article thumbnail

The State of B2B Publishing 2024: A Conversation with ASBPE Leadership, Cory Sekine-Pettite and Davide Savenije

Trade Press Services

Savenije was integral in building Industry Dive’s editorial strategy, culture, and team since he joined the company as an intern in 2012. Cory Sekine-Pettite: The core business of it hasn’t changed in terms of providing vital information; it’s just how we get it to people and how they consume it that has changed.

article thumbnail

The Role of Brand Journalism in Content Marketing

Biznology

Now, however, they’re disintermediating the news media just like everyone else and going straight to consumers and B2B prospects with news, information and content. Since these products are ubiquitous, Intel can be seen as both an information source and as the sponsor.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Who is teaching the CMO how to sell?

ViewPoint

Her first book, " The Rise of the Revenue Marketer ® ," will be published in 2012. Buyers can now glean a majority of information on potential solutions from the web or through social media. This disintermediation with sales has effectively given control of the sales cycle to the buyer. Who is teaching the CMO how to sell?

CMO 120
article thumbnail

What Is Web 3.0? The Future of the Internet

Single Grain

1999-2012). It is built using artificial intelligence, machine learning and the semantic web, and uses the blockchain security system to keep your information safe and secure. In addition, web3 will enable websites and applications to use data more meaningfully and tailor the information to each user. was to find information.

article thumbnail

Tech 2020: How Technology Has Revolutionized Campaigning

Walker Sands

While the candidates themselves may not have talked enough about tech as part of their policy platforms, technology itself is a prominent part of how the campaigns themselves function, affecting everything from their behind-the-scenes operations to how they distribute information to voters.