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Beyond the Google Privacy Policy to Free Market Privacy


Last year I took a look at Google’s new privacy policy and wasn’t that happy with the way it was presented. Too many links to click, hard to backtrack to make sure you read everything, not sure which parts were boilerplate web safety advice vs. Google’s specific policy, and more. But it got me to thinking, which those who know me rightly find dangerous, about what the future of privacy policies really are. In many ways, privacy comes down to a simple question. But privacy is too complicated. Photo credit: Sean MacEntee.

Google’s new privacy policy is definitely good for Google


Many of you probably got an e-mail last week from Google announcing its new privacy policy. Every site has a privacy policy, and as a marketer, I understand the need to make some use of the information. mean, I want to read the new privacy policy, but I don’t want to spend my day doing it. No, the privacy policy is kind of a legal document.

Instagram Responds to Privacy Policy Backlash, and Other Marketing Stories of the Week


Instagram Updates Privacy Policy, Begins Sharing Data With Facebook, From Marketing Land. This week, Instagram updated its privacy policy, officially allowing Facebook to share information with Instagram, and vice versa. Happy Holidays, marketers! :-). Are you enjoying your cozy, festive weekend with family and friends? So Come All Ye Bloggers ! Not bad! Uh oh.

Out with the Old, In with the New: Making Google’s Privacy Policy Work for You

KoMarketing Associates

Google’s new privacy policy , implemented at the beginning of March, has sparked a series of charges and countercharges about how the tech giant may be impinging on users’ privacy. However, the new policy , which allows Google to synchronize data across all its services (Gmail, search history, YouTube, etc.) What does consent mean in this digital age? Why or why not?

Should Social Media Marketers Worry About Privacy?

WindMill Networking

Privacy is dead, and social media hold the smoking gun.”. –  Pete Cashmore, CEO of Mashable. Can we thank social media for the end of privacy? Some people might opt for a selective approach to privacy.  Actually, the modern debate about privacy surfaced earlier during the 1960s, when identities were turned into simple computer punch cards.  TOPIC: Social Media Privacy.

Google's New Privacy Policy: A Primer


Google rolled out its new privacy policy last month, unifying dozens of programs under the same terms of service. The company says that this streamlined policy will make it easier for consumers to find out how Google uses their personal information. The new policy pools information from most Google-operated services, from Docs to Picasa. orientation or health.

The sneaky method BuzzFeed uses to win the market research game

grow - Practical Marketing Solutions

As BuzzFeed no doubt knows, quite a bit of nuanced personal data is revealed in the course of taking one of these quizzes, and depending on the privacy policy of the specific site, they can share it with business partners and use it to target ads. Check out BuzzFeed’s privacy policy, for instance. Excerpt from BuzzFeed’s privacy policy. Horrified?

Jing Project: Visual conversation starts here. Mac or Windows.

Buzz Marketing for Technology

Privacy Policy Weblog. Send Feedback. Video Tour. Capture, record, share. Communication is evolving. Capture Images. Snap a picture of anything on your desktop. Record Video. Record video of what you do, or what you see. Share Online. Instantly uploaded. Share in email, IM, or blogs. Download. For Mac OS X. Download. For Windows. What is this thing called Jing? Video tour. The concept of Jing is the always-ready program that instantly captures and shares images and videoâ?¦from from your computer to anywhere. The project will eventually turn into something else. Try it, youâ??ll

FAQ 120

Sazcast Episode 36 – Google Plus with Dave Peckens


Google Plus (Google+, G+) — what it is and how to use, as well as Google’s recent change to their privacy policy, with co-host Dave Peckens. Show notes. Here are the links we discussed in the podcast: Google+ Pages for Business. The Pros & Cons of Google+ for Small Business (Mashable). Search, plus Your World (Google blog). Subscribe to the feed. Sazcast

A Technology Transformation That Fundamentally Changed One Brand

It's All About Revenue

" After loosening the reins on the brand's privacy policy to allow for retargeting, Pere and his team launched the technology transformation by implementing a Data Management Platform (DMP) from Oracle Marketing Cloud. Anytime you hear words like "transformation" and "fundamentally" in the same sentence you know it must be pretty big. On the contrary.

5 Ways You Can Add Social Proof to Your Landing Pages


Click here to learn more about using trust seals on your landing pages. 2) Privacy Policy. You can also link to your privacy policy inside the form (but make sure the link opens up a new tab so they aren''t directed away from the landing page). Like with trust seals, privacy policies are something you''ll have to experiment with to see what works with your audience.

Twitter Introduces Lead Generation 'Cards' to Collect Leads From Tweets


Privacy Policy URL : All Twitter Lead Generation Cards must include a link to your privacy policy so users can see what data is being collected and how it''s being used. Hold on to your hats, marketers, because we’ve got some exciting news that’s going to transform the way you use Twitter Ads. They literally just have to hit "Submit" on the Card''s call-to-action.

Definition of Introvert -- What is an Introvert?

Buzz Marketing for Technology

RSS Advertising Info News & Events Work at About SiteMap All Topics Reprints Help User Agreement Ethics Policy Patent Info. Privacy Policy Our Story Be a Guide ©2008, a part of The New York Times Company. Search. Gifted Children. Home Parenting & Family Gifted Children. Email. Gifted Children How to Identify Education Parenting Help. Gifted Children Newsletter - Sign up ! Discuss in My Forum. Introvert. By Carol Bainbridge , See More About: introverts shyness introverted children. In fact, being shy has little to do with being an introvert!

6 Considerations When Using Facebook Groups in Healthcare


Posts in closed Facebook groups are supposed to be visible only to group members, but due to frequent changes in Facebook’s privacy policy there have been instances of those posts showing in news feeds and in search. Legal issues.  If a hospital or health system does create a Facebook group, they need to protect themselves legally with a group policy and guidelines. Security. 

Just What is a Privacy Shield Exactly, and Is It Painful?


These are standard contractual clauses that the European Commission has said “provide adequate safeguards with respect to the protection of the privacy and fundamental rights and freedoms of individuals and as regards the exercise of the corresponding rights.”. Everyone is in agreement that privacy is good for business. The Privacy Shield allows for U.S. data flows.

Big data for marketing? You ain’t seen nothing yet.

grow - Practical Marketing Solutions

In the past, the Internet was “different” when it came to privacy issues. According to the privacy policy of one of the applications I reviewed, they may disclose anonymous information to a wide range of organizations, including “other interested third parties.” In the past, the Internet was “different” when it came to privacy issues. Your phone.

Effective Tests We Should All be Conducting – But Probably Aren’t!

Vertical Response

Privacy Policy. Westwood College conducted a test in which they included or excluded a privacy policy statement (also in fine print) under their lead generation sign-up form. The privacy policy simply stated, “Westwood College respects your privacy and will not misuse or sell your personal information.” Buttons!” screams Dorothy, “and copy!” Overlay.

The 5 Best Social Media Apps for Kids

grow - Practical Marketing Solutions

That said, there are rules for proper conduct, and a robust privacy policy for kids. That said, there are rules for proper conduct, and a robust privacy policy for kids. “Wait,” I hear you thinking. Social media apps for children? I don’t want my kid on social media.” Neither do I, and yet we know they’ll try it out sooner or later. This is sort of like having “the talk.”

A Marketer’s Guide to the New GDPR Regulations


Do you have a privacy policy that details how you collect, store, transfer, process your data? In early December, the EU agreed upon new regulations for the General Data Protection Regulation (GDPR). The new Regulations will create a uniform and consistent set of rules across all 28 countries in the EU. This will affect all marketers sending emails to anywhere in the EU. Consent.

Quality Assurance Testing Is Not Optional


Even housekeeping links such as the privacy policy and contact us should be reviewed. Recently, ANNUITAS published a blog post on When Mistakes Happen  that focused on how to address mistakes once they occur. On the flip side, what can we do to eliminate mistakes from happening in the first place? So how do you improve your quality assurance process? Rendering/Responsive Design-.

Test 40

16 Marketing Pick-Up Lines to Snag Your Next Hot Date [+ Ecards]


13) "Do you have a privacy policy? Looking for a hot date this Valentine's Day? Want to break the ice with that cute marketer at work? Need a good one-liner for that lovey-dovey card you're making your boyfriend, girlfriend, husband, or wife? Why not open with a corny (yet endearing) marketing pick-up line?! As you know, Valentine's Day is tomorrow. So what do you say?

20 Tips for More Efficient Google Searches

Buzz Marketing for Technology

About DLM | Creative Commons, Privacy Policy, Terms of Use | Submit an Article | Advertise | RSS. Subscribe via RSS. Subscribe via Email. Welcome to Dumb Little Man. Each week we provide a handful of tips that will save you money, increase your productivity, or simply keep you sane. 20 Tips for More Efficient Google Searches. Either/or. dumb | little | man]. Quotes. Similar terms.

How Not to Manage Email Unsubscribes [4 Awful Examples]

Digital B2B Marketing

Links for the privacy policy and to unsubscribe, as well as contact information were hidden in a single large footer image that wasn’t displayed by default in my email client and likely in others. Unsubscribing should be easy! Let’s face it, email is convenient, but sometimes email marketing sucks. The problem is, publishers and marketers rely heavily on email.

Did a Company Share Your Information W/O Your Consent? The FTC Wants to Know

Marketing Action

On August 14, 2015, Lisa Weintraub Schifferle, an attorney with the Federal Trade Commission’s Division of Consumer and Business Education posted an open invitation on the  FTC website: Want privacy? And we’ve made it easier for you to report privacy-related complaints. Click here to report privacy concerns.”. Also, consider these tips: Read the company’s privacy policy.

16 Marketing Pick-Up Lines to Snag Your Next Hot Date


Tweet This Pick-Up Line. 8) "Do you have a privacy policy? Looking for a hot date this Valentine's Day? Want to break the ice with that cute marketer at work? Need a good one-liner for that lovey-dovey card you're making your boyfriend, girlfriend, husband, or wife? Why not open with a corny (yet endearing) marketing pick-up line?! As you know, Valentine's Day is tomorrow.

2013 New Year’s Resolutions for the B2B Marketing Department


Reassure that when audiences click your ads to get to your landing pages, include trust factor content such as testimonials, case studies, association logos, and a privacy policy link. . It’s that time of year; a time to reflect, assess, and think about what can be optimized for inbound marketing in 2013. . Planning. Search Engine Optimization. Paid Search-Pay-per-Click. Social Media.

Step 1 for Social Media Implementation: Setting Social Media Policy


Before you setup your Twitter profile or Facebook page, do you have a social media policy for your organization? Setting social media policy should be the first step in any implementation plan. Privacy Policy. Curious about how other companies and organizations are creating social media policy? How should employees, contractors, etc. What’s ok to discuss?

Inbound Marketing University |

delicious b2bmarketing

About Contact Us Privacy Policy Terms of Use. Subscribe by RSS Home News Jobs Forums University Search this site: Home Inbound Marketing University Posted May 5th, 2009 by Rick Burnes Register for IMU | Class Schedule | Professors | Student Tools | IMU Badges | Partners | Student Bulletin Board >>Click here to attend this weeks classes! **By clicking the above link, you will have access to the upcoming and recorded webinars. NOTE: If you have not registered for IMU, you will be prompted to register when clicking the above link! No problem.

Customer Experience and the Importance of Online Trust

CMO Essentials

Guest post by David Fowler, H ead of Digital Compliance and Privacy, Act-On Software. Not a day goes by without some brand in today’s privacy landscape taking it publicly on the chin for an inability to protect consumer data. Privacy and security might seem like rather different tenants of the digital ecosystem, but they have many of the same objectives in common, and have an imperative to work together to ensure that the data businesses collect is protected and used appropriately. Should my CMO be interested in privacy? Make privacy a priority. Key Takeaway.

Trust 46

Instagram Loses 25% of its Daily Active Users, and Other Marketing Stories of the Week


You might recall last week’s marketing round-up post where we mentioned Instagram’s updated privacy policy, which led to some serious backlash from users -- which then led to a rollback and replacement of the originally publicized privacy policy. Randi Zuckerberg Not Happy About Facebook Photo Privacy Breach, From Mashable. So how about we lend you a hand? mazing.

The new guide to minimizing legal risks in Social Media Marketing

grow - Practical Marketing Solutions

Know each social network’s policy regarding contests and giveaways. Each social network has its own policy on contests and giveaways. Don’t use Snapchat’s name, trademarks or logo, and don’t otherwise violate their terms of use, community guidelines, or privacy policy. Here’s an update, so can continue to keep your marketing on the right side of the law.

Strategies For Interactive Marketing In A Recession by Josh Bernoff - Forrester Research

Buzz Marketing for Technology

Citation Policy. Privacy Policy. Integrity Policy. Skip to global navigation. Skip to local navigation. Skip to main content. Skip to account links. Skip to footer. Note: Site search accesskey is "S" Forrester: - Making Leaders Successful Every Day. Search earch. Advanced Search. Search our database of research documents. Buy risk-free and download PDF immediately. Welcome to Log In. Contact Us. Shopping Cart. Register For An Online Account. Learn About RoleView. Global Navigation. Research. Analysts. Teleconferences. Events.

10 Amazing Ideas for B2B Press Releases


Pricing and policy changes. If you’ve just made or plan to make any changes in your pricing, privacy policy or EULA, it’s a must to notify your customers and companies you partner with. For example, PayPal alerts its users every time the company makes changes in its Privacy Policy. Guest post by Alice Koval. That’s not really true. What’s your target group?

How to Use Forms for Lead Generation

Marketing Action

Include your privacy policy. simple link to your organization’s privacy policy and a promise that none of the lead’s personally identifiable information (PII) will be passed to third-party websites will help build trust with those completing the form. (Of course, do follow through on this guarantee – nobody likes spam!) Read Act-On’s privacy policy.

Temporary/Disposable Email Addresses & Their Effect on Deliverability


Present contact information clearly on your website and sign-up forms and reassure them that you will protect their privacy with statements such as “we will never collect your data to be rented, sold, or shared.”. Provide links to clear and easy to read privacy policies and post any relevant security and privacy seals. What’s going on? You probably already knew this.

7 Ways to Optimize Your Conversion Forms to Get Better Leads


Those are all much more enticing calls-to-action than "submit.". 7) Ensure your visitors'' privacy. Link to your privacy policy either next to your email field label or at the bottom of your form below the submit button. If you need help determining what should go on your privacy page, here''s a link directly to HubSpot''s privacy policy -- just so you can get some ideas.

Preoccupations - I Freed Myself From E-Mail's Grip -

Buzz Marketing for Technology

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