Convince & Convert

DECEMBER 20, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Lessons from 2013: The Big Bang of Social. The Social Pros boiled down 2013 in social media into 5 general trends. Communication is becoming easier with some of the great tools that are coming out, and it’s becoming necessary.

Social Media 145

Social Media Skype Media Paid Search Agency 145

KoMarketing Associates

JANUARY 16, 2013

This year, as I got to thinking about the ways in which we’ll make our B2B content marketing collateral stand apart from the crowd and ultimately drive results for our clients, I turned to the 2013 Academy Award nominations. Do you have ideas about content generation for the year 2013?

Content Marketing 120

Content Marketing Planning Best Practices Content 120

Webbiquity

JULY 1, 2013

Here are a few of the top online marketing trends for the second half of 2013 that may help you grow your sales both online and off faster than you expected. There are now many tools, templates and frameworks for creating user-friendly website designs that are accessible to businesses of all sizes. Social media will remain important.

Online Marketing 100

Online Marketing Trends Lead Scoring Lead Ranking 100

Everything Technology Marketing

FEBRUARY 26, 2013

Finally, the new 2013 B2B Lead Generation Report is available! Download it here: [link] ) The B2B Technology Marketing Community on LinkedIn conducted the 2013 lead generation survey to better understand how B2B marketers are adjusting to new challenges, and to identify new trends and best practices. The results are in.

Enterprise Management 100

Enterprise Management Lead Generation Demand Generation Agencies Marketing Management 100

Webbiquity

DECEMBER 16, 2013

What are some of the best tools and resources to help marketers create compelling infographics? The State of B2B Content Marketing: Tactics, Sharing Tools and Metrics [INFOGRAPHIC] by Social Media Today. Over 100 Incredible Infographic Tools and Resources (Categorized) by DailyTekk. ** 5 STARS.

Marketing Budget 100

Marketing Budget Marketing Budget Creation Content Marketing Planning 100

NuSpark Consulting

DECEMBER 30, 2012

It’s that time of year; a time to reflect, assess, and think about what can be optimized for inbound marketing in 2013. . Let’s get more granular, and review some internet marketing 2013 resolutions that you can optimize now: . . Well, that ends a brief checklist for your 2013 inbound marketing resolutions. Let’s grow in 2013.

Paid Content 100

Paid Content Marketing Analytics Tools Planning B2B Marketing 100

Webbiquity

AUGUST 6, 2019

The “freemium” model for software marketing—giving away a limited version of an online software product in order to entice users into paying for a scaled-up or full-featured version—started gaining traction back in early 2013 and really took off over the next 18 months. Image credit: rawpixel.com on Pexels.

Enterprise Management 168

Enterprise Management Marketing Management Budget Programs Buy 168

Marketing Insider Group

JULY 16, 2013

And please let me know what topics you would be interested in me covering for the rest of 2013? The 20 Best Marketing Conferences of 2013. The post Top B2B Marketing Insider Blogs Of 2013 (So Far) appeared first on B2B Marketing Insider. If you missed any of these posts, check them out. I am listing them in no particular order.

B2B Marketing 100

B2B Marketing B2B Lead Scoring Lead Ranking 100

Biznology

DECEMBER 26, 2012

I hereby take up that tradition, offering up four random prognostications for where B2B digital marketing is headed in 2013. So, while I used to argue that Facebook should be at the bottom of a B2B marketer’s to-do list, I am revising my view for 2013. The focus in 2013 will be clean data. I stand corrected.

B2B Marketing 80

B2B Marketing Data Hygiene Planning Paid Search Agency 80

KoMarketing Associates

JULY 1, 2014

Created: May 29, 2013. Created: November 25, 2013. Prior to asking the question on 100 links per web page (above), Cutts addressed this question in late 2013, offering similar background, reasons for original limitations, and changes to guidelines. Created: June 5, 2013. Created: December 10, 2013. Answer: Yes! (12

Link Building 120

Link Building Paid Content Google Advertorials 120

KoMarketing Associates

JANUARY 7, 2013

I believe this is where link building management needs to go in 2013 and beyond. What tools are you using to manage your link building process? We’re building a process that can potentially have benefits for PR, marketing communications, and broader marketing management. What do you think?

Link Building 120

Link Building Ad Building Ideal Customer Profiles PR 120

Martech

APRIL 18, 2024

I’ve been writing about marketing tools for over a decade, and some of my earliest published articles were about the new breed of social media monitoring tools. I’ll start with what hasn’t changed and provide an overview of what I consider a strategic approach to AI tool selection. What does your business need to do with AI?

Marketing AI 132

Marketing AI Paid Search Agency Generation Enterprise Management 132

Customer Experience Matrix

APRIL 26, 2024

It’s eleven years since the term “customer data platform” appeared in 2013. Before then, customer databases were custom projects, like a data warehouse, and the only packaged marketing software was applications like campaign management systems or predictive modeling tools. That's odd; people ask me those questions all the time.

Enterprise Management 156

Enterprise Management Work Management Marketing Management Ideal Customer Profiles 156

KoMarketing Associates

JANUARY 2, 2014

Here are 7 B2B link building tactics we used with success in 2013 and will continue executing and refining in the new year. In late 2008, Google announced the release of their crawl error report in Webmaster Tools. 404 Inbound Link Cleanup. If the answer is “Yes,” then it still makes sense to guest post. Talkwalker Alerts.

Link Building 120

Link Building Tactics Ad Building B2B 120

KoMarketing Associates

JANUARY 2, 2014

Here are 7 B2B link building tactics we used with success in 2013 and will continue executing and refining in the new year. In late 2008, Google announced the release of their crawl error report in Webmaster Tools. 404 Inbound Link Cleanup. If the answer is “Yes,” then it still makes sense to guest post. Talkwalker Alerts.

Link Building 120

Link Building Tactics Ad Building B2B 120

Brandwatch Marketing

FEBRUARY 15, 2019

in 2013 to 32.3% Luckily, there are several Instagram analytics tools available to help brands understand what resonates with their audience and how they can optimize their content output. Top 7 Free Instagram Analytics Tools. Social Bakers offer a free Instagram analytics tool. Simply Measured. Social Bakers.

Analytics 85

Analytics Tools Best Practices Tagging 85

The Forward Observer

JANUARY 19, 2024

Kurtz takes you inside the craft to help you use all the tools at your disposal–from the intricate relationship between lists, offers, and copy, to continuity and creating lifetime value, to the critical importance of multichannel marketing, and more–so you can succeed wildly, exceed all your expectations, and overdeliver every time.

Copywriting 152

Copywriting Wikipedia Marketing & Strategy Advertising Mediums 152

Hinge Marketing

NOVEMBER 29, 2013

Top Professional Services Marketing Content from November 2013. YouTube is the second most popular search engine, but many companies overlook the video site as a possible lead development tool. YouTube is the second most popular search engine, but many companies overlook the video site as a possible lead development tool.

Copywriting 48

Copywriting Eloqua Work Management Youtube 48

KoMarketing Associates

JUNE 18, 2013

My presentation primarily focused on using social for link building, utilizing tools like Citation Labs and Rapportive , along with social networks including Twitter and Google+. Keep an eye on your Webmaster Tools (WMT) account. While WMT can give you some information on load time, tools like Pingdom can also offer some insight.

Link Building 120

Link Building SERP Ideal Customer Profiles Conference 120

The Forward Observer

OCTOBER 27, 2023

With the event management tools and models available in Unforgettable: The Science of Creating Memorable Experiences , anyone can design a memorable and valuable experience for customers. Don’t settle for average events that leave your audience feeling bored and uninspired.

Planning 130

Planning Work Management Marketing & Strategy Click Rate 130

Optinmonster

SEPTEMBER 11, 2023

So in January 2013, Syed and I met up at a hotel in Savannah, GA, to put together plans for building OptinMonster. Because marketing tech tools had a bad reputation for being bloatware, we believed we could flip that script and change the narrative. We absolutely love helping our customers succeed with our tools.

Trigger Marketing 103

Trigger Marketing Planning Intent Template 103

SnapApp

OCTOBER 1, 2013

Last month’s ExactTarget Connections 2013 conference in Indianapolis knocked it out of the park. If they’re going to succeed, social media will be an important tool. If you didn’t make ExactTarget Connections 2013, you can watch the keynotes addresses here. Expect an interesting announcement at Dreamforce about this in November.

Salesforce.com 48

Salesforce.com Mobile Advertising Mobile Marketing Conference 48

SnapApp

OCTOBER 29, 2013

Three days at Eloqua Experience 2013 demonstrated the importance of asking questions, the need for content marketing, and Eloqua’s expanding app cloud. Eloqua Experience 2013 in San Fran was a blast! Time to start another countdown… We're you at Eloqua Experience 2013? We’re sure they’ll all be back in contention next year.

Eloqua 48

Eloqua Allocation Top of Funnel Advertising Funnels 48

KoMarketing Associates

MARCH 5, 2013

It can often be difficult to find a path through the clutter to discover the best option in which methods and tools will be most useful and effective in a B2B marketing campaign. Google AdWords: Any B2B marketing campaign that incorporates keyword-driven pay-per-click advertisements should use Google’s AdWords tool.

B2B Marketing 120

B2B Marketing Work Management Marketing Management Tools 120

ANNUITAS

JULY 10, 2013

July 10, 2013 – Industry experts pick top three social media tools via PointClear. News & Press'

Social Media 100

Social Media Opinions PointClear Tools 100

KoMarketing Associates

AUGUST 15, 2013

While we have access to web reporting tools, metrics specifically within social media platforms have been poor at best. Most importantly, all of these tools are free. Well a while back, Google announced support of Google Authorship statistics via Webmaster Tools. 5 Action Items from #SMX Advanced 2013 .

Social Media 120

Social Media Social Marketing B2B Marketing Tools 120

illumin

APRIL 2, 2024

The web-based platform known for its accessible features and easy-to-use design tools is bringing award-winning software producer Affinity under its helm. Thanks to Affinity, it now does – and these tools are highly rated. On March 26, 2024, the two companies announced the deal with significant excitement.

Acquisitions 52

Acquisitions Software Creativity Paid Search Agency 52

Webbiquity

MAY 5, 2020

The platform is a tool for sales professionals targeted at large enterprise manufacturing and medical device marketing and sales teams. Orrin Broberg, CEO of Modus, and Scott Olson, the company’s CTO, spun the company out in 2013 with no capital. Year founded: 2013. This was the birth of Modus. ” The Company.

CMS Development 174

CMS Development Enterprise Management Work Management Marketing Automation Services 174

Adobe Experience Cloud Blog

DECEMBER 18, 2012

by Jason Miller As marketers plan for 2013 it’s important that they stay abreast of the most relevant marketing conferences. Events and conferences are essential tools for the modern day marketer and can be vital to achieving your overall business goals in the New Year.

Interactive Marketing 48

Interactive Marketing Planning Trade Show Marketo 48

HG Data

JULY 12, 2023

How commercetools utilized HG Insights’ Technology Intelligence to prioritize accounts, supercharge marketing and optimize territory planning Since 2013, commercetools has enabled some of the world’s most recognizable brands to adapt and lead evolutions in digital commerce by providing the tools needed to achieve agility and the ability (..)

Planning 52

Planning Optimization Marketing Tools 52

Tomorrow People

APRIL 22, 2013

Utilising free SEO keyword checkers such as Google Adwords or Wordstream (limited free searches yet still a great tool) with help you assess the viability of a keyword. Your digital marketing agency will be very keen on increasing your social media presence and they are right in that this is a valuable tool. Use Backlinks Wisely.

SEO 120

SEO Advertising Agencies Effectiveness Paid Search Agency 120

Tomorrow People

APRIL 22, 2013

Utilising free SEO keyword checkers such as Google Adwords or Wordstream (limited free searches yet still a great tool) with help you assess the viability of a keyword. Your digital marketing agency will be very keen on increasing your social media presence and they are right in that this is a valuable tool. Use Backlinks Wisely.

SEO 120

SEO Advertising Agencies Effectiveness Paid Search Agency 120

KoMarketing Associates

OCTOBER 10, 2013

While Google Webmaster Tools may not have all the keyword data, features, and functionality we’d like (and that it’s certainly capable of), it does provide publishers some of that missing keyword referral data, right down to the page level.

Search Engine Marketing 120

Search Engine Marketing Search Marketing Keywords Social Media 120

Hinge Marketing

DECEMBER 30, 2013

As 2013 draws to a close, it’s a perfect time to highlight some of the most popular posts from the Professional Services Marketing Blog. To drive growth and profitability, there are a few essentials to have in place: the proper strategy, an arsenal of brand-building tools, and a plan to actually build your brand.

Work Management 48

Work Management Marketing Management Service Planning 48

Martech

MARCH 14, 2023

Qualtrics describes itself as an online survey tool. Building on its 2013 acquisition of successful, Swiss-based commerce solution Hybris, by 2018 SAP had added Gigya and Callidus Cloud to its portfolio and launched C/4 HANA. SAP says that Qualtrics has more than tripled its revenue since the acquisition.

Enterprise Management 89

Enterprise Management Marketing Management Customer Satisfaction Acquisitions 89

Moz

SEPTEMBER 8, 2020

Here’s your step-by-step workflow for picking the Google categories that are best for your business, with the help of some great tools. Next, take your list of keywords and enter them into your choice of free or paid keyword research tools to discover which terms have the highest potential search volume. What a great development!

Google 65

Google Tools Business Work Management 65

Lead Liaison

SEPTEMBER 19, 2023

Since its inception in 2013, Lead Liaison, LLC has consistently pioneered innovations that cater to the diverse needs of SMBs and enterprise businesses alike. Lead Liaison, LLC is a global leader in sales enablement and marketing automation solutions.

Lead Liaison 62

Lead Liaison Enterprise Management Work Management Marketing Automation Services 62