Webbiquity

JUNE 30, 2022

Your website is your “online storefront” where prospects will most often form their first impression of your business and learn about your company before proceeding with completing calls-to-action and making purchases, so you need to carefully consider how you can demonstrate to your site visitors that your business is trustworthy.

Marketing Websites 294

Marketing Websites Ad Building Lock-In Case Study 294

Webbiquity

OCTOBER 17, 2023

Social media managers are actually (slightly) happier working in the office rather than hybrid or remote. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. LinkedIn is, of course, the top social media platform for B2B marketers.

Social Media 309

Social Media Stats Marketing Report Paid Search Agency 309

Webbiquity

FEBRUARY 10, 2022

Businesses spend significant sums on channels like SEO, paid advertising, and social media to drive traffic to their websites. Carefully crafting the right words for your greeting can yield a positive response from 75% or more of your new site visitors. Guest post by Yulia Lapynina. Image credit: Sigmund on Unsplash.

Conversion 268

Conversion Marketing Websites Work Management Marketing Management 268

Webbiquity

AUGUST 17, 2021

According to Social Media Today , “ The days of organic reach on social media might be disappearing, but that’s not the case for Pinterest. Pinterest helps boost your website presence and increases site traffic. This helps get your site found more on search. Guest post by Lisa Sicard. ” Sounds great, right?

Social Media 359

Social Media Advertising Channels Media Business 359

Webbiquity

APRIL 4, 2023

The term “social media” implies connecting with others, socializing and sharing. While this is a reason one may engage with social media, from its earliest days other motives have driven users to partake. Image credit: fauxels on Pexels There are four core motivations for engaging with social platforms.

Social Media 260

Social Media Media Youtube Advertising Mediums 260

Webbiquity

JUNE 1, 2021

Engage with prospective customers on social media. Staying connected with your customers and sales prospects, via email and social media, is critical. But for your social media activity to successfully yield results, you need to do more than just broadcast content. This makes optimizing your site for conversion easier.

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

Webbiquity

NOVEMBER 8, 2022

Social proof is a powerful tool for marketers who know how to use it effectively. This psychological phenomenon has further expanded thanks to the growth of social media. With social proof, prospective customers get an in-depth look at a product or service without wading through direct marketing or sales-focused copy.

Paid Content 346

Paid Content Social Marketing Paid Search Agency Advertising Agencies 346

Webbiquity

AUGUST 3, 2021

#11, Wikipedia comes in at #13, and Zoom (despite its associated fatigue) is the 18th most-visited site, right behind Reddit. Those are just a few of the findings from the recently-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. Social Media Facts and Stats. 70% globally (82% in the U.S.)

Social Media 172

Social Media Spyware Wikipedia Correlation 172

Webbiquity

MARCH 8, 2022

It helps people discover your brand through search engines and social media. So they’ll want to read it, share it, and even link to it helping you generate a lot of traffic, social proof , and sales from different sources. You can conduct them on social media, too, as networks like Instagram offer stickers that let you run quizzes.

Small Business Marketing 294

Small Business Marketing Tactics Business Peer-to-peer 294

Webbiquity

FEBRUARY 28, 2022

Reputation: Does the person have a good social media profile and public image? Do they take part in social media discussions on LinkedIn and Twitter? Do you want a few hours of the person’s time, several hours per month, a few weeks, or a two-month on-site deep dive? Have they been interviewed on business podcasts or blogs?

Consulting 259

Consulting Business Marketing Proposals Planning 259

Webbiquity

JULY 13, 2021

billion) are active social media users. Those are just a few of the findings from the just-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. While the world’s population grew just 1% in 2020, the number of social media users increased 13.2%. 60% have Internet access. And 54% (4.2

Internet Marketing 317

Internet Marketing Mobile Marketing Social Media Google 317

Webbiquity

NOVEMBER 23, 2020

Social Media Management. Metricool unifies the data from your web, social networks, and online ads. Monitor the performance of your organic and paid advertising social media programs. Analyze what competitors are doing on social media. Let us guard your site so you can focus on more important things.

Marketing Automation Services 253

Marketing Automation Services Marketing Management Long Tail Marketing Paid Content 253

Webbiquity

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. There’s a wide range of social media management tools designed to help you succeed with your social media marketing efforts.

Work Management 266

Work Management Social Media Marketing Management Promotion 266

Webbiquity

NOVEMBER 17, 2020

Social distancing is now the norm. ” This is precisely why companies are enlisting the services of digital marketers who have a wide set of skills ranging from social media to paid advertising to content marketing to continue effective engagement with customers during the lockdown. Image credit: Carl Heyerdahl on Unsplash.

Top of Funnel 258

Top of Funnel ROI Marketing Automation Services Work Management 258

Webbiquity

JUNE 13, 2023

These include: Convenience Customer expectations Memorable buying journey Rewards Social impact Personalization aligns all of these factors with? Relevant recommendations encourage buyers to explore your services, boosting engagement on your site. brand image and makes it the customer’s first choice.

Loyalty 257

Loyalty Personalization Budget Programs Marketing Automation Services 257

Webbiquity

JANUARY 28, 2022

Social Media Engagement. Another important metric for your PR department to track is social media engagement. This metric will help you measure how well your PR campaigns resonate with people on social media and determine whether or not you should increase your spending on social media advertising. they are generating.

PR 253

PR Paid Search Agency Marketing Analytics Tools SERP 253

Webbiquity

AUGUST 18, 2020

Today’s virtual event platforms are adding features like virtual expo halls and exhibitor booths, 3D environments and avatars, social media integration, gamification, one-to-one video networking, content libraries, and detailed attendee activity analytics. Leading Edge Virtual Event Platforms. Total reviews: 339. Total reviews: 28.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Webbiquity

NOVEMBER 2, 2021

Now that social media has become such a key part of our lives, social media platforms (as well as purpose-built professional networking platforms like Kinetic ) may be the best places for networking. Much of the social media advice online is about how to use specific apps to achieve your marketing goals on those particular platforms.

Social Media 325

Social Media Tips Media Network Marketing 325

Webbiquity

APRIL 18, 2024

This means sending emails, posting on social media, and even sorting through leads can be done automatically (though a human should still be monitoring the output). A basic level of social media automation is scheduling your content in advance.

Marketing Automation Services 155

Marketing Automation Services Ideal Customer Profiles Efficiency Marketing Automation 155

Webbiquity

JUNE 28, 2022

If you’re tight on funds, one of the most cost-efficient ways to spend your limited marketing dollars is to utilize information you already have to bring more traffic to your site. Researchers found about 80% of people who aren’t happy with the look or experience on a site will head to a competitor’s page.

Case Studies 284

Case Studies Case Study Studies Top of Funnel 284

Webbiquity

MARCH 13, 2019

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. Bookmark a site on a social bookmarking site where they can look it up later and where some of their contacts might discover it. This is a very successful company.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

Webbiquity

OCTOBER 28, 2020

You can see who is visiting your site (or at least have a pretty good idea), the pages they’re looking at, how long they’re staying, etc. Your site should have multiple ways and reasons for for visitors to fill out their contact information (Contact Us, subscribe to our blog, download an ebook, register for a webinar, etc.).

Top of Funnel 266

Top of Funnel Business Funnel Advertising Paid Search Agency 266

Webbiquity

FEBRUARY 21, 2023

Put simply, while 38% of consumers say they trust brand-produced social media content , 61% trust influencer recommendations. Marketers searched out, followed, and created spreadsheets filled with influencer names, contact information, and social media links. We had good connections with the owners of sites for cases opening.

Paid Content 266

Paid Content Paid Search Agency Advertising Agencies Work Management 266

Webbiquity

JUNE 7, 2018

Social Media Marketing. The rapid spread of new smartphones and tablets is driving exponential growth in the number of social media users. This has opened up new possibilities for brands looking to harness the power of social media advertising. Influencer Marketing on Social Media. Live chat with visitors on your site.

Paid Content 276

Paid Content Lead Scoring Lead Ranking Lead Gen 276

Webbiquity

FEBRUARY 27, 2018

Though it’s dangerous to assume anything about leadership in the social networking space (Facebook overtook MySpace as the biggest social network less than a decade ago , after all), the landscape does seem to have matured and stabilized somewhat at this point. Social media is now the dominant channel for news coverage.

Social Networks 294

Social Networks Stats Network Marketing Linkedin 294

Webbiquity

NOVEMBER 21, 2021

Restream enables you to stream live to 30+ social platforms at once. Replacing multiple plugins with Booster simplifies your WordPress management, enhances site security, and improves page loading speed. Social Warfare. Social Warfare adds beautiful, lightning-fast social share buttons to your website or blog.

Budget Programs 332

Budget Programs Marketing Management Software Webinar Metrics 332

Webbiquity

AUGUST 7, 2020

In normal times, businesses gradually increase their online footprint over time: producing videos, writing blog posts, being active on social media, and getting mentioned / linked / quoted in online industry publications. Regardless of whether you have a B2B or B2C company, these tools can help boost traffic to your site and grow revenue.

SEO 289

SEO Lead Scoring Lead Ranking Paid Search Agency 289

Webbiquity

JANUARY 24, 2019

There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Depending on your campaign strategy and target audience, social media marketing could be a 24×7 job. Guest post by Anand Srinivasan.

Marketing Automation Services 237

Marketing Automation Services Social Media Marketing Automation Social Marketing 237

Webbiquity

JUNE 20, 2019

However, unless they’re already actively reading and sharing industry insights through their social media presence, that may not be the case. Check that all the information is correct, ensure links lead to helpful sites on your site, and actively post relevant updates. After all, they work for your organization.

Linkedin 225

Linkedin Brand Identity Branding Ideal Customer Profiles 225

Webbiquity

OCTOBER 22, 2020

Leaving one-time competitors like Plaxo and Konnect in the dust, and capitalizing on Twitter’s missteps , LinkedIn has emerged as the top site for professional networking. Blogs can have other benefits such as improving SEO and as a regular source of content to promote on social media. Build a winning LinkedIn Profile.

Business 218

Business Ideal Customer Profiles Work Management Youtube 218

Webbiquity

JANUARY 30, 2018

It’s estimated that nearly 70% of the top 10,000 sites on the web use it, as do 55% of the top one million sites. Klipfolio displays GA data in graphical dashboards, and enables you to integrate that information with a social networks, ad platforms, marketing automation systems, and other data sources.

Marketing Automation Services 225

Marketing Automation Services Analytics Tools Correlation 225

Webbiquity

OCTOBER 21, 2020

Don’t buy through “review sites” and give your money to Gartner. One allows users to find the brand by targeting keywords entered into search engines, while the other is aimed at the target audience on social media and websites no matter where they are. Support small businesses.

Brand Identity 294

Brand Identity Branding Mobile Advertising Touchpoints 294

Webbiquity

MARCH 25, 2021

For relatively low-priced products, the easiest way to get testimonials/reviews is to have a form (or a pop-up) of some kind, asking customers to review your brand on your site (we’ll get to the best plugins later). For instance, you can check out what people say about your brand and your products/services on social media.

Promotion 246

Promotion Marketing Websites Tips Paid Search Agency 246

Webbiquity

OCTOBER 9, 2018

Here’s an example: a user visits Harry’s site through search. They reach a product page or even the checkout page, but then leave the site before completing their order. The user visited the site before, but something prevented them from moving forward. They show interest, but something prevented them from making a purchase.

Paid Content 253

Paid Content Personalization Lead Ranking Marketing Analytics Tools 253

Webbiquity

JUNE 6, 2019

They dismiss this photo-sharing platform as a tool to engage with their market simply because they believe their consumers, who all happen to be companies, corporations, and other businesses, aren’t on this particular social medium. Craft your Profile. The first thing to address is the “landing page” of your Instagram account.

Traffic 225

Traffic Marketing Websites B2B Paid Search Agency 225

Webbiquity

APRIL 13, 2022

Consequently, elements such as page load speed and keeping your site clean from broken links and 404 errors are important regardless, but factors like content strategy will differ. Answering common questions can also help with SEO, while including social proof can boost conversions. Understand the context behind keywords.

SEO 294

SEO Marketing Websites B2B Marketing & Strategy 294

Webbiquity

APRIL 20, 2017

Previously, SEOs had focused more on the authority of sites to improve the amount of pagerank that would help to rank the site for its desired keyword. Now we are seeing improvements in site’s rankings if they receive links from more relevant sites, even if the authority of their site isn’t as high.

SEO 229

SEO PageRank Paid Search Agency Digital Marketing Funnels 229