadership Ethics Opinions Paper 113

ClearVoice

JUNE 4, 2020

.’ Consider for a moment how this relates to your content creation and marketing efforts. A full 1 in 4 content marketers say that one of their biggest obstacles is an inability to develop compelling content ideas. Fortunately, marketers have at their disposal several tactics to help them surprise and delight their audiences.

Content 119

Content Storytelling Planning Video Marketing 119

Heinz Marketing

MARCH 7, 2022

By Matt Heinz , President of Heinz Marketing. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals.

Urgency Marketing 107

Urgency Marketing Work Management Ideal Customer Profiles Demand Generation Agencies 107

ClearVoice

JUNE 4, 2020

.” Consider for a moment how this relates to your content creation and marketing efforts. A full 1 in 4 content marketers say that one of their biggest obstacles is an inability to develop compelling content ideas. Fortunately, marketers have at their disposal several tactics to help them surprise and delight their audiences.

Content 90

Content Storytelling Planning Video Marketing 90

Biznology

JANUARY 29, 2013

Most of them skyrocketed as the direct result of some form of publicity campaign, be it grass roots or from an agency. This can include a long-tail blogger outreach campaign, it should include an A-list influencer outreach, be they on blogs, Twitter, Facebook, or wherever. 20 Common Social Media Marketing Myths BUSTED (hubspot.com).

Allocation 80

Allocation Social Media Outreach Long Tail Marketing 80

Optinmonster

JULY 7, 2023

Bloggers were some of the first online businesses, and blogging is still a viable business model today. The most successful bloggers can even blog as their full-time job. Eventually, bloggers also found ways to use their content to make money online from blogging. It’s also free, which is great for new bloggers.

Paid Content 83

Paid Content Blogger Domain Advertising Agencies 83

Convince & Convert

JULY 17, 2012

Did you assume this post is all about regulations and company policies that may limit your use of social media for promotions, marketing programs and corporate communications? Or they may be assuming that their agencies are taking care of it for them. Which sometimes comes as a surprise to the agencies.) Well, relax.

Social Media 127

Social Media Media Paid Search Agency Ethics 127

Lenny's Newsletter

SEPTEMBER 5, 2023

I went through the list of old YC companies, worked with our partner to prioritize them, and wrote outbound emails to the founders. My approach was to inundate the market with content—write interesting content, post on Hacker News, post on Twitter, etc.) We just sort of levered our way up into bigger and bigger markets that way.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Convince & Convert

JUNE 24, 2010

I’ve been in marketing or advertising (online or otherwise) for 20 years. That’s something sorely missing from a lot of traditional advertising, where veracity is neither required nor particularly encouraged. But, I’m not. I’ve been thinking lately about why I got involved in social media.

Social Media 122

Social Media Paid Content Media Webinar Metrics 122

Online Marketing Institute

JULY 31, 2012

Sales & Marketing. --> Bloggers. --> Resources. ADVERTISEMENT. ); ); ); Home » emedia and Technology. Here, digital audience marketers chime in on the ones they’re using now, and why. Erin Hoskins, Senior Marketing Director, New Media, Meredit h. Erin Hoskins, Senior Marketing Director, New Media, Meredit h.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Biznology

JANUARY 7, 2014

A majority of my revenue is generated from blogger outreach, namely long-tail and deep-dive, outreach that extends all the way into the thousands of bloggers. As part of the client service work on behalf of my clients I have engaged with many thousands of bloggers over the last decade. Blog wasn’t built in a day.

Fulfillment 80

Fulfillment Blogger Advertising Agencies Paid Search Agency 80

Buzz Marketing for Technology

JUNE 27, 2008

I have been using Netvibes for more than a year now and similarly to the use case in the presentation I have tailored my start page to fulfill my needs in certain contexts (trips, translation tools, tech news, community and collaboration). So, I would like to thank the bloggers and you too for sharing the good ideas!

Web 2.0 100

Web 2.0 Organization Long Tail Marketing Webcast 100

Single Grain

MARCH 9, 2021

The way you do this is via content creation, content marketing, link acquisition, and UX optimization of your website. In this way, you get high-quality inbound marketing leads, which in turn bring in more sales and higher revenue. . 57% of B2B marketers say that SEO generates more leads than any other marketing strategy.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

Convince & Convert

APRIL 13, 2010

Tagged as: apps , contests , dale carnegie , how to win friends and influence people , influences , iphone , mobile marketing , social media Did you enjoy this blog post? People who… [link] #marketing [link] Innovate AZ The Best Advice Has No Shelf Life: Who Influenced You?All Who influenced you, and why?

Social Media 113

Social Media Media Webinar Metrics Paid Search Agency 113

ClearVoice

SEPTEMBER 3, 2020

In 2014 I was in my element when I landed a brand new role as a content manager at a B2B marketing agency. Content marketing was just taking off, so it was mysterious to the masses. What is content marketing? Content marketing is a conversation that leads to credibility. Content marketing is active listening.

Top of Funnel 124

Top of Funnel Work Management Marketing Management Paid Search Agency 124

ConvertKit

JULY 22, 2020

Or, you can scale your sales by partnering with an existing market, like YouWorkForThem or CreativeMarket. Like other design assets, you can sell these directly, or partner with existing marketplaces who take a small cut in exchange for more exposure. Fonts are just one example of design assets you can sell online.

eCommerce 108

eCommerce Product Demand Amazon 108

Webbiquity

SEPTEMBER 12, 2017

Some business owners and bloggers are under the assumption that if they consistently post content, they will automatically start to boost traffic (“If you build it, they will come”). That means getting to know who your audience is and what they find important— before you develop your content marketing strategy.

Content 237

Content Paid Search Agency Buzz Inbound Marketing 237

ClearVoice

AUGUST 25, 2022

To inch closer to your content marketing goals, you need a reliable, proven, and repeatable process to uncover content topics your audience craves. Most entrepreneurs and marketers who produce content based solely on what they think their audience needs (and wants) get terrible results. Gut feelings won’t get you far. Click To Tweet.

Top of Funnel 64

Top of Funnel Tips Tools Planning 64

Convince & Convert

SEPTEMBER 21, 2010

Last week, I was on a content marketing discussion panel (moderated by Jeff Rohrs ) at the ExactTarget Connections conference. I was joined by Joe Pulizzi from Junta42 , Ann Handley from MarketingProfs , and Brad Kleinman from Online Marketing Connect. Mostly from me, with some terrific assistance from talented guest authors.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

ClearVoice

APRIL 29, 2022

In today’s digital age, popular bloggers, YouTubers, and podcasters are all becoming extremely powerful influencers with massive followings. This points to how important influencer marketing has become — and the growing importance of paid media strategies such as sponsored content. What is sponsored content advertising?

Examples 52

Examples Advertising Agencies Content Marketing Planning 52

Moz

APRIL 3, 2019

I work for a new affiliate marketing venture called The Ascent by The Motley Fool, and our coverage of broad, personal finance topics makes us a natural fit for content syndication. Just be sure any syndication partners will provide a canonical tag back to your site to ensure you don’t end up with duplicate content issues.

Paid Content 68

Paid Content Distribution Paid Search Agency Brand Identity 68

ClearVoice

FEBRUARY 7, 2019

It’s a rarity these days that anyone is just a writer, since the job description has grown to include a whole host of other marketing and brand-centric responsibilities. The income is found in content marketing, SEO strategies and other writing-forward opportunities. Sophisticated companies are using more marketing budgets for content.

Marketing Budget 82

Marketing Budget Burn Rate Paid Search Agency Advertising Agencies 82

Convince & Convert

JULY 13, 2010

Every single person in a public relations firm should: 1) understand the impact of social media and 2) be able to activate that marketing potential for their clients. It: Weakens Your Firm: Your agency is highly vulnerable to poaching since your “pocket of expertise” can walk out of the door. Don’t cheat them of that opportunity. (Oh,

Social Media 140

Social Media Media PR Webinar Metrics 140

Buffer

JULY 22, 2020

After a great decade with many accomplishments and interesting challenges, we’re looking for an experienced and driven product executive to partner with me as CEO to shape the future of Buffer. We then added some focused marketing, and over the course of the first year gained thousands of active users of the product.

Product 94

Product Enterprise Management Work Management Marketing Management 94

seo.co

JANUARY 27, 2022

As the name suggests, marketers pay for these links to be placed in articles, blog posts, news stories, and social media posts. It’s essentially a form of advertising. The content writer , blogger, or brand places these links by their own accord. Like any marketing approach, link earning is imperfect. Earned Links.

Paid Content 98

Paid Content Traffic Viral Marketing Content 98

Webbiquity

JANUARY 4, 2022

How do we enable the people who need data to make decisions within their area of expertise—finance, operations, sales, marketing, supply chain, whatever—but who aren’t experts in data analytics, to use data effectively? Some marketing dashboard tools are easy to use but very limited in scope.

Enterprise Management 336

Enterprise Management Work Management Marketing Management Marketing Automation Services 336

Buzz Marketing for Technology

JUNE 27, 2008

Business Bloggers |. Marketing & Advertising. Marketing & Advertising. Sales & Marketing. Advertising & Marketing. Partner Resources. Sign In. | | Free Newsletters. Business Advice |. Professional Journals |. Forms & Agreements |. Industry Centers |. by Industry.

Work Management 100

Work Management Marketing Management Resource Management Software 100

Webbiquity

SEPTEMBER 18, 2018

Management consulting guru Peter Drucker famously said business enterprises have “only two basic functions: marketing and innovation.” Here are nine categories of useful tools for busy business professionals in human resources (HR), accounting, finance, operations, customer support, and marketing. File Sharing Tools.

Marketing Automation Services 232

Marketing Automation Services Enterprise Management Work Management Tools 232