article thumbnail

How the YouTube algorithm works in 2022

Sprout Social

The YouTube algorithm is designed to help viewers find videos they want to watch and maximize long-term viewer satisfaction. Similar to other social media platforms, YouTube’s algorithm has changed as the site has evolved. Here’s what YouTube looks like today: There are now an estimated 2.1 2012: Watch time.

Youtube 124
article thumbnail

99 Amazing Social Media Statistics and Facts

Brandwatch Marketing

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts. Social media statistics For context, as of April 2018, total worldwide population is 7.6

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Facebook vs. YouTube: Which is Better for Live Video?

Adobe Experience Cloud Blog

If you are serious about live video streaming, Facebook and YouTube are the most obvious platforms and let’s be honest, the best choices out there. YouTube is not only the world’s largest video platform but the second largest search engine. YouTube has video monetization with their YouTube Partner Program.

Youtube 134
article thumbnail

121 Amazing Social Media Statistics and Facts

Brandwatch Marketing

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts. Social media statistics. billion active social media users. social media accounts.

article thumbnail

How to Use Social Media Event Marketing to Boost Your Attendance

Navigate the Channel

With a resurgence of in-person events and continuing demand for digital and hybrid events, it’s a pivotal time to apply a smart social media strategy to boost attendance, no matter the event format. Social Media Plays a Key Role in B2B Event Marketing. Social media is a critical tool for your event marketing.

article thumbnail

What is Good Engagement Rate?

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. But what data should social media marketers be looking at to prove their worth and make an impact on the organization? He goes on to explain the 4 skill sets that every marketer should master: Media literacy. Catch all episodes here. Episode Summary.

article thumbnail

4 Trends Shaping B2B Marketing in 2011

ViewPoint

Wiley, 2011). So at the start of 2011, here are a few bigger trends I see shaping the way B2B marketers will do business in the coming year. Social media = Lots of room for improvement. Social media is like baseball, says Brian Watkins, Social Media Manager of Adobe. Follwer her on Twitter @marketingprofs.