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4 Predictions Marketing Experts Got Wrong About Social Media in 2020

Hubspot

As a marketer, reading trending predictions or industry forecasts is the norm. Although we're always trying to forecast what the future holds so we can run successful campaigns and strategize for the future, things don't always go as planned. In fact, the company started Google Wave in 2009, Google Buzz in 2010, and Google+ in 2011.

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The Blooming of Brazil’s Tech Ecosystem Will Peak in 2020

Biznology

For Brazil, the continent’s largest economy, Accenture forecast that AI can boost the country’s 2035 GVA by U.S.$432 Many view AI and data analytics to be the next transformative business evolution. By 2035, Accenture forecasts that AI will boost annual growth rates in South America by one percentage point.

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2010 Tech spending to increase > 5%

The ROI Guy

Both Forrester Research and Gartner independently released IT spending forecasts for the remainder of 2010, and both have adjusted their targets higher for the year. Gartner has accelerated its forecasts for 2010 spending increases from 3% to more than 5.3%, with worldwide IT spending is expected to reach $3.4

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Gartner reduces IT Spending Outlook for 2010, but still predicts a positive 2.9% growth

The ROI Guy

Gartner's latest IT spending outlook for 2010 remains positive, but is less optimistic than prior forecasts, as worldwide growth stalled over the summer. percent in 2010 , to surpass $2.4 The 2010 growth forecasts, although positive, are lower than the original 4.1 trillion, a 5.9 percent decline from 2008.

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How Your Agency Can Add Value and Minimize Risk for Small Businesses

Hubspot

When it comes to marketing, small businesses need a lot of bang for their buck. Basedon on a recent Gartner CMO Spend Survey , marketing budgets now account for 12% of company revenue, a steady increase from 2010. For small businesses, this money is a precious chunk of change. Start with Small Budgets.

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Martech news roundup: Salesforce, LinkedIn, Uberall + Trustpilot, AdRoll

ClickZ

As we covered in more detail here , the Manufacturing Cloud will be for sales and operations teams, and is intended to help forecast, plan and drive business in that sector. She has been at the company since 2010. Salesforce is adding two new clouds to its collection: a Manufacturing Cloud and a Consumer Goods Cloud.

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TheCustomer Quick-Take: September 22, 2021

The Customer

First introduced in 2010 and continually perfected since, their machine learning-powered algorithm uses input about a customer’s interests to generate a list of recommended items. This new approach to shopping has the potential to grow Stitch Fix’s business beyond its subscription model—and also transform the way we shop online.