Optinmonster

OCTOBER 29, 2019

If you’ve put off starting your holiday marketing, here’s a last-minute holiday marketing guide to help you make the most of it! Last-Minute Holiday Marketing Guide. In this guide, you’ll find 13 ways to ramp up your marketing for a successful holiday shopping season—even if you’re a big ol’ procrastinator. Minimize risk.

eCommerce 57

eCommerce Planning Urgency Marketing Advertising Agencies 57

Content Marketing Institute

JUNE 4, 2018

There’s one thing I hate about email marketing copy: You never know how it’s going to perform until the campaign goes live. What seemed like a rock-star line of copy could become the campaign’s kiss of death. 59% of surveyed B2B marketers say #email is the best channel for generating revenue via @adage.

Copywriting 111

Copywriting Conversion Top of Funnel Urgency Marketing 111

Optinmonster

SEPTEMBER 2, 2020

Your call to action (CTA) is the most essential part of your marketing campaign. In this article, we’ll show you how to create persuasive calls to action. By the end of this post, you’ll be able to write better CTAs and achieve measurable success from your own marketing campaigns. Grab a download.

Examples 121

Examples Click Rate Social Media Copywriting 121

SpotMe Blog

JUNE 30, 2023

Victory is still within your grasp if you act now. Use social media, email marketing, and promotional partnerships to spread the word. Using marketing automation tools to send the right content to the right people at the optimal time. The steps to get there are simpler than you think.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Network Marketing Work Management 52

Salesforce Marketing Cloud

JANUARY 11, 2024

With any email campaign, your goal is to reach your customer’s inbox with great content that resonates. But first you have to make sure your emails are actually reaching all those customers — and email authentication is a key step to make that happen. It can make or break your campaign.

Domain 134

Domain Deliverability CAN-SPAM Marketing Management 134

Marketing Insider Group

MARCH 28, 2024

If you’re a fan of marketing blogs, it’s likely that you’ve come across the term “ growth hacking ” – the idea that centering your marketing strategy around growth is the most direct route to success. By focusing on growth, the development of testing, campaigns and marketing material holds more value.

eCommerce 199

eCommerce Tactics Budget Programs Work Management 199

Optinmonster

APRIL 5, 2023

Why a Good Email Subject Line Is Important? 47% of email recipients open an email based on the subject line alone. At the same time, 69% of email recipients report emails as spammy based solely on the subject line. In other words: your subject lines can make or break your email marketing campaigns.

Open Rate 145

Open Rate Best Practices CAN-SPAM Urgency Marketing 145

Vision6

MARCH 15, 2021

If you use an email marketing platform, chances are you’ve got access to some great reporting data that walks you through the performance of your email campaigns – as well as some aggregated email metrics to compare them to others in your industry. A sense of urgency? Opens vs. Engagements (Clicks).

Clickthrough 98

Clickthrough Urgency Marketing POS Domain 98

Optinmonster

APRIL 4, 2024

In marketing, a lead is someone interested in your products or services. As with all other forms of marketing, eCommerce lead generation strategies rely on knowing who your audience is and where to find them. This will help you finetune your marketing campaigns and maximize your return on investment (ROI).

eCommerce 73

eCommerce Lead Generation Sales Qualified Leads Top of Funnel 73

Unbounce

JUNE 3, 2021

A conversion funnel is the same idea but applied to your marketing strategy. A conversion funnel (which is sometimes called a “sales funnel” or “ marketing funnel ”) is a step-by-step process that helps you visualize your prospects’ buying journey, so you can lead them towards making a purchase. Funnels guide flow. Image Source: Moz.

Top of Funnel 145

Top of Funnel Sales Management Marketing Funnels Conversion 145

Litmus

JUNE 17, 2021

Even for someone like me who’s been doing email marketing for over a decade and now does content for a living. So I get it: It seems like the entire world—at least your job—is riding on your email’s subject line. What will get your email opened, clicked on, and converting? Use urgency—sparingly. Let’s find out.

Open Rate 118

Open Rate Tips CAN-SPAM Click Rate 118

Single Grain

JUNE 1, 2021

Another is that, just like any other business, SaaS companies need to market their products to find new leads and customers. This often includes cold email campaigns. . Ultimately, it comes down to writing an email that appeals to and answers the call of the person receiving it. 2) Find the Correct Recipient(s).

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Ideal Customer Profiles Work Management 98

ConvertKit

DECEMBER 15, 2020

However, to scale your digital products business, you have to scale your marketing. Fortunately, there is a way to market your digital products successfully with minimal time spent. It’s called email automation. What is email automation? Email automation helps digital product sellers be strategic with their marketing.

Email Marketing 127

Email Marketing Marketing Automation Services Automation Product 127

Optinmonster

JULY 3, 2020

As you’ll see in a minute, the action you want your visitors to take can vary depending on your marketing goals. See, many marketers fall into the trap of using one kind of popup in every situation. They’ll take a generic popup campaign and put it on every page on their site. Let’s get started. Popups by Type.

Marketing Websites 92

Marketing Websites Top of Funnel Trigger Marketing SMS 92

Unbounce

JANUARY 26, 2021

Marketers, how do you solve a problem like Maria? Putting out campaign after campaign after campaign can easily feel like you’re spinning in a neverending circle on a mountaintop. And Visar Murati, marketing head-honcho at Moona —a sleep science ecomm company—put his hand up. You know it, we know it.

Landing Pages 145

Landing Pages Optimization Paid Search Agency Lead Ranking 145

Optinmonster

MAY 10, 2023

Struggling to drive more leads and sales with your email marketing? One effective strategy to increase revenue and sales is through strategic product recommendation emails. In this article, we’ll cover what a product recommendation email actually is and discuss the benefits of sending them. And the best part?

Examples 72

Examples Product Cross-Selling Loyalty 72

Single Grain

JANUARY 3, 2024

When it comes to marketing, the Pay-Per-Click (PPC) advertising model has always been an effective strategy for businesses wanting to boost their online presence. But what exactly is a PPC funnel, and why is it so crucial for your digital marketing success? Intent : Here, the audience shows a clear interest in purchasing.

Top of Funnel 52

Top of Funnel PPC Tactics Advertising Funnels 52

Vision6

APRIL 26, 2022

So if you feel interest levels may be dwindling, it may be time to give your email campaigns a makeover. Here are 5 email content ideas that are coming out on top in 2022. Here are 5 email content ideas that are coming out on top in 2022. We all know personalisation is a staple ingredient in email campaigns.

Content 52

Content Urgency Marketing Click Rate Eye-Tracking 52

Optinmonster

JANUARY 22, 2020

In this article, we share email marketing best practices that will help you build and maintain the best email list possible. We’ve broken the article down into 3 sections: Building your email list. Crafting quality emails. Maintaining your email list. Clean your email list regularly.

Email Marketing 99

Email Marketing Practices Ad Building Best Practices 99

PureB2B

OCTOBER 23, 2017

“Lead magnets are free content you give your website visitors in exchange for their contact information so you can build your email list.” You just got them to join your email list, which can make it a whole lot easier for you to engage with and convert them into future buyers through email marketing.

Lead Scoring 78

Lead Scoring Lead Ranking Leads Lead 78

Single Grain

APRIL 20, 2023

Inbound marketing has become an essential part of successful marketing strategies, as it provides a more customer-centric approach that resonates with today’s savvy consumers. Work With Us What Is Inbound Marketing? Learn More: What Is Inbound Marketing?

Case Study 52

Case Study Case Studies Paid Content Inbound Marketing 52

PureB2B

OCTOBER 23, 2017

Lead magnets are free content you give your website visitors in exchange for their contact information so you can build your email list.". You just got them to join your email list, which can make it a whole lot easier for you to engage with and convert them into future buyers through email marketing.

Lead Scoring 62

Lead Scoring Lead Ranking Leads Lead 62

Optinmonster

JULY 22, 2020

B2B marketing can be tough. And today, we’ll show you 9 actionable methods to increase your B2B leads, such as: Build optin campaigns. And today, we’ll show you 9 actionable methods to increase your B2B leads, such as: Build optin campaigns. Include countdown timers to increase urgency.

Lead Generation 99

Lead Generation Work Management Lead Scoring Lead Ranking 99

Single Grain

AUGUST 27, 2019

Before reading this action-packed, example-laden article, check out our 3-minute video on cold emails from our Leveling Up YouTube channel : Cold email is dead…or at least it is for people who don’t know the intricacies of this channel. But people who do are still generating incredible results through cold emails.

Open Rate 103

Open Rate Work Management Click Rate Paid Search Agency 103

Scoop.it

FEBRUARY 22, 2022

Once in a while, people make the sweeping declaration that “email marketing is dead,” yet no other marketing channel can compete with email in terms of Return on Investment (ROI). . Email marketing generates an impressive $36 for every $1 spent. Embrace personalization. Try power words.

Email Marketing 69

Email Marketing Tips Planning Work Management 69

Outbrain

JULY 17, 2022

A recent analysis projects online marketing efforts will reach $860.8 According to a 2021 State of Marketing Report , most surveyed marketers rate lead generation as their number-one priority for the next 12 months. It’s no secret just how much COVID-19 has transformed the digital landscape for companies and consumers alike.

Online Lead Generation 37

Online Lead Generation Lead Generation Lead Scoring Lead Ranking 37

Single Grain

NOVEMBER 28, 2023

If your business intends to remain competitive in the crowded online space, you have to adapt your strategies to the latest innovative digital marketing trends — before they become mainstream. Let’s dive in and explore the forces shaping the future of digital marketing. Herein lies the opportunity.

Paid Content 126

Paid Content Marketing AI Trends Paid Search Agency 126