Hubspot

DECEMBER 31, 2012

This is your chance to reboot and decide what changes you'll make in 2013. If you’re not sure where to begin, for starters, HubSpot would love to help! We’re offering our marketing community members a free consultation to chat with a HubSpot expert about 2013 goal planning. It’s almost here -- the turn of the new year.

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Planning Work Management Landing Pages Paid Search Agency 28

Hubspot

APRIL 23, 2020

Top-performing keywords in terms of rank, traffic, and lead generation. Total new leads and form submissions. If you don’t have access to this information, I recommend adding tools like Google Analytics and HubSpot’s Marketing Analytics for better tracking and visibility into your website's performance. Bounce rate.

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SmartBug Media

MARCH 19, 2020

In either case, here are best practices, resources, and lead generation tips to ensure your company benefits from video marketing. Follow these tips to improve your video search results: Make your videos crawlable : If Google can crawl your video, they can provide a thumbnail and other features. Using Videos for Lead Generation.

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Video Marketing Practices Top of Funnel Work Management 115

Hubspot

AUGUST 5, 2013

I''ll cover things from convincing your boss it''s a worthwhile expense, to figuring out which hotel to stay at, to some tips on where to be and when during the actual conference. With the Final Countdown promotion, you can get $500 off today (Monday, August 5, 2013), $400 Tuesday, $300 Wednesday, and so on. 3) Booking a Hotel Room.

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PureB2B

JANUARY 23, 2017

An essential aspect of nurturing new sales leads is email marketing. Furthermore, a study by Custora found that customer acquisition through email quadrupled from 2009 to 2013, with the 2009 benchmark set at 7%. Image Source: HubSpot ). Image Source: Hubspot ). Image Source: Hubspot ). Uber – Clear and Simple.

Email Marketing 106

Email Marketing Planning Brand Identity Branding 106

Buffer

FEBRUARY 3, 2019

Back in 2013, Jay worked at Bigcommerce, an e-commerce software provider where he learned about what it takes to have a successful online business. “On average we get 400-600 leads per week from social media, with half coming from Instagram,” Jay told me over email. Instagram Stories: The lead-gen secret weapon.

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Top of Funnel Generation Marketing & Strategy Landing Pages 103

Hubspot

OCTOBER 20, 2013

At HubSpot, we strive to provide a top-notch paid product , but we also like to throw in some things that are -- you guessed it -- free! Delight" is a term used all the time at HubSpot. The quicker salespeople get in touch with leads, the more likely they are to engage them accordingly and convert them.

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Hubspot

JANUARY 1, 2013

A decade from now, when the next John Battelle writes the definitive retrospective on the mobile-local internet, my guess is that 2012 will be viewed as the tipping point for local search. It’ll be tough for 2013 to top a year that saw: The acceleration of local search volumes due to unprecedented smartphone adoption.

Adwords 28

Adwords Mobile Advertising Mobile Marketing Terms and Conditions 28

Hubspot

JULY 1, 2013

But with over 200 million active users , the probability that your prospects, leads, and customers are using the Twitter is high. Let''s take a simple case: Wouldn''t it be great if your social media manager spent more time tweeting at your leads instead of combing through tons of off-topic posts? And we''re going to tell you how.

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Twitter Lead Scoring Lead Ranking Tips 28

PureB2B

JANUARY 23, 2017

An essential aspect of nurturing new sales leads is email marketing. Furthermore, a study by Custora found that customer acquisition through email quadrupled from 2009 to 2013, with the 2009 benchmark set at 7%. Image Source: HubSpot ). Image Source: Hubspot ). Image Source: Hubspot ). Uber – Clear and Simple.

Email Marketing 62

Email Marketing Brand Identity Branding Planning 62

Attendify

AUGUST 7, 2019

You’ll learn what’s working vs. what’s not, and walk away from each piece with a bagful of tips and tricks your team can put to work. Founded in 2013, Guru is a knowledge management platform that unifies an organization’s collective insights and gives teams the information they need to do their jobs. About Guru. Start with pre-event.

Features 37

Features Work Management Marketing Automation Services Marketing Management 37

Buffer

FEBRUARY 3, 2019

Back in 2013, Jay worked at Bigcommerce, an e-commerce software provider where he learned about what it takes to have a successful online business. “On average we get 400-600 leads per week from social media, with half coming from Instagram,” Jay told me over email. Instagram Stories: The lead-gen secret weapon.

Top of Funnel 66

Top of Funnel Generation Marketing & Strategy Landing Pages 66

Hubspot

AUGUST 25, 2022

When a sales slump hits and your quota is on the line, the first thing you want to do is jump on the phones and contact every prospect and lead you know. During your best month, were you closing deals that started with warm or cold leads? Revisit leads that didn’t close. Leading a sales meeting? Shift your focus.

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Work Management Cold Calling Marketing Management Cross-Selling 77

Hubspot

FEBRUARY 11, 2016

This frustrating interruption is exactly why we're here to discuss inbound lead generation. What is inbound lead generation? Download our complete guide to lead generation here for even more lead gen tips. What is a Lead? What Is Lead Generation? Why Do You Need Lead Generation?

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Lead Generation Sales Qualified Leads Generation Lead Ranking 28

Hubspot

MARCH 15, 2016

As companies adopt inbound marketing as a way to generate more leads, the importance of having an effective lead nurturing strategy becomes very clear. In most cases only a relatively small percentage of your inbound leads will be ready to make an immediate purchase, leaving upwards of 90% of your inbound leads on the table.

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Sales Management Lead Nurturing Lead Scoring Lead Ranking 28

Hubspot

JANUARY 7, 2016

Now consider that the top priority among B2B marketers is increasing the number of contacts/leads generated ( Source, State of Inbound 2015 ). Of course, a close second priority is converting contacts/leads into customers. Today I get to do much less teaching as more and more executives have increased their focus on lead generation.

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Hubspot

FEBRUARY 12, 2020

In other words, you can give someone you love -- whose heart you want to keep in tip-top shape -- a free sample of their product. February 9, 2013. This campaign is fantastic for a few reasons: It's a simple way to generate leads that can be nurtured later. 2013, but was updated for comprehensiveness on January 30, 2020.

Campaigns 101

Campaigns Planning Paid Search Agency Sample 101

Hubspot

FEBRUARY 12, 2013

We’ve completely overhauled our marketing so it aligns with the way prospects buy today , and we’re generating 10 times the leads we did in the past. But my sales team does nothing but complain about these leads. They say the leads suck. But inbound leads don’t act like outbound leads. Tip #2: Don’t call high.

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Hubspot

SEPTEMBER 24, 2013

It’s 2013, and now, more than ever, the pressure on businesses to determine the exact value of social media marketing is high. Finding Leads Quickly Can Be Done. Here are some tips for finding prospects on your favorite social media sites quickly, and some insight as to how I search for leads on each site listed below.

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Social Media Long Tail Marketing Media Work Management 28

Hubspot

AUGUST 8, 2013

Work toward engagement -- not follower count -- and the leads will find you. According to HubSpot , 36% of all marketers have found a customer (or vice versa) via Twitter in 2013. Gabrielle Zigi (@zigisitch) June 7, 2013. Pepperidge Farm (@PepperidgeFarm) June 3, 2013. Papa Ginos (@PapaGinos) June 26, 2013.

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Hubspot

MAY 1, 2015

And if you decide your business could use a CRM system of its own, get HubSpot's free CRM software here. More advanced and complex ones can rotate leads to the right sales reps and log interactions with customer support teams. How do you primarily interact with leads: by phone, email, social media, or a combination?

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QuanticMind

SEPTEMBER 7, 2018

Augmented and Virtual Realities Lead the Way When Maximizing Advertising Performance. In 2019, more brands will follow IKEA’s lead by offering augmented and virtual reality solutions to their customers for a more personalized experience. For a rundown of what you can expect, you’ll find a primer below.

Marketing AI 43

Marketing AI Advertisements Advertising Mobile Advertising 43

Optinmonster

NOVEMBER 27, 2023

This lead magnet includes over 600 of their best subject lines from 2013-2020. Then check out this list from HubSpot. What to Write in Your Emails – When you optin for this lead magnet, you’ll get an 86-page PDF guide to email copywriting. Then, they offer a handy PDF worksheet as a lead magnet.

Copywriting 111

Copywriting Template Work Management Marketing Management 111

Hubspot

MAY 5, 2014

From Zapier to IFTTT to Signals and Litmus, HubSpot customer Eric Leist gives us a snapshot of valuable tools to help marketers hack their marketing careers. 3) 10 Tips for Landing on the Front Page of SlideShare, Explorics. 10 Tips for Landing on the Front Page of SlideShare From Explorics. Don''t worry -- it''s still possible.

Storytelling 28

Storytelling Peer-to-peer Internet Marketing B2B Sales 28

ConvertKit

MARCH 25, 2020

Content trend data from Hubspot also shows 62% of respondents pay close attention to video content , versus only 27% for blog articles. Data from Hubspot shows most visitors pay close attention to video landing page content. Image via Hubspot. Jason Fried (@jasonfried) November 13, 2013. Download a free lead magnet.

Landing Pages 46

Landing Pages Video Marketing Conversion Marketing Automation Services 46

Hubspot

APRIL 28, 2013

On top of that, HubSpot came out with its annual research report about the state of inbound marketing , and we''ve been seeing some helpful new feature updates from the likes of Twitter, LinkedIn, and Foursquare. LinkedIn Launches New Contacts Tool to Make Relationship Management Easier, From the HubSpot Blog. Of course you are!

Marketing Report 28

Marketing Report Twitter Marketing Management Planning 28

Hubspot

SEPTEMBER 11, 2013

For tips on creating and using hashtags effectively, check out this post. They''ll be able to fundraise online leading up to the event as well. HubSpot leveraged this technique at our non-fundraising INBOUND 2013 conference with charity: water. You can use Topsy.com to track the volume of tweets that include your hashtag.

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Microsite Tactics Hubspot Network Marketing 28

Hubspot

AUGUST 19, 2013

That''s why many of our fans are surprised when they hear that HubSpot''s social presence all comes down to the concerted efforts of just one person -- Brittany Leaning, our social media manager. It has allowed HubSpot as a company to provide a hugely improved customer experience and gives me back a ton of my time.

Social Media 28

Social Media Work Management Social Marketing Media 28

Hubspot

OCTOBER 8, 2014

In fact, email volume was 13% higher during the 2013 holiday season compared to the 2012 holiday season. Here are some tips to get you started. In a 2013 survey by Wanderful Media , 82% of Black Friday shoppers wanted to receive email updates about Black Friday sales. Getting Into the Holiday Spirit. Consider weekend emails.

Email Marketing 28

Email Marketing Work Management Clickthrough Marketing Management 28

Hubspot

MAY 22, 2013

In 2013 , 43% of surveyed marketers said they had found a customer through LinkedIn. Similarly , 56% of B2B marketers plan to increase their social media spend in 2013. Tip: The value of social media in the sales process extends beyond just being present where leads are communicating. Monitor Your Leads.

Social Media 28

Social Media B2B Sales Domain Case Studies 28

Hubspot

MAY 11, 2010

Research company eMarketer predicts that by the year 2013, 85% of Internet users (or 188 million people) will consume online video. Here are a handful of tips that are included inside the eBook: Driving Business: Determine your video's call-to-action when writing your video script. Connect with HubSpot : Download the free eBook.

Video Marketing 28

Video Marketing Emarketing Buzz Youtube 28

Hubspot

OCTOBER 26, 2017

He walks you through a four-step process that leading companies use to design products that evoke positive emotions, change behavior, and create deep engagement. Dev Patnaik has given us just what we need for the lean years ahead." -- Malcolm Gladwell, author of Outliers, Blink, and The Tipping Point. Goodreads Rating : 3.79/5.0.

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Amazon Thought Leadership Fulfillment Curation 74

Hubspot

JANUARY 1, 2014

So take the time to crunch the numbers, discover what is and isn''t already working for you, modify your campaigns accordingly, and your 2014 is bound to be just as -- if not more -- successful than 2013. Well, believe this: As of February 2013, there were 6.8 1) Focus on mobile. Don''t believe him?

Planning 28

Planning Buyer Personas Work Management Mobile Marketing 28

Martech Advisor

NOVEMBER 6, 2019

The Top 7 Tips to improve Customer Experience (CX) in 2020! Another example is Google’s Android mobile OS UX change in 2013, which went through a massive design and aesthetics overhaul with Google introducing its new ‘material theme’ design language. The Top 7 Tips to improve Customer Experience (CX) in 2020.

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Tips Enterprise Management Customer Satisfaction Work Management 89

Hubspot

JULY 25, 2013

Did this mean that I’m going to have to work doubly as hard to have my hard-earned leads see my emails? On the one hand, my fellow HubSpotter Evan Murphy looked at aggregate data from all our customers'' email sends and found one answer: HubSpot customers saw an average of 58.9% antonio.gulli (@gulliantonio) July 18, 2013.

Work Management 28

Work Management Email Marketing Inbound Marketing Click Rate 28

Martech Advisor

NOVEMBER 6, 2019

The Top 7 Tips to improve Customer Experience (CX) in 2020! Another example is Google’s Android mobile OS UX change in 2013, which went through a massive design and aesthetics overhaul with Google introducing its new ‘material theme’ design language. The Top 7 Tips to Improve Customer Experience (CX) in 2020.

Tips 75

Tips Enterprise Management Customer Satisfaction Work Management 75

Hubspot

NOVEMBER 8, 2014

In fact, in 2013, over 50% of all emails were opened on mobile. "Sometimes, what happens is your older leads are still opening your email, while new signups have no idea your newsletter is coming. This could be a tip, a strategy, a tool you’ve used that they could benefit from, or other free resources.

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