Biznology

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2 Huge Search Marketing Risks in 2012—And What To Do About Them

Biznology

If you’re like most businesses, your 2012 marketing plan relies heavily on search engine marketing. But popular apps like Yelp, Foursquare, Where and Waze—not to mention tools like Apple’s Siri—allow consumers to find the information they need without ever interacting with Google. Image via Wikipedia.

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What’s next? Social Media and the Information Life Cycle

Biznology

In no way that’s a good indicator of what 2012 or 2013 will look like. Analyzing the current landscape and the evolution of information markets by borrowing from a product life cycle framework may assist in developing some educated guesses about what the future may bring. ” is always in our minds. Distributing.

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11 inspiring case studies of digital transformation

Biznology

AUDI : Changed the way in which companies sell vehicles, with the introduction of an innovative showroom concept launched in 2012 named Audi City. This new application provides a stream of information to UA that enables them to immediately identify fitness and health trends.

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50 Facts about online consumer behavior not to ignore

Biznology

96% of consumers have searched for product information from their mobile device. 79% of shoppers feel empowered by technology because it provides access to information. (GE Consumers spend an average of 79 days gathering information before making a major purchase. (GE FINDING YOUR AUDIENCE. Conductor ). Social Media Examiner ).

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How to implement a Video 1st content marketing strategy that drives action

Biznology

The chart below, presented by online video platform Brightcove back in Dec 2012, puts some perspective on the rise of online video content over the past 10+ years. Think of all the use cases: the story that you have in your organization that give buyers information that they need to hear and understand before they buy from you.

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Key Benefits the Right Domain Name Adds to your Brand

Biznology

However, in 2012, Google introduced the EMD Update , reducing this kind of domains in its results. Keep it informational – let audiences know what your website is about. According to Backlinko , sites with a domain name that starts with a keyword rank higher than those that don’t have a keyword.

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“The Virus Is a Reminder of Something Lost Long Ago” & Other Articles from Kevin Jordan

Biznology

As advice (both good and bad) abounds in today’s flurry of information cycles, I am including a few recent thought pieces on effective advice-giving, the importance of listening and how to be someone others can reliably call upon to listen and talk through issues. .” ” [If you want to laugh, this is a source.

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