Hubspot

DECEMBER 4, 2012

2013 is on the horizon, so whip out your crystal balls, marketers -- it's time to make some predictions about what's in store for next year. We saw the rise of Pinterest, several IPOs and acquisitions, an aggressive political ad war, Facebook’s 1 billionth user, and watched one Korean artist turn into a global phenomenon thanks to YouTube.

Work Management 28

Work Management Marketing Management Marketing Automation Services Paid Search Agency 28

Biznology

MAY 19, 2014

59% of marketers agree SEO has the biggest effect on lead generation. 82% of internet users use search (source: Search Engine Joural). 70-80% of web users ignore the paid adverts and look down the page for the first organic search result (source: PPC.org ). 82% of internet users use search (source: Search Engine Joural).

Social Media 80

Social Media SEO Media Youtube 80

Marketing Insider Group

OCTOBER 21, 2015

In 2014, CBinsights noted that $292M had been invested in content marketing platforms (including ours) from Q2 2013 to Q1 2014, noting that there was a 125% increase in investment money as well as a 47% bump in deal activity from the prior year. In 2014, revenue generated by content marketing technology and services brands grew 13.3%

Marketing Management 100

Marketing Management Marketing Budget Content Marketing Paid Search Agency 100

Marketing Craftmanship

JANUARY 10, 2015

In October 2013, S.E.C. Your website will generate investor interest by allowing visitors to draw their own conclusions about the firm and its potential to help them achieve their goals. And a growing body of market research confirms the weak correlation between fund performance and investor contributions.

Practices 100

Practices Planning Enterprise Management Transparency 100

Webbiquity

SEPTEMBER 9, 2013

With potentially less future traffic available from search, given changes in both technology and user behavior, the WPO model is valuable because: • WPO is about total online visibility—not just search. In early 2013, Google devalued general directory links for search rankings. Why the WPO Model is Important.

Paid Content 100

Paid Content Traffic Lead Ranking Lead Scoring 100

Hubspot

MARCH 14, 2017

How can video impact the user experience on your website? We looked at the 100 most-visited pages on our website between 2013 and 2016 to compare the average of the total time spent on pages with video versus those without. Ultimately, the data reveals video on a page correlates with more time spent on that page. Why Use Wistia.

Marketing Automation Services 95

Marketing Automation Services Top of Funnel Click Rate Budget Programs 95

seo.co

NOVEMBER 17, 2020

In 2013, there were a total of 147.1 Generally speaking, a website that’s been around for ten years is going to be more valuable than one that’s been in existence for two years. This helps them rank higher, which generates more visibility and traffic. million registered domain names. There are currently more than 359.8

Domain 69

Domain Automation Pricing Price 69

Hubspot

FEBRUARY 26, 2015

This means that an ad below the fold could be loaded and counted as an impression, even if the user never scrolled down. Or maybe the user has Adblock on -- even though they''re not viewing an ad, they can still rack up impressions for advertisers, too. We blog to generate visits to our website. We blog to generate customers.

Clickthrough 28

Clickthrough Paid Search Agency Click Rate Open Rate 28

Hubspot

OCTOBER 23, 2013

The Future of SEO - 2013 edition from HubSpot All-in-one Marketing Software. Smartphone users are a significant and fast-growing segment of internet users, and at Google, we want them to experience the full richness of the web," explained Yoshikiyo Kato, software engineer at Google. Mobile Search Will Continue to Rise.

Inbound Marketing 28

Inbound Marketing SEO Correlation Paid Search Agency 28

Hubspot

FEBRUARY 4, 2016

The fall in Gmail opens and subsequent rise of iPhone and Android opens may suggest users of the Gmail app are switching back to the native email apps on these phones. Outlook 2013 also saw a 50% gain over the year, whereas Outlook 2003 dropped 35%.". Smith says: Webmail. Mail and Outlook.com opens. Environment Growth. iPhone (iOS).

Mobile Marketing 28

Mobile Marketing Tagging Press Correlation 28

BuzzSumo

JANUARY 5, 2016

I first met James & Henley in December 2013, just as the snowflakes started to fall in New York. A great product will generate far more awareness through sharing and advocacy than any marketing spend. Your churn will be lower if you become a part of your users’ daily habits or workflow. A bit of history.

Case Study 40

Case Study Case Studies Studies Paid Search Agency 40

Hubspot

DECEMBER 29, 2011

As more and more companies catch on to the most effective strategies for getting found online and generating more leads and customers, the future of inbound marketing is looking more competitive and fast-paced than ever. A successfully optimized search campaign can help your business generate more leads and get found by potential customers.

Planning 28

Planning Landing Pages Burn Rate Marketing Automation Services 28

Content Standard

OCTOBER 22, 2016

There are 200 million users and 10 billion video views per day. The same is true with Netflix’s House of Cards: “75 percent of what people watch on Netflix is from some algorithm-generated recommendation.” He asked: should your brand be on Snapchat? Brand adoption exceeding that of Facebook and Twitter.

Marketing Strategy 40

Marketing Strategy Marketing & Strategy B2B Marketing Work Management 40

ClearVoice

NOVEMBER 30, 2021

The good news for digital marketers is the cost of generating content is 62 percent less than traditional marketing while generating three times as many leads. More content also gives you more opportunities to improve your rank for keywords that users are searching for. The 10 best books for improving your content marketing.

Top of Funnel 122

Top of Funnel Content Marketing Planning Work Management 122

DivvyHQ

MARCH 28, 2019

User needs: Why do those audiences need or expect that content from us? And again, many of these metrics are important to monitor to get a gauge on overall performance trends, but they don’t strongly correlate to achieving strategic objectives. Audience: Who, specifically, is that content for? Sub-dimensions are optional.

Lead Ranking 91

Lead Ranking Marketing Analytics Tools Lead Scoring Generation 91

seo.co

FEBRUARY 8, 2023

This will throw off the right signal for the particular keyword rankings to the search engines as long as you are able to nail user search intent. User Data is Key Everyone pretty much knows by now that Google controls the search engine market and that user experience is one of the main ways they judge the value and ranking of your site.

Lead Scoring 98

Lead Scoring Lead Ranking Paid Content Ad Building 98

KoMarketing Associates

JANUARY 24, 2017

This is due to a variety of factors including algorithm updates, changing user behavior, new platforms or features launching, industry findings, and more. However, you shouldn’t overlook the importance of a well-constructed landing page to improve conversions and generate leads. Match Content with User Intent.

Organization 120

Organization SEO Practices Best Practices 120

KoMarketing Associates

DECEMBER 22, 2015

For so long, we have accepted that a position one ranking in Google will generate a 20-30% CTR. The article from SEER showcases how a #1 ranking only generated a 5% CTR and while that was still a large amount of traffic, it wasn’t the CTR they assumed. Our Favorite Posts & Articles from 2013. From Jeremy Krantz.

CTR 120

CTR Lead Scoring Lead Ranking SERP 120

Valasys

AUGUST 9, 2019

User Experience (UX) has evolved as a single-most decisive factor in optimizing the rankings & SEO strategists as well as the marketers should take care that websites should focus on creating authoritative & valuable pieces of content to instill in their audiences a sense of trust.

Paid Content 40

Paid Content Marketing Budget Lead Ranking Top of Funnel 40

Webbiquity

FEBRUARY 25, 2014

For those who are new to Google+ (or who struggle to see results with it), Scott Buehler provides an excellent 10-step guide to understanding circles, generating activity, formatting posts, using hashtags, hosting hangouts, creating company pages and more. The 2013 Google+ Marketing Guide by KISSmetrics. ** 5 STARS. by SteamFeed.

Google 100

Google Business Lead Scoring Lead Ranking 100

Hubspot

JUNE 9, 2016

With over 400 million active users , brands are quickly recognizing the need to have a presence on Instagram. There's a whole lot of research out there about Instagram -- everything from the demographics of its users and how often brands are posting, to how caption length affects engagement and what the most popular emoji is on Instagram.

Stats 28

Stats Marketing & Strategy Emarketing Social Networks 28

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. Use custom user-defined fields to store custom (and important) demographic data about your contacts. Segmented and targeted emails generate 58% of all revenue. – DemandGen.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. Use custom user-defined fields to store custom (and important) demographic data about your contacts. Segmented and targeted emails generate 58% of all revenue. – DemandGen.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. Use custom user-defined fields to store custom (and important) demographic data about your contacts. Segmented and targeted emails generate 58% of all revenue. – DemandGen.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. Use custom user-defined fields to store custom (and important) demographic data about your contacts. Segmented and targeted emails generate 58% of all revenue. – DemandGen.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. Use custom user-defined fields to store custom (and important) demographic data about your contacts. Segmented and targeted emails generate 58% of all revenue. – DemandGen.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. Use custom user-defined fields to store custom (and important) demographic data about your contacts. Segmented and targeted emails generate 58% of all revenue. – DemandGen.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. Use custom user-defined fields to store custom (and important) demographic data about your contacts. Segmented and targeted emails generate 58% of all revenue. – DemandGen.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. Use custom user-defined fields to store custom (and important) demographic data about your contacts. Segmented and targeted emails generate 58% of all revenue. – DemandGen.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. Use custom user-defined fields to store custom (and important) demographic data about your contacts. Segmented and targeted emails generate 58% of all revenue. – DemandGen.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. Use custom user-defined fields to store custom (and important) demographic data about your contacts. Segmented and targeted emails generate 58% of all revenue. – DemandGen.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. Use custom user-defined fields to store custom (and important) demographic data about your contacts. Segmented and targeted emails generate 58% of all revenue. – DemandGen.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. Use custom user-defined fields to store custom (and important) demographic data about your contacts. Segmented and targeted emails generate 58% of all revenue. – DemandGen.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. Use custom user-defined fields to store custom (and important) demographic data about your contacts. Segmented and targeted emails generate 58% of all revenue. – DemandGen.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. Use custom user-defined fields to store custom (and important) demographic data about your contacts. Segmented and targeted emails generate 58% of all revenue. – DemandGen.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. Use custom user-defined fields to store custom (and important) demographic data about your contacts. Segmented and targeted emails generate 58% of all revenue. – DemandGen.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. Use custom user-defined fields to store custom (and important) demographic data about your contacts. Segmented and targeted emails generate 58% of all revenue. – DemandGen.

CRM 40

CRM Marketing Automation Services Business Work Management 40