Biznology

NOVEMBER 23, 2010

It's been about a month since Facebook and Microsoft hooked up to talk about how Bing will be using Facebook data in its search rankings. It's not about what the search engines announce they are doing. Google doesn't need to announce that it is integrating data from YouTube. Or Google Toolbar. Or Google Checkout. We don't know.

Wikipedia 80

Wikipedia Youtube Tagging Social Media 80

Biznology

OCTOBER 17, 2017

Every 365-days, Shashi Bellamkonda invites me to guest lecture to his Georgetown University School of Continuing Studies communications class, Social, Mobile and Search Marketing, XCPD-732. Yes, you heard me right, we pitch thousands of bloggers in search of the perfect match. Fresh-faced students on a Saturday morning? Yes, please!

Advertising Agencies 150

Advertising Agencies Paid Search Agency Long Tail Marketing Blogger 150

Biznology

MAY 2, 2017

These partnerships can include multi-year contracts which are getting tighter and more exclusive the more these same influencers are being dropped by advertisers such as YouTube , Google AdWords , and Instagram. Yes, you heard me right, we pitch thousands of bloggers in search of the perfect match. All for value for value.

Advertising Agencies 196

Advertising Agencies Paid Search Agency Media Long Tail Marketing 196

Biznology

MARCH 25, 2019

The only problem is that staying on top of the latest trends and best practices can be difficult given the increasingly complexity and misinformation surrounding SEO and the constant changes in search algorithms. For example, YouTube. Transactional: These are search queries that indicate the user is looking to make a purchase.

SEO 151

SEO Planning Lead Scoring Lead Ranking 151

Biznology

OCTOBER 23, 2018

One of the best things about video interviews is because you can extend your publication’s reach from just the world of Google textual search to the second most important search engine on planet earth (sorry Bing): YouTube.

Disintermediation 126

Disintermediation Ad brokers Communities Youtube 126

Biznology

AUGUST 4, 2017

Enterprise search, enterprise collaboration, enterprise social networking, enterprise mobile, and enterprise cloud are often lesser versions of Google Search , Google Docs , Facebook , Twitter , YouTube , Instagram , and a myriad of other products and services we use every day outside the office.

Enterprise Management 151

Enterprise Management Work Management Wikipedia Startups 151

Biznology

MAY 19, 2014

Search Engine Optimization (SEO) is is the process of getting website traffic from “free,” “organic,” “editorial” or “natural” listings on search engines. 93% of online experiences begin with a search engine (source: Search Engine Journal ). 82% of internet users use search (source: Search Engine Joural).

Social Media 80

Social Media SEO Media Youtube 80

Biznology

JANUARY 15, 2020

A transcription under a YouTube video embedded on your website boosts the page’s search ranking. More captions and transcription. There’s no more cost-effective way to increase the value of any video than adding transcriptions and captions. Captions increase accessibility.

Trends 118

Trends Video Marketing Youtube B2B Sales 118

Biznology

MAY 16, 2016

As a content marketer, you easily find that search engine optimization (SEO) can kill your online sales and prospects if not executed properly. Most people assess the number of searches a keyword brings in, but they don’t often consider the number of other websites out there competing to rank for that same keyword or phrase.

Keywords 133

Keywords Research SEO Adwords 133

Biznology

APRIL 24, 2017

Here are 30 fascinating facts about organic vs paid social media: 100% of the Top 100 Global Brands have run YouTube ads in the past year. 34% of marketers cite YouTube as their preferred social network. The number of YouTube channels earning 6 figure is up 50% year-over-year. Is one more effective than the other? Hootsuite ).

Paid Social Agency 130

Paid Social Agency Social Media Organization Media 130

Biznology

JULY 28, 2015

Bringing SDL SM2, Inkybee, and Google Search into GroupHigh. SDL SM2 , Inkybee , Google Search, and especially GroupHigh serve very particular purposes to me. The only real reason why I use SM2 at all is because neither GroupHigh nor Inkybee supports bulk upload of search terms, only the bulk upload of URLs.

Research 80

Research Process Long Tail Marketing Blogger 80

Biznology

FEBRUARY 15, 2019

To start your digital audit, use a spreadsheet to record all of your known websites, social media accounts, blogs, YouTube channels, etc. Start running google searches for your brand and your products. Go through the same exercise on each of the social platforms (Twitter, LinkedIn, Facebook, YouTube, etc).

Social Media 132

Social Media Enterprise Management Work Management Tips 132

Biznology

JUNE 29, 2011

by Chris Abraham. I try to read through my RSS feeds every day.

RSS 80

RSS Social Media Network Marketing Search Marketing 80

Biznology

NOVEMBER 12, 2013

Even the most anti-social, uncreative, and introverted staffers could be Google Clout rockstars just from their nightly obsession with cat videos on YouTube, their penchant for commenting, and the fact that they’re a Google Android super-duper-power user. Your corporate site is just dandy. But it’s not for everyone.

Google 80

Google Paid Search Agency Adsense Branding 80

Biznology

MAY 12, 2015

Consider Google to be in the middle of actively upgrading its search index from local strip mall to an upscale three-level super-regional mall. YouTube should be de rigueur as it’s the most personal and immediate way of connecting with people face-to-face. Where are people searching? That’s what a forum is for.

Google 80

Google Youtube Internet Marketing Ad brokers 80

Biznology

JULY 31, 2013

The engraved invitation came back in 2006 when Google bought YouTube. In 2011, YouTube passed Yahoo to become the world’s second-largest search engine. Social media video is hugely popular and includes everything from Vine (Twitter’s 6-second mobile video app) to long-form videos on YouTube.

Social Media 80

Social Media Social Marketing Video Marketing Media 80

Biznology

JUNE 2, 2015

Even more, you might not have the best understanding of the true limits and boundaries of your online home, be it your WordPress or Drupal install, your Squarespace or Wix website , and even little hacks that can help bring your YouTube, Tumblr, Facebook , Twitter , Google+, and LinkedIn profiles inline with your brand.

Internet Marketing 80

Internet Marketing CAN-SPAM Youtube Ideal Customer Profiles 80

Biznology

MAY 1, 2018

Remember, we’re basically hunter-gatherers with thousand-dollar Cray Supercomputer in our pockets allowing us to hunt for deals and gather friends all without needing to leave your couch and set out to the tundra permafrost in search of snowshoe rabbits. Social Media Monitoring. People are already talking you and your brand.

Social Media 210

Social Media Social Marketing Paid Search Agency Planning 210

Biznology

FEBRUARY 27, 2017

Organic social media is the use of social networks like Facebook , Twitter , YouTube , Pinterest , Instagram , and Snapchat along with the use of free publishing tools like Hootsuite and Buffer to build a social community and interact with it—publishing posts, sharing others’ posts, and engaging in conversations and comments.

Paid Social Agency 80

Paid Social Agency Social Media Cost Per Thousand Cost Per Click 80

Biznology

OCTOBER 22, 2012

In the Google Analytics dashboard, “Traffic Sources” tell you how people come to your website – whether it’s from “Search” (organic and paid), “Referral” (social networks and e-marketing) or “Direct.” VIEWS ( YOUTUBE ): If your brand is on YouTube, views are valuable currency.

Social Media 80

Social Media Social Marketing Marketing Analytics Tools Media 80

Biznology

JUNE 17, 2013

61% of B2B marketers leverage YouTube to extend the reach of their messaging and brands (Forbes). 16% of YouTube videos are embedded, linked or shared on Tuesdays between 11 a.m. million business-oriented search queries in YouTube every week (SEO Hacker). 700 YouTube videos are shared on Twitter every minute.

Video Marketing 80

Video Marketing Content Youtube Forrester 80

Biznology

JUNE 8, 2015

I’ve noticed a disturbing trend with some of my website search clients. When I am first brought in to look at their popular search keywords, I am noticing lots of their brand names and product names. When you want to find a book, you probably don’t search Google. That’s not the disturbing part.

Marketing Websites 80

Marketing Websites Branding Brand Identity Top of Funnel 80

Biznology

JULY 7, 2015

Save keywords searches to a twitter list. Post all Youtube uploads to Linkedln. Share YouTube videos you like on Tumblr. Some Useful Recipes You Can Use Right Now. Automatically add people who have mentioned you to a Twitter list. Build a Twitter List from a specific #hashtag. Post Feedly Saved Items To Linkedin.

Linkedin 80

Linkedin Twitter Blogger Youtube 80

Biznology

OCTOBER 26, 2011

You do a trademark search to make sure that no one else is using the name (at least within your industry), you add a the trademark symbol™ to your name, and if you really want to go the extra mile, you register your trademark so you can use the registered trademark symbol®. The next online danger came from search engines.

Domain 80

Domain Privacy Policies Paid Search Agency Terms and Conditions 80

Biznology

APRIL 19, 2012

Or YouTube. Don’t worry about whether you should be spending on paid search with Google or whether YouTube search grows even faster or whether Facebook does its own search. Many areas of life are affected, but marketing is the one I like to talk about most. In 2007, no one was marketing on Facebook.

Paid Search Agency 80

Paid Search Agency Youtube Marketing Social Networks 80

Biznology

FEBRUARY 11, 2014

Or, all the stuff you’ve posted since the beginning of your social media life, including your blogs, Facebook, Twitter, LinkedIn , Friendster, MySpace , Flickr, YouTube , et al. Reputation Management Flickr Google hoarder linkedin MySpace New Yorker Saturday YouTube' Your current creativity, expertise, and work?

Social Media 80

Social Media Media Curation Youtube 80

Biznology

JUNE 2, 2021

Health guidelines to stay at home have created an entertainment boom for Netflix, Spotify, YouTube, Apple Plus, and many other entertainment streaming services. On Christmas day, I streamed HBO Plus’s Wonder Woman 1984 into my home while it was simultaneously released in theaters.

Marketing AI 104

Marketing AI Work Management Television marketing Media 104

Biznology

APRIL 22, 2015

Another important takeaway from this graphic is not to ignore YouTube or Instagram when formulating your social strategy. YouTube is the world’s 2 nd largest search engine. Over 3 billion searches are done each month on YouTube. Will your customers find you there?

Social Media 80

Social Media Customer Surveys Paid Search Agency Companies 80

Biznology

JUNE 8, 2010

Post videos on YouTube? If this sounds like you, then you need to read my latest post on Search Engine Guide, " Why you think you have nothing to say.". Tags: Social Media Marketing businessandeconomy promotion sitepromotion youtube. Image by DavidErickson via Flickr. Do you write a blog?

Youtube 80

Youtube Tagging Social Media Promotion 80

Biznology

JULY 18, 2013

If you learn nothing else about Search Engine Optimization (SEO), know this: SEO is a long-term process. 72 hours of video are uploaded to YouTube every minute, and that is just one website! This is part of the reason why a search penalty can be so frustrating. Photo credit: Wikipedia. Trust needs to be achieved.

SEO 80

SEO Wikipedia Marketing Management Domain 80

Biznology

MARCH 4, 2022

. “Companies and institutions must do a better job of getting CEO succession right—their organizations, their industries, and their market returns depend on it…Microsoft shouldn’t have required a long and public search to conclude that Nadella was the right leader to get the company back on track after Ballmer’s years of struggle.

Creativity 104

Creativity Thought Leadership Class Eye-Tracking 104

Biznology

APRIL 16, 2018

The full transcript is in the YouTube video, but here’s the first question that I asked Mike: Tim Peter: All right, so let’s start off. We talked about how Mike is really training Artificial Intelligence instead of artificial stupidity, among other things. I hope you’ll give it a listen.

Marketing AI 188

Marketing AI Training Youtube Marketing 188

Biznology

MARCH 15, 2016

But how can you actually feel compassion and actual agape towards a demographic that pops up in your latest search on Audienti , GroupHigh , InkyBee , or Little Bird ? followers, 5,000 friends on Facebook, 3,456 subscribers on YouTube, and 7,298 followers on Instagram. Well, you can and you certainly need to.

Blogger 80

Blogger Work Management Burn Rate PR 80

Biznology

MARCH 24, 2016

Instead of wild food resources, we are continuously searching for the latest, greatest, and shiniest theme to occupy are minds and hearts. If you can’t find it in Google, Facebook, Twitter, YouTube, or SnapChat, it didn’t happen. Digital just happens to be the flavor of the moment – or of this decade.

Web 2.0 80

Web 2.0 Digital Transformation Youtube Education 80

Biznology

JANUARY 29, 2016

We can begin by identifying some of these moments through social conversation search, impromptu dealership conversations, targeted customer surveys, and A/B testing of content for relevancy and timing. We draw inference from Search interest analytics, internal site searches, database segmentation, and behavioral tracking.

Top of Funnel 80

Top of Funnel Purchase Video Marketing Branding 80

Biznology

JULY 27, 2011

Large enough to go it alone, Google has it all, between search dominance, YouTube, Blogger, Picasso, and now the Google+ social network. As you look at how the social media market is evolving, you can see the lines being drawn. Google is on one side. And Google has the cash to buy or build whatever it doesn't have.

Social Media 80

Social Media Media Social Networks Blogger 80

Biznology

DECEMBER 20, 2012

YouTube, the #3 site on the web, sees some 72 hours of video uploaded every minute of the day. A record 8 million people logged into YouTube at the same time to watch Felix Baumgartner jump from the edge of space earlier this year. Here are a few more… On Facebook, the #2 site on the web in terms of traffic, consumers upload 2.5+

Trends 80

Trends Planning Youtube Wikipedia 80