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How to cannibalize your own product well

Kevin Indig

In this memo, I explore what good product cannibalization looks like to maybe find an answer to how Google should react to Chat GPT. What is product cannibalization? What is product cannibalization? Product cannibalization is the replacement of a product with a new one from the same company, typically expressed in sales revenue.

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5 Content Marketing Lessons from the Fastest Growing SaaS Companies

Marketing Insider Group

Moz cofounder Rand Fishkin launched Whiteboard Friday in 2007, when the company was still in its infancy and looking for any means to grow. The videos provide high value with simple, low-cost, no-frills production. Their YouTube videos are organized by topic playlists, making it super easy for people to find the content they need.

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YouTube - Informal Learning in 10 minutes

Buzz Marketing for Technology

Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Im trying to post this video on my blog, but it looks like YouTube doesnt support TypePad yet, so Im just going to have to link to it. greenerthan, the production values story is this. greenerthan, the production values story is this.

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Giles Palmer on Old vs. New Work Ethic

Oktopost

Listen to the podcast: For more thought leadership on work ethic, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube or LinkedIn. He spun Brandwatch out as a product company in 2006 and launched the first version of ‘Brandwatch Analytics’ in August 2007. Catch all episodes here. Meet Giles Palmer.

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5 Ways to Increase Your Market Share

Hubspot

In 2007, Apple introduced the iPhone. Ultimately, Apple needed to know its market share back in 2007, and continue to innovate and grow, to become a leader in the market today. For example, Apple's logo and sleek design is seen on Apple's entire suite of products. For instance, do you have a popular eBook or YouTube series?

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The real and complete history of social media marketing

illumin

Twitter and YouTube also both introduced ad options shortly after their founding, with YouTube even making a partnership program in order to share a portion of its ad revenue with creators. In 2007 to 2008 Twitter also introduced Promoted Tweets.

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3 ways to adapt content for the era of social media entertainment

Sprout Social

The pandemic and earlier global changes like the rise of smartphones and even the Hollywood writer’s strike way back in 2007 that spurred today’s reality shows, changed the way audiences consume content. Old Navy encourages its customers to use their hashtag #OldNavyStyle on social media to share videos or photos with their products.