seo.co

OCTOBER 4, 2021

While certain SEO fundamentals , like maintaining a regular and high-quality content strategy, still apply to local businesses, entrepreneurs also need to take measures to optimize their online presence for a local community. Example: If you have a page for Kansas City Events in 2013, you want that to be specifically portrayed.

SEO 98

SEO Ideal Customer Profiles Communities Press 98

Marketing Insider Group

JANUARY 28, 2015

We had nearly 1,600 people sign up for our webinar last week on “ How To Plan And Build An Effective Content Marketing Strategy. We believe that content marketing is starting to have a dramatic impact inside marketing organizations for business both large and small. How much will effective content marketing contribute towards SEO?

Work Management 100

Work Management Webinar Metrics Marketing & Strategy Marketing Strategy 100

Hubspot

DECEMBER 11, 2013

Can you believe 2013 is almost over? Well, it is, meaning it''s that time of year again to start planning for the year ahead and thinking about everything you want your marketing to achieve -- more leads, more website traffic, you name it. The 3 Most Important Facebook Updates of 2013. Comments and apps and pages, oh my!

Paid Content 28

Paid Content Social Media Media Buyer Personas 28

Hinge Marketing

JANUARY 3, 2014

Here at Hinge, we have found that content marketing is an essential part of your brand’s online marketing strategy. Content marketing is an excellent way to give your marketing plan a fresh start in 2014. With a bit of perseverance, content marketing can have a positive effect on your firm’s online presence.

Planning 48

Planning Content Marketing Work Management Blogger 48

KoMarketing Associates

SEPTEMBER 18, 2012

The emergence of a converged media imperative ties the value of user generated content (social shares, organic reviews, etc.) While the report does not delve into specifics, B2B marketers are leveraging social media for customer service, product marketing, hiring and recruiting, and traffic and lead acquisition.

BtoB 120

BtoB Social Media Paid Search Agency Media 120

Hubspot

FEBRUARY 2, 2017

LinkedIn is a highly valuable tool to network with like-minded professionals. You have enough on your plate -- do you really need to be figuring out yet another way to create targeted content? You have more power at your disposal with LinkedIn than you might realize. That's because LinkedIn has a powerful ads platform.

Linkedin 28

Linkedin Paid Search Agency Ads Cost Per Click 28

Hubspot

NOVEMBER 14, 2016

Stagnant organic traffic is the last thing you want to see when reviewing metrics, but it’s an issue that every marketer deals with at some point. Sometimes, all your content needs is a little refreshing and repurposing to keep your audience interested. Why You Should Repurpose Content. Check 'em out. Reinforcing Your Message.

Examples 28

Examples Lead Scoring Lead Ranking Content 28

SmartBug Media

MARCH 19, 2020

The best way to find inspiration is to look at other content that is performing well on the platforms you intend to use. Evaluate what other content is doing, take note of what you like, and set out to do it better. A video sitemap helps Google find new or changed content. Repurpose Great Content. Make It Social.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Marketing Insider Group

MARCH 7, 2013

Previous interviews covered Big Data Marketing and Big Testing , customer experience , thought leadership , , creating a content culture , the roles of content and technology , the future of search , the science of marketing , the rise of Content Brands and we asked whether the customer or the content is king in the future of marketing.

Branding 100

Branding Brand Identity B2B Thought Leadership Blogger 100

LeadSquared

OCTOBER 23, 2016

LinkedIn and Twitter are other good options, because the people you are trying to reach out would be there as well. Based on this information, you can decide what sort of content should be posted. Create content for each platform accordingly and target the right audience. Social Media Marketing Strategy FAQ: 1. Facebook: 5.

Webinar Metrics 52

Webinar Metrics Paid Content FAQ Social Media 52

LeadSquared

MAY 20, 2015

What I am just saying that there is an excess of content, and not many ways to filter out the junk. They just know their target audience, and provide content of real value to them. Let’s discuss a few content marketing tips that have proven successful for many businesses. Are you just adding to the junk? Travel Businesses.

Tips 52

Tips Ad Building Content Marketing Paid Search Agency 52

Contently

JUNE 13, 2016

Near the end of 2013, Google penalized the company for some shady SEO practices. And similar to Facebook, Genius could let publishers pay to promote related stories. Content is being treated as a one-sided exchange instead of a conversation. Twitter and LinkedIn have hundreds of millions.

Paid Search Agency 60

Paid Search Agency Ads Ad Building Ad Exchange 60

Vidyard

DECEMBER 10, 2013

Based on the 2013 data collected by the Content Marketing Institute, not only do 85% of B2B enterprise marketers leverage in-person events , but the majority are pretty confident the events are working with 71% citing their effectiveness. To support our first goal we open a communications channel independent of the conference (i.e.

Campaigns 50

Campaigns Tips Landing Pages Conference 50

Hubspot

SEPTEMBER 25, 2015

Display advertisements serve as a way for businesses to monetize their website traffic, as advertisers pay to have their promotion displayed alongside the content on the page. Display ad viewability rates did not budge between 2013 and 2014. Example 1: LinkedIn Display Network. Source: comScore ).

Paid Content 28

Paid Content Advertising Agencies Display Stats 28

Hubspot

FEBRUARY 27, 2019

LinkedIn is a highly valuable tool to network with like-minded professionals. But here's something we don't talk about as much as we should: LinkedIn is also a highly useful inbound marketing platform. You have enough on your plate … do you really need to figure out another way to create targeted content? Actually, yes.

Linkedin 101

Linkedin Paid Search Agency Ads Campaigns 101

Hubspot

MARCH 29, 2018

White hat SEO consists of creating quality content and a better overall user experience for people visiting your site. White hat SEO is a more ethical way of doing SEO by creating quality content and a good user experience. It’s pretty easy to spot and Google will be able to tell that the content sounds unnatural.

SEO 77

SEO PageRank CAN-SPAM Ad Exchange 77

Content Marketing Today

APRIL 25, 2013

[caption id="attachment_3452" align="alignright" width="300"] Cyndee Woolley''s Upcoming June 2013 Book[/caption] 11 Steps to Creating a Successful Business Book. Their books are being published by Voyager Media Books, June 2013. you are willing to become a one-person marketing and promotion maniac.

Custom Publishing 40

Custom Publishing Rules Case Study Case Studies 40

Marketing Insider Group

JANUARY 6, 2020

Sessions and topics on offer cover content, search, email, mobile, UX, social, strategy, and more. Topics covered include content strategy, usability and design, customer engagement, social media, targeting and optimization, marketing automation, and more. Social Media Marketing World was founded by Social Media Examiner in 2013.

Conference 57

Conference Marketing AI Work Management Marketing Management 57

Hubspot

OCTOBER 16, 2013

Let''s take a look at some of the decisions that proved to be watershed for seven companies and led to major increases in traffic, revenue, and brand evangelism. Also, after the 2013 Boston Marathon bombing, Uber provided free rides to area hospitals. In 2011, the social medium''s traffic grew 40x in six months. 3) Pinterest.

Branding 28

Branding Brand Identity Top of Funnel Practices 28

Hubspot

MAY 13, 2013

The reason for repeated tweets is to maximize traffic and therefore advertising sales. Like CNN, ESPN, and NPR, we provide content repeatedly because people live in different time zones and have different social media habits. 5) Promotional Tweets. This is my one-stop shopping cart for content. 2) HolyKaw.

Enterprise Management 28

Enterprise Management Social Media Work Management Marketing Management 28

Hubspot

MAY 8, 2014

The key to making it a priority in your marketing strategy is to stop believing that generating traffic is impossible. Increasing website traffic and visitors isn''t like playing roulette -- there are a few tried-and-true ways people do it. 2) Create content using the right keywords. What content should be front-and-center?

Marketing Websites 28

Marketing Websites Keywords Buyer Personas Lead Scoring 28

SnapApp

DECEMBER 4, 2017

And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. No, not that.) B2B Marketing ). MarketingCharts ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Webbiquity

JANUARY 30, 2014

grow 125% in 2013? Which social network hosts 69 of the Interbrand Top 100 Brands, and grabs more ecommerce traffic than Facebook? So, if Pinterest makes sense for your brand, product or blog, how can you use the platform most effectively to drive more traffic to your site? more time on Pinterest than Linkedin. •

Best Practices 100

Best Practices Social Networks Paid Search Agency Stats 100

SnapApp

NOVEMBER 5, 2012

This art, more commonly known as content marketing, makes prospects feel a sense of involvement with a brand - as opposed to being targeted for a transaction. Here's why: Interactivity in Content is a Challenge: In the words of SnapApp's CEO Seth Lieberman, ?Content producing the kind of content that engages? However, with ?producing

Interactive Marketing 48

Interactive Marketing Marketing Report B2B Marketing Content Marketing 48

Webbiquity

AUGUST 11, 2015

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. 12 Facebook Statistics and Facts. Ber|Art ).

Social Networks 100

Social Networks Stats CTR Network Marketing 100

ClickZ

DECEMBER 31, 2022

Bombas Bombas, established in 2013, has consistently demonstrated growth and prosperity. It has demonstrated significant growth in the last 6 months, with an 86% increase in online traffic. Alo Yoga Alo Yoga was established in Los Angeles in 2007 with the aim of promoting the positive practice of yoga globally. Why does it work?

Branding 52

Branding Brand Identity Lead Ranking Ethics 52

Webbiquity

OCTOBER 8, 2013

What are the best strategies for promoting social content (and which bad ideas should be avoided)? Find the answers to those questions and many others here in more than 20 of the best social media marketing guides, strategies, tips and tactics of 2013 thus far. 15 Strategies To Get More Shares For Your Content by Marketing Land.

Social Media 100

Social Media Marketing Budget Social Marketing Budget Programs 100

Webbiquity

JULY 7, 2014

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. 7 Guides to Using LinkedIn for Career or Networking.

Linkedin 100

Linkedin Paid Search Agency B2B Thought Leadership Social Networks 100

NuSpark Consulting

JANUARY 3, 2015

Major categories for me are content marketing, marketing automation, SEO, paid search, analytics, online display (programmatic and retargeting), mobile, conversion optimization, social media marketing, and social selling. Content Marketing. Content marketing is about sharing insights that can one day lead to new business. .

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Paid Content Lead Generation 100

Webbiquity

OCTOBER 8, 2013

What are the best strategies for promoting social content (and which bad ideas should be avoided)? Find the answers to those questions and many others here in more than 20 of the best social media marketing guides, strategies, tips and tactics of 2013 thus far. 15 Strategies To Get More Shares For Your Content by Marketing Land.

Social Media 100

Social Media Marketing Budget Social Marketing Budget Programs 100

Convince & Convert

NOVEMBER 26, 2013

Just how important is content marketing? RT @nickkellet : Content Marketing overtook Digital Marketing as a keyword 2 months ago #cmworld #digitalPR #pr. Carrie Morgan (@morgancarrie) September 10, 2013. Wrap Your Post or Content Around ONE Targeted Keyword. Sarah Skerik (@SarahSkerik) September 10, 2013.

Tactics 152

Tactics SEO Blogger PR 152

KoMarketing Associates

JULY 6, 2017

Do you want to sharpen your skills in marketing content but aren’t really sure where to start? We’ve compiled some of the best assets in content marketing: everything from white papers, educational videos, and podcasts to other written content. Content Marketing in Specific Industries. White Papers and E-Books.

Resources 124

Resources Top of Funnel Content Paper 124

Webbiquity

JANUARY 21, 2014

Back in October, the post here 21 of the Best Social Media Marketing Guides of 2013 (So Far) noted that as social media marketing practices mature, the questions about it have evolved from simple “how do I do x ” queries to more complex investigation into how to optimize social marketing strategies and tactics.

Social Media 100

Social Media Social Marketing Tips Media 100

Marketing Insider Group

JANUARY 2, 2015

Last year we created 50 Stats You Need to Know About Content Marketing , which garnered over 200,000 views on slideshare and was one of our best performing blog posts of all time. This year we’re taking it a step further, demonstrating not only why you should invest in Content Marketing, but why you need to as well.

Content Marketing 100

Content Marketing Banner Ads Paid Search Agency Banners 100

Hubspot

AUGUST 4, 2020

Partner companies typically collaborate on promotional efforts for a co-branded offer. In a co-marketing partnership, both companies promote a piece of content or product, and share the results of that promotion. This content (e.g. Both your content and landing page should be co-branded — and it should be obvious.

Planning 101

Planning Campaigns Advertising Agencies Branding 101

seo.co

DECEMBER 18, 2020

Local SEO – Table of Contents. Where to Share Your Content for Local SEO. + Most Valuable Content for Local SEO. + Where to Share Your Content for Local SEO. + Most Valuable Content for Local SEO. + If you want to rank, it’s not just about ongoing content and inbound links (though those are important too).

Paid Content 119

Paid Content Lead Ranking Lead Scoring SEO 119