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Webbiquity
JULY 18, 2023
And most agree there’s one tactic that’s the biggest trend, has the highest ROI, and tops the to-do list for this year. Those are just a few of the takeaways from HubSpot’s recently released The State of Marketing: Marketing Trends in 2023 from AI to Z report. ” Strange.
Vision Edge Marketing
SEPTEMBER 12, 2023
[link] Business leaders must continuously engage in strategic planning to steer their organizations toward growth and success, especially when facing a dynamic and unpredictable environment. In this episode of What’s Your Edge , we’ll explore 12 ways you can de-risk your strategic planning and execution.
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Marketing Insider Group
NOVEMBER 21, 2022
And you might be surprised to hear that some of the biggest event trends are here to stay. By keeping an eye on some of the top event trends expected for next year, you can make sure you plan an event to remember. 9 Biggest Event Trends Happening Now. Sustainability. Smaller, More Intimate Events.
Martech
NOVEMBER 14, 2023
Other forecasts say consumers plan to take on less debt this year, cut back more or shift spending from things to experience. As you do, let’s think about some events that shaped decision-making and will likely factor into your planning for 2024. Holiday spending will rise 3% to 4% in 2023 , the National Retail Federation predicts.
Speaker: Michael Ballard, Senior Manager of Digital Marketing, Lenovo
Wait a second - that wasn't part of the plan. Using social media, machine learning, lead scoring, and so much more, we can learn so much about our prospects. and then proceed to annoy the heck out of them with endless emails, ads, and other marketing messages. Since when did a 1.5% conversion rate start looking "good"?
Webbiquity
FEBRUARY 28, 2023
This post details four predictions for key B2B eCommerce marketing trends in 2023. Predictive analytics: AI and ML algorithms can analyze vast amounts of client data to provide insights into future behaviors and trends. Today, B2B sales prospects turn to the Internet not just for product research but also purchasing.
Marketing Insider Group
JULY 3, 2023
You need to rank for current trending topics that lead to conversions. Investigate our list of resources for discovering current trending topics that keep your content relevant. Key Takeaways: Resources like Google Trends, Exploding Topics, Feedly, and Trend Hunter help you find top trending topics. Image Source 2.
Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners
This could be due to a variety of factors, from a revenue plan that needs refreshing to broken processes. Many companies have the core marketing and sales elements to take their revenue to the next level, but are still missing out on some key opportunities.
Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage
Come away with a plan for how to separate your company’s brand from your competitors. Send your questions ahead of time to make sure your voice gets heard in this interactive event. Bring your favorite note-taking device to capture key information as we dive into this “webinar about webinars.”
Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity
B2B Marketing Zone and Tom Pick, a well-known B2B Marketing expert, recently conducted a survey of over 450 senior B2B marketing professionals about the impact of COVID-19 on their B2B marketing plans. Whether marketers are planning on live events this Fall and where budgets slated for live events are going.
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The purpose of the research was to better understand current and future trends with regard to both thought leadership creators – such as individuals, agencies and brands – and thought leadership consumers and their plans for 2022. Thought Leadership Creators (Plans for 2022). Thought Leadership Consumers (Current State).
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